Masters Degree in Marketing in China

See Masters Programs in Marketing in China

Marketing

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

The education ministry runs education in China. The government often provides partial funding for the higher education in the technical and public universities. The Chinese government has also developed academic curriculum that allows those students with vocational skills to nurture their talents.

Master in Marketing in China

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Master of International Marketing (MIM)

Hult International Business School
Campus Full time August 2017 China Shanghai

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Top Masters in Marketing in China. Get equipped with the marketing skills you need to stand out in a global marketplace. As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. Locations Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation. Your Master of International Marketing at a glance Who is this program for? Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing. What you’ll learn Mastering the marketing mix is more critical than ever as consumers are constantly exposed to an increasing amount of online and offline content. Master of International Marketing students will learn how to leverage digital marketing, social media, marketing analytics, and customer engagement strategies to break through the noise and make a measurable impact on business objectives through marketing. Why Hult? Marketing changes rapidly and a business school needs to be equally nimble to keep pace. Hult was one of the first business schools to offer a Master in Digital Marketing, and though the core components of that degree have since been incorporated into the Master of International Marketing program, the fact remains that Hult moves swiftly and deliberately to ensure its students receive the best marketing... [-]

Master in International Affairs and Public Policy

Nankai University
Campus Full time September 2017 China Tianjin

IAPP is an international relations programme with a focus on understanding China’s foreign policy and strategic thinking. [+]

International Affairs and Public Policy is the study of how countries form relationships with and interact with each other. China’s foreign policy and strategic thinking is highly influential, so studying this subject in China itself will provide some fascinating insights. This programme is designed to prepare graduates for a wide range of careers in the field of international relations. It will provide you with the academic and analytical skills necessary to understand the contemporary world and the rapidly changing context in which international relations and foreign diplomacy are conducted. This programme will also provide you with the ability to deploy strategic foresight and encourage you to engage in the spirit of constructive dialogue and mutual understanding. As well as developing your academic and problem-solving capabilities, the programme will equip you with the tools to make sense of the complex world around us, to think on your feet and to consider international issues and events from a global perspective. WHY STUDY INTERNATIONAL RELATIONS AT NANKAI? The Zhou Enlai School of Government that delivers the programme is ranked number 1 in China. As one of the most prestigious schools in China, the Zhou Enlai School of Government is an elite centre for research and teaching in the fields of politics, political science, international relations and Sino-Foreign diplomacy. The school is named after Premier Zhou Enlai, one of China’s most revered leaders of the 20th century, holding the position as Chinese Premier. WHAT WILL I STUDY? Modules will include: - Contemporary Chinese studies... [-]

Master's Degree In Marketing And Communications + Graduate Expert In Digital Marketing

Universidad Europea de Madrid (UEM)
Campus Part time September 2017 China Shanghai

For professionals of the new millennium await different and changing challenges, how to prepare also had to change. With an innovative training pursuing their personal and professional development. [+]

Top Masters in Marketing in China. NEW BUSINESS, NEW SCHOOL For professionals of the new millennium await different and changing challenges, how to prepare also had to change. With an innovative training pursuing their personal and professional development. Methods based learning and learning by doing coworking. HUB itself to developing real business ideas. Faculty who are recognized professionals. Collaboration with companies focused on innovation in their sector. training model of the European University, with special focus on skills development. Master in Marketing and Communication + Programme in Digital Marketing Expert Master international week stay at the prestigious Domus Academy in Milan (Italy), to specifically analyze the sectors of marketing and fashion marketing luxury brands as an example of sector study. The student receives a Double Degree: Master in Marketing and Communication (official) + Graduate Expert in Digital Marketing. Sponsorship and collaboration of Havas Media, a leading media and communications group. MBA study in Spain. Your best option The IEDE Business School Business School in Madrid, It is characterized by its ability to develop management training and boost your career with a highly international profile and related to the current needs of the business world. IEDE Business School is the only business school with campuses on three continents. All its programs incorporate internationality at different levels in order to improve the competitiveness of its students in international environments and prepare them for positions of responsibility in companies that lead the development of countries. [-]

Máster Universitario En Marketing Deportivo

Universidad Europea de Madrid (UEM)
Campus Part time October 2017 China Shanghai

La Escuela Universitaria Real Madrid - Universidad Europea reproduce y transmite en todos los programas de Postgrado, por un lado, la dilatada experiencia que el Real Madrid ha acumulado en gestión y que le han llevado a ser el Club líder mundial en ingresos, resultados y solvencia , y por otro, la Vocación innova dora, el prestigio y el reconocimiento académico de la Universidad Europea. [+]

La Escuela Universitaria Real Madrid - Universidad Europea es el primer centro de educación superior especializado en el deporte y su relación con la gestión, la salud, la actividad física, la comunicación y el ocio. Imparte estudios de Postgrado dirigidos a Graduados universitarios y profesionales de los diferentes sectores vinculados al deporte, tanto como profesional amateur. La Escuela Universitaria Real Madrid - Universidad Europea reproduce y transmite en todos los programas de Postgrado, por un lado, la dilatada experiencia que el Real Madrid ha acumulado en gestión y que le han llevado a ser el Club líder mundial en ingresos, resultados y solvencia, y por otro, la Vocación innova dora , el prestigio y el reconocimiento académico de la Universidad Europea. El Estadio de Fútbol Santiago Bernabeu y la Ciudad Deportiva del Real Madrid se trans forman en campus para acoger en numerosas ocasiones las sesiones de la Escuela al mismo tiempo que el quehacer diario de los ejecutivos del club se transformative en el mejor caso de estudio. Un Proyecto Internacional para formar líderes que los trasciendo límites del Deporte La actividad formativa de la Escuela se apoya en tres Pilares básicos: Vocación internacional, enfoque profesional y formación de líderes. Todos los programas de la Escuela Universitaria Real Madrid - Universidad Europea se diseñan sobre el sistema del aprendizaje práctico diario y en constante conexión con la realidad de las profesiones. Dicho enfoque profesional se basa en el conocimiento multidisciplinar que caracteriza la gestión del deporte y es una... [-]

Master's Degree In Communication And Sports Journalism

Universidad Europea de Madrid (UEM)
Campus Part time October 2017 China Shanghai

The College Real Madrid - European University is the first higher education institution specializing in sports and their relationship with management, health, physical activity, communication and entertainment. [+]

Top Masters in Marketing in China. The Escuela Universitaria Real Madrid - European University It is the first institution of higher education specializing in sport and its relationship with management, health, physical activity, communication and entertainment. Taught postgraduate studies aimed at professionals from different sectors related to sports, both professional and amateur and college graduates. The Escuela Universitaria Real Madrid - European University reproduced and transmitted in all graduate programs on the one hand, the extensive experience that Real Madrid has accumulated management and have led him to be the world leader Club in revenue, results and solvency, and on the other, the innovative vocation , prestige and academic recognition of the European university. The Santiago Bernabeu football stadium and the Sports City of Real Madrid They are become campus to house numerous times School sessions while the daily tasks of executives Club becomes the best case study. An international project to develop leaders who transcend the limits of Sport The training activity of the School is based on three pillars: international vocation, professional approach and leadership training. All programs of the School Real Madrid - European University are designed on practical learning system daily and constant connection with the reality of professions. Professional approach that is based on multidisciplinary knowledge that characterizes sports management and is one of the main premises on which are designed and delivered graduate programs. Another objective of the School is to train specialized professionals who are able to be leaders in any discipline that... [-]

Master At Branding

Universidad Europea de Madrid (UEM)
Campus Part time October 2017 China Shanghai

You desenvolverás companies branding, advertising and equipment related to the internal development and strategic brand management. [+]

Home October 2016 Weekend Schedule campus Alcobendas Differential aspects: You will learn to strategic and creative level. You desenvolverás companies branding, advertising and equipment related to the internal development and strategic brand management. We encourage creativity, entrepreneurship, innovation and internationality in the design. Erretres, Futura brand, DMA or Pum Studio Partners collaborate in this degree. WHY STUDY DESIGN IN THE EUROPEAN UNIVERSITY As a content adapted to the reality of the sector. Faculty consists of professionals and important studies. The best facilities with Digital Manufacturing Workshop - recognized by the MIT FabLab, a hub for working with digital and multimedia equipment with classrooms equipped with all the software and hardware resources that usually design departments. Our students get a real insight into the world of design and connected with major studios. It provides the ability to start your career with our practices studies. [-]

EMBA

USC-SJTU Global EMBA (GEMBA)
Campus Part time 20  September 2017 China Shanghai

Real-world business challenges and opportunities aren’t confined to any one part of a company’s organization chart (such as finance,or marketing, or supply chain). [+]

Top Masters in Marketing in China. Becoming a Global Leader You seek to become an increasingly successful and globally relevant C-suite leader. But you face barriers. You may not be getting key promotions and job offers. Or your skill set may no longer be sufficient to meet your growing leadership challenges. Or you’re not receiving the increases in compensation you know you’re capable of earning. To become the global leader you seek to be, you need : C-suite-level confidence from stronger leadership and interpersonal skills, to build partnerships, influence others and drive results in a diverse global environment, confirming that you are a globally powerful leader; Top-tier global credentials, so business leaders seek you out for hiring and promotion as they feel more confident in your ability to lead; A truly global network, expanding your range of career and business opportunities, as well as your understanding of the global business environment, so you can effectively lead worldwide. Opening a New Universe of Career Possibilities Join GEMBA and solidify your position as a polished, strategic, multinational leader with a command of the big picture. Our transformative learning experience, worldwide brand recognition and exceptionally powerful alumni networks help you rise quickly in the global business landscape. About GEMBA Program Program Language: English Length: 20 months (part time), integrated classes held every 6 weeks Degree: USC Marshall MBA Locations: Courses held in 3 to 4 countries—10 sessions in Shanghai, 2 in Los Angeles and 1 in other Asian economies Admission Criteria - A... [-]

Master of Information and Communication Engineering

Shandong University
Campus Full time September 2017 China Jinan China Online + 1 more

This program explores up-to-date topics in communications engineering. [+]

Master of Information and Communication Engineering What is the program about? This program explores up-to-date topics in communications engineering. It covers wide-ranging and in-depth materials, including digital communication, wireless communication, mobile networks, optical communication, ad hoc networks, information theory, antenna design, circuit design, and digital signal processing. The program is for those who have previous undergraduate knowledge of communication engineering topics and wish to enhance their skills to an advanced level compatible with a career in these industries. It also serves as an excellent introduction and training to pursue PhD degree. How to Graduate? Credit Requirements The total credits for the program are no less than 30, in which no less than 18 credits are for compulsory courses. Master’s Thesis In the last year, the students must finish their master thesis, and defend it on the fourth term (In mid-May). Graduation Requirements Before graduate students can be officially admitted to degree candidacy, they must satisfy one of the following requirements: a. publish an academic paper in relevant journals and academic conferences b. participate and complete an engineering project and submit a summary report c. complete a phase of a development project and submit a summary report... [-]


Master in Luxury Packaging Design

Istituto Marangoni
Campus Full time October 2017 China Shanghai

Aimed at candidates who already have a degree in graphic design, product or similar work experience. The teaching is for those who work in specific "Luxury... [+]

Master in Luxury Packaging Design

 

Aimed at candidates who already have a degree in graphic design, product or similar work experience. The teaching is for those who work in specific "Luxury oriented" markets or brands that seek to achieve a unique positioning in the cluster of luxury goods. The presentation of a portfolio and good knowledge of Adobe Photoshop, Illustrator and Indesign are prerequisites for the course. The objective is to create art directors and brand designers with a rich knowledge and informed viewpoint of creative and strategic approaches to position appropriately a brand through the communication in luxury packaging.Starting from the study of the basic techniques of 3D modeling, the curriculum explores the use of materials and visual communication, focusing on the characterisation of font types and key visuals. Following an overview of the historical and social-cultural developments of luxury goods, the learning will lead to the analysis and definition of brand values ​​for the target market. This course focuses on the advanced virtual modeling techniques and papermaking technologies available to designers as well as the graphic design aimed at luxury packaging and the identification of latest styles and trends in the world of Luxury oriented products.Acquiring strategic skills in order to build brand personality in the field of luxury, the student will be involved in the creation of a new concept of a Luxury brand product through the briefing phase with the client, building a strategic and practical application of 3D modeling techniques, and advanced prototyping.... [-]


MA In Marketing

IESA - Instituto de Estudios Superiores de Administración
Campus Part time 15  October 2017 China Shanghai

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of mixed ... [+]

Master of Marketing

 

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of the marketing mix. It combines current content with national and international value, methodologies and innovative learning experiences to be creative and innovative professionals.

 

Who should attend: Professionals who are already working in the marketing area, want a career change or whose business requires solid knowledge in the field. It is also highly relevant for managers and CEOs of companies.

 

Duration: 15 months, divided into five consecutive quarters of eleven weeks each.

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