Master in Media Management
Helsinki, Finland
DURATION
1 up to 2 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
22 Jan 2025
EARLIEST START DATE
Aug 2025
TUITION FEES
EUR 12,000 / per year
STUDY FORMAT
On-Campus
Introduction
In today’s world, know-how in media management is a key competence for every organisation. A media manager today does not necessarily have an educational background in media or culture. We believe that a successful media manager needs to have a multidisciplinary understanding of the media, based on leadership, technology and culture. The master’s degree programme in Media Management at Arcada provides you with skills, competencies and knowledge needed for navigating the ever-changing media environment.
Our programme presents you with real-life cases and projects useful to a media manager in any organisation. It gives you a unique opportunity to integrate your previous studies and professional experience with fresh in-depth knowledge. Media management is a rapidly growing research field that analyses the economic, cultural and technological transformations and tendencies in the media industry. In this programme you will also find yourself in a research-oriented environment.
The programme can be completed in one year as full-time studies, or two years as part-time studies. Lectures are mainly held in the afternoon and evenings, from 16:00 to 20:00. Each study unit offers the possibility to do your studies online. This includes a wide range of e-learning possibilities, such as webinars, online lectures, and more traditional readings and essays, depending on the content and learning outcomes of the study unit. Lectures are always held on weekdays, not on weekends.
Student Testimonials
Admissions
Curriculum
The master’s thesis (30 ECTS) is preferably a research report on a media-related development project for an organisation. This organisation can be your employer, your own company or some other organisation that you wish to collaborate with. The thesis work gives you the chance to specialise according to your personal background and interests.
Professional Studies (25 ECTS)
Strategy and Management in Media
- Management and Leadership
- Media Innovations
Technology, Ethics and Media Management
- Media Technology and Leadership
- Theories & Practices in Media Management: Critical Introduction
- Knowledge Creation and Methodology
Development Studies (5 ECTS)
Optional Studies
- According to interest and availability
Research Studies (30 ECTS)
- Master Thesis
Program Tuition Fee
Career Opportunities
Examples of future positions
This master’s programme is international, which means that you will have a larger labour market as your arena. As a Media Management graduate you will be able to work with a wide variety of tasks in both the private and the public sector, e.g.:
- Media Planner
- Social Media Manager
- Communications Specialist
- Campaign Manager
- Media Consultant
- Communications Analyst
- Influencer
- Researcher
Diversity and personal guidance
As Arcada is the most international Finnish UAS in relation to its size, here you are guaranteed to meet and collaborate with new people of different backgrounds. During your studies you will be a part of a diverse tight-knit group, where discussions based on different perspectives will enhance your creative and innovative thinking.
We also take pride in our teaching culture – our teachers are highly engaged and the contact between teachers and students is very informal. As a student in the Media Management programme you can expect your teachers to support you in your studies and provide you with feedback along the way. Getting personal guidance from their teachers is something our students and alumni keep highlighting as one of the top advantages of studying at Arcada.
Program Outcome
What you will learn
- To display an evidence-based approach to the changing media industry and the operational improvement of media organisations
- To acquire the ability to comprehend innovation performance in different contexts
- To take part in substantive discussions and make decisions according to changing circumstances
- To determine the most appropriate procedures for media innovation processes
- To independently draw conclusions for complex problems related to the implementation of new technologies
Scholarships and Funding
Arcada does not grant scholarships for master’s students, but we do have an early bird offer (see more information above).
One exception is made in the form of a scholarship offered to asylum seekers, refugees and persons who have applied for temporary protection in Finland and who would otherwise be liable to pay tuition fees. This scholarship covers the entire tuition fee for the first academic year without any requirements for academic performance. To be granted the scholarship, the fee-paying students must provide documentation of their status to Arcada's admissions service. Thereafter, to maintain the scholarship, students only need to show that their status has not changed for each new academic year.