Master in Marketing and Commercial Management
EAE Business School Barcelona
Key Information
Campus location
Barcelona, Spain
Languages
Spanish
Study format
On-Campus
Duration
12 Months
Pace
Full time
Tuition fees
EUR 17,900 / per year
Application deadline
Request Info
Earliest start date
May 2024
Introduction
You don't have to be a marketing expert to realize that technology is changing the business world, but it is essential to have extensive training and knowledge in Marketing and Business Management to dominate the market. The market has changed, and with it, the customers.
Customers are now an active part of the equation, interacting and seeking to engage with brands that match their values. The demand of the consumer is increasing and it is not enough to convince, you must fall in love.
That is why marketing professionals must be able to anticipate the market thanks to a proactive attitude and a courageous character. Companies are looking for profiles that take risks, with personality and that are capable of transmitting their spirit to the brand they represent.
The Master in Marketing and Commercial Management, taught in person both in Madrid and Barcelona, will take you to scenarios where you can develop the ability to detect market opportunities and will teach you the keys and tools to generate the value that your business needs to lead it.
Reasons to choose the Master in Marketing and Business Management
1. Know and do
You will not only learn how to create marketing strategies, but you will apply them using the most advanced tools and software to optimize your campaigns.
2. Colleagues, friends and contacts
Those who will have by your side now, just like you, will become professionals with whom to learn, share and lead the marketing of tomorrow.
3. 2 cities + 1
Madrid or Barcelona, you choose (although we know that it is complicated). But what we are sure of is that you will want to take the optional residency at Kean University. Yes, in New York.
4. ROI
Investment return. Because it is also applicable to this master's degree, since it is an investment that will guarantee you personal and professional benefit in the short, medium and long term.
5. Recognized by the most recognized
EAE Business School is attached to the UPC and associated with the main Marketing entities. In addition, the master's degree is taught by leading professionals in the sector, who will accompany you and support you throughout your learning.
Gallery
Admissions
Rankings
Ranking The World
Second best master's degree in the Marketing area in Spain (ranking "250 Masters, ed. 2017" by El Mundo)
Program Outcome
The Master in Marketing and Business Management is designed to train professionals who lead these changes and know how to turn market opportunities and challenges into competitive advantages for the company. Professionals who have a solid background, both in marketing and commercial management, aware of new marketing trends and with a deep knowledge of the organizational aspects that generate corporate value, something key to allow the growth of any organization.
Career Opportunities
Employment
- Marketing director
- Commercial Director
- Business director
- Commercial Advisor
- Marketing Technician
- Commercial Technician
- Category Manager
- Key Account Manager
- Trade Marketing Manager