Masters in Marketing in the Netherlands

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Marketing

A masters is the first level of graduate coursework and can be obtained after you receive a bachelor’s degree. Earning a masters usually requires two years of full-time study, which amounts to 36 to 54 semester credits.

 

Marketing is the promotion of products and services, and it is essential for any business that wants to experience success. A marketing program may teach students about market trends, analysis, strategies and research.

The people, language, and culture of the Netherlands is referred to as "Dutch". A modern European country today, Netherlands preserved its highly international character and is known for its liberal mentality. The Netherlands has many universities. The country has recently converted their own titles into the bachelor/master system. There are two types of universities: Academic (focussing more on theoretical knowledge, aka "Universiteit") or Applied Sciences (focussing more on practical knowledge, aka "Hogeschool")

Master's Degree in Marketing in the Netherlands

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Master in Marketing

Erasmus School of Economics - Erasmus University Rotterdam
Campus Full time September 2017 Netherlands Rotterdam

Our distinctive Marketing programme brings you the latest insights and newest techniques in economics and marketing. It’s evidence-based and covers everything from target market selection, segmentation and positioning to quantification of marketing effectiveness. In an age where accountability matters, and where your ability to use data and your flexibility to use new media to reach consumers is crucial, obtaining a marketing degree at ESE will put you ahead of other graduates. [+]

Top Masters Degrees in Marketing in the Netherlands. Master Marketing A top-notch distinctive programme to prepare you for future marketing challenges Our distinctive Marketing programme brings you the latest insights and newest techniques in economics and marketing. It’s evidence-based and covers everything from target market selection, segmentation and positioning to quantification of marketing effectiveness. In an age where accountability matters, and where your ability to use data and your flexibility to use new media to reach consumers is crucial, obtaining a marketing degree at ESE will put you ahead of other graduates. In several courses and electives you will address marketing issues in theory and practice in preparation of the challenging interactive seminars. Topics vary from branding to marketing analytics, innovation, neuromarketing, and global marketing strategy. A thesis completes the programme: your prelude to a successful career. Be at the forefront of a marketing revolution The marketing department of the Erasmus School of Economics is arguably the top marketing science group in Europe (by all measures). The department has trained more current and former top executives than any other marketing group in the Netherlands, because of the intellectual rigor and the practical experience you gain during the programme. This is where you start. Careers Our Marketing group has trained many top executives worldwide. Their programme offers you great career opportunities, too. For example: product/brand manager in a variety of industries. Examples: Philips, Unilever, Nestlé, Pfizer, IBM, Microsoft marketing analytics expert or market researcher in consulting firms (e.g., McKinsey, BCG, VODW),... [-]

Master in Marketing

Vrije Universiteit Amsterdam
Campus Full time September 2017 Netherlands Amsterdam Rotterdam + 1 more

The Master’s in Marketing programme takes you on a journey in which you challenge yourself to look further in areas of marketing theory, marketing research... [+]

Master in Marketing

 

The Master’s in Marketing programme takes you on a journey in which you challenge yourself to look further in areas of marketing theory, marketing research, and marketing practice. You will learn to think trategically, thus understanding how superior value can be created for customers and other stakeholders while achieving organizational goals.

First semester

The journey begins by understanding how a sustainable competitive edge is obtained by creating value for customers and society. Rather than focusing on ‘recipes for success’, the emphasis is on looking further: understanding why something works. This also calls for profound comprehension of research methodology. The journey also takes you deeper in the worlds of consumer and business-tobusiness marketing, either product or service, thus enabling you to address marketing challenges in an increasingly complex international environment.Second semester... [-]


Master in Business Studies - Design Management

United International Business Schools
Campus Full time Part time 1 - 2  September 2017 Netherlands Amsterdam + 1 more

This Master in Business Studies - Specialization in Design Management program is taught entirely in English. Students are required to complete 27 courses for 54 credits and a final .... [+]

Top Masters Degrees in Marketing in the Netherlands. SPECIALIZATION COURSES IN DESIGN MANAGEMENT Level 500 GSCDM501 Fundamentals of Design Management (2) GSCDM502 Design, Marketing and Innovation (2) GSCDM503 Design, Strategy and Transformation (2) GSCDM504 Design Management in Practice (2) Comprehensive Cases in Design Management (2) Research Project in Design Management (2) Level 600 Thesis in Design Management (8) Capstone Project in Design Management (4) (for Dual Master students only) Admission requirements proficiency in the English language (refer to the admission section for further details) Bachelor degree (or equivalent) No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses. e.g. Students who... [-]