Master Degree in Marketing in Asia

Top Master's Degrees in Marketing in Asia 2017

Marketing

Master-level studies involve specialized study in a field of research or an area of professional practice. Earning a master’s degree demonstrates a higher level of mastery of the subject. Earning a master’s degree can take anywhere from a year to three or four years. Before you can graduate, you usually must write and defend a thesis, a long paper that is the culmination of your specialized research.

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

Students who complete a part of their degree in Asia are growing in numbers. Currently, the second and the third biggest economies are in Asia. Without limitation, students have described their time in Asia as the best experience of their lives. Today, three of the four most populated countries of the world are in Asia: China, India, and Indonesia.

Master's Degree in Marketing in Asia

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Master of International Marketing (MIM)

Hult International Business School
Campus Full time August 2017 USA San Francisco Boston United Kingdom London United Arab Emirates Dubai China Shanghai New York Cambridge + 9 more

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Best Masters Degrees in Marketing in Asia 2017. Get equipped with the marketing skills you need to stand out in a global marketplace. As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. Locations Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation. Your Master of International Marketing at a glance Who is this program for? Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing. What you’ll learn Mastering the marketing mix is more critical than ever as consumers are constantly exposed to an increasing amount of online and offline content. Master of International Marketing students will learn how to leverage digital marketing, social media, marketing analytics, and customer engagement strategies to break through the noise and make a measurable impact on business objectives through marketing. Why Hult? Marketing changes rapidly and a business school needs to be equally nimble to keep pace. Hult was one of the first business schools to offer a Master in Digital Marketing, and though the core components of that degree have since been incorporated into the Master of International Marketing program, the fact remains that Hult moves swiftly and deliberately to ensure its students receive the... [-]

Master in Marketing, Management, Communication & Media

Paris-Sorbonne University Abu Dhabi
Campus Full time 18  September 2018 United Arab Emirates Abu Dhabi

The 18-month Master’s in Marketing, Management, Communications and Media prepares students for career opportunities in diverse fields across the world. The classes combine theoretical knowledge, business, professional and operational methodologies, so as to expand analytic and conceptualisation capacity, preparing for work in an international [+]

Overview The 18-month Master’s in Marketing, Management, Communications and Media prepares students for career opportunities in diverse fields across the world. In today’s evolving marketplace, innovation communication strategies are imperative to enhance individual and national development. With rapid globalization, the current economic environment faces many challenges including changing consumption patterns, increasing competition, talent retention, shifting media platforms, transforming trends in the digital age and socio-cultural issues. As a result, business firms and government entities require their products and services to be deeply linked to communications and social changes. This course will enable students to develop communications, brand, media and management strategies, as well as evaluate them using the right methodologies. This cohesive multi-disciplinary programme covers varied topics crucial for our student’s future careers as key influencers. Students will improve decision-making skills as they learn how to identify new market segments, develop content for different media formats, establish distinctive brand positioning, draft HR policies and manage human assets and communications strategies as well as apply data to craft compelling messages and seamlessly handle critical PR situations. Our faculty is composed of distinguished professors and lecturers from Paris-Sorbonne and the CELSA Graduate School of Communication who have achieved worldwide acclaim and impart a thorough knowledge of Marketing, Management, Communications and Media. International recognition Paris-Sorbonne University Abu Dhabi provides the combined experience of three globally renowned French universities including Paris-Sorbonne University, Paris-Descartes University and Pierre and Marie Curie University. This rich heritage of joint excellence is now available in Abu Dhabi under the... [-]

Master Of Communication

Taylor’s University
Campus Full time 1 - 5  Open Enrolment Malaysia Subang Jaya

This programme explores the nature and functions of communication with a focus on the knowledge and skills required to excel in the fields of communication and media in today’s society. It includes [+]

Master of Communication

This programme explores the nature and functions of communication with a focus on the knowledge and skills required to excel in the fields of communication and media in today’s society. It includes practical input from industry professionals and in-depth analysis of case studies and key issues in the constantly changing media landscape. Students will discover, discuss and examine how communication and the media environment affect our economic growth, political scene, law and policy trends, and cultural and social systems.

Graduates of this programme will have the competencies necessary to tackle contemporary communication issues and enjoy a competitive advantage in the workplace.... [-]


Master in International Affairs and Public Policy

Nankai University
Campus Full time September 2017 China Tianjin

IAPP is an international relations programme with a focus on understanding China’s foreign policy and strategic thinking. [+]

International Affairs and Public Policy is the study of how countries form relationships with and interact with each other. China’s foreign policy and strategic thinking is highly influential, so studying this subject in China itself will provide some fascinating insights. This programme is designed to prepare graduates for a wide range of careers in the field of international relations. It will provide you with the academic and analytical skills necessary to understand the contemporary world and the rapidly changing context in which international relations and foreign diplomacy are conducted. This programme will also provide you with the ability to deploy strategic foresight and encourage you to engage in the spirit of constructive dialogue and mutual understanding. As well as developing your academic and problem-solving capabilities, the programme will equip you with the tools to make sense of the complex world around us, to think on your feet and to consider international issues and events from a global perspective. WHY STUDY INTERNATIONAL RELATIONS AT NANKAI? The Zhou Enlai School of Government that delivers the programme is ranked number 1 in China. As one of the most prestigious schools in China, the Zhou Enlai School of Government is an elite centre for research and teaching in the fields of politics, political science, international relations and Sino-Foreign diplomacy. The school is named after Premier Zhou Enlai, one of China’s most revered leaders of the 20th century, holding the position as Chinese Premier. WHAT WILL I STUDY? Modules will include: - Contemporary Chinese studies... [-]

Master in Career Guidance and Counseling

European University Cyprus
Campus or Online Full time 18  September 2017 Cyprus Nicosia

The program seeks to provide a high level of scientific knowledge to prepare qualified scientists who will help individuals in career planning, professional and educational guidance, and in career development and growth. [+]

Best Masters Degrees in Marketing in Asia 2017. The program seeks to provide a high level of scientific knowledge to prepare qualified scientists who will help individuals in career planning, professional and educational guidance, and in career development and growth. Employment Opportunities Career Guidance and Counselling in the public and private education sector, Youth and Employment Programs, Human Resource sector, freelance consultant. [-]

Master's Degree In Integrated Brand Communications

Universidad Pontificia De Salamanca
Campus Full time October 2017 Spain Madrid

This is the first official master's degree in Communication Brand (Brand Communications) in the landscape of higher education in Spain. [+]

Program Description This is the first official master's degree in Communication Brand (Brand Communications) in the landscape of higher education in Spain. It is focused on acquiring knowledge and skills to develop integrated communication strategies for brands, both advertisers and brand and branding consultancies, advertising agencies and media agencies or marketing. Dial professionalizing character, the master is held in Madrid under blended learning methodology (blended-learning). It is developed in collaboration with Media Arena, media agency of Havas Group, contributing its expertise to the development of the training program, and with a heavy load of activities, workshops, case studies and classes of important professionals in the communication sector brands . And is that today, there is a strong demand for advertising training planners and related professions related to brand communication in media agencies, advertising agencies, consultants and advertisers. The Master offers real practices relevant agencies and consulting firms, which develop during the classes (Interbrand, Summa Communication, Shackleton, JWT, Publicis, Corporate Excellence, Morillas, Arena among others).   GOALS The overall objective is to train professionals for managing brand communication with a high level of knowledge on effective strategies and integrated communication. Its specific objectives are: It offers an innovative and specialized vision of strategic planning brand communication, providing tools and techniques to optimize performance. Focused on the acquisition of knowledge, competencies and skills to plan, manage and monitor the different actions strategically communication of brands in different areas of conversation, all in an integrated and effective. From a comprehensive and professional training, enables... [-]

INTERNATIONAL MASTER DEGREE PROGRAM “International marketing management”

Peter the Great St. Petersburg Polytechnic University
Campus Full time September 2017 Russia St. Petersburg

The international degree program is implemented by the Institute of Industrial Economics and Management of SPbSPU in cooperation with ESB Business School, Reutlingen (Germany). [+]

Best Masters Degrees in Marketing in Asia 2017. The international degree program is implemented by the Institute of Industrial Economics and Management of SPbSPU in cooperation with ESB Business School, Reutlingen (Germany). Training methods: lectures and seminars, interactive presentations, case studies, computer business simulation game, research project. Courses in SPbSPU: - Business English language - International business law / Business ethics - Managerial economics - Organization theory - Entrepreneurship Intercultural management / International human resource management - Research methods in management - International trade International market research (in foreign language) - International marketing management - International controlling - Organizational and managerial practice - Modern strategic analysis - Corporate finance - Industrial marketing - International standards of production management / International purchasing and supply chain management - International logistics / Sales management - Research work [-]

3Continent Master in Strategic Marketing (DUAL DEGREE)

Antwerp Management School
Campus Full time August 2017 Belgium Antwerp

This 3Continent Master in Strategic Marketing offers recent university graduates a state of the art insight in global business and marketing and provides both the academic knowledge and the practical skills to enable them to pursue a successful international career in business and marketing. The specialization in marketing will give you a smooth entry in the job market, while the broader scope of global business in the first semester will definitely benefit your career in the longer run. [+]

3Continent Master in Strategic Marketing (3C MSM) What better to prepare young minds for a successful professional career than to offer them a global look at management? The best way to show the next generation of leaders how businesses work in different regions is by showing them up close. This unique 10-month full time master program will give students the opportunity to study and gain practical experience in Antwerp, Brazil and New York. It will provide students with advanced market research, quantitative and qualitative data analysis, strategic planning and marketing skills in a unique global setting. Equipped with those advanced skills, you will be fully prepared to build a successful career in Global marketing and business wherever in the world you choose to work. Why follow this program at Antwerp Management School? This 3Continent Master in Strategic Marketing offers recent university graduates a state of the art insight in global business and marketing and provides both the academic knowledge and the practical skills to enable them to pursue a successful international career in business and marketing. The specialization in marketing will give you a smooth entry in the job market, while the broader scope of global business in the first semester will definitely benefit your career in the longer run. You have the unique opportunity to obtain TWO master degrees in only one academic year: the 3Continent Master in Strategic Marketing from Antwerp Management School and the Master of Science in Marketing Intelligence from Fordham Gabelli School of Business. FT... [-]

Master - Strategic Communications Management In Advertising And Public Relations

Far Eastern Federal University
Campus Full time September 2017 Russia Vladivostok

The program combines general theoretical and practical training in the field of strategic communication management in advertising and public relations. [+]

Best Masters Degrees in Marketing in Asia 2017. Program Overview The program combines general theoretical and practical training in the field of strategic communication management in advertising and public relations. The program examines the strategic principles of modern management information and advertising communications, analyzed the experience and principles of advertising and information campaigns in the Asia-Pacific region. The program content focuses on the contemporary sphere of mass communications and media, the advertising market, as well as trends in the sphere of business information communications development. The program aims at developing practical skills of evaluating the effectiveness of advertising and information campaigns, as well as the use of innovative resources in advertising and PR-activities. acquired competence skills the implementation of research projects; ideas about modern advertising markets; control of the process of creating an advertising and PR-product of various kinds for different target markets and spheres; systematic evaluation of performance in the advertising markets; organization of work in the field of advertising and public relations, including the management, guidance and control functions; ability to work in large companies (including international and holding) organizing and planning the activities of advertising, marketing and information support of the activities of the corporation. Competitive advantages qualified teachers, including well-known theoretical and practical; the presence of a large database of practices in leading organizations of various types in the region; study of regional specificity Asia-Pacific and the Far East of Russia; use FEFU capacity as an interdisciplinary multicultural scientific and educational area; the ability to integrate... [-]

Mastère de Spécialisation en Marketing

ESA Business School - Ecole Supérieure des Affaires
Campus Full time 18  October 2017 Lebanon Beirut United Kingdom London + 2 more

Train marketing and communication professionals to master and deepen their knowledge of the necessary theories and tools for the evolution of their functions. [+]

MSM: Mastère de Spécialisation en Marketing Specialized curriculum in Marketing Target: Holder of a master’s degree Minimum experience: 2 years Language: French Objective Train marketing and communication professionals to master and deepen their knowledge of the necessary theories and tools for the evolution of their functions. Two international diplomas Specialized Master in Marketing and Communication from the ESA Specialized Master in Marketing and Communication from ESCP Europe Course structure Duration: 18 months Courses are held one week out of every three, from Tuesday to Friday from 4:00 P.M. to 8.30 P.M. and on Saturday from 9:00 A.M to 1.30 P.M. Fees Tuition: 18600 USD [-]

Master in Business Studies - Business Communication

United International Business Schools
Campus Full time Part time 1 - 2  September 2017 Belgium Antwerp Brussels Japan Tokyo Spain Barcelona Madrid Switzerland Zurich Lausanne Netherlands Amsterdam + 12 more

The Master in Business Studies - Specialization in Business Communication program is offered by visiting faculty and are scheduled in an intensive seminar format ... [+]

Best Masters Degrees in Marketing in Asia 2017. SPECIALIZATION COURSES IN BUSINESS COMMUNICATION Level 500 GSCBC501 Contemporary Business Communication (2) GSCBC502 Effective Public Relations (2) GSCBC503 Negotiation Techniques (2) GSCBC504 Crisis Management (2) Comprehensive Cases in Business Communication (2) Research Project in Business Communication (2) Level 600 Thesis in Business Communication (8) Capstone Project in Business Communication (4) (for Dual Master students only) Admission requirements proficiency in the English language (refer to the admission section for further details) Bachelor degree (or equivalent) No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses. e.g. Students who wish to earn a Master degree... [-]

Master of Marketing

The University of Newcastle, GradSchool (Online)
Campus or Online Full time Part time May 2018 Australia Newcastle Sydney + 1 more

A Master of Marketing through the University of Newcastle offers a strategically developed program that will challenge your approach to marketing, enhance your ability to think and act analytically as well as master your strategic capabilities. [+]

Marketing is a dynamic, challenging and fast paced business function focused on the customer. Marketing professionals must be prepared to apply analytical and problem solving skills to make informed marketing decisions in order to address complex business situations. A Master of Marketing from the University of Newcastle equips graduates with marketing knowledge and skills to plan and execute marketing strategies and tactics for organisations in the not-for-profit, government and private sectors. A Master of Marketing through the University of Newcastle is for professionals aiming to further expand their knowledge in marketing or for people looking to change career into the marketing profession. Marketing is a dynamic field with organisations of all types becoming increasingly market-oriented requiring marketing-qualified professionals , the University of Newcastle’s Master of Marketing program will keep you at the cutting edge of the industry. The Master of Marketing is one of the few programs that recognises relevant professional experience and may result in credit being granted for up to four courses. This means you could reduce your study by up to a third! To learn more about what your professional experience can provide you with, please visit the Professional Development tab. The Master of Marketing can be studied face-to-face at the Newcastle City Precinct, online or a combination of the two. This allows you to achieve a post grad qualification whilst balancing your professional and personal commitments, through study designed for life. Explore this page and find out if the Master of Marketing is for you,... [-]

Master of Communications and Media Studies

Monash University Malaysia
Campus Full time Part time 18 - 24  February 2018 Malaysia Selangor + 1 more

The Master of Communications and Media Studies corresponds with the unprecedented change in communications and media content, forms, technology and policy. [+]

Best Masters Degrees in Marketing in Asia 2017. The Master of Communications and Media Studies corresponds with the unprecedented change in communications and media content, forms, technology and policy. This program distinguishes itself with wide-ranging implications for business, politics, public administration and everyday life. It specifically caters to the increasing challenges posed by digital media, globalisation and cross-cultural exchange. In examining past, present and future trends, this program seeks to further the understanding of communications and media systems both locally and globally. Contemporary policy debates which shape markets will determine and engage responses to address the changing processes of mediation and consumption. AREAS OF STUDY By undertaking this program, you will learn contemporary skills necessary for participation in and the management of sophisticated communicative processes in regional, urban, national and international contexts. These include critical thinking, cultural sensitivity, advanced reading and communication skills (both written and verbal), and high-level analytical skills. More widely, the degree aims to develop skills in communications and media research. This methodological training will enable you to participate in relevant research-based study and equip you with an edge for today’s competitive workplace. COURSE STRUCTURE The course is made up of 72 credit points (six units) of study. These are divided into the following: (a) Two core units (24 points) Communication research methods Communication theories and practices (b) One of the following capstone/research options (24 points): A capstone unit of Communications research project (12 points) plus one level-5 elective unit (12 points) A Research thesis (24 points)*... [-]

Advanced Master in Creativity & Marketing

Solvay Brussels School of Economics and Management, Université Libre de Bruxelles
Campus Full time 1 - 1  September 2017 Belgium Brussels

The Advanced Master in Creativity & Marketing presents, discusses and teaches new marketing alternatives to the classic demand-based approaches. It is a truly unique approach to marketing that focuses on the marketing of the future rather than taking the historical approach of other programmes. [+]

Advanced Master in Creativity & Marketing promotes, presents, discusses and teaches new marketing alternatives to the classical demand-based marketing approaches. Join the online information sessions on Solvay Advanced Masters next March 21-22-23, 2017! Register at http://coms.solvay.edu/am-online-infosession We offer to our participants a deep understanding and direct practice of the creativity process in the context of strategies, operating tools and marketing communication, new ways to imagine, promote and sell products, services, ideas, and experiences, a direct immersion in highly creative circles and industries (advertising, show business, cinema, event management, etc.) ... [-]

M.Des. in Earth Education and Communication

Srishti Institute of Art, Design and Technology
Campus Full time July 2017 India Bangalore

This course is constructed and delivered with a focus on experiential learning with chosen sites serving as labs. The students develop a contextual framework by extracting and extrapolating from real time engagement in a specific place with a specific context. In these sites, an exploration is about a hands-on engagement with people and their lives, local flora and fauna and the land itself. [+]

Best Masters Degrees in Marketing in Asia 2017. M.Des. in Earth Education and Communication Environmental education traditionally swings between extremes of gloom and doom at the state of the earth to a joyous celebration of the wonder that is nature. The earth education course at Srishti is consciously centered in the magical majesty of the natural world in order to help students get inspired by a natural connection to everything, both living and nonliving. This course is constructed and delivered with a focus on experiential learning with chosen sites serving as labs. The students develop a contextual framework by extracting and extrapolating from real time engagement in a specific place with a specific context. In these sites, an exploration is about a hands-on engagement with people and their lives, local flora and fauna and the land itself. Art inspired by animals in action (Ananya Singh. Zoo Project), Photo Courtesy: Anupama Arun Current academic-speak focuses on separating economics and ethics while debating environmental issues. In addition, there is a tendency to either look at a site in a people-centric manner or else in a nature-centric manner. This course is an attempt to explore how these polarised, `silo-ised’ views can be made to gradually come together and overlap, dissolving discipline based perceptions and preconceived ideas. The goal of this course is to inspire artists, designers from diverse disciplines, educators, filmmakers, architects, agriculturists, business graduates and makers who seek to build their practices in an ecological frame. It is for people who desire... [-]