Master's Degree in Marketing in Belgium

View all Master Degrees in Marketing in Belgium

Marketing

The benefits of a Masters extend beyond improving your earning potential. They can provide you with personal and professional skills to accelerate your development. They are also an opportunity to differentiate yourself from your peers, many of whom will have similar A-level and undergraduate qualifications.

Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers. 

Belgium offers a market oriented higher-level education that is based on skills and innovation. The country's higher education institutions offer an interactive at the same time research oriented university education before joining the job market.

Master's Program in Marketing in Belgium

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International Master in Multichannel Marketing Management (IM4)

MIP Politecnico di Milano School of Management
Campus Full time 12 

The International Master in Multichannel Marketing Management is a programme that aims to provide a solid background to face the challenges of contemporary marketing practice: digital marketing, mobile marketing, non-conventional marketing, multichannel communication, quantitative and (big) data-driven marketing, matching between brand management, creativity and content marketing and data analysis, modeling and accountability. IM4 matches a solid theoretical background with continuous applications to real business situation also thanks to world-class partners, keeping an international perspective, but also introducing the specificities and the uniqueness of Made in Italy. [+]

Best Masters Degrees in Marketing in Belgium. Start Date: September 
Duration: 12 months Format: Full Time Course fee: € 14,000 Teaching language: English 
Location: Milan Required qualification: 3 or 4-year Bachelor's degree from Accredited Institutions The International Master in Multichannel Marketing Management is a programme that aims to provide a solid background to face the challenges of contemporary marketing practice: digital marketing, mobile marketing, non-conventional marketing, multichannel communication, quantitative and (big) data-driven marketing, matching between brand management, creativity and content marketing and data analysis, modeling and accountability. IM4 matches a solid theoretical background with continuous applications to real business situation also thanks to world-class partners, keeping an international perspective, but also introducing the specificities and the uniqueness of Made in Italy. Thanks to the unique collaboration with IBM, UM McCann, Nielsen and OTB students will enter in direct contact with the company, through Business Seminars, Lectures, Workshops and Business Games. Course Objectives The Master aims at developing in candidates: The ability to design and manage valuable customer experiences (with a special sensitivity derived by continuous relationships with Italian and Multinational companies at the forefront of experiential marketing); The ability to exploit the opportunities in communication, promotion and distribution enabled by ICTs and big data; The ability to develop marketing accountability in order to quantify and effectively measure returns on marketing investments; The ability to combine managerial skills and creativity, interacting with the operations, R&D and Finance & Control to develop sustainable innovations and continuous improvement in customer relationships. The International Master in Multichannel Marketing Management is a 12 month Master’s programme offered by MIP Politecnico di Milano, that seeks to instruct students on managerial topics relevant to the Marketing Management with special focus on today's important areas such as Digital Marketing, Big Data, Customer Experience. For most international specializing masters, MIP offers an intensive Italian language course during the first week of classes. Students have then the opportunity to attend a standard Italian language course (up to 40 hours) along the semester. Programme Structure The programme is divided into six major modules: Management Basics Marketing Management Advanced Marketing Experience Design & Marketing - the Italian Way Elective courses Soft skill courses Experience design & marketing: the Italian way This module of the program aims to analyze cases and strategies undertaken by paramount Italian brands in key sectors like food & wine, design furniture, fashion, sports, automotive and industrial goods. It presents the Italian way of experiential marketing and how does it compare with the benchmarks in the rest of the world. Admissions Ideal Candidates for the IM4 Programme The International Master in Multichannel Marketing Management is specifically designed for young graduated talents willing to face the challenges of marketing in the contemporary age. Applications for the September 2016 intake are now closed. Applications for the September 2017 intake will open in September 2017. Non-EU students are encouraged to apply at least three months before the start of the programme in order to allow enough time for the Declaration of Value (DOV) procedure for Italy and establishment of the student visa. If you would like more information about the International Master in Multichannel and Marketing Management, please download our programme brochure by clicking the link, or write to infomasters@mip.polimi.it and we will respond to your requests in a timely fashion. Admission Requirements The minimum requirements for the IM4 programme are: Online application CV or resume in English Motivation letter in English Copies of University degrees and academic transcripts Copy of English certificate (TOEFL, TOEIC or equivalent) for non-native speakers Application fee of €100 Two reference letters (optional) Applicants will have to sit for a final motivational interview. International Students in Milan - Assistance Once you have been accepted to the International Master, you will be faced with a whole new "To Do" list. This will include visas, housing, insurance, setting yourself up in Milan and much more. Students will be put in touch with MIP's International Students Office which will be able to provide you with useful assistance and information in order to help your move to Italy go smoothly and your stay in Milan very comfortable. [-]

Master in Management - Strategic Intelligence and Marketing

HEC Liège Management School - University of Liège
Campus Full time September 2017 Belgium Liege

HEC-Management School (HEC Liège) trains creative managers who will be responsible for building the future of businesses and organizations in a cross-cultural world. In its peaks of excellence, HEC Liège carries out internationally recognized research, which is close to the economic world. HEC Liège is also active in economic development at the European trans-regional level. [+]

Objectives: to develop a contemporary vision of marketing and strategy, taking into account the IT revolution to create adapted strategies by anticipating and understanding the complex international environment in which companies operate. Target groups: This program is intended for students who want to transform new trends into business opportunities; students who appreciate the analysis of figures to support decision-making processes. The “Marketing and Strategic Intelligence” module is taught entirely in English. Skills gained on completion of the specialization: Students will be capable of: - collecting, analyzing and summarizing data to assist the decision-making process; - creating and maintaining a comptetive advantage; - anticipating and transforming new trends into business opportunities; - developing e-marketing and e-business strategies; - identifying, communicating with and influencing the main players; - working out global strategies for products and services. - Diploma and specific outcomes On completion of this specialization, students are awarded the diploma of “Master in Management Science, Specializing in Marketing”. Career opportunities as: - expert in strategic intelligence; - expert in information management and protection; - research officer (forecasting organizations and research offices) in the following fields: - commercial posts - marketing - posts linked to monitoring activities (technology, market and competition). [-]

Advanced Master in Creativity & Marketing

Solvay Brussels School of Economics and Management, Université Libre de Bruxelles
Campus Full time 1 - 1  September 2017 Belgium Brussels

The Advanced Master in Creativity & Marketing presents, discusses and teaches new marketing alternatives to the classic demand-based approaches. It is a truly unique approach to marketing that focuses on the marketing of the future rather than taking the historical approach of other programmes. [+]

Advanced Master in Creativity & Marketing promotes, presents, discusses and teaches new marketing alternatives to the classical demand-based marketing approaches. We offer to our participants a deep understanding and direct practice of the creativity process in the context of strategies, operating tools and marketing communication, new ways to imagine, promote and sell products, services, ideas, and experiences, a direct immersion in highly creative circles and industries (advertising, show business, cinema, event management, etc.)

 

This master is truly unique in the way to approach marketing: we will teach you "marketing of the future" while most marketing master programmes actually focus on marketing of the past...... [-]


Master in Business Studies - Design Management

United International Business Schools
Campus Full time Part time 1 - 2  September 2017 Belgium Antwerp + 1 more

This Master in Business Studies - Specialization in Design Management program is taught entirely in English. Students are required to complete 27 courses for 54 credits and a final .... [+]

SPECIALIZATION COURSES IN DESIGN MANAGEMENT Level 500 GSCDM501 Fundamentals of Design Management (2) GSCDM502 Design, Marketing and Innovation (2) GSCDM503 Design, Strategy and Transformation (2) GSCDM504 Design Management in Practice (2) Comprehensive Cases in Design Management (2) Research Project in Design Management (2) Level 600 Thesis in Design Management (8) Capstone Project in Design Management (4) (for Dual Master students only) Admission requirements proficiency in the English language (refer to the admission section for further details) Bachelor degree (or equivalent) No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses. e.g. Students who wish to earn a Master degree and who are required to complete the full Pre-Master program will need to earn 30 + 60 credits. CAREER PERSPECTIVES Our study programs and courses are career-oriented in nature and provide students with a high level of flexibility throughout their graduate studies. Focusing on a broad range of specialized subject matters, students are equipped with the necessary skills and knowledge to be successful in today’s global economy, and are prepared for a wide variety of professional development and career opportunities. Graduate programs are an excellent choice for recent college and university graduates who would like to see their employability in today's job market increase by engaging in rigorous and academically challenging graduate studies to obtain a relevant academic qualification in the field of business and management. Upon graduation, students mainly start or advance their careers with mid to upper-level management positions in national and multinational companies and organizations in various economic sectors. Others decide to launch a new business venture or join an existing family business. Students can also choose to continue their studies without interruption in almost any of our other graduate and postgraduate programs to further enhance their career prospects. [-]

Masters in Marketing Management

Vlerick Business School
Campus Full time September 2017 Belgium Ghent

Become a pragmatic, result-oriented marketing professional with our intensive Masters in Marketing Management. Join fellow students in solving real business problems in close collaboration with leading companies. [+]

Best Masters Degrees in Marketing in Belgium. Become a pragmatic, result-oriented marketing professional with our intensive Masters in Marketing Management. Join fellow students in solving real business problems in close collaboration with leading companies. Visit cutting-edge marketing companies in Belgium and Ireland, such as LinkedIn, Google and Oracle. Practice your skills during an intensive 3-month market research project, within a company of your choice. Did you know that our dean is an alumna of the programme? Watch her story! Our Masters in Marketing Management takes place at our Ghent campus, right in the city centre, which displays the perfect combination of medieval charm and modern creativity. Programme Content You'll start with a crash course on all marketing essentials, before moving on to the core subjects. This ensures that everyone, regardless of study background, masters the basic concepts. Throughout the different modules you'll be faced with numerous action-learning challenges and personal development exercises. In the second part of the programme, you'll have the opportunity to tailor your curriculum through a specialised boot camp and an in-company project. Learning Experience You are all about people. How they buy. How they make decisions. And with our Masters in Marketing Management you’ll learn the very latest approaches and work on real assignments with major companies. This programme challenges you to work from one deadline to another on real-life cases in various marketing domains. Your presentation skills will be constantly put to the test before a jury of industry leaders and Vlerick faculty. Expand your marketing toolkit with best practices from leading marketeers. Experience that marketing is not only about creativity, but also the ability to incorporate results from big data in your marketing plan. You will also visit leading marketing companies such as Google and LinkedIn on your international study trip to Dublin. At the end of the year, your skills will be put to the test with the 3-month in-company marketing consultancy project in Belgium or abroad. [-]

Master of Management

Hasselt University
Campus Full time September 2017 Belgium Hasselt

Master of Management is an international one-year master programme (in English). This programme is tailored for bachelor and master graduates who aim to widen their international management scope as well as to deepen their knowledge and capabilities in Management Information Systems or Industiral [+]

Master of Management is an international one-year master programme (in English) that prepares students for a career in dynamic, international business environments. The programme focuses on confronting students with challenging strategic business problems to familiarise them with all major aspects of a business. The programme is tailored at bachelor and master graduates who aim to widen their scope of international management as well as to deepen their knowledge of and capabilities in management information systems (MIS) or international marketing strategy (IMS) – two specialisation tracks of the programme. The programme does not only apply to (business) economics students but also to university graduates in non-economic subject areas, such as engineers, lawyers, psychologists … Students can choose between two specialisations: ... [-]

Master of Marketing Analysis

Ghent University, Faculty of Economics and Business Administration
Campus Full time Part time September 2017 Belgium Ghent + 1 more

The Master of Marketing Analysis is a one-year full-time study (or two-year part-time study) about analytical Customer Relationship Management (CRM)/Business Intelligence topics in English covering data-mining techniques. [+]

Master of Marketing Analysis

 

The Master of Marketing Analysis is a one-year full-time study (or two-year part-time study) about analytical Customer Relationship Management (CRM)/Business Intelligence topics in English covering data-mining techniques. More specifically, the study mainly focuses on: Analytical Customer Relationship Management/customer intelligence (i.e., using data-mining techniques to uncover Knowledge in Databases (KDD)), as well as market/marketing research.

 

This high-quality degree is offered at the low price of 541 EUR ≈ 735 USD (i.e., normal full-year admission fee for all students to all 'normal' university degrees in Belgium) + approx. 250 EUR ≈ 340 USD (for books, software, etc.). Ghent University has been offering this high-level advanced-master degree since October 1999.... [-]