Master of Science in Sport Business
Philadelphia, USA
DURATION
2 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
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TUITION FEES
USD 1,109 / per credit *
STUDY FORMAT
On-Campus
* Pennsylvania resident: $956 per credit hour | out-of-state resident: $1,109 per credit hour
Scholarships
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Introduction
Create your own degree in sport
Are you passionate about sport marketing and promotion? Would you like to learn more about how data is driving business decisions within sport teams and leagues? What about developing a strategic mindset that enhances the fan experience through game-day operations?
At STHM, our program is designed so you can tailor your degree to your career goals with four industry-focused concentrations. This 36-credit Master of Science in Sport Business emphasizes the theoretical foundation of sport business with an industry-specific curriculum that equips students with critical insight, strategic business principles, and practical application techniques.
4 areas of concentration
1. Athletic administration
Gain the skills for management roles in student athletic programs. With a focus on intercollegiate athletics, the curriculum exposes students to critical issues in governance, policy-making, facility operations, fundraising, development, and compliance.
2. Recreation and event management
Become a leader in the public and nonprofit sport industry sectors. This program applies critical theory and best practices in the areas of programming, event execution, and fundraising.
3. Sport analytics
Comprehend and apply analytical methods to issues confronting decision-makers in sport organizations. The Sport Analytics concentration produces managers and future executives who understand the potential of data-driven decision-making in the sport industry.
4. Sport marketing and promotions
Develop and leverage strategies that impact production, pricing, consumer behavior, and distribution to generate sustainable results that innovate the game-day experience. Students in this program work with companies such as Comcast-Spectacor, IMG, LiveNation, Madison Square Garden, and Octagon.
Elevate the Game-day Experience
- Evening Courses to Fit Your Schedule
- Individualized Professional Development & Coaching
- 100% Internship Placement
The sport industry is a global, multi-billion-dollar market that offers an array of interesting career opportunities. From ticket sales and sponsorships to game-day operations, this exciting industry creates memorable fan experiences every day. Start your path to become a leader in the career of your dreams.
With a Master of Science in Sport Business, you can advance your career with a mid-to high-level management position in this exciting, international industry. At the School of Sport, Tourism and Hospitality Management (STHM) you learn new ways to think analytically and critically about top situations facing professional sport teams, college athletics, and sport business such as sport analytics, sales, and promotion, and event and venue management. With a dynamic curriculum and vast industry network, this program will transform the way you lead.
Partner with STHM to become a leader in this exciting, experience-driven industry.
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Admissions
Curriculum
The Master of Science in Sport Business is comprised of a flexible, 36-credit curriculum designed to fit the individual needs of each student. Headed by a distinguished faculty, the program emphasizes the theoretical foundation of sport business industry-specific courses that equip students with critical insight, strategic business principles, and practical application techniques.
A typical full course load would include nine credits each semester, allowing the majority of students to finish the program in four semesters (two years). Students have a maximum of four years to complete the program.
The program can be done part-time and at a pace that is suitable to a student’s work or personal schedule. The flexible schedule offers all courses after 5 pm, allowing students to keep or take on full-time employment, or to pursue internships and assistantships during the day.
Timeline & Schedule
Program start
Fall semester (August)
Program duration
The Master of Science in Sport Business is designed to be completed in 2 years. Students may do the course work at their own pace and design an individualized graduation plan with an adviser. Students must complete the program within four years.
Course format
Courses are offered primarily during the fall and spring semesters and held in-person on Temple University’s Main Campus.
Course times
All courses are scheduled after 5 pm to allow students to maintain full-time employment or pursue internships and assistantships during regular business hours.
Curriculum Outline
The Master of Science in Sport Business consists of 18 required STHM credits, 6 required business credits, 12 elective credits, and a graduate internship or the option to complete a master’s thesis or master’s project.
Sport Business Graduation Requirement (36 Total Credits)
- STHM Required Courses (18 Credits)
- Sport Finance And Economics. 3 Credit Hours.
- Legal Issues In Sport And Recreation. 3 Credit Hours.
- Sport Marketing. 3 Credit Hours.
- Strategic Management In Sport And Recreation. 3 Credit Hours.
- Sport Facility Management. 3 Credit Hours.
- Graduate Internship In Sport And Recreation. 3 Credit Hours.
- Fox School Of Business And Management Requirements (At Least 6 Credits)
- Quantitative Methods For Business. 3 Credit Hours.
- One Elective Course From The Fox School Of Business. 3 Credit Hours
Sport Business Elective Courses (12 Credits)
Students may take any 12 credits from the STHM elective courses listed below (in addition to the Fox School of Business and Management Requirements listed above). If students wish to have a “concentration” designation on their transcripts, they must take each course designated under one concentration listed below and “declare” the concentration.
- Athletic Administration Concentration Courses
- Recreation And Event Management Concentration Courses
- Sport Analytics Concentration Courses
- Sport Marketing And Promotions Concentration Courses
STHM Miscellaneous Electives
- Special Topics In Sport And Recreation. 3 Credit Hours
- Master’s Project. 3 Credit Hours
- Master’s Thesis. 3 Credit Hours
Program Tuition Fee
Career Opportunities
Top 10 Careers in Sport Management
What can you do with a Master's Degree in sport management?
There's no one way to use your sport management degree in the global $1.5 trillion industry.
- Professional Sport Operations
- Collegiate Sport Administration
- Recreation Management
- Event & Venue Management
- Sport Analytics
- Sales and Promotions
- Sport Marketing Manager
- Account Manager/Account Executive
- Public Relations
- Fitness Director
English Language Requirements
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Program Admission Requirements
Demonstrate your commitment and readiness to succeed in business school by taking the GMAT exam – the most widely used exam for admissions that measures your critical thinking and reasoning skills.
Download the GMAT mini quiz to get a flavour of the questions you’ll find in the exam.