Master Program in Public Relations - PR

Best 21 Master's Programs in Public Relations - PR 2017

Public Relations - PR

Master-level studies involve specialized study in a field of research or an area of professional practice. Earning a master’s degree demonstrates a higher level of mastery of the subject. Earning a master’s degree can take anywhere from a year to three or four years. Before you can graduate, you usually must write and defend a thesis, a long paper that is the culmination of your specialized research.

The study of public relations PR is an area of communications in which professionals, who are often referred to as publicists, attempt to improve the image of clients in the media and public eye. Public relations clients often seek to gain media exposure or to improve their reputation within a particular market.

Master's Degree in Public Relations - PR

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Master in Event Management, Protocol and Business Tourism

The Ostelea - School of Tourism and Hospitality International
Campus Full time April 2017 Spain Madrid

The objective of Ostelea’s Master in Events Organization, Protocol and Business Tourism is to equip professionals and executives to lead business projects focused on planning and managing various types of events (in particular, Meetings, Incentives, Conferences and Exhibitions (MICE), as well as congresses, conventions and trade fairs), ensuring that they have a firm grasp of the concepts of protocol and communications and public relations strategies, and enabling them to generate tourism development specializing in the quality business tourism sector. The programme also ensures that participants have the business perspective required to be efficient in the decision-making process. [+]

Masters in Public Relations - PR. Master in Event Management, Protocol and Business Tourism (MICE) This program will be conducted in English in Madrid The objective of Ostelea’s Master in Events Organization, Protocol and Business Tourism is to equip professionals and executives to lead business projects focused on planning and managing various types of events (in particular, Meetings, Incentives, Conferences and Exhibitions (MICE), as well as congresses, conventions and trade fairs), ensuring that they have a firm grasp of the concepts of protocol and communications and public relations strategies, and enabling them to generate tourism development specializing in the quality business tourism sector. The programme also ensures that participants have the business perspective required to be efficient in the decision-making process. Reasons for taking Ostelea’s Master in Events Organization, Protocol and Business Tourism (MICE): In-company Master’s Thesis: The Master’s Thesis is based on a real company in the sector. Spain is the 3rd leading country in the world terms of the greatest number of conferences. Two Spanish cities feature in the Top 5 cities in the world hosting most events: Madrid and Barcelona. Organization of real events: Students taking the Master take charge of organizing the School’s event and protocol. Objectives INSIGHT INTO THE MICE (Meetings, Incentives, Conferencing and Exhibitions) industry and the Protocol Department of Institutions. Building a firm knowledge base in the tourism industry from an international perspective and always with an executive approach. SUSTAINABLE INNOVATION AND MANAGEMENT Developing the capacity for creativity and innovation in the industry... [-]

Master In Organizing Events, Protocol And Business Tourism (MICE) (Madrid)

School of Tourism and Hospitality - The OSTELEA
Campus Part time October 2017 Spain Madrid

The Master in Event Organization, Protocol and Tourism Business Ostelea aims to train professionals and executives to lead business projects focused on planning and management of different types of events (particularly shares of Meetings, Incentives, Conferences and Exhibitions and conferences and conventions, trade shows), master the concepts of protocol and communication strategies and public relations and create a tourism development focused on the segment of business tourism quality. [+]

Master in Event Organization, Protocol and Business Tourism (MICE) The Master in Event Organization, Protocol and Tourism Business Ostelea aims to train professionals and executives to lead business projects focused on planning and management of different types of events (particularly shares of Meetings, Incentives, Conferences and Exhibitions and conferences and conventions, trade shows), master the concepts of protocol and communication strategies and public relations and create a tourism development focused on the segment of business tourism quality. Why study the Master: Barcelona as a business destination and world-class conferences, such as BTravel or Bridal Week, which is used for practical teaching of certain subjects. This Master is taught in Madrid and Barcelona Personal Brand Management: The program includes the development of skills in the field of personal brand management, that influence learning personal marketing techniques and employability in order to identify career opportunities in Spain or other countries . Extensive program of visits to fairs, events and organizations: During 2015/2016 the Masters students visited the IBTM and Food fairs, the Dali Museum in Figueres, and TV3 Marathon, which collaborated with the organization of the campaign obesity. GOALS The Master in Event Management, Tourism and Business Protocol allows you to: KNOW THE INDUSTRY MICE (Meetings, Incentives, Conferencing and Exhibitions) and Protocol area institutions. Build a strong foundation of industry knowledge from an international perspective and always from the management approach. GLOBAL VISION Train managers oriented business management of tourism enterprises able to get the expected results worldwide. DEVELOPMENT STRATEGIC PLANS Introduce... [-]

Consulting Expertise In Strategic Planning Public Image And Media

Universidad Galileo
Campus Full time Part time July 2017 Guatemala Guatemala City + 1 more

Contribute to the formation of highly trained professionals who develop comprehensive and competitively in the field of strategic design and implementation of projects of Public Image for individuals, institutions and companies with a deep knowledge of handling public relations, imaging and media Communication. [+]

Masters in Public Relations - PR. About Objectives: Contribute to the formation of highly trained professionals who develop comprehensive and competitively in the field of strategic design and implementation of projects of Public Image for individuals, institutions and companies with a deep knowledge of handling public relations, imaging and media Communication. pensum FIRST YEAR 1st cycle ANALYSIS OF HEARINGS AND MANAGEMENT OF PUBLIC OPINION EXPRESSION AND NO VERBAL VERBAL Body Image 2ND cycle INTERVIEW PRESS BROADCAST POLITICAL IMAGE (political marketing, PROPAGANDA AND PUBLICITY) TECHNOLOGY MEDIA PUBLIC IMAGE 3RD cycle COMMUNICATION AND PUBLIC POLICY ETIQUETTE AND PROTOCOL THE SPOKESMAN AND THE MESSAGE 4TH cycle SOCIAL IMAGE WORKSHOP CORPORATE PROJECTS AND PUBLIC RELATIONS POWER MEDIATIC AND OPINION SURVEYS SEMIOLOGY IMAGE COLOR AND PSYCHOLOGY SECOND YEAR 5TH cycle ENTREPRENEURSHIP IMAGE AND SOCIO-POLITICAL SYSTEM OF GUATEMALA MANAGEMENT TRAINING AUDIOVISUAL AND MEDIA 6TH cycle ADMINISTRATION ENVIRONMENTAL IMAGE WORKSHOP: POLITICAL CAMPAIGN DESIGN, STRATEGIC MANAGEMENT PLANNING AND MEDIA PRESS 7TH cycle GENRES NEWSPAPER AND ANNOUNCEMENTS ENGINEERING PUBLIC IMAGE ASSEMBLY OF EVENTS AND PRESS CONFERENCE 8TH cycle WORKSHOP: COMMUNITY MANAGER AND WEBSITES COSTS AND BUDGET MANAGEMENT COMPANY PUBLIC IMAGE PROJECT PUBLIC PRESENTATIONS Academic credits Total: 78 * In the first year graduate degree is obtained and in the second year master's degree is obtained. Duration The master has a duration of two years, divided into eight quarters, we offer the cycle from January to December. Night Day: Saturday from 16:00 to 20:40 hours. American Cycle: open enrollment for the American cycle of 6 to 18 July in the... [-]

Master in International Affairs and Public Policy

Nankai University
Campus Full time September 2017 China Tianjin

IAPP is an international relations programme with a focus on understanding China’s foreign policy and strategic thinking. [+]

International Affairs and Public Policy is the study of how countries form relationships with and interact with each other. China’s foreign policy and strategic thinking is highly influential, so studying this subject in China itself will provide some fascinating insights. This programme is designed to prepare graduates for a wide range of careers in the field of international relations. It will provide you with the academic and analytical skills necessary to understand the contemporary world and the rapidly changing context in which international relations and foreign diplomacy are conducted. This programme will also provide you with the ability to deploy strategic foresight and encourage you to engage in the spirit of constructive dialogue and mutual understanding. As well as developing your academic and problem-solving capabilities, the programme will equip you with the tools to make sense of the complex world around us, to think on your feet and to consider international issues and events from a global perspective. WHY STUDY INTERNATIONAL RELATIONS AT NANKAI? The Zhou Enlai School of Government that delivers the programme is ranked number 1 in China. As one of the most prestigious schools in China, the Zhou Enlai School of Government is an elite centre for research and teaching in the fields of politics, political science, international relations and Sino-Foreign diplomacy. The school is named after Premier Zhou Enlai, one of China’s most revered leaders of the 20th century, holding the position as Chinese Premier. WHAT WILL I STUDY? Modules will include: - Contemporary Chinese studies... [-]

Master programme in Public Relations

Turiba University
Campus Full time September 2017 Latvia Riga

For students having previously acquired a professional bachelor degree in public relations or communications the studies will last 1.5 years. The studies are completed by a master degree paper — scientific and applied research on the subject of your choice with the intention of promoting your career. [+]

Masters in Public Relations - PR. Public Relations – Professional Master’s study programme Useful There are 750 tweets created in every second in the social network Twitter. 60% of bloggers represents the age group from 25 till 44. 33% of Latvians (aged 26 – 59) who use Internet at least once in week use it while watching television. Every user of Facebook has 130 friends, on average. PROGRAMME IS ACCREDITED till Year 2019 DEGREE ACQUIRED: Professional Master's degree in Public Relations QUALIFICATION OBTAINED: Public Relations Manager STUDY PERIOD: 2 Academic Years STUDY PROGRAMME: in English or Latvian CAREER OPTIONS: You’ll be able to manage a public relations or communications business; You’ll be the public relations manager of a business, ministry, government institution or a non-governmental organisation; You may also opt for the career of a politician or a civil servant. TRAINEESHIPS at the leading industry businesses — associate public relations companies of the Latvian Public Relations Company Association, local governments, ministries and other government institutions and non-governmental organisations. WHAT WILL YOU LEARN IN THIS STUDY PROGRAMME? In Academic Year 1 you will acquire the knowledge, skills and competencies required in the management of public relations and communication. The students are mastering how to effectively manage communications, resolve conflicts by using the lobbying techniques, represent corporate interests in various organisations and government institutions. In Academic Year 2 during the traineeship you will be collaborating with businesses and institutions such as SEB banka, Nordea banka, Swedbank, Olainpharm, TV3, Latvijas Radio, the LR... [-]

Master in Advertising

Academy of Art University
Campus or Online Full time 2 - 3  September 2017 USA San Francisco

Drawing on your life experiences, coupled with the artistic and technical skills you gain, you’ll be prepared for a career as an art director, copywriter, or creative strategist. A mastery of advanced advertising principles and concepts are brought to life by working independently and collaboratively on your unique portfolio. [+]

Drawing on your life experiences, coupled with the artistic and technical skills you gain, you’ll be prepared for a career as an art director, copywriter, or creative strategist. A mastery of advanced advertising principles and concepts are brought to life by working independently and collaboratively on your unique portfolio. MFA Advertising Unit Requirements Major 27 units Directed Study 18 units Graduate Liberal Arts 12 units Electives* 6 units TOTAL 63 units *Per director approval MFA Advertising Degree Requirements Successful completion of Final Thesis Project Minimum 2.0 cumulative GPA Minimum grade of C in all required 63 units MFA Program Learning Outcomes Graduate students will meet the following student performance criteria: Strategic Communication Develop strategic elements focused on the target customer, the product/service, and the market Gather, assess, and apply relevant information, including historical research, to strategic work Visual Communication Use appropriate visual media, including freehand drawing, to convey essential elements Apply appropriate design principles to strategic and creative work Verbal Communication Convey creative ideas, concepts, and brand tone through engaging and sophisticated language at each stage of the creative process Communicate verbally and in writing with a unique and versatile voice Conceptual Thinking Communicate relevant objectives through the use of appealing aesthetic choices Think conceptually and execute projects beyond traditional advertising media Consider diverse points of view, and reach well-reasoned conclusions as part of the conceptual and design process Professional Readiness Present a sophisticated and original portfolio to acquire a job within the industry. Articulate career goals and plan to... [-]

Master’s Degree in International Communication (MIC)

International University of Languages and Media
Campus Full time 18  October 2017 Italy Milan United Kingdom Leeds Lithuania Vilnius Netherlands Groningen + 6 more

The Master’s degree in International Communication is an international Master’s degree provided by IULM University in partnership with three prestigious European universities specialised in public relations and communication. The MIC offers the opportunity to study in different universities and to acquire a specialisation targeted at global communication. [+]

Masters in Public Relations - PR. The Master’s degree in International Communication is an international Master’s degree provided by IULM University in partnership with three prestigious European universities specialised in public relations and communication. The MIC offers the opportunity to study in different universities and to acquire a specialisation targeted at global communication. The Master’s degree in International Communication (MIC) is a postgraduate programme entirely in English lasting 18 months and aimed at graduates in the communication disciplines or related subjects. By attending the MIC Master’s degree course you will be able to study in different universities all over Europe and thus obtain dual recognition. The MIC is a full-time programme lasting 3 semesters. The first semester (Professionalising Communication) has a core curriculum in which you will get training on the basic tools of communication, and takes place in one of the three partner universities. The second semester (Communication Professional in Context) is oriented towards specialisation and is held in another of the partner universities. The specialisation depends on the programme offered by the university chosen for the second semester. The third semester involves writing a thesis, under the joint supervision of the two partner universities. The certificate awarded on completion of the study path consists in a double recognition: a Master’s degree from each of the two partner universities and an overall certificate from the consortium. The three European universities which, with IULM, take part in the Hofstede Geert Consortium are: Metropolitan University (Leeds); Universitas Vilnensis (Vilnius); Hanze University... [-]

Master in Business Studies - Business Communication

United International Business Schools
Campus Full time Part time 1 - 2  September 2017 Belgium Antwerp Brussels Japan Tokyo Spain Barcelona Madrid Switzerland Zurich Lausanne Netherlands Amsterdam + 12 more

The Master in Business Studies - Specialization in Business Communication program is offered by visiting faculty and are scheduled in an intensive seminar format ... [+]

SPECIALIZATION COURSES IN BUSINESS COMMUNICATION Level 500 GSCBC501 Contemporary Business Communication (2) GSCBC502 Effective Public Relations (2) GSCBC503 Negotiation Techniques (2) GSCBC504 Crisis Management (2) Comprehensive Cases in Business Communication (2) Research Project in Business Communication (2) Level 600 Thesis in Business Communication (8) Capstone Project in Business Communication (4) (for Dual Master students only) Admission requirements proficiency in the English language (refer to the admission section for further details) Bachelor degree (or equivalent) No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses. e.g. Students who wish to earn a Master degree and who are required to complete the full... [-]

Master in Public Relations

University of Dubrovnik
Campus Full time October 2017 Croatia Dubrovnik

The graduate study in public relations lasts for two years, ie. four semesters (120 ects credits). Upon completion of the graduate study, students acquire the academic degree of Master in Public Relations. [+]

Public relations

The graduate study in public relations lasts for two years, ie. four semesters (120 ects credits). Upon  completion  of  the  graduate  study,  students  acquire  the  academic degree of Master in Public Relations.

This  graduate  study,  lasting  two  years,  trains  students  for  independent  scientific-research and highly professional work in PR services, government  and non-government organizations, PR agencies and commercial enterprises. Furthermore,  graduates  will  be  able  to  apply  their  theoretical  knowledge in  practical work and organization ability, and will be able to follow  trends in public relations and society and their correlation.  ... [-]


Master's In Communication Management And Public Relations

European Open Business School
Online Full time Part time September 2017 Spain Madrid

Through the teaching of qualified experts in different areas of the company experts and your environment, you get to prepare and equip students with the tools and knowledge necessary for decision-making in the enterprise and organizations, and business, which will allow them to analyze: Globalization ... [+]

Master in Communication and Public Relations What students get to the end of our training activity is the following: High organizational skills, leadership and management Adaptability to change and technological innovation. Ability to provide strategic and operational plans in senior management of the company. Habit of teamwork. Critical analysis and capacity for abstraction. Fast identification, problem analysis and solving them Open to the socio-economic and cultural environment mentality. Learn to take responsibility. As a senior, both personal and professional development of their daily activities, eventually transforming the productivity cost training for businesses and organizations cultural enrichment. Through the teaching of qualified experts in different areas of the company experts and your environment, you get to prepare and equip students with the tools and knowledge necessary for decision-making in the enterprise and organizations, and business, which will allow them to analyze: Globalization of markets, quality systems and management, management and financing of projects, sociological aspects, Strategic Planning and Analysis of productivity as well as ethical principles and values ​​that should be developed in the company directors . Agenda Module 1. The Science of Public Relations. Module 2: Administration, Management and Social Framework of Public Relations. Module 3. The Science of Public Relations and Industry persuasion. Global Module 4. Communication and Corporate Identity. Branding: The Brand Value Management. Module 5. Communication Policy, Lobbying and Lobbyists. Module 6. CSR in corporate and institutional communication. Module 7. Managing communication in crisis situations. Potential conflicts. Module 8. Social Protocol, Etiquette and best manners. Module 9.... [-]

Master in Public Relations

Birmingham City University Faculty of Art, Design and Media
Campus Full time Part time 1 - 3  September 2017 United Kingdom Birmingham + 1 more

PR is widely regarded as vital to the success of any enterprise organisation, from private businesses to multinational corporations, from public sector departments to governments. Advertising and marketing may improve your chances of selling your product or service to a consumer but public relations can enhance your overall reputation with everyone you deal with - not only consumers but also suppliers, support services, policy makers, workforce and the community in which you operate - any stakeholder who may be affected by your organisation or could have an impact on what you do. Advertising is what you say about yourself but PR is what other people say about you; and what they say matters. [+]

Entry Requirements

You should possess at least an upper second class first degree (or equivalent), or have considerable experience in a related field with evidence of outstanding ability and potential. Good spoken and written English are vital. IELTS level 6.5 is a minimum. You should have sound academic skills (research, writing, presentation) and basic competence in IT skills. Above all, you need to have an inquiring mind, an aptitude for sharing and communicating ideas, and a desire to develop as an independent and self-motivated thinker.

 

Employability

Our close links with business and the professions mean that our courses are always relevant, up-to-date and meet the exact needs of the current marketplace. Wherever possible, we involve employers in planning the curriculum, while many of our lecturers come from and maintain their links with industry, ensuring they are up to speed with the latest developments. Employability will be an integral outcome of your studies.... [-]


Master (MSc) Fundraising Management

School Of Professional Studies - Columbia University
Campus Full time Part time 3 - 12  September 2017 USA New York + 1 more

The Fundraising Management master’s program equips professionals to excel in institutional advancement and nonprofit management careers. [+]

The Fundraising Management master’s program equips professionals to excel in institutional advancement and nonprofit management careers. The world of nonprofits is growing – both in size and influence. The thousands of causes and the millions of organizations that serve those causes, in the United States and across the globe, need people to lead and to secure financial support. The Fundraising Management program here at Columbia is your portal to taking part in what many feel is the most important of society’s sectors – the one that furthers philanthropy, the love of humankind. The need for fundraising professionals and nonprofit leaders to distinguish themselves has increased. Organizations constantly seek individuals with a thorough understanding of the philanthropic marketplace, a mastery of key fundraising techniques, and comprehensive management skills. Because of this demand for highly skilled development personnel, salaries are among the highest in the sector. Curriculum 36 points for degree completion On-campus instruction Part-time* or full-time program Fall and Spring** intake 3–12 terms to complete*** Capstone Seminar and comprehensive final project * International students need to be enrolled on a full-time basis to be eligible for an F-1 student visa. ** Part-time program only for Spring intake *** Summer courses included. Students in the Fundraising Management program complete 12 3-point courses: five core required courses, which provide an overview of the industry and a thorough analysis of the essential elements of fundraising and leadership, including campaigns, major gifts, planning giving, and grants, as well as nonprofit financial management and board governance... [-]

Master Communication

ISCOM
Campus Full time September 2017 France Paris

The Great School of ISCOM Program is certified by the State - Level II 4 tray and enriched training Bac +5 (master level 2). [+]

The Grande Ecole Programme of ISCOM is certified by the State - Level II bac + 4 and enriched training Bac + 5 (master level 2). Built with industry professionals, this program trains students to the latest tools and techniques for online and offline communication. General, it enables students to develop a strategic vision and managerial communication function within the company. This general training covers all the sectors of communication in five specializations: - Global Communications companies and brands - Marketing - Public relations, media relations, event management, - Communication and digital creation - International Global Communications [ISCOM Paris]: Program in English 100% ... [-]


Mrp - MA In Public Relations: Organizing Events, Protocol And Communication

CEUPE - Centro Europeo de Posgrado y Empresa
Campus Full time September 2017 Spain Madrid

This Master's program in Public Relations: Events, Protocol and Communication at the University of Alcalá and CEUPE is authorized and published in the catalog of university degrees from the University of Alcalá as Master in Public Relations. [+]

This Master's program in Public Relations: Events, Protocol and Communication at the University of Alcalá and CEUPE is authorized and published in the catalog of university degrees from the University of Alcalá as Master in Public Relations. For its design, development and delivery, is following patterns guarantee of academic excellence and rigor required and includes the University Council. Studying this Master of Public Relations: CEUPE protocol events and the University of Alcalá of having a close relationship with the field of organizing events, a future investment and guarantee for those wishing to embark on this career, or improve it if is the case of those with a business trip. This graduate is focused on the actual market events, giving the student a purely practical and very close to the business environment and institutional vision. This Master of Public Relations and Communication, also deep in pursuing new way to develop and understand digital communication, which has transformed the way we communicate with suppliers, customers, end users, as well as other companies, institutions or organizations. This new paradigm of multi-and immediate communication, we are required to design cutting edge communication strategies, demanding profile communications professional who is creative and innovative and, in turn, capable of designing corporate communication plans, reflected in budgets online with the strategy for the overall direction. [-]

Master in Communication, Public Relations and Protocol, Madrid (in Spanish)

ESERP Business School
Campus Full time October 2017 Spain Madrid

The Masters educational content are adapted to the requirements of the European Higher Education Area, offering 60 credits, thus ensuring a constant effort to improve management skills and optimal development [+]

Masters in Public Relations - PR. The Masters educational content are adapted to the requirements of the European Higher Education Area, offering 60 credits, thus ensuring a constant effort to improve management skills and optimal development of attitudes such as initiative, teamwork or critical capacity. The Masters of ESERP put special emphasis on skills development, always based on updated knowledge that allow students to practice applying the most innovative techniques and tools strategically. To achieve this we rely on a compound Faculty by specialized professionals in the classroom introducing the real problems of the current business organization. For the integration of students in the business world and in the process of decision-making, applying a dynamic education system and active, used as a teaching tool, among others, the case method and simulation. Admission requirements Must meet and certify one of the following requirements: University degree Spanish or EU students must submit a photocopy of the official university seal University original source, or a notarized photocopy of the original degree. In the event that your degree is being processed, provisionally may submit an original certificate of completion of studies and academic record your qualifications, both documents signed and sealed by the educational institution. In the event that the title is issued in a language other than Spanish, English, Portuguese or French, must present a certified translation into Spanish duly notarized. EU students will must present a photocopy of the degree to which they have applied previously Apostille (seal is stamped in the... [-]