Master in Marketing and Communication in the United Kingdom

View all Master Programs in Marketing and Communication in the United Kingdom

Marketing and Communication

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

Education in the United Kingdom is a devolved matter with each of the countries of the United Kingdom having separate systems under different governments: the UK Government is responsible for England, and the Scottish Government, the Welsh Government and the Northern Ireland Executive are responsible for Scotland, Wales and Northern Ireland, respectively.

Master Degree in Marketing and Communication in the United Kingdom

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Master of International Marketing (MIM)

Hult International Business School
Campus Full time August 2017 United Kingdom London

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Best Master Degrees in Marketing and Communication in the United Kingdom. Get equipped with the marketing skills you need to stand out in a global marketplace. As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. Locations Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation. Your Master of International Marketing at a glance Who is this program for? Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing. What you’ll learn Mastering the marketing mix is more critical than ever as consumers are constantly exposed to an increasing amount of online and offline content. Master of International Marketing students will learn how to leverage digital marketing, social media, marketing analytics, and customer engagement strategies to break through the noise and make a measurable impact on business objectives through marketing. Why Hult? Marketing changes rapidly and a business school needs to be equally nimble to keep pace. Hult was one of the first business schools to offer a Master in Digital Marketing, and though the core components of that degree have since been incorporated into the Master of International Marketing program, the fact remains that Hult moves swiftly and deliberately to ensure its students receive the best marketing education available. That’s why our professors are also experts in both marketing theory and marketing application, with some managing their own marketing firms, and others having run major marketing initiatives for multinationals. Curriculum Core courses form the backbone of your Master of International Marketing curriculum. You will study them throughout modules A – C. The classes have been carefully designed and sequenced to teach the fundamentals of business strategy, along with specialized knowledge in advertising, consumer behaviour, new product development, marketing analytics, and digital marketing. Immersion Your Master degree program begins with a three-week Immersion. Immersion is the first course in all our Master degree programs and lays the foundations for a successful year. It is a combination of learning academic fundamentals, teamwork, and forging a sense of community among classmates.You will also have the opportunity to orientate yourself to life at Hult and your new home city. The Immersion course prepares you to develop into well-rounded business professionals over the duration of your program and provides the knowledge and skills required to apply a competency-based approach to leadership development. You'll end the course with a capstone simulation which introduces you to complex, integrated high-level business problems in a true-to-life team format. You'll develop and execute a corporate growth strategy, managing all functional areas of a business. Core courses For your first three modules, your core courses will focus on the fundamentals of marketing and business theory—taught from a global perspective. You will then tailor your final two modules to your individual interests and career goals with electives that you can choose to take at any of our six global campuses. Understanding the Customer Products & Innovation Strategic Brand Management Marketing Analytics & Big Data Digital Marketing Integrated Marketing Communication Business Development & Channels Global Marketing Strategy Electives As part of your Master of International Marketing, you will have the opportunity to take four electives of your choice in your final two modules once you have successfully completed all of the core courses. We have designed the elective modules to be as flexible as possible, so you can really tailor your program to suit your needs. Practical application: Simulations & The Hult Business Challenge Applying business theory in realistic scenarios is central to all aspects of the Hult curriculum. Classes are enriched with practical application at every opportunity and skills are put to the test with both virtual and real-world projects. Career development Navigating an international job search requires an individual approach. At Hult, we are experts in international student placement and work one-on-one with you to craft a tailored career strategy. Career Fast Track The earlier you start your job search, the greater your chance of success. Our Career Fast Track program enables you to have everything in place so you can start applying for jobs as soon as you arrive on campus. Before you start your program at Hult, you'll have access to software that gives you a line-by-line resume review, webinars on resume writing, global market employment trends, and creating a targeted job-search strategy. So when you arrive on campus you can concentrate on your studies, networking opportunities, and begin your job search straight away. Line-by-line resume reviews Webinars on global employment trends, personalizing your job search, and how to get your resume to a globally competitive standard Interactive sessions with expert Careers Advisors Personalized support We work one-on-one with you to craft a tailored career strategy and give you the tools to execute it. Coaching Throughout your program, you'll attend workshops and coaching sessions to equip you with essential knowledge and skills in areas like LinkedIn optimisation, personal branding, negotiations, interview preparation, and job search strategy. Advice You'll be assigned a personal Careers Advisor who will work with you one-on-one to help you position yourself to enter your target location and industry. They can advise you on everything from visas to job applications and long-term career paths. You also have the opportunity to have an alumni mentor. Events There is a packed schedule of career events that bring companies to campus to present, network, and recruit, as well as alumni mixers, expert guest speakers, and career open house events. Post-graduation Your career development doesn't stop when you graduate and neither does Hult's support. Constantly stay connected Your alumni network is one of your biggest assets. Hult Connect is an online portal that allows you to link with the 16,000 Hult alumni working in every major industry in every corner of the world. You'll also have access to our global job board so you can continue to take advantage of our relationship with the world's top employers seeking talent. Hult's Alumni Mentorship Program provides you with an opportunity to be a part of coaching the next generation of leaders coming out of Hult. Hult Connect, the online portal for our 16,000+ alumni network Alumni Mentorship Program Global job board and networking events Lifelong education Change never stops, so your business learning shouldn’t either. We empower you to stay up-to-date with emerging trends by taking a complimentary elective each year for the rest of your life. One elective a year, on us. Most careers span decades and critical skills can change as you progress in seniority. The rapid pace of change also means future critical business knowledge might have simply been impossible to learn during your program. Before 2004 there was no Facebook or YouTube; neither the iPhone nor Airbnb existed prior to 2007; and yet understanding the impact of these innovations is critical for business success today. At Hult, you can refresh a skillset or get up to speed in a new business trend by enrolling in one elective a year at any of our global campuses. There’s a small registration fee, but the course is otherwise free of charge. Executive education options for life. Instead of studying an elective, every year Hult alumni can enroll in a range of leadership Summer Executive Education Programs at our historic Ashridge Estate campus in Berkhamsted, U.K. Courses feature a range of leadership and development programs, and are taught by experts with practical, theoretical, and commercial experience. There’s a small registration fee, but courses otherwise cost over $10,000 so the savings over time for Hult alumni are significant. Admissions & fees Hult takes a holistic approach to reviewing your application. In addition to academic achievement, we look for cultural awareness, leadership potential, and a drive to succeed. [-]

Master (MA) Communication Design

Ravensbourne
Campus Full time Part time 1 - 2  August 2017 United Kingdom London + 1 more

The Ravensbourne MA Communication Design pathway explores skills in strategic business thinking, market research, creativity and problem-solving and technology to offer innovative communication [+]

MA Communication Design

The Ravensbourne MA Communication Design pathway explores skills in strategic business thinking, market research, creativity and problem-solving and technology to offer innovative communication solutions.

The Ravensbourne MA Communication Design pathway explores advanced practice in contemporary communication design, from visual identity, publishing and design authorship, to marketing communications and social engagement.

This broad-ranging discipline is concerned not only with developing the message and its aesthetic, but also with creating new media channels to ensure the message reaches its target audience effectively.

... [-]

Master of International Communication

Macquarie University
Campus Full time

This degree looks at problems currently being faced in the areas of communication and modernisation, and puts your understanding of these... [+]

Master of International Communication

 

This degree looks at problems currently being faced in the areas of communication and modernisation, and puts your understanding of these situations in relevant contexts.It draws on a variety of fields of study, including media communication, international relations and cultural studies.

 

Key features

Gives you access to the research strengths of our academic staff Provides you with specialised knowledge and skills in the field of international communication Examines problems in the areas of communication and modernisation in relevant contexts This degree can be combined with the Master of International Business or the Master of International Relations ... [-]

Master's Programme in Marketing

Umeå University, Umeå School of Business and Economics
Campus Full time

This program aims to provide students with an in depth understanding of consumer behaviour, knowledge of the tools and techniques they can use to collect and analyze information about consumers and competitors, and experience in making executive-level decisions. [+]

Master's Programme in Marketing, 120 ECTS

 

This programme is given by Umeå School of Business and Economics. The objective of this program is to provide students with an in depth understanding of consumer behaviour, knowledge of the tools and techniques they can use to collect and analyze information about consumers and competitors, and experience in making executive-level decisions in the area of marketing management. The program emphasizes the applied use of [analytical] techniques and hands-on experience in designing and implementing marketing strategies in competitive environments through the balanced use of cases, online simulation, statistical software packages, and actual fieldwork experience. This is attractive to employers who need candidates with [analytical and managerial] capacity in today’s competitive markets. The programme is also suitable basis for work in functions at a higher level in organizations, firms and governmental as well as non-governmental institutions.... [-]


Master in Communication and Media (Dual Degree with Fudan University)

Sciences Po
Campus Full time

The Communication and Media dual degree is available to all students who are interested in analysing European and Asian media and in developing adequate skills to work in the communications sector. [+]

Best Master Degrees in Marketing and Communication in the United Kingdom. Master in Communication and Media (Dual Degree with Fudan University) PROCEDURE The Dual Diploma Program with Fudan University is being integrated into the Sciences Po School of Management and Innovation launched in October 2016. Current students will continue studying in their original Master's programme. Their programme may undergo a few alterations related to the School's organisation for the 2017/2018 academic year. AN INNOVATIVE CURRICULUM DEVOTED TO COMMUNICATION AND MEDIA The Communication and Media dual degree is available to all students who are interested in analysing European and Asian media and in developing adequate skills to work in the communications sector. It will also help to understand the different approaches Asians and Europeans have to governing Medias and Communications Groups. It offers two degrees to students who successfully complete the two-year program: an MA from Sciences-Po and an equivalent master's degree from Fudan University in Shanghai. Our aim is to educate students from all over the world to become specialists in Media and Communication, with a particular focus on the Asian and European areas. Besides language prerequisites, Chinese, French and English classes will be given to enable to improve the linguistic level. GRADUATES OF THIS DUAL DEGREE WILL HAVE ACCESS TO A WIDE RANGE OF CAREER OPENINGS IN THE COMMUNICATIONS AND MEDIA INDUSTRIES, WHETHER IT IS IN PRIVATE OR PUBLIC INSTITUTIONS, ADVERTISING GROUPS AND MARKETING SEARCH INSTITUTES. APPLICATION Online application only Please check the language requirements for this program Candidates can apply via the Sciences Po website. QUESTIONS REGARDING ADMISSIONS PROCEDURES (APPLICATION, SCHOLARSHIP, REQUIREMENTS, ETC.) SHOULD BE DIRECTED TO SCIENCES PO ADMISSIONS Applications will be received centrally at Sciences Po, where they will be examined by a joint admissions board comprising representatives of both Fudan U and Sciences Po. Applicants will be notified by email and, if admitted, by post. IMPORTANT: Deferral will no longer be possible after admission. NB: this application is specific to this program and may not be considered as automatically valuable to other programs offered by both institutions. Attention: Fudan University School of Journalism has an exclusive and new English-language website dedicated to the double Masters program in Communication and Media, covering details of Year 2 in Shanghai program structure, tuition fee, application, compulsory and optional courses, Mandarin language study courses, social and cultural events and program alumni. Fudan year tuition fee is 80000RMB. Application to Fudan-Sciences Po Communication & Media double master degree program International Applicants: Please visit our website. Applicants from mainland China- Junior collegestudents who are citizens of the People’s Republic of China (PRC), including students who are already enrolled in undergraduate programs in Fudan University and other prestigious mainland Chinese universities, are eligible to apply to this program through the recommendation (推荐) system, which enables qualified undergraduate students to participate in graduate programs without taking the National Postgraduate Entrance Examination. Interested applicants should first apply, in September, to track three of Fudan School of Journalism’s two-year professional master degree program Communication & Media Double Master Degree Program. Applicants are required to have, or expect to have, a minimum GPA 3.5 (or equivalent) from their previous study, as well as meeting the necessary language entry requirements. Applicants from Taiwan, Hong Kong and Macao– Applicants who are citizens of Taiwan, Hong Kong and Macao, are required by Chinese law to complete the National Postgraduate Entrance Examination for Taiwan, Hong Kong and Macao applicants and meet all the requirements, before their applications are jointly reviewed by Fudan University and Sciences Po. Important: Please consult with Fudan University of School of Journalism before submitting an application. SCHOLARSHIP Scholarship at Sciences Po During the first year the international students can also apply to the Chinese Government Scholarship program for Year 2. Information is provided by Sciences Po. FROM FALL 2012, AND THANKS TO JEROME LOHEZ FOUNDATION, A NEW SCHOLARSHIP IS AVAILABLE FOR THIS SPECIAL DEGREE. The Jerome Lohez Foundation was launched in November 2005 in honor of Jérôme Robert Lohez, a French citizen who passed away in the North tower of the World Trade Center on Sept. 11, 2001. The foundation’s mission is to foster international unity and cultural understanding by supporting graduate academic exchanges in higher education, in honor of those diverse citizens who perished in the 2001 attacks in New York City. The Graduate Dual-Degree Program in Communication is a transnational joint-venture between Sciences Po in France and Fudan University in China. The universities have partnered with the Jerome Lohez 9/11 Scholarship Foundation to open scholarship opportunities for Chinese and French students who are enrolled in the graduate dualdegree program. The first year of study will take place in Paris, and the second year of study will take place in Shanghai. PROGRAMME OF STUDIES The dual degree Sciences Po - Fudan University in Communication and Media is a two-year program. THE FIRST YEAR WILL BE SPENT AT SCIENCES PO, (AT THE SCHOOL OF COMMUNICATION) AND THE SECOND YEAR WILL TAKE PLACE (WITHIN SOJ) AT FUDAN UNIVERSITY. Students remain enrolled in both institutions for both years and will therefore benefit from all services available to students (free access to library, student unions, career services …). The program is multidisciplinary. Students will follow courses in Sociology, Economics, Branding and Communication Strategy, Law, Media analysis and Political Philosophy. Students will take two language classes at Sciences Po, to be chosen from Chinese and French. Assessment criteria will be the same for all students enrolled in the master. A TWO-MONTH INTERNSHIP IS MANDATORY AFTER THE SECOND SEMESTER, BETWEEN JUNE AND SEPTEMBER. At Fudan University, students will write a thesis in English, which they will defend in front of a jury. Final graduation will depend on the student meeting assessment criteria for both years of the program. Students therefore receive a temporary degree at Sciences Po in July and graduate definitely upon completion of the program at Fudan University the following year. This is a dual degree with Fudan University. [-]

International Master in Multichannel Marketing Management (IM4)

MIP Politecnico di Milano School of Management
Campus Full time 12 

The International Master in Multichannel Marketing Management is a programme that aims to provide a solid background to face the challenges of contemporary marketing practice: digital marketing, mobile marketing, non-conventional marketing, multichannel communication, quantitative and (big) data-driven marketing, matching between brand management, creativity and content marketing and data analysis, modeling and accountability. IM4 matches a solid theoretical background with continuous applications to real business situation also thanks to world-class partners, keeping an international perspective, but also introducing the specificities and the uniqueness of Made in Italy. [+]

Start Date: September 
Duration: 12 months Format: Full Time Course fee: € 14,000 Teaching language: English 
Location: Milan Required qualification: 3 or 4-year Bachelor's degree from Accredited Institutions The International Master in Multichannel Marketing Management is a programme that aims to provide a solid background to face the challenges of contemporary marketing practice: digital marketing, mobile marketing, non-conventional marketing, multichannel communication, quantitative and (big) data-driven marketing, matching between brand management, creativity and content marketing and data analysis, modeling and accountability. IM4 matches a solid theoretical background with continuous applications to real business situation also thanks to world-class partners, keeping an international perspective, but also introducing the specificities and the uniqueness of Made in Italy. Thanks to the unique collaboration with IBM, UM McCann, Nielsen and OTB students will enter in direct contact with the company, through Business Seminars, Lectures, Workshops and Business Games. Course Objectives The Master aims at developing in candidates: The ability to design and manage valuable customer experiences (with a special sensitivity derived by continuous relationships with Italian and Multinational companies at the forefront of experiential marketing); The ability to exploit the opportunities in communication, promotion and distribution enabled by ICTs and big data; The ability to develop marketing accountability in order to quantify and effectively measure returns on marketing investments; The ability to combine managerial skills and creativity, interacting with the operations, R&D and Finance & Control to develop sustainable innovations and continuous improvement in customer relationships. The International Master in Multichannel Marketing Management is a 12 month Master’s programme offered by MIP Politecnico di Milano, that seeks to instruct students on managerial topics relevant to the Marketing Management with special focus on today's important areas such as Digital Marketing, Big Data, Customer Experience. For most international specializing masters, MIP offers an intensive Italian language course during the first week of classes. Students have then the opportunity to attend a standard Italian language course (up to 40 hours) along the semester. Programme Structure The programme is divided into six major modules: Management Basics Marketing Management Advanced Marketing Experience Design & Marketing - the Italian Way Elective courses Soft skill courses Experience design & marketing: the Italian way This module of the program aims to analyze cases and strategies undertaken by paramount Italian brands in key sectors like food & wine, design furniture, fashion, sports, automotive and industrial goods. It presents the Italian way of experiential marketing and how does it compare with the benchmarks in the rest of the world. Admissions Ideal Candidates for the IM4 Programme The International Master in Multichannel Marketing Management is specifically designed for young graduated talents willing to face the challenges of marketing in the contemporary age. Applications for the September 2016 intake are now closed. Applications for the September 2017 intake will open in September 2017. Non-EU students are encouraged to apply at least three months before the start of the programme in order to allow enough time for the Declaration of Value (DOV) procedure for Italy and establishment of the student visa. If you would like more information about the International Master in Multichannel and Marketing Management, please download our programme brochure by clicking the link, or write to infomasters@mip.polimi.it and we will respond to your requests in a timely fashion. Admission Requirements The minimum requirements for the IM4 programme are: Online application CV or resume in English Motivation letter in English Copies of University degrees and academic transcripts Copy of English certificate (TOEFL, TOEIC or equivalent) for non-native speakers Application fee of €100 Two reference letters (optional) Applicants will have to sit for a final motivational interview. International Students in Milan - Assistance Once you have been accepted to the International Master, you will be faced with a whole new "To Do" list. This will include visas, housing, insurance, setting yourself up in Milan and much more. Students will be put in touch with MIP's International Students Office which will be able to provide you with useful assistance and information in order to help your move to Italy go smoothly and your stay in Milan very comfortable. [-]

Master in Fashion Brand Management

Polimoda, International Institute Fashion Design & Marketing
Campus Full time

This master course aims to create the figure of a manager who can develop a brand in the coming years by tuning its identity in to match the spirit of the period, making strategic decisions, playing a leading role in their implementation, and speaking to the subconscious in order to win the battle in the consumers’ minds... [+]

Best Master Degrees in Marketing and Communication in the United Kingdom. Master in Fashion Brand Management This master course aims to create the figure of a manager who can develop a brand in the coming years by tuning its identity in to match the spirit of the period, making strategic decisions, playing a leading role in their implementation, and speaking to the subconscious in order to win the battle in the consumers’ minds. For instance, Chanel is a classic luxury brand, but in an internet-driven economic scenario where people buy both high and low-range products, regardless of their status, the brand has decided to sell through vending machines in Las Vegas and commercially exploit the concept of “the moment”. Again, as 90s avant-garde has become the new fashion heritage, Raf Simons is now at Dior and Hedi Slimane is at Saint Laurent, without Yves. Lastly, in a society where values are fragmented, have a dual significance and are often grouped together according to the principle of syncretism, Galliano (the absence of presence) has been named as new designer for Maison Martin Margiela (the presence of absence). In the same way, what will Gucci be like after Tom Ford and Frida Giannini? Fashion Brand Management is the most complete program for those hoping to gain expertise in shaping, preserving, renewing and communicating the uniqueness of a brand. It is the best solution for those who already have a background in design and want to acquire further management skills, and those who have come from a business background and want to learn how to operate outside of the box. The two paths both lead to the figure of creative manager and manager of creativity for the luxury fashion world. DESCRIPTION This course is visionary and concrete, creative and managerial, leading and relational, innovative but well rooted in the know-how coming from the industry, competitive and beyond competition, involved in all the processes from production to communication. Therefore, its program is intensive, wide-reaching and intensive. It is composed of three interconnected units: Vision, research and trend- based. It’s about brand identity, buyology, innovation vs. heritage, the way the human, society and industry interact to achieve a balance. Management, business-based. It’s about strategy and concreteness, marketing and merchandising, retail and administration, law and logistics. Communication, senses-based. It’s about conveying messages in conventional or alternative ways, using original materials (graphic, video, written) both for the real and the digital environments. This course includes field trips (Milan Fashion Week, Pitti Trade Fair, the production site of a top level company, and Ferragamo shop/museum), guest lectures by managers and visionairies, and two portfolio projects, a start-up task at mid-term, and a rebranding task as the final task. HOW TO APPLY The course is open to graduates (or equivalent) holding a valid academic degree. Applicants with no academic degree but with significant previous experience in Fashion or Luxury, will be considered. Written and spoken English is required. Candidates will be selected after completion of a written test and an interview with the Head of Department. EMPLOYMENT OPPORTUNITIES Based on their personal aptitudes and the skills acquired in the different teaching modules, students can aim for a career that will potentially lead to a top level position in a luxury fashion company, such as: Brand Manager, Marketing Manager, Communication Manager, License Manager, Product Manager. A second employment opportunity is potentially the Creative Agency for trend analysis, brand building and communication. Due to the particular cut style of the master’s course, which aims to create a flexible, autonomous profile, a third natural opening is Global Consultant, Start-up Manager, Project Manager and Entrepreneur. [-]

Master of Science (MSc) in Communication Science: Corporate Communication

University of Amsterdam
Campus Full time

The Corporate Communication track within the Master's Programme in Communication Science gives a broad understanding of the communication of commercial and non-profit organisations with their environment and society. [+]

Master of Science (MSc) in Communication Science: Corporate Communication

The Corporate Communication track within the Master's Programme in Communication Science gives a broad understanding of  the communication of commercial and non-profit organisations with their environment and society.An important question within Corporate Communication is:

How are communication strategies being developed, approved, implemented and evaluated?

A vital aspect to note is the public responsibility of organisations, especially in relation to public opinion and the public debate in the media.The track features topics such as:

corporate identity image and reputation management corporate branding theories of organisation culture and commitment theories communication in change processes crisis communication ... [-]

MSc Global Marketing

Glasgow Caledonian University, London (GCU London)
Campus Full time January 2017 United Kingdom London

The MSc Global Marketing has been designed to provide you with an integrated knowledge of the contemporary theories and practices utilised within industry. You will acquire the tools and techniques necessary to build a successful marketing career within the growing global business environment. You will develop knowledge in key areas including consumer behaviour, marketing planning, branding and the use of digital technologies. [+]

Best Master Degrees in Marketing and Communication in the United Kingdom. In designing this programme, the University has built on decades of both academic and practitioner experience in the area of marketing, to produce a degree which reflects the increasingly global dynamic of modern business. The MSc Global Marketing has been designed to provide you with an integrated knowledge of the contemporary theories and practices utilised within industry. You will acquire the tools and techniques necessary to build a successful marketing career within the growing global business environment. You will develop knowledge in key areas including consumer behaviour, marketing planning, branding and the use of digital technologies. You will also gain a comprehensive understanding of the cross-cultural challenges within international business and you will develop the knowledge, marketing expertise and personal skills crucial within global marketing. The MSc Global Marketing programme aims to provide students with a comprehensive understanding of emerging themes and contemporary challenges faced by marketers operating in a global environment and the strategies, policies and practices key to address these challenges. You will enhance your student employability through participation in a wide-range of teaching and learning experiences including integrative case studies, group projects and presentations and industry speakers. [-]

Master in Museology New Media and Museum Communication

International University of Languages and Media
Online & Campus Combined Part time

Our Master Course has a unique approach to museology in its most innovative trends especially at the European level. It is carried on under the auspices of the European Museum Academy Foundation (NL) which contributes with its experts and with didactic resources. Online modules offer the chance to take part into this Course also to students abroad under an attentive Tutorship. [+]

Master Objective Our Master Course has a unique approach to museology in its most innovative trends especially at the European level. It is carried on under the auspices of the European Museum Academy Foundation (NL) which contributes with its experts and with didactic resources. Online modules offer the chance to take part into this Course also to students abroad under an attentive Tutorship. The Summer School will be held in the IULM Campus in Milan, a worldwide capital of design and fashion and the most vibrant Italian town. Seminars are planned in Milan as well as in other European venues. This Master Course is designed for those interested in acquiring expertise in contemporary museology and the interlinkages between museum and heritage as well in new media and museum communication. Graduates from the course will be ready to pursue careers in museums and heritage institutions, cultural organizations, educational agencies dealing with heritage issues. Master programme The study programme consists of: One Seminar of 5 days in Milan at the opening of the Course; 4 on-line Modules with the participation of experts and practitioners with a documented international experience; 6 days of Summer School and diplomas giving ceremony in Milan including one day excursion to Venice; Free attendance at optional international meetings co-organized by the European Museum Academy during the semester. This programme is subject to minor changes due to organizational circumstances. Topics Milan Seminar The Evolution of the Museum Definition Museums Management Total Quality Management in Museums Exhibition Planning Museums and Heritage Multimedia in Museums Study visit in Milan On-line Modules The XXI Century Museum Users Analysis Lifelong Learning in Museums Museums and the Web Summer School New trends in Museums Digital Interpretation Workshop Social Media and Museums Workshop Children in Museums Study visit to Venice Admission requirements This Master Course is open to applicants holding a university degree (MA or PhD) or a BA accompanied by a documented experience in the field of museums and/or heritage. The Course is open also to applicants already working in this sector and willing to improve or update their knowledge thanks to the access to state-of-the art didactic contents. Application process Interview with the Master scientific board. After having proceeded with the application, the applicant will be contacted to be informed of his/her eligibility to continue the selection process to the final phase (last stage of evaluation), which will consist of an interview with the master scientific board. On line application Applications can be submitted through: http://servizionline.iulm.it/ (Once you open the page, please flag the box to access the English version of the website) You have to register first, and then access to your personal area, get into “Registar’s Office” and then “Admission test". Choose “Master Specialistici ed Executive” Choose “Master in Museology – online - January 2017” [-]

INTERNATIONAL MASTER DEGREE PROGRAM “International marketing management”

Peter the Great St. Petersburg Polytechnic University
Campus Full time

The international degree program is implemented by the Institute of Industrial Economics and Management of SPbSPU in cooperation with ESB Business School, Reutlingen (Germany). [+]

Best Master Degrees in Marketing and Communication in the United Kingdom. The international degree program is implemented by the Institute of Industrial Economics and Management of SPbSPU in cooperation with ESB Business School, Reutlingen (Germany). Training methods: lectures and seminars, interactive presentations, case studies, computer business simulation game, research project. Courses in SPbSPU: - Business English language - International business law / Business ethics - Managerial economics - Organization theory - Entrepreneurship Intercultural management / International human resource management - Research methods in management - International trade International market research (in foreign language) - International marketing management - International controlling - Organizational and managerial practice - Modern strategic analysis - Corporate finance - Industrial marketing - International standards of production management / International purchasing and supply chain management - International logistics / Sales management - Research work [-]

Master of Marketing France-Australia Dual Degree

IPAG Business School
Campus Full time

Each of the Newcastle master’s programmes incorporates a special focus on the Asia-Pacific markets and their importance in the global business environment. These three masters are designed for students who have graduated from a broad spectrum of business programmes and who wish to upgrade and update their knowledge and skills for the new global business world. [+]

Presentation This valued partnership between Ipag Business School and the University of Newcastle enables students to pursue a double degree in one of three areas: Master of Business, Master of Marketing, Master of Human Resource Management. Each of the Newcastle master’s programmes incorporates a special focus on the Asia-Pacific markets and their importance in the global business environment. These three masters are designed for students who have graduated from a broad spectrum of business programmes and who wish to upgrade and update their knowledge and skills for the new global business world. Students will develop strategic management competencies in the main decision-making areas of their programme and examine new issues in the modern business environment. These programmes are taught in English and consist of two components: 1st semester at Ipag Business School Nice, 2nd semester at Newcastle University. [-]

Master International Communication

Hanze University of Applied Sciences - Groningen, the Netherlands
Campus Full time September 2017 United Kingdom Leeds

The programme has a competency based, hands-on approach. As part of a team, you will design communication strategies for clients needing results. Academic achievement is not enough to be successful in this programme. You will have to prove yourself as a creative problem solver, able to measure up to professional standards as well as academic excellence. [+]

Best Master Degrees in Marketing and Communication in the United Kingdom. Master International Communication: www.hanzegroningen.eu/mic Welcome to the Master in International Communication This double degree programme is offered in association with the Geert Hofstede Consortium. Four universities, all specialising in corporate communication and public relations in an international, professional context, have joined forces to form the Geert Hofstede Consortium. The consortium offers a unique joint master's programme in International Communication (MIC). The programme is a full-time study over three semesters (90 EC). You will study at two universities, with the possibility to study in the Netherlands, Italy, the United Kingdom and Lithuania. Graduates receive two degrees and a certificate from the Geert Hofstede Consortium. The Master in International Communication (MIC) is a joint programme developed in close cooperation between the Geert Hofstede Consortium partners:​ Hanze University of Applied Sciences, Groningen, the Netherlands IULM University, Milan, Italy Vilnius University, Lithuania Leeds Beckett University, United Kingdom The Master International Communication (MIC) is an ambitious programme for those who aspire to an international career in communication. Whether you have recently graduated or are currently working, the MIC prepares you for a career as a communication practitioner in senior managerial or consultancy positions, responsible for the external and internal communication of an organisation. Educational concept The programme has a competency based, hands-on approach. As part of a team, you will design communication strategies for clients needing results. Academic achievement is not enough to be successful in this programme. You will have to prove yourself as a creative problem solver, able to measure up to professional standards as well as academic excellence. Core programme The first semester introduces you to the full breadth of the profession. What are the roles and responsibilities of the communication professional in an organisation from a strategic perspective? Which main functional areas are there? How does culture influence communication? What is the relationship between the organisation and its international and intercultural environment? All assignments and projects focus on sustainability. Specialisations During the second semester you will complete a number of specialisations from one of the consortium universities of your choice. The specialisations change according to what is happening in the professional field. Hanze UAS, Groningen offers the specialisations the Issues Manager, Media Analytics & Global Societal Challenges and Big Date & Visualization, Intercultural Training & Project Management. The dissertation You must demonstrate mastery of those competences required to obtain the title Master in International Communication. You will choose a professional role and analytically solve a problem for an outside client (working in-house or as a consultant). The result of this project will be based on applied research and the use of an appropriate methodology. Every problem requires a solution from an international or intercultural perspective. One programme, two degrees The 90 ECTS study programme allows you to study at two consortium partner universities. Each of these will award you a master's degree. You will also receive a consortium certificate stating that you succesfully completed an international joint master's programme, developed with the support of the European Union. All degrees are fully accredited. Graduation profile As a graduate of the Master in International Communication you will be an interculturally competent communication professional able to work in a global context. You will be able to anticipate changes and develop, implement and manage sustainable and innovative solutions to communication issues. As a graduate, you will have the skills and knowledge needed to work at managerial or consultancy level. Career prospects Nearly all MIC graduates have found a job either during or shortly after their graduation project. Graduates have found jobs as public relations managers, corporate communications consultants, marketing & communications heads and brand directors. Companies where our graduates have found positions include Google, Edelman PR, Ogilvy Group, Walt Disney, Hewlett Packard, IBM and ABN Amro bank. Entry requirements Bachelor’s degree in related fields: communication, humanities, social sciences, business, management, linguistics; Extensive work experience in related fields may also be considered. A certificate of proof of a sufficient proficiency in the English language: either IELTS with an overall result of 6.5 and no subscores below 5.5 or TOEFL ibt total of 90 with minimum 18 in Reading, 17 in Listening, 20 in Speaking and 17 in Writing. Your IELTS or TOEFL must not be older than two years. [-]

Master of Marketing

University of Newcastle
Campus or Online Full time

The Master of Marketing program is comprehensive, contemporary and practical. It will develop your professional expertise in the processes and application of modern marketing. [+]

The Master of Marketing program is comprehensive, contemporary and practical. It will develop your professional expertise in the processes and application of modern marketing. The program will provide you with depth of knowledge in the field and simultaneously build your skills in analysing situations, and developing and managing marketing strategy. These outcomes will facilitate you in meeting employment challenges with confidence and conviction.

 

By completing the Master of Marketing program, you will differentiate yourself from other marketers in that you will possess a broad range of marketing skills and you will understand how these skills inter-relate with other organisational functions. These insights will enable you to contribute widely to the management of organisational offerings, customer-perceived value, strategic positioning and competitive advantage, in both local and global contexts. The relevant knowledge and skills underlie many senior roles including marketing managers and executives, marketing research analysts, and product and brand managers.... [-]


Specialized Master's In Management And Marketing Of Energy

Grenoble Ecole de Management
Campus Part time 15 

To evolve in relation to sustainable development and the need for experts in energy, specialized masters familiarizes students with specific constraints and challenges in the energy sector. A high-level program that trains specialists of tomorrow through a cross and transdisciplinary approach. [+]

Best Master Degrees in Marketing and Communication in the United Kingdom. Objective: This label is awarded jointly by Grenoble Ecole de Management and Grenoble INP. Sustainability is now inevitable, especially in the energy sector, and thus increases the demand for experts in the field. To meet this demand Grenoble Ecole de Management form of high-level managers specializing in energy and its various issues. Program: This course provides an overview of the energy market both from the point of view of the supplier of the customer, taking into account the importance of new technologies and energy efficiency services. The program is divided into 3 phases gradually integrating the student into the business. It is delivered in conjunction with Grenoble INP and in partnership with LIG Grenoble. Examples of courses: - Economics and Strategy energy - Climate and DD - Finance Energy - Energy networks - Dynamic Marketing and Strategic - Management of People and projects to strengthen operational learning, students work on an innovation project and the achievement of a professional thesis. What job can I do with this training? The Specialized Master in Management and Marketing Energy leads to many opportunities such as charge d'affaires engineer energy efficiency, energy buyer, or facilities manager. How to integrate this training? The admission application online is open: - For graduates holding a tray 5 (engineers, academics, business school) - For professionals work or job search, holding a tray 4 with experience of at least 3 years [-]