Business students have many areas they can specialize in, and branding is one that falls under the broader discipline of marketing. The study area uses advertising, design, strategic development and other concepts to create a brand that is accepted positively by consumers.

Italy, officially the Italian Republic, is a unitary parliamentary republic within the European Union, located in Southern Europe. To the north, it borders France, Switzerland, Austria, and Slovenia along the Alps.

A master's degree is an academic degree granted to individuals who have undergone study demonstrating a mastery or high-order overview of a specific field of study or area of professional practice.