The benefits of a Masters extend beyond improving your earning potential. They can provide you with personal and professional skills to accelerate your development. They are also an opportunity to differentiate yourself from your peers, many of whom will have similar A-level and undergraduate qualifications.
Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers.
Hong Kong, found on the south coast of China, the country is one of the two Special Administrative Regions in the Republic of China. Hong Kong's higher education is placed in the England’s structure as well as international systems. It is managed by the country's Education Bureau.
Master's in Marketing in Hong Kong
The Master of Design (Design Strategies) is directed at people who are established in their careers and wish to deepen and enhance their strategic thinking and methods by integrating design, business, and technology. [+]
The Master of Design (Design Practices) is a hands-on, studio-based specialism directed at students who want to deepen their innovative abilities, who are curious about design and business integration,and who enjoy the creative form challenges of making objects and ideas that improve people’s lives. [+]
This program enables you to develop a solid base of knowledge and expertise in the latest marketing techniques and technologies. Building on a foundation of marketing principles, best practice and [+]
Master of Marketing
This program enables you to develop a solid base of knowledge and expertise in the latest marketing techniques and technologies. Building on a foundation of marketing principles, best practice and new approaches to customer relationships, you'll learn how to think more strategically about value, positioning and competitive advantage. You'll acquire an understanding of consumer behaviour in fragmenting markets, within well-grounded approaches to market research and integrated marketing communications. A highlight of the program is the integration of theory and practice throughout the courses and exposure to cutting edge marketing practices.... [-]