University Bridging Business, Culture, and Politics

Why ZU?

The major ques­tions that we are fac­ing - both at pre­sent and in the fu­ture - are too com­plex and in­ter­linked to allow for a uni­di­men­sional an­swer. The in­creas­ing so­cial, po­lit­i­cal, eco­nomic, cul­tural, eco­log­i­cal, and me­dial in­ter­link­ing of our world re­quires a place of com­mon dis­course. And the uni­ver­sity is this place. It has a spe­cial func­tion in the 21st cen­tury:

LakeCampus at Seemooser Horn, located right on the shores of Lake Constance.

It has to be a place where every ques­tion is al­lowed. It has to be a place of free­dom and a place of per­sonal de­vel­op­ment. It has to be a place of in­tel­lec­tual dis­course that brings schol­ars, stu­dents, and so­ci­ety to­gether. It has to be an ac­tive part of so­ci­ety, an im­pact on so­ci­ety, and con­tribute to solv­ing so­cial and so­ci­etal ques­tions. It has to be in­ter­dis­ci­pli­nary, yet at the same time rooted in aca­d­e­mic dis­ci­plines.

This is ex­actly the rea­son why Zep­pelin Uni­ver­sity was founded - and de­lib­er­ately as a foun­da­tion uni­ver­sity. It sets it­self apart as - since its found­ing in 2003 - in­ter­dis­ci­pli­nar­ity has been en­graved into its DNA. Think­ing in a prob­lem- and so­lu­tion-ori­ented way be­tween busi­ness, cul­ture, and pol­i­tics, and not just being stuck in so­cial thought pat­terns and aca­d­e­mic dis­ci­plines opens your per­spec­tive on so­cially rel­e­vant so­lu­tions.

This is the ap­proach that de­fines us here at ZU. To­gether we start out to think be­yond bor­ders. It is a great priv­i­lege to shape this unique ed­u­ca­tional in­sti­tu­tion to­gether with other par­ties. Stu­dents, schol­ars, the ad­min­is­tra­tive staff, and our spon­sors and part­ners all act in con­cert and in open ex­change to fill this idea of our uni­ver­sity with life.

The role model for our ac­tions is Fer­di­nand Graf von Zep­pelin, after whom we are named. He was a pi­o­neer of avi­a­tion. With his strong will, he held on to his idea of con­quer­ing the skies - even though he faced set­backs. He be­lieved in him­self and in his vi­sion. And he reached his aim:"You only have to want it and be­lieve in it, and then it will suc­ceed." For us, this is more than just a nice-sound­ing sen­tence. It is the maxim that we act on.

It is our main task to offer stu­dents, schol­ars, and mem­bers of staff the unique chance to de­velop their skills in such a way that they are able to reach their own goals and to find so­lu­tions to the chal­lenges of our times. This is the ori­en­ta­tion of all struc­tures and processes of ZU: in­ter­dis­ci­pli­nary, in an in­spir­ing com­mu­nity, with a lot of room for per­sonal de­vel­op­ment, and a great pi­o­neer­ing spirit.

Whether we will be able to an­swer all ques­tions of today and to­mor­row - this is some­thing we are not sure of. Yet, we are sure that we want to try. And if we only want this strongly enough, it will suc­ceed.

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Programmes taught in:
English
German

This school also offers:

Executive courses

Zeppelin University

Decision-makers and entrepreneurs are being confronted more than ever before with demands that can no longer be met by the functional range of classic business management ... [+]

Decision-makers and entrepreneurs are being confronted more than ever before with demands that can no longer be met by the functional range of classic business management alone. Conventional management training has reached its limits, as argued by the renowned Canadian management theorist Henry Mintzberg and the Stanford economist Jeffrey Pfeffer, and ironically lamented by "The Economist" in its 2010 yearbook: "The decline of the MBA will cut off the supply of bullshit at source." p. 122.

So what now? For a deeper understanding of these new challenges – unavoidable crises aside – knowledge in communication sciences, cultural sciences, and political sciences are imperative. Medialization in the form of "CEO branding" and the harmonization of "product-, equity- and employer branding" within the national culture are as much part of the challenge faced by today's top decision-makers as interaction with political networks, regulation and deregulation trends, privatization initiatives and public-private partnerships.... [-]

Germany Friedrichshafen
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English,German
Full time
1 - 2 years
Campus
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Zeppelin University

The General Management master degree is an academic study program rooted in theory but with practical relevance. ... [+]

Business Administration for non-business specialists

This is some­thing you won't find at most Ger­man uni­ver­si­ties. Why is that? A Mas­ter in Busi­ness Ad­min­is­tra­tion for non-busi­ness spe­cial­ists re­quires a sub­stan­tial amount of con­fi­dence on the part of lec­tur­ers and stu­dents.

Con­fi­dence in your ver­sa­til­ity - be­cause with us, bi­ol­o­gists, ar­chi­tects, en­gi­neers, and lawyers all study side by side. Con­fi­dence in the pro­duc­tiv­ity of your back­ground and your ac­cu­mu­lated ex­pe­ri­ence – be­cause your aca­d­e­mic pedi­gree and your prac­ti­cal knowl­edge may well be in­valu­able for a de­gree in busi­ness ad­min­is­tra­tion. And con­fi­dence in an in­tel­li­gent al­liance of fun­da­men­tal skills and in­di­vid­ual spe­cial­iza­tions – be­cause you need both.... [-]

Germany Friedrichshafen
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German
Full time
2 years
Campus
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Zeppelin University

For experts on science & research, foundations, parliaments, civil service, associations, international organisations, non-governmental organisations, opinion researc ... [+]

For experts on science & research, foundations, parliaments, civil service, associations, international organizations, non-governmental organizations, opinion research centers, political consulting, journalism, public relations.

New Educational Dimensions for the Management of Politics, Administration, and Organizations

The public sector finds itself in one of the most important phases of transformation in the history of modern statehood. The following examples are indicative of this profound change:

European integration; new global and regional interdependence; the call for more efficient and more citizen-oriented administrative management; debates about privatization, public-private partnerships, or de-bureaucratization; the introduction of Electronic Government; the crisis of confidence in public institutions, with issues concerning ethical standards and new forms of political communication. This doesn't just include public, communal, and international administration, but rather public enterprises, non-government organizations, non-profit organizations, and political authorities such as alliances, parties, and parliaments. ... [-]
Germany Friedrichshafen
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German
Full time
1 - 2 years
Campus
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Zeppelin University

The MA AMC is aimed both at students who want to understand and redesign the classical forms of work in the cultural and media sector, and at those who develop start-ups ... [+]

Pioneering in Arts, Media

The creative industry has been one of the strongest economic growth sectors for years, expanding the field of cultural, media and art-related fields of work. Graduates of universities, art, music, drama and film academies, who want to secure a place in this field, are often faced with the question of how to use their own strengths and abilities productively in organizations and companies or how they succeed be able to act independently. How do ideas come from ideas? And how does one make creative know-how socially fruitful? The master's program Pioneering in Arts, Media is looking for answers to these and similar questions

The MA AMC is aimed both at students who want to understand and redesign the classical forms of work in the cultural and media sector, and at those who develop start-ups and innovative working models in the non-profit sector, the independent scene or the dynamically growing creative industries would like. In his interdisciplinary orientation he turns to future designers, founders and change agents in the field of culture, media and creative industries. In the study program, knowledge of cultural and communication theory, curatorial and managerial forms of practice should be made intelligible to one another and brought into conversation with each other in a creative way.... [-]

Germany Friedrichshafen
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German
Full time
1 - 2 years
Campus
Read more in English
Zeppelin University
Address
Am Seemooser Horn 20
88045 Friedrichshafen, Baden-Württemberg, Germany
Website
Phone
+49 7541 60091000