Design Akademie Berlin

Introduction

design akademie berlin

SRH Hochschule für Kommunikation und Design

Die design akademie berlin, SRH Hochschule für Kommunikation und Design, qualifiziert den Fach- und Führungsnachwuchs in Kommunikation, Marketing, Werbung und Design.

Wir lehren Kommunikation als permanente Herausforderung, um Heute und Morgen zu verbinden. Visionäre Projekte befähigen zu zukunftsorientiertem Denken, Handeln und Gestalten. Wir beobachten die Veränderungen der Wahrnehmungsbedingungen und die Beschleunigung der Kommunikationsprozesse vor dem Hintergrund der sozioökonomischen und technischen Möglichkeiten. Wir konzipieren und entwerfen heute für zukünftige Mediennutzung.

Mehr Input, mehr Praxis, mehr Chancen, mehr Stundenanteile, mehr Bandbreite und Fächer, mehr Kompetenz.

 Wir lehren mit professioneller Technik und Software auf aktuellem Agenturstandard. Wir unterrichten in Aufnahmestudios Ausleuchtungstechniken, Fotografie, Film- und AV- Medien, Video- und Schnitttechniken. In unserem Modellbauatelier entwickeln wir Formstudien digital und als reale Proportionsstudien für die Verpackungs- und Raumgestaltung.

Strategie trifft Design – Wir lehren Kommunikation als komplexen strategischen Prozess. Wir verbinden das strategische Wissen der Marketingkommunikation mit den gestalterischen Möglichkeiten des Kommunikationsdesigns über alle kommunikativen Kanäle und Disziplinen. Wir schärfen das Wahrnehmungsvermögen der Studierenden für gesellschaftliche, ökonomische und kulturelle Kontexte und gehen damit weit über die üblichen Studieninhalte hinaus.

Wir motivieren. Wir entdecken, respektieren und fördern die Potentiale jedes einzelnen Studierenden. Wir vermitteln die fachlichen, sozialen und kreativen Kompetenzen durch kontinuierliche Feedbackprozesse und individuelle Förderung. Eines unserer Hauptziele dabei ist die Fähigkeit zu kritischer Selbstreflexion.

Wir lehren Kommunikation als kreative Kernkompetenz. Das Studium orientiert sich an den aktuellen Anforderungen der Berufspraxis bei auftragsgebundener Kommunikation. Grundlage ist eine wissenschaftlich orientierte Qualifizierung. Wir blicken auf die stetig wachsenden Anforderungen an die Absolventen in der Berufspraxis. Wir fördern Kreativität und Experimentierwillen, um dem raschen Wandel der Kommunikationsbedingungen gerecht zu werden.

 Bei uns lehren besonders qualifizierte Professoren und Dozenten aus Agenturen, Verlagen, Wissenschaft, Forschung und Kreativwirtschaft in enger Zusammenarbeit miteinander. Praxis und Projekte werden in die Lehre eingebunden. Diese Konzeption der Studiengänge spiegelt unser Lehrverständnis.

This school offers programs in:
  • German

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Programmes

This school also offers:

MA

Ma In Corporate Communications / Pr

Campus Full time October 2017 Germany Berlin

A story to tell compelling and send a credible message with her. People for my company, my organization interested, so we are talking. know risks and overcome crises. [+]

Corporate Communications / PR | Master of Arts Theory and practice for a successful relationship management A story to tell compelling and send a credible message with her. People for my company, my organization interested, so we are talking. know risks and overcome crises. The corporate communications of the future lives from dialogue, transparency, vividness and authenticity. The Master's program of Corporate Communication forms students to communication to think holistically and to make the dialogue with all stakeholders. your study Contact with the development of embassies and sustainability strategies apart and understand and analyze communication as a holistic process. You learn how to launch themes, media recorded and convinced the public by strong arguments. They are aware of communicative situations and processes. Students learn to evaluate media risks and opportunities to engage in dialogue and sometimes to be power brokers. Studying is mediated to capture business in their environment and to conduct their relations with the environment and manage successfully. This is based on a deep, theory-based understanding of stakeholder management and methodological skills of social research. Ethical considerations are discussed just like explosive socio-political issues. You acquire action competence for strategic and operational decisions and be able to assess the financial and legal consequences for corporate communications professional. Joint projects with the students of the Master program Marketing communications ensure the necessary integration of the different communication challenges of brands and companies. Many projects are implemented for clients in the private sector - a perfect way to prepare for... [-]

Ma In Marketing Communication

Campus Full time October 2017 Germany Berlin

Global communicate and thereby address the individual. Strategically and creative act. Dialogues initiate humans include. think through campaigns and marketing activities and planning of online and offline. [+]

Marketing Communications | Master of Arts Strategy, campaign management and brand expertise Global communicate and thereby address the individual. Strategically and creative act. Dialogues initiate humans include. think through campaigns and marketing activities and planning of online and offline. And the side view of the budget not forget. Graduates of the Master's program in Marketing Communication enhance their professional qualifications to the confident handling of brands and products in the digital age. your study Marketing communications is now shaped and carried on by the recipients. Control processes are complex because each communication a momentum developed - not least in the social media. Our students learn in four semesters, how to develop under these conditions creative campaigns, staged products as experiences, the recipient thinks involving and always everything critically and new. Gain brands, products, services and organizations heard. In Master Programme Marketing Communications you acquire the theoretical, scientifically-based background for a contemporary and holistic strategy development. You learn to develop communication concepts autonomously and coordinate the design implementation. With simulations and real commercial work you are preparing for your career and establish a personal, professional network for your future. We high potentials study together with different skills and qualifications. The exchange and close collaboration with faculty in small groups to guarantee a productive, inspiring atmosphere and the individual development of every individual. We consider it important to include your first degree acquired skills in training with and give your professional profile characterized the finishing touches. career prospects In the highly differentiated... [-]

Masters in Strategic Design

Campus Full time October 2017 Germany Berlin

The new master program Strategic Design focuses on the systematic study of the relationships and interactions between ideas, people, brands and space, building a coherent set of designed decisions to effectively tackle challenges. [+]

The new master program Strategic Design focuses on the systematic study of the relationships and interactions between ideas, people, brands and space, building a coherent set of designed decisions to effectively tackle challenges. With special emphasis on developing strong research and synthesis skills for brand innovation, our master course prepares designers to strategically approach and deal with complex problems, build solid interdisciplinary/intercultural communication skills and learn to co-create with other design stakeholders. It will give you the skills and expertise to work and lead on the strategy, design, brand, Research & Development sectors of the creative and innovation industry. Intercultural communicaton Studies in the creative heart of Berlin The field of design is changing drastically, expanding from a profession concerned with the creation of objects and appearances to one that will strategically transform and affect every aspect of daily life. In a complex competitive world powered by ideas and innovations, private and public institutions have strategically place this new, broader understood design practice, at the center of their brand, in order to creatively respond to new challenges, research business opportunities and offer meaningful transformations. Berlin is right at the center of all these changes, the place where the creative and business industry meet and power the new arts, innovations and social changes of today and tomorrow, the perfect strategic context for studying and developing a life career path. Globally networked communication Integrated Thinking This consecutive course is specially designed for those who have successfully completed a first degree in the... [-]