Masters Program in Marketing in Mexico

View all Master Degrees in Marketing in Mexico


The benefits of a Masters extend beyond improving your earning potential. They can provide you with personal and professional skills to accelerate your development. They are also an opportunity to differentiate yourself from your peers, many of whom will have similar A-level and undergraduate qualifications.

Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers. 

Mexico is one of the most popular tourist countries on the planet. The country has both tropical and temperate zones giving students the best time here. If you wish to study for your course in the National Autonomous University of Mexico, it will be a brilliant life with much entertainment in the country as well.

Master's in Marketing in Mexico

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Master In Traffic Management: Seo, Sem, Smm

Grupo IOE
Online & Campus Combined Part time September 2017 Mexico Mexico City

The Master is designed for professionals interested in designing and implementing strategies own digital tools for maximum profitability in digital environments. [+]

Top Masters Programs in Marketing in Mexico. The Master is designed for professionals interested in designing and implementing strategies own digital tools for maximum profitability in digital environments. Born with the need to create a number of marketing techniques that enable the company to attract potential customers. It is based on the processes of attraction, conversion and automation, so that in the last step the complete identity of the visitor to the web is achieved. Thus, a more targeted advertising can be done. GOALS Design, develop and manage a Digital Marketing Plan, consistent with the General Plan of Marketing. Have a strategic vision of social networks and what, how and when they can add value to the marketing plan. Choose and apply digital marketing tools to achieve the objectives in each of the marketing strategies Create effective campaigns online, analyze the results and make the right decisions Study the communicative paradigm change and the emergence of digital reputation. Form in the design and implementation of strategic plans open. Knowing the management of virtual communities and the link between digital and analog. Analyze successful cases of community management. Provide competitive advantages to companies [-]

Master of Marketing

The University of Newcastle, GradSchool (Online)
Campus or Online Full time Part time

A Master of Marketing through the University of Newcastle offers a strategically developed program that will challenge your approach to marketing, enhance your ability to think and act analytically as well as master your strategic capabilities. [+]

Marketing is a dynamic, challenging and fast paced business function focused on the customer. Marketing professionals must be prepared to apply analytical and problem solving skills to make informed marketing decisions in order to address complex business situations. A Master of Marketing from the University of Newcastle equips graduates with marketing knowledge and skills to plan and execute marketing strategies and tactics for organisations in the not-for-profit, government and private sectors. A Master of Marketing through the University of Newcastle is for professionals aiming to further expand their knowledge in marketing or for people looking to change career into the marketing profession. Marketing is a dynamic field with organisations of all types becoming increasingly market-oriented requiring marketing-qualified professionals , the University of Newcastle’s Master of Marketing program will keep you at the cutting edge of the industry. The Master of Marketing is one of the few programs that recognises relevant professional experience and may result in credit being granted for up to four courses. This means you could reduce your study by up to a third! To learn more about what your professional experience can provide you with, please visit the Professional Development tab. The Master of Marketing can be studied face-to-face at the Newcastle City Precinct, online or a combination of the two. This allows you to achieve a post grad qualification whilst balancing your professional and personal commitments, through study designed for life. Explore this page and find out if the Master of Marketing is for you, what you will study and the career opportunities it can provide you. Is it for you? Are you searching for a qualification that will enhance your knowledge and capability as a marketer? Due to the dynamic and competitive nature of today’s industry, it is important to be highly skilled in order to be an effective marketer but also for constant professional growth and to improve career opportunities and promotions prospects. The Master of Marketing focuses on developing greater understanding of marketing principles, consumer decision making and strategic marketing decision making. Specialisation in particular aspects of marketing is also offered which draw upon the research strengths of the faculty, with focus placed on marketing communications, brand management, services and relationship marketing, global marketing, digital marketing and marketing research. This postgraduate qualification can be the key to your future career success and can provide you with the know how to efficiently and effectively capture, communicate and deliver value to your target consumers. The program offers students the opportunity to learn from a blend of cutting-edge academic research with the latest insights from industry. With learning delivered via face to face or an integrated online learning platform to suit busy work schedules and/or personal commitments, the University of Newcastle’s Master of Marketing will enhance your knowledge of marketing, at a time and place that suits the demands of your life. Upon graduation you will have a comprehensive understanding of a number of aspects of marketing and the ability to plan and implement successful marketing campaigns. Career Pathways The Master of Marketing program is comprehensive, contemporary and practical. It will develop your professional expertise in the processes and application of modern marketing. The program will provide you with depth of knowledge of contemporary marketing issues and simultaneously build your skills in analysing situations, marketing opportunities and developing and managing marketing strategy. These outcomes will facilitate you in meeting employment challenges with confidence and conviction. If you are looking to enter a marketing management role, the Master of Marketing program will give you the edge you need. Marketing career opportunities exist across all industries which span exciting and challenging areas such as marketing strategy and planning, brand management, marketing communications, marketing research, social marketing, digital marketing and sustainability. By completing the Master of Marketing, you will differentiate yourself from other marketers in that you will possess a broad range of marketing knowledge and skills, and you will understand how these skills inter-relate with other organisational functions, in both local and global contexts. The relevant knowledge and skills underlie many senior roles including: Marketing manager Brand manager Marketing communications specialist Market research analyst Media analyst Marketing operations specialist Admission Requirements There are two pathways into the Master of Marketing. Direct entry into the Masters Program (120 units) will be available for applicants who have: 3 year Bachelors Degree in the discipline; or 3 year Bachelors Degree not in the discipline + 1 year relevant business experience; or At least 7 years business experience, including 2 years in a management position. Students entering via this pathway are able to complete 4 courses per trimester, and are able to complete courses in any sequence they wish, that is consistent with course prerequisites. Applicants with an Honours degree in the cognate area or equivalent relevant qualifications at level 8 or above will be given appropriate recognition of prior learning. The alternate pathway is through the Graduate Certificate (40 units) which will be available for applicants who have: 3 year Bachelors Degree not in the discipline; or 3 year Diploma in the discipline; or 3 year Diploma not in the discipline + 1 year relevant business experience; or 2 year Diploma in the discipline + 2 years relevant business experience; or 2 year Diploma not in the discipline + 3 years relevant business experience; or At least 5 years business experience. Students entering via this pathway will be required to: Complete the Graduate Certificate over a minimum of two trimesters (typically 20 units per trimester); and Successfully complete a Business Academic Skills Program (BASP) which will be of 6 weeks duration. The BASP will be non-fee based and can be completed concurrently with courses in the Graduate Certificate. Only after the successful completion of the Graduate Certificate and the academic skills program will students be eligible to formally enrol in the Masters Program. Minimum English Language Proficiency Requirements Applicants who do not speak English as a first language must demonstrate that they meet the University's English proficiency requirement. Further information regarding English language proficiency requirements can be found at the English Language Proficiency for Admission Policy at [-]

MA In Marketing

IESA - Instituto de Estudios Superiores de Administración
Campus Part time 15 

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of mixed ... [+]

Master of Marketing


The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of the marketing mix. It combines current content with national and international value, methodologies and innovative learning experiences to be creative and innovative professionals.


Who should attend: Professionals who are already working in the marketing area, want a career change or whose business requires solid knowledge in the field. It is also highly relevant for managers and CEOs of companies.


Duration: 15 months, divided into five consecutive quarters of eleven weeks each.

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Master in Marketing and International Business

University of the Americas Puebla (UDLAP)
Campus Full time July 2017 Mexico Puebla

The Master in Marketing and International Businesses is a graduate studies option for people who already hold degrees in Business Administration and related areas that are looking for an alternative to the conventional MBA (Masters in Business Administration) for graduate studies. [+]

Masters in Marketing and International Business


Companies are experiencing a growing demand for people trained in the field of marketing, especially with an orientation towards international business, who possess the necessary knowledge, capacities and attitudes to evolve effectively in their field and to lead change in an increasingly competitive globalized economy. In this globally competitive context, the Universidad de las Américas, Puebla, through its School of Businesses, offers a Masters in Marketing and International Business to address this opportunity. The program focuses on strategic direction in an international environment and the analysis of different processes organizations go through which lead them eventually to discover new national and international markets.  Their success depends on the quality of their strategic planning, achievement of objectives, deployment of recourses as well as members’ motivation and commitment. ... [-]