The history of an educational institution like Jannette Klein University can only be translated with one word: passion.

Passion for creating, guiding, and innovating is what has made the university grow for 34 years adapting to a rapidly changing environment such as fashion and design, always committed to education.

Today, we want to convey to the new generations, to the professionals of the future, how we have transformed passion into a profession based on creativity, innovation, and the avant-garde.

Mexico

Mexico City, Mexico

Master

Jannette Klein Universidad

Communication strategies and the generation of favorable public opinion are part of the marketing strategies of fashion brands. For this reason, the graduate of the Master in Fashion Communication and dissemination will be defined as a professional with broad and deep knowledge in the construction of journalistic messages related to fashion and the clothing industry, with the capacities and abilities to propose, plan and generate communication strategies that in their analysis, research, registration, and dissemination, contribute new knowledge to their field of work, demonstrating at all times social responsibility and professional ethics. Target The master's graduate will develop digital advertising and communication plans demanded by the contemporary fashion world, proposing and applying dissemination strategies.

On-Campus

Master in Communication and digital dissemination of fashion

The Interior Architectural Design Specialty will focus on the functional aesthetic aspect of the physical needs of the Visual Marketing (VM) strategy. Specialty in Interior Architectural Design Target The graduate will be able to apply the practical theoretical knowledge of design to the implementation and commercialization of interior architectural spaces, proposing commercial spaces with their own identity and that, aware of the complexity of our human culture, can contribute to improving the design of environments where the function as product conversion.

Specialty in Interior Architectural Design

Today Fashion brands face increasing competition, so it is necessary to optimize positioning strategies. In this sense, the efficient use of physical spaces within stores and exhibition venues becomes essential in the field of fashion and the clothing industry; visual marketing develops and applies practical knowledge related to the planning, design, and management of commercial spaces, emphasizing their aesthetics, symbols, manifestations and, above all, their perception in the eyes of the consumer. Target The Visual Marketing Specialty prepares professionals capable of creating and proposing commercial scenarios that stimulate the purchase of fashion products, based on generating solutions at the point of sale. It also develops window dressing and stores design projects in a creative and innovative way to improve brand communication in exhibition venues.

Jannette Klein Universidad

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