Master's Degree in Marketing in Spain

Compare Master Degrees in Marketing in Spain

Marketing

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

Spain (Spanish: España) is a diverse country sharing the Iberian Peninsula with Portugal at the western end of the Mediterranean Sea. Spain is considered an exotic country in Europe due to its friendly inhabitants and relaxed lifestyle. The normal duration for University courses in Spain is 4 years, except Medicine and the double degrees, which are 6. Madrid and Barcelona are well known cities around world for its cuisine, vibrant nightlife, and world-famous folklore and festivities.

Master's Degree in Marketing in Spain

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Master in Marketing & Sales

EAE Business School International
Campus Full time April 2017 Spain Barcelona

With the EAE’s Master in Marketing & Sales in Spain, we offer the key to corporate excellence to professionals in direct contact with customers, equipping them with the skills required by the market. [+]

Top Master Degrees in Marketing in Spain. Master in Marketing & Sales This programme will be conducted in English. With the EAE’s Master in Marketing & Sales in Spain, we offer the key to corporate excellence to professionals in direct contact with customers, equipping them with the skills required by the market. Throughout the programme, the professionals are provided with the conditions to change. Participants in the programme will undergo an experience and process of change. Reasons to do EAE’s Master in Marketing & Sales in Spain: AME and ADIGITAL EAE is a member of two of the main associations of Marketing and Digital Economy of Spain: AME and ADIGITAL. Marketing Association of Spain is an organization whose goal is the valorization and recognition of the profession and activity Marketing. ADIGITAL is the largest multi-sector partnership of the Digital Economy. Marketing Plan Making a Marketing Plan during the master is a key factor, because it helps participants to develop the skills and competences acquired during the program. Furthermore, we enable them to gain greater insight into this management tool, which is fundamental in the strategic development of the company. Certificate in Google Ads EAE gives participants the option of taking specialisation programs free of charge. The ‘Program of Expertise in Google Ads’, with a qualification from EAE and certification from Google. Certificate in IBM’S SPSS EAE gives participants the option of taking specialisation programs free of charge. The the ‘Program in Quantitative Market Research Methods and Specialisation in SPSS’ from... [-]

Master in Event Management, Protocol and Business Tourism

The Ostelea - School of Tourism and Hospitality International
Campus Full time October 2017 Spain Madrid Barcelona

The objective of Ostelea’s Master in Events Organization, Protocol and Business Tourism is to equip professionals and executives to lead business projects focused on planning and managing various types of events (in particular, Meetings, Incentives, Conferences and Exhibitions (MICE), as well as congresses, conventions and trade fairs), ensuring that they have a firm grasp of the concepts of protocol and communications and public relations strategies, and enabling them to generate tourism development specializing in the quality business tourism sector. The programme also ensures that participants have the business perspective required to be efficient in the decision-making process. [+]

Master in Event Management, Protocol and Business Tourism (MICE) This program will be conducted in English in Madrid The objective of Ostelea’s Master in Events Organization, Protocol and Business Tourism is to equip professionals and executives to lead business projects focused on planning and managing various types of events (in particular, Meetings, Incentives, Conferences and Exhibitions (MICE), as well as congresses, conventions and trade fairs), ensuring that they have a firm grasp of the concepts of protocol and communications and public relations strategies, and enabling them to generate tourism development specializing in the quality business tourism sector. The programme also ensures that participants have the business perspective required to be efficient in the decision-making process. Reasons for taking Ostelea’s Master in Events Organization, Protocol and Business Tourism (MICE): In-company Master’s Thesis: The Master’s Thesis is based on a real company in the sector. Spain is the 3rd leading country in the world terms of the greatest number of conferences. Two Spanish cities feature in the Top 5 cities in the world hosting most events: Madrid and Barcelona. Organization of real events: Students taking the Master take charge of organizing the School’s event and protocol. Objectives INSIGHT INTO THE MICE (Meetings, Incentives, Conferencing and Exhibitions) industry and the Protocol Department of Institutions. Building a firm knowledge base in the tourism industry from an international perspective and always with an executive approach. SUSTAINABLE INNOVATION AND MANAGEMENT Developing the capacity for creativity and innovation in the industry and its sustainable management through comprehensive... [-]

Masters In Marketing Research

OBS Business School
Campus Full time Part time 12  May 2017 Spain Barcelona Madrid + 2 more

With a Masters in Marketing Research and Analysis OBS Customers will learn to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with ... [+]

Top Master Degrees in Marketing in Spain. Masters in Marketing Research In the information society in which we live, development and proper use of quality information may represent the key competitive advantage over our competitors. We need to understand how they influence the social, cultural and psychological characteristics of our consumers in their decision-making and purchasing behavior. The ultimate goal of the management and use of information should be aligned with the maxim of marketing meet and satisfy the needs and wishes of users and consumers. This involves having a thorough knowledge about their behavior, their motivations, what kind of influences are subject, preferences and perceptions. With the Masters in Marketing Research and Customer Analysis OBS will learn how to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with senior executives, who will present experiences in designing and managing research projects in marketing and webinars with tool vendors in the industry. Professional outings Some of the career options you can choose to, among others, are: Research Director Director of consumer insights Project manager, account executive Market analyst at research firms Account planning in advertising agencies strategic planning in large firms Brand management in large corporations Marketing management in media companies and advertising Consumer insights analyst Analysis strategies Research consultant Objectives of the Master in Marketing Research and Customer Analysis What goals are... [-]

Master In Organizing Events, Protocol And Business Tourism (MICE) (Barcelona)

School of Tourism and Hospitality - The OSTELEA
Campus Full time October 2017 Spain Barcelona Madrid

The Master in Event Organization, Protocol and Tourism Business Ostelea aims to train professionals and managers who lead projects focused on business planning and management of different types of events (particularly shares of Meetings, Incentives, Conferences and Exhibitions and conferences and conventions, trade shows), master the concepts of protocol and communication strategies and public relations and create a tourism development focused on the segment of business tourism quality and the necessary business perspective to be effective in making making. [+]

Master in Event Organization, Protocol and Business Tourism (MICE) The Master in Event Organization, Protocol and Tourism Business Ostelea aims to train professionals and managers who lead projects focused on business planning and management of different types of events (particularly shares of Meetings, Incentives, Conferences and Exhibitions and conferences and conventions, trade shows), master the concepts of protocol and communication strategies and public relations and create a tourism development focused on the segment of business tourism quality and the necessary business perspective to be effective in making making. Why study the Master in Ostelea: Barcelona as a business destination and world-class conferences, such as BTravel or Bridal Week, which is used for practical teaching of certain subjects. Personal Brand Management: The program includes the development of skills in the field of personal brand management, that influence learning personal marketing techniques and employability in order to identify career opportunities in Spain or other countries . Extensive program of visits to fairs, events and organizations: During 2015/2016 the Masters students visited the IBTM and Food fairs, the Dali Museum in Figueres, Port Aventura amusement park, and the Marathon of TV3, which collaborated with the organization of the campaign against obesity. GOALS The Master in Event Organization, Protocol and Tourism Business allows you to: KNOW THE INDUSTRY MICE (Meetings, Incentives, Conferencing and Exhibitions) and the area of ​​Protocol institutions build a strong foundation of industry knowledge from an international perspective always from the management approach. GLOBAL VISION Train managers oriented business management of... [-]

Official Master In Creating And Developing Digital Projects

FDModa - LCI Barcelona
Campus Full time September 2017 Spain Barcelona

The main objective of the Master in creation and development of digital projects is to offer advanced training and specialized nature that will prepare students competitively to provide innovative solutions and new value propositions to a market that, from a technological point of view It is exponentially active and is booming. [+]

Top Master Degrees in Marketing in Spain. Master in Digital Creation and Development Projects The main objective of the Master in creation and development of digital projects is to offer advanced training and specialized nature that will prepare students competitively to provide innovative solutions and new value propositions to a market that, from a technological point of view It is exponentially active and is booming. The digital designer is now at the center of different families and professional sectors such as Audiovisual Communication, the Graphic creation Graphic Arts Advertising Public Relations and interactions design sectors, and showing increasing synergies often encompassed within the industry calls experiences and increasingly geared towards digital media as well point the various sectoral studies and local and state reports. Unlike most training offers in the field of digital design, the differentiating factor of this Masters in Digital Creation and Development Project is to form what is known as Front End Designer (Front End or Frontend Designer) in the professional world . The Front End consists of everything that has to do with what you see and interact in a digital project, it is the professional who is able to devise, plan and also carry out all the development necessary before final production so that ensures the feasibility, efficacy and optimizing designed projects. Also, students may choose to specialize in two areas, a more experimental and more oriented to the world of creation, entertainment and culture, to experience the smart citizen and smart cities, and the... [-]

Master In Internet Marketing And Digital Strategy

Escuela de Negocios y Dirección
Campus Full time October 2017 Spain Madrid

New Idea and efficient ways to publicize your brand in the digital environment [+]

New Idea and efficient ways to publicize your brand in the digital environment GOALS What are the skills acquired once you have completed the Master's degree in Marketing and Digital Strategy? Lead strategies to optimize the digital positioning of the company. Delineate digital KPI's to mark the objectives of the company. Generate and optimize SEO campaigns. Develop and trackear Google Adwords campaigns. Manage digital advertising always depending on the objectives of the company. Implement policies loyalty with the digital customer. Design, maintain and launching corporate websites. Demarcate communication and commercial strategies on social networks. RRSS optimize strategies. Track campaigns and optimize them. recipients: digital field workers who want to update their knowledge, professionals interested in digital development, posed entrepreneurs start in the online environment. agenda: Digital Marketing Plan Structure of a digital marketing plan. Definition of objectives and target audience. Scheduling actions. Defining KPI. Metrics. Profitability Analysis (ROI). I Digital Advertising: Search Engine Optimization - SEO Operation of search engines. Objectives of our website. Planning an SEO campaign. Factors positioning SEO Budget. Analysis of a SEO campaign. Digital II Advertising: Search Engine Marketing - SEM SEM. Search Engine Marketing. Basic concepts. Google Adwords I. Google Adwords II. Advertising Digital III Planning and procurement of digital media. Inbound marketing. Advertising on social networks. E-mail marketing. Affiliate Marketing. Display and enriched Advertising. programmatic advertising. Retargeting. Mobile marketing. Content marketing. Gamification and Advergaming Landingpages creation and optimization. Campaign analysis and profitability analysis. Customer Management Relational marketing. Customer experience. Management and Social Networking Strategy... [-]

Master's Degree in Marketing (MMKT)

Universidad Pontificia Comillas ICAI-ICADE
Campus Full time 11  October 2017 Spain Madrid

The Official Master's Degree in Marketing (MSc in Marketing) is offered by the Faculty of Economics and Business Administration at Comillas Pontifical University through ICADE Business School. This official program offers specialist training to successfully lead a professional career in the field of marketing, sales and market research. [+]

Top Master Degrees in Marketing in Spain. Master's Degree in Marketing (MMKT) The Official Master's Degree in Marketing (MSc in Marketing) is offered by the Faculty of Economics and Business Administration at Comillas Pontifical University through ICADE Business School. This official program offers specialist training to successfully lead a professional career in the field of marketing, sales and market research. The program is almost entirely taught in English given that complete competence in this language is an essential requirement to enter the labor market and develop a career. Some seminars, lectures or materials may be delivered in Spanish. High employability. 100% of students are employed within 2 years after completing the Master's Degree, 85% within 6 months. The program is currently ranked at# 41 out of the Master's Degrees in its specialist area according to the Universal Best Master's Ranking and 4 in Spain according to El Mundo Postgrado ranking. Admission Applicant profile: The Official Master's Degree in Marketing is designed for candidates who: Have recently finished their university training. The Master's Degree is specifically aimed at graduates in Business Administration and Management, Trade, Economics, Communication and other disciplines in Social Sciences. We will create a customized training plan for students from other disciplines. Already have brief work experience in this area of business. Academic record, time spent in other countries and previous experience (60%) The result of the candidate's personal interview with the Director or the Coordinator-Master's Course Advisor (20%) Other tests to check his/her (i) level of knowledge... [-]

Master In Business Management And Marketing

ESEM
Campus Full time September 2017 Spain Madrid

A program for professionals at international level. Aimed at people who hold or are called to occupy the positions and functions of Commercial Marketing Managers or Sales ... [+]

A program for professionals at international level. Aimed at people who hold or are called to occupy the positions and functions of Commercial Marketing Director or Sales ESEM, with 47 years of activity and development, is the business school specializing in business areas of Sales and Marketing, with recognition in national and international companies. By our classrooms and programs it has been more than 20,000 students on five continents. Target Provide the necessary tools for business development. These tools serve the dual function of Sales and Marketing Management. With the theoretical methodology - ESEM practice, the student will be provided the adptación to new technologies, as necessary and requested today for a post of Sales, Marketing and Sales Manager. The practical content of the program, new technologies, quality of teachers and the exchange of experiences of students, makes this program meets the goal of being High Business Quality. "The philosophy of this Post Grade is learning by doing" Programme structure The program takes place over one academic year and a total of six modules. After the titling it will be obtained Master in Business Management and Marketing. Evaluation Students should develop practical work on the topics covered in the modules, routing and structuring your thesis. The work will be developed within the school hours of each module and evaluated by teachers. If necessary they will receive tutoring to amend those aspects of the work presented that were not according to the requirements of ESEM in each area. The purpose of... [-]

Master In Uam Edition. Workshop Books. Development, Management, Implementation And Marketing Of Publishing Projects

UAM Universidad Autónoma de Madrid - Títulos propios
Campus Full time October 2017 Spain Madrid

The first major objective of this master and its creation engine is to train students -main but not exclusively Humanities- for insertion into the workforce through training based on the criteria of professionalism. [+]

Top Master Degrees in Marketing in Spain. The first major objective of this master and its creation engine is to train students -main but not exclusively Humanities- for insertion into the workforce through training based on the criteria of professionalism. Thus, it is part of a program covering the entire process of editing and allows students to learn about experiences of all professionals involved in this, to guide them along the course to the publishing field preferred each or that best fits your profile. While they are in the majority among students who come from Humanities degrees, in all editions we have had both scientific profiles -of mathematical physicists or biologists as belonging to the social sciences-historians, lawyers and journalists, and the target it has been in every edition guide the combination of their previous experiences and their new knowledge to their most satisfying achievement. This general objective structure the program in theoretical sessions-lessons taught by professionals in the edition- and practices -mainly books workshop supported by transverse modules, coordinated by those responsible for the master, representing each of the processes carried out in editing the book. Specific objectives Approaching the publishing world as a whole: understanding the overall process of editing and the place of the editor. The editor and publisher: identifying the structure of the publishing company and compression to the position of editor responsible for each of its modules. Publisher in your environment: Understanding campaigns to achieve the inclusion of the book in the market. First match... [-]

Master In Social Media Branding & Strategy

laSalle Barcelona Postgraduate
Campus Full time September 2017 Spain Barcelona

The Master in Social Media Branding & Strategy is one of the first programs in Spain and Europe aimed at professionals and future professionals, businessmen and entrepreneurs who need to manage and create the reputation of a brand on the Internet and social networks professionally. [+]

Learning to manage brand reputation in social media, in online communities and internet is imperative for successful business projects. It is shown that a mark is not positioned on the internet or with a negative image, directly impacts sales and therefore in the business. The Master in Social Media Branding & Strategy It is one of the first programs in Spain and Europe aimed at professionals and future professionals, businessmen and entrepreneurs who need to manage and create the reputation of a brand on the Internet and social networks professionally. What do you prepare? To provide students with the knowledge and methodology to enable it to formulate and plan a strategy branded online social media. Being able to create design and implement an online brand with relevant content to their audiences. Learning to write and create content on social networks with a clear focus on business results. Energize brand communication through public relations campaigns (Social Media Management) and advertising (Social Media Marketing) addressed to our public and especially the online influencers. Learn to track and monitor what is said about the company and competition to analyze information and propose strategies and actions. Online form management projects, using techniques like AGILE in project management and personal and individual coach. To whom it May concern? Input profile: Professionals and future professionals in brand management, brand managers. brand strategic planners, planners, corporate responsibility and reputation, marketing and brand management. Press officers. Professionals and entrepreneurs who wish to increase the power of their brand... [-]

Masters Degree In Digital Media And Social Marketing

Seeway - Barcelona
Campus Part time October 2017 Spain Barcelona

The Master in Digital Marketing and Social Media is aimed at professionals responsible for managing and improving the online presence of your website offering a fully oriented towards practical application in professional environment and real case studies training. [+]

Top Master Degrees in Marketing in Spain. The Master in Digital Marketing and Social Media It is aimed at professionals responsible for managing and improving the online presence of your website offering a fully oriented towards practical application in professional environment and real case studies training. Throughout the Master you will learn both to implement different digital marketing strategies, how to apply different design techniques, positioning, evaluation, analysis, ... for greater network visibility, increased traffic volume and increase the degree of user loyalty. Located in the center of Barcelona, ​​Seeway is characterized as a pioneer training center classroom training in the area of ​​Digital Marketing and Social Media. All academic programs offered at the school have in common that the teaching staff is a specialist in their respective areas of expertise and currently serves as in important industry professional agencies or companies in Barcelona. Summary Qualification: Master Degree Credits: 40 ECTS Hours: Monday and Wednesday from 19 to 21: 30h Mode: Barcelona Language: Castilian Semester: October to June. observations: 100% practical guidance. Access to the job market. Small groups (12 students). Computer by student GOALS At the end of the program you will be able to design and implement an online marketing strategy that meets objectives and KPI's clearly defined and optimize available resources. Beyond technical skills you have inoculated seed constantly updated present in the soul of the marketer so in a flexible answer to changing trends, means or tools. You will become a trained to provide solutions that... [-]

Master in Digital Marketing and E-Tourism

Euroaula Barcelona
Campus Part time October 2017 Spain Barcelona

This Master’s Degree in Digital Marketing and E-Tourism taught in Barcelona focuses on the latest trends in digital marketing and the keys to successful promotion and sales in the Tourism and Hospitality industry. [+]

This Master’s Degree in Digital Marketing and E-Tourism taught in Barcelona focuses on the latest trends in digital marketing and the keys to successful promotion and sales in the Tourism and Hospitality industry. In terms of digital marketing and e-commerce, tourism companies need to enhance website visibility and notoriety in search engines, improve positioning, optimize their presence in social media, effectively manage online reputation, and implement an efficient e-commerce system to ensure success in the market. Programme Objectives Acquire specific knowledge about marketing and e-commerce in the Tourism industry. Discover more about the latest trends and tools for successful strategic planning. Assimilate the skills required to develop and implement a digital marketing plan and measure its effectiveness. Learn in depth about key marketing and e-commerce tools used in the Tourism industry. Develop a strategic marketing plan, identifying and assessing different tactics and tools and optimizing their implementation. Aimed At Candidates with university title degrees or with professional experience who wish to advance their knowledge and enforce their proefssional vision with the purpose of highlighting and successfully developing in the area of Digital Marketing and E-commerce. Candidates who look for an added specialization in their career or who wish to increase their professional path in this sector. Professionals who are looking for educating themselves in the world of Digital Marketing and complement their knowledge in this area. Professionals who wish to create their own enterprise-start up in the tourist sector. Programme Structure (taught in Spanish) Introduction to Digital Marketing for the... [-]

Máster Oficial - Políticas Sociales y Acción Comunitaria

Universidad Autónoma de Barcelona
Campus Full time October 2017 Spain Barcelona

El máster en Políticas Sociales y Acción Comunitaria se presenta como una propuesta profesionalizadora y de investigación construida desde el abordaje de las políticas públicas y la acción comunitaria. Esta propuesta formativa combina la adquisición de conocimientos teóricos y prácticos con la participación de profesorado académico y profesional y utiliza el trabajo de casos para hacer una aproximación compleja y participativa a la realidad del territorio. [+]

Top Master Degrees in Marketing in Spain. El máster en Políticas Sociales y Acción Comunitaria se presenta como una propuesta profesionalizadora y de investigación construida desde el abordaje de las políticas públicas y la acción comunitaria. Esta propuesta formativa combina la adquisición de conocimientos teóricos y prácticos con la participación de profesorado académico y profesional y utiliza el trabajo de casos para hacer una aproximación compleja y participativa a la realidad del territorio. Salidas profesionales El programa brinda instrumentos de análisis, diseño e implementación de políticas sociales para desarrollar proyectos en ámbitos de gestión pública, investigación social y trabajo comunitario. La formación en acción comunitaria se enfoca desde una mirada transdisciplinar a través de la comprensión de la convivencia, de la comunicación y del conflicto, para su aplicación a la intervención social y la investigación. Administración pública: para poder diseñar, planificar, evaluar y desplegar políticas sociales y proyectos y programas de acción comunitaria, así como orientar y coordinar equipos profesionales en acción comunitaria. Organizaciones del tercer sector: para el diseño, planificación, evaluación y desarrollo de proyectos y programas sociales, así como planes fundamentados en la acción comunitaria, y a la vez poder orientar y coordinar equipos profesionales y voluntarios implicados en estos programas. Sector privado: para poder asesorar y dar apoyo externo al diseño e implementación de políticas, programas, proyectos y acciones comunitarias. Estudiantes internacionales Guia práctica para los estudiantes internacionales Plan de estudios Descripción del máster El Plan de estudios del Máster Universitario en Políticas Sociales y Acción Comunitaria... [-]

Master in Global Design

IED – Istituto Europeo di Design Barcelona
Campus Full time January 2018 Spain Barcelona

The aim of the Master in Global Design is to acquire a global vision, open to collaborations with other design disciplines and gain sensitivity and predisposition towards working together with other professionals or join multidisciplinary teams. [+]

THIS PROGRAM IS TAUGHT IN ENGLISH Designers interested in developing their career in a global society should conceive design as a global practice. Day after day, the markets are becoming more competitive and ever changing, while the consumer is more demanding when it comes to quality and shows an increasing interest in cultural, ethical or environmental aspects that traditionally haven’t been properly noticed, until today. This context requires from companies and institutions an understanding of the complex market reality and the discovery of strategies that enable them to satisfy the consumer’s needs and demands, and outstand among their competitors. In the last few years, products (whether they are an object, a dress, a space) are no longer perceived for their physical dimension, but for every single detail surrounding them: they way they are shown (both in virtual and real life), their in-store presence, their packaging, the graphics and their visual communication. The experience of buying, using and consuming is increasingly related to the values associated with a product and the brand it belongs to (intangible values, such as symbols or emotions) that influence customer loyalty towards them. For all this, today we cannot comprehend the conception of a new product, space of service without the involvement and complicity of professionals from different disciplines. Those professionals with a global conception, capable of understanding together languages and ways to work will be able to collaborate with other designers or join multidisciplinary work teams, in addition to being those prepared to offer a... [-]

Intensive Master Brand Management

IED – Istituto Europeo di Design Madrid
Online & Campus Combined Full time 10  February 2018 Spain Madrid

The Intensive Master in Brand Management aims to address the brands under all its facets. Since the birth of the brand, its DNA, its foundations, through communication strategies, creating messages, campaigns and content to reach different points of contact with the consumer through conventional, digital media experiences etc. [+]

Top Master Degrees in Marketing in Spain. The Intensive Master of Brand Management It aims to address the brand in all its facets. Since the birth of the brand, its DNA, its foundations, through communication strategies, creating messages, campaigns and content to reach different points of contact with the consumer through conventional, digital media experiences etc. With this degree, students will get to address the challenges of a brand from all points of view, whatever their future careers within the strategy, creativity and communication. GOALS The Intensive Master of Brand ManagementBorn with the aim of training professionals succeed in the present situation and future developments in these sectors. Professionals capable of: Throwing powerful brands or help a brand to redesign its strategy. Companies looking to integrate in its marketing and advertising profiles with greater strategic vision and understanding of new media. Create effective messages and campaigns exitosas.Aprendiendo processes needed to have good ideas, the relationship between strategy and creativity and evaluation processes and development of ideas. Planning communication of a brand detect knowing the best channels available to reach directly to the consumer. From traditional media to digital media, experience in POS, product design, events, PR, etc. Measure the effectiveness of communication actions, assess the Brand Equity and meet the necessary variables to draw a diagnosis of the situation. Make the right decisions to maintain or improve the health of the brand. Career prospects The Intensive Master in Brand Management, founded with the aim of forming successful professionals in the... [-]