Along with broadening their knowledge of Marketing & Business Development, students learn to master tools, concepts and decision-making methodologies to create value for businesses.

Based on a hands-on approach, students are immerged in the intricacies of agile tactics and strategies and develop skills to become efficient decision makers.

The aim of the MSc in International Marketing & Business Development is to prepare job-ready professionals thanks to a balance of theory and practice.

The interaction with the business ecosystem helps students to gain accurate skills and expertise in order to evolve properly in high-volatilitytoRole-playingand businessdecision-makersRole-playingimmersed, sectors.

This program enables students to acquire a concrete vision of the challenges faced by companies and tackle them, opening the door to a promising future in business.

Strong links with international companies

Learning with professionals from the field

The assessment methodology is as follows:

Role playing games and professional simulation exercises

Along with broadening their knowledge of Marketing & Business Development, students learn to master tools, concepts and decision-making methodologies to create value for businesses. Based on a hands-on approach, students are immerged in the intricacies of agile tactics and strategies and develop skills to become efficient decision makers.

To be admitted to the MSc International Marketing & Business Development program, students have to go through an examination procedure. The first step is screening by the Admissions Jury of:

Then, the Dean of the program will interview eligible candidates and the Admissions Jury will communicate admission results 1-3 weeks after the interview stage.

Applicants must hold a 4-year Bachelor's degree.

An option for holders of a 3-year degree requires the acquisition of extra credits via a 4-month fast-track program.

ECTS: 90 (4-year Bachelor applicants), 120 (3-year + fast track applicants)

Admissions Option 2

Program Outcome

The standard duration of the program is one year requiring the candidate to obtain 90 ECTS.

However, if the candidate is admitted with a 3-year Bachelor's degree, he or she needs to attend the 4-month fast track program in addition to the 1-year program (90 + 30 = 120 ECTS).

The tuition fees of the MSc program depend on the entry-level. ECTS: 90 (4-year Bachelor applicants), 120 (3-year + fast track applicants)

Applicants with a 4-year bachelor: €13 575 (90 ECTS)

Applicants with a 3-year bachelor: €17 075 (120 ECTS)

Program Tuition Fees Option 2

Graduates are equipped with substantial conceptual and applied Marketing and business Development knowledge to tackle national and international challenges.

They start their managerial career in positions such as, among others:

Business Developer International Sales manager / Head of Sales

Career Opportunities

Master

Marketing Studies

Marketing

International Marketing

Founded in 1974, the Paris School of Business is a state-recognized French management school that combines academic excellence, international awareness, and professional experience. We are an international Business School with a mission to educate creative, agile, and open-minded leaders, equipped with cognitive skills developed around new emotional, collaborative, and systemic intelligences. 

MSc International Marketing & Business Development

Introduction

Key Points:

Assessment methodology

Admissions

Program Outcome

Competency targets

Program Tuition Fee

Career Opportunities

About the School

Questions