Idep Barcelona

Master - Art Direction and Graphic Design

With this master's degree, the aim is to provide the graphic designer with the necessary tools to deal with large-scale graphic projects, from the creation of the visual identity of a company and its products to the proposal of a comprehensive multi-channel advertising strategy, delving into all the conceptual, formal and creative aspects of the graphic and communication project.

To this end, the study plan provides, in an eminently practical way, a complete vision of the main areas of graphic design applied to printed media (editorial design, corporate and product identity) while providing the graphic designer with the skills necessary tools to grow and develop as an Art Director in integral communication for advertising and digital media within an agency or design studio.