Master's Degree in Marketing in Sweden

View all Master Programs in Marketing in Sweden

Marketing

A Masters degree gives you the opportunity to either further your understanding of a particular question or take off in a completely different way using skills you have gained from your previous undergraduate degree.

Study in marketing and communication opens up opportunities across all industries, as all organizations need to communicate with their workers and clients. Job seekers trained in marketing and communication can find job openings at marketing firms as well as large corporations.

 

 

Sweden, officially the Kingdom of Sweden, is a Scandinavian country in Northern Europe. Sweden borders Norway and Finland, and is connected to Denmark by a bridge-tunnel across the Øresund. Sweden is a developed post-industrial society with an advanced welfare state. The standard of living and life expectancy rank among the highest in the world.

Masters Program in Marketing in Sweden

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Master's Programme in Marketing

Umeå University, Umeå School of Business and Economics
Campus Full time September 2017 Sweden Umeå

This program aims to provide students with an in depth understanding of consumer behaviour, knowledge of the tools and techniques they can use to collect and analyze information about consumers and competitors, and experience in making executive-level decisions. [+]

Master's Programme in Marketing, 120 ECTS

 

This programme is given by Umeå School of Business and Economics. The objective of this program is to provide students with an in depth understanding of consumer behaviour, knowledge of the tools and techniques they can use to collect and analyze information about consumers and competitors, and experience in making executive-level decisions in the area of marketing management. The program emphasizes the applied use of [analytical] techniques and hands-on experience in designing and implementing marketing strategies in competitive environments through the balanced use of cases, online simulation, statistical software packages, and actual fieldwork experience. This is attractive to employers who need candidates with [analytical and managerial] capacity in today’s competitive markets. The programme is also suitable basis for work in functions at a higher level in organizations, firms and governmental as well as non-governmental institutions.... [-]


Master in Tourism

Mid Sweden University
Campus Full time September 2017 Sweden Östersund

The two years’ Master's program is developed in cooperation with ETOUR, a leading tourism research center in Northern Europe. With us, students will receive a unique opportunity to gain quality education through cutting edge courses that link up-to-date research to contemporary practices in the area of tourism and human geography. [+]

The two years’ Master's program offered by the Department of Tourism Studies and Geography is developed in cooperation with ETOUR, a leading tourism research center in Northern Europe. With us, students will receive a unique opportunity to gain quality education through cutting edge courses that link up-to-date research to contemporary practices in the area of tourism and human geography. In more detail, this problem-based and project-oriented program seeks to develop students as much as professionals by conveying an comprehensive understanding of theoretical, methodological and practical approaches necessary in order to understand and tackle core, contemporary and emerging issues related to complex global phenomena and their implications for local sustainability, policy-making, and decision-making processes related to tourism as well as tourism destination development, planning and governance. Candidates have the option to either obtain a degree in Tourism Studies or Human Geography. Here they take part in an interesting combination of English taught courses, independent research and study visits, allowing students to utilize the advantages of our geographical location and, by that, to integrate real-world application and academic theory. Moreover, our courses emphasize collectivism as much as individualism while frequently providing opportunities to meet and closely work together with top researchers and professionals from all over the world. Last but not least, you will gain further insight into the intersection of society, culture, nature as well as production and consumption processes that are informed in virtue of information technology in the context of tourism by pursuing either an internship at a company,... [-]

Master in ICT Innovation

KTH Royal Institute of Technology
Campus Full time September 2017 Sweden Stockholm

The joint Master's programme in ICT Innovation offers seven tracks which combine technical competence with a set of skills in innovation and entrepreneurship. The programme lets you build a curriculum of your choice, based on your skills [+]

Best Masters Programs in Marketing in Sweden. The joint Master's programme in ICT Innovation offers seven tracks which combine technical competence with a set of skills in innovation and entrepreneurship. The programme lets you build a curriculum of your choice, based on your skills and interest in the area of ICT and innovation. It also enables you to study at two universities in two different European countries, receiving a double degree. Programme outline EIT ICT Labs has created a Master's programme joint between European top universities. The programme consists of seven tracks to choose from when applying to the programme, five of which are partially hosted by KTH. The programme focuses strongly on the acquisition of transferable skills, especially in innovation and entrepreneurship and the tracks are set up to ensure multiple career paths and create awareness of job types and functions in relevant industry, research domain or education. Besides gaining fundamental knowledge in each track, you will also learn how to get your innovations to the market. The master’s thesis that you prepare in collaboration with a business includes creating a business plan for the commercial exploitation of your project. A basic course in innovation and entrepreneurship and the Business Development Labs Course are the vital parts of this module. Those students who know what they want their future to look like can also specify which business partner organisation they would like to intern at. Also renowned European research facilities are partnered with EIT ICT Labs to provide assistance... [-]

Master in International Communication

Jönköping University
Campus Full time 1 - 2  September 2017 Sweden Jönköping

International Communication is a programme designed for students who are interested in working in an international media and communication environment. [+]

International Communication is a programme designed for students who are interested in working in an international media and communication environment. This Master’s programme is designed for students who want to deepen their knowledge within the field of Media and Communication and who wish to work in an international media and communications environment. The programme focuses on global, intercultural and sustainable communication in different settings, from journalism to organisational communication. Combining theoretical and practical work, this international programme provides students with significant theoretical and methodological knowledge. After graduating, students may be interested in working for companies with a global and/or intercultural focus or strategy, for example as communication experts. International Communication is offered as a 1-year (60 credits) and a 2-year (120 credits) programme. The 2-year programme gives students the opportunity to either study abroad at one of our partner universities or take eligible international courses offered at JU. Degree 1 year, 60 credits or 2 year 120 credits. Master of Social Science with a major in Media and Communication Studies. After graduation After graduating, students may be interested in working for companies with a global and/or intercultural focus or strategy, for example as communication experts. Courses NB Preliminary list of courses Year 1 Semester 1 Global Media Cultures, 15 Credits Sustainable Communication, 15 Credits Semester 2 Media and Communication Research Methods, 15 Credits Master Thesis in Media and Communication, 15 Credits Year 2 (optional) Semester 3 Elective courses, 30 Credits Within the programme the following courses are offered: Visual Culture... [-]

Master in Media Management

KTH Royal Institute of Technology
Campus Full time September 2017 Sweden Stockholm

The main objective of the Media Management programme is to provide students with the skills required for managing media enterprises, preparing them for advanced industrial positions or continued graduate studies. [+]

Master in Media Management The main objective of the Media Management programme is to provide students with the skills required for managing media enterprises, preparing them for advanced industrial positions or continued graduate studies. Programme outlineMedia Management focuses on the development and commercial operation of media products and services aimed at a consumer market. The programme therefore consists of courses offering relevant knowledge regarding technology, content, production, distribution, market understanding and enterprise management in the media industry and related areas.The programme is structured by focusing on two main areas, one with technical courses in media production with emphasis on video, printing, web and interactive media. The other area is concerned with media management and involves one course given by the Stockholm School of Economics in close relation with media industry, including both guest lecturers and project work. The programme is multidisciplinary, combining media technology and computer science with economics, management and business development. It is aimed at students on a Bachelor’s level wishing to acquire the knowledge and skills to manage and develop enterprises in the media industry or using media communication in their business activities. It will also provide a background for PhD studies in this field.Degree projectThe final semester is devoted to the degree project, which is focused on using scientific methodology to solve a problem within the scope of the programme. The project may originate from an industrial problem or be suggested by one of the research groups at the relevant departments. The results are presented in... [-]


Master in Communication Systems

KTH Royal Institute of Technology
Campus Full time September 2017 Sweden Stockholm

The KTH Master’s programme in Communication Systems offers students a strong fundamental education in key knowledge areas, whilst providing a broad scope of academic courses and [+]

Master in Communication SystemsThe KTH Master’s programme in Communication Systems offers students a strong fundamental education in key knowledge areas, whilst providing a broad scope of academic courses and specialisations to choose from. This highly relevant field is becoming increasingly important to how our societies function, and our global information infrastructure will continue to demand well-rounded specialists in the future. Programme outlineThe programme focuses on the integration of the Internet and mobile network technologies to develop global communication systems for next generations. Students work in a research environment with ample experimental resources and in close contact with the industry – including leading system manufacturers, service developers and providers, and advanced early adopters. The first study period consists of mandatory core courses, which provide in-depth knowledge in the areas of communication systems and networks. The programme continues with a wide range of elective courses, allowing students to focus on their individual areas of interest depending on their career objectives. Many courses are problem-oriented, with self-directed and project-based work.Degree projectThe purpose of the degree project is for students to demonstrate the skills acquired during the programme, by applying them to solve realistic problems. The student writes a thesis, which must be approved by an examiner from one of the degree project courses in the curriculum, and presents it for critique; the topic of the thesis may be suggested from a number of sources – a professor, external agency, an industry collaborator, or the student – but should be relevant to the focus... [-]


Master in International Marketing

Jönköping University
Campus Full time September 2017 Sweden Jönköping

Increase your understanding of the future marketing needs of global companies in an international setting. [+]

Best Masters Programs in Marketing in Sweden. Increase your understanding of the future marketing needs of global companies in an international setting. This is a programme that will help you understand and meet the challenges many companies face due to increasing globalization and a changing competitive climate. It will shed light on contemporary marketing issues and the nature of the global economy. Contemporary challenges in marketing are for example digitalization, globalization and a rapidly changing society. This programme, with its international setting and focus on renewal, is a great choice for those wanting to better understand and meet the international marketing needs of current and future organizations. The programme emphasizes practice through course activities with corporate interac­tion combined with theoretical depth. During the year you will study topics ranging from the behaviour of consumers to the nature of the global economy. For example, you will be engaged in discussions about how consumers relate to and affect each other, how digital media influence planned communications, and how export is managed. Courses focus on consumer behavior, market research, marketing communica­tions, international marketing and export, and globalization of economic activity. The course contents mirror contempora­ry research and the situation companies experience right now. All courses in the programme are given in English. The programme is open to students from around the world, and courses have a diverse international par­ticipation of students. This international atmosphere contributes to a broad per­spective of the issues discussed in class. After graduation The programme prepares you for an... [-]

Master in International Marketing

Mälardalen University
Campus Full time September 2017 Sweden Eskilstuna

The programme provides students with an understanding of management and strategy in international marketing, as well as different kinds of marketing. [+]

Master in International Marketing

In today’s globalised world we have to consider that few – if any – companies are purely local or even national, and we cannot disregard the impact of foreign competitors and markets.

International trade could be a way of creating wealth in developing countries, as well as reducing tension by creating a win-win situation for those involved. But marketing is just a tool; it is the user who decides what it is to be used for. To make this choice, you need an under- standing of the surrounding organisation as well as what international marketing is, how it can be used, and how it impacts on society as a whole.

The Programme

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Master in Business Administration, Marketing and Management (one year)

Mid Sweden University
Campus Full time September 2017 Sweden Sundsvall

The purpose of the Marketing and Management programme is to give students advanced knowledge in areas suitable for qualified positions in marketing, sales, or communication departments in firms and organisations. [+]

Best Masters Programs in Marketing in Sweden. The purpose of the Marketing and Management programme is to give students advanced knowledge in areas suitable for qualified positions in marketing, sales, or communication departments in firms and organisations. The programme focuses on firms and other organisations and their relationships to customers and suppliers. Leadership, communication, consumer behaviour and marketing in networks are central themes during the first semester. The second semester begins with two courses on methodology. The programme ends with a written master thesis in the area of marketing and management. The programme is a one-year higher education course based on previous studies corresponding to a bachelor degree with specialization in marketing and management. Entry requirements Degree of Bachelor (at least 180 credits) with 90 Higher Education Credits in Business Administration or corresponding education. Proven language proficiency in English (English course B/English 6), for example shown from one of the following international English tests: - TOEFL with a minimum score of 575 on a paper based test and not below 4.5 on the TWE - TOEFL with a minimum score of 90 on internet based test and not below 20 on the TWE - IELTS Academic Training with a minimum overall score of 6.5 and a minimum score on the specific parts of at least 5.5. Title of qualification Degree of Master of Arts/Science (60 credits) Magisterexamen med huvudområdet företagsekonomi translated into Degree of Master of Science (60 credits) with a major in Business Administration [-]

Master in Marketing

Linnaeus University, School Of Business & Economics
Campus Full time 2 - 4  September 2017 Sweden Växjö Kalmar Alnarp Ljungby + 3 more

Shorter life cycles and smaller target groups make innovation and international marketing of new products and services dominant cost elements. [+]

The traditional roles of marketers are evolving into more general management functions and marketers are more often recruited to CEO positions. According to our assessment, there will be a large demand for this new type of qualified business graduate. Employability is likely to increase significantly for those with a Master’s degree.

 

 

Degree: Master of Science (One or two year) with specialization in Marketing or Master of Science (One or two year) in Business and Economics with specialization in Marketing

Fields of interest:

ECONOMICS/ADMINISTRATION, Management / Leadership, Marketing, Business Administration, Business and Economics... [-]


Master's Programme - Environmental Communication and Management

Swedish University of Agricultural Sciences
Campus Full time August 2017 Sweden Uppsala Alnarp Umeå + 2 more

In the Master's Programme - Environmental Communication and Management we learn how to understand communication processes, to create communicative strategies for environmental changes, organize collective action and mediate in environmental conflicts in a constructive way. [+]

Master's Programme - Environmental Communication and Management

 

Practical work in the field of natural resource management and sustainable development also involves communication. How can we manage conflicting interests between people and orginisations?

 

Communication plays an important role in the facilitation of sustainable management of natural resources and environmental issues. In the ECM program we learn how to understand communication processes, to create communicative strategies for environmental changes, organize collective action and mediate in environmental conflicts in a constructive way.

 

To work in practice with environmental change and sustainable development mean to work with people and communication. Communication is involved in all environmental issues: industries’ adaptation of environmental technology, governmental protection of wildlife, international governmental agreements etc. Companies, governmental agencies and environmental organisations are demanding people with professional skills in environmental communication. To facilitate sustainable development, society needs to know about e.g. plants, soils and water. But that is not enough. We also need to know about how to coordinate different resource users, how to motivate consumers to adapt environmental technology, and how to manage environmental conflicts.... [-]