Masters Degree in Marketing and Communication in Sweden

Compare Master Degrees in Marketing and Communication in Sweden

Marketing and Communication

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

Sweden (Sverige) is the largest of the Nordic countries, with a population of about 9.5 million. It borders Norway and Finland and is connected to Denmark via the bridge of Öresund (Öresundsbron). Sweden has a strong tradition of being an open, yet discreet country.

Masters Degree in Marketing and Communication in Sweden

Read More

Master's Programme in Marketing

Umeå University, Umeå School of Business and Economics
Campus Full time September 2017 Sweden Umeå

This program aims to provide students with an in depth understanding of consumer behaviour, knowledge of the tools and techniques they can use to collect and analyze information about consumers and competitors, and experience in making executive-level decisions. [+]

Master's Programme in Marketing, 120 ECTS

 

This programme is given by Umeå School of Business and Economics. The objective of this program is to provide students with an in depth understanding of consumer behaviour, knowledge of the tools and techniques they can use to collect and analyze information about consumers and competitors, and experience in making executive-level decisions in the area of marketing management. The program emphasizes the applied use of [analytical] techniques and hands-on experience in designing and implementing marketing strategies in competitive environments through the balanced use of cases, online simulation, statistical software packages, and actual fieldwork experience. This is attractive to employers who need candidates with [analytical and managerial] capacity in today’s competitive markets. The programme is also suitable basis for work in functions at a higher level in organizations, firms and governmental as well as non-governmental institutions.... [-]


Master in Communication and Media (Dual Degree with Fudan University)

Sciences Po
Campus Full time

The Communication and Media dual degree is available to all students who are interested in analysing European and Asian media and in developing adequate skills to work in the communications sector. [+]

Master in Communication and Media (Dual Degree with Fudan University) PROCEDURE The Dual Diploma Program with Fudan University is being integrated into the Sciences Po School of Management and Innovation launched in October 2016. Current students will continue studying in their original Master's programme. Their programme may undergo a few alterations related to the School's organisation for the 2017/2018 academic year. AN INNOVATIVE CURRICULUM DEVOTED TO COMMUNICATION AND MEDIA The Communication and Media dual degree is available to all students who are interested in analysing European and Asian media and in developing adequate skills to work in the communications sector. It will also help to understand the different approaches Asians and Europeans have to governing Medias and Communications Groups. It offers two degrees to students who successfully complete the two-year program: an MA from Sciences-Po and an equivalent master's degree from Fudan University in Shanghai. Our aim is to educate students from all over the world to become specialists in Media and Communication, with a particular focus on the Asian and European areas. Besides language prerequisites, Chinese, French and English classes will be given to enable to improve the linguistic level. GRADUATES OF THIS DUAL DEGREE WILL HAVE ACCESS TO A WIDE RANGE OF CAREER OPENINGS IN THE COMMUNICATIONS AND MEDIA INDUSTRIES, WHETHER IT IS IN PRIVATE OR PUBLIC INSTITUTIONS, ADVERTISING GROUPS AND MARKETING SEARCH INSTITUTES. APPLICATION Online application only Please check the language requirements for this program Candidates can apply via the Sciences Po website. QUESTIONS REGARDING ADMISSIONS PROCEDURES (APPLICATION, SCHOLARSHIP, REQUIREMENTS, ETC.) SHOULD BE DIRECTED TO SCIENCES PO ADMISSIONS Applications will be received centrally at Sciences Po, where they will be examined by a joint admissions board comprising representatives of both Fudan U and Sciences Po. Applicants will be notified by email and, if admitted, by post. IMPORTANT: Deferral will no longer be possible after admission. NB: this application is specific to this program and may not be considered as automatically valuable to other programs offered by both institutions. Attention: Fudan University School of Journalism has an exclusive and new English-language website dedicated to the double Masters program in Communication and Media, covering details of Year 2 in Shanghai program structure, tuition fee, application, compulsory and optional courses, Mandarin language study courses, social and cultural events and program alumni. Fudan year tuition fee is 80000RMB. Application to Fudan-Sciences Po Communication & Media double master degree program International Applicants: Please visit our website. Applicants from mainland China- Junior collegestudents who are citizens of the People’s Republic of China (PRC), including students who are already enrolled in undergraduate programs in Fudan University and other prestigious mainland Chinese universities, are eligible to apply to this program through the recommendation (推荐) system, which enables qualified undergraduate students to participate in graduate programs without taking the National Postgraduate Entrance Examination. Interested applicants should first apply, in September, to track three of Fudan School of Journalism’s two-year professional master degree program Communication & Media Double Master Degree Program. Applicants are required to have, or expect to have, a minimum GPA 3.5 (or equivalent) from their previous study, as well as meeting the necessary language entry requirements. Applicants from Taiwan, Hong Kong and Macao– Applicants who are citizens of Taiwan, Hong Kong and Macao, are required by Chinese law to complete the National Postgraduate Entrance Examination for Taiwan, Hong Kong and Macao applicants and meet all the requirements, before their applications are jointly reviewed by Fudan University and Sciences Po. Important: Please consult with Fudan University of School of Journalism before submitting an application. SCHOLARSHIP Scholarship at Sciences Po During the first year the international students can also apply to the Chinese Government Scholarship program for Year 2. Information is provided by Sciences Po. FROM FALL 2012, AND THANKS TO JEROME LOHEZ FOUNDATION, A NEW SCHOLARSHIP IS AVAILABLE FOR THIS SPECIAL DEGREE. The Jerome Lohez Foundation was launched in November 2005 in honor of Jérôme Robert Lohez, a French citizen who passed away in the North tower of the World Trade Center on Sept. 11, 2001. The foundation’s mission is to foster international unity and cultural understanding by supporting graduate academic exchanges in higher education, in honor of those diverse citizens who perished in the 2001 attacks in New York City. The Graduate Dual-Degree Program in Communication is a transnational joint-venture between Sciences Po in France and Fudan University in China. The universities have partnered with the Jerome Lohez 9/11 Scholarship Foundation to open scholarship opportunities for Chinese and French students who are enrolled in the graduate dualdegree program. The first year of study will take place in Paris, and the second year of study will take place in Shanghai. PROGRAMME OF STUDIES The dual degree Sciences Po - Fudan University in Communication and Media is a two-year program. THE FIRST YEAR WILL BE SPENT AT SCIENCES PO, (AT THE SCHOOL OF COMMUNICATION) AND THE SECOND YEAR WILL TAKE PLACE (WITHIN SOJ) AT FUDAN UNIVERSITY. Students remain enrolled in both institutions for both years and will therefore benefit from all services available to students (free access to library, student unions, career services …). The program is multidisciplinary. Students will follow courses in Sociology, Economics, Branding and Communication Strategy, Law, Media analysis and Political Philosophy. Students will take two language classes at Sciences Po, to be chosen from Chinese and French. Assessment criteria will be the same for all students enrolled in the master. A TWO-MONTH INTERNSHIP IS MANDATORY AFTER THE SECOND SEMESTER, BETWEEN JUNE AND SEPTEMBER. At Fudan University, students will write a thesis in English, which they will defend in front of a jury. Final graduation will depend on the student meeting assessment criteria for both years of the program. Students therefore receive a temporary degree at Sciences Po in July and graduate definitely upon completion of the program at Fudan University the following year. This is a dual degree with Fudan University. [-]

Master in Communications, Media and Creative Industries

Sciences Po
Campus Full time

The Master in Communication program aims to cast light on an rapidly-changing world where the ubiquity of international exchange and the advent of digital media have reshuffled the cards. [+]

Best Masters in Marketing and Communication in Sweden. Master in Communications The Master in Communications is being integrated into the Sciences Po School of Management and Innovation launched in October 2016. Current students will continue studying in their original Master's programme. Their programme may undergo a few alterations related to the School's organisation for the 2017/2018 academic year. The Master in Communication program aims to cast light on an rapidly-changing world where the ubiquity of international exchange and the advent of digital media have reshuffled the cards. Through an approach that integrates both academic as well as professional training, students receive an education that is both current and grounded in reality. APPRENTICESHIP: DETAILS Schedule For the first four months, from September to December, students are considered part- time employees at the company (2.5 days of work); they then work full-time for the eight remaining months. Students are, however, required to attend five full days of mandatory seminars at Sciences Po in the second semester. Supervision: Apprenticeship Supervisor: A professional from within the company who is responsible for welcoming the apprentice, helping him/her integrate into the company and supervising his/her work. Tutor: A second professional (from another organization) who is also a teacher at the School of Communication. The tutor advises and guides the apprentice in the early stages of his/her professional life. Academic staff: Ensure the proper continuation of the student’s academic engagements and monitor his/her compliance with (the School's) academic requirements. Dissertation In addition to the work that they do at the organization of their choice, students are also required to write a 20 to 30-page dissertation. THE SCHOOL EXPECTS THIS WORK TO BE BASED ON A THEORETICAL TOPIC RELATING TO THE PLACEMENT RATHER THAN AN INTERNSHIP REPORT. THE SUBJECT OF THE DISSERTATION IS DETERMINED IN CONSULTATION WITH THE APPRENTICESHIP SUPERVISOR AND THE TUTOR. At the end of the apprenticeship in September, the dissertation has to be defended in the presence of the two professional supervisors and a member of the School’s academic staff. For more information, visit the CFA (Centre de Formation des Apprentis) webpage [-]

Master in ICT Innovation

KTH Royal Institute of Technology
Campus Full time August 2017 Sweden Stockholm

The joint Master's programme in ICT Innovation offers seven tracks which combine technical competence with a set of skills in innovation and entrepreneurship. The programme lets you build a curriculum of your choice, based on your skills [+]

The joint Master's programme in ICT Innovation offers seven tracks which combine technical competence with a set of skills in innovation and entrepreneurship. The programme lets you build a curriculum of your choice, based on your skills and interest in the area of ICT and innovation. It also enables you to study at two universities in two different European countries, receiving a double degree. Programme outline EIT ICT Labs has created a Master's programme joint between European top universities. The programme consists of seven tracks to choose from when applying to the programme, five of which are partially hosted by KTH. The programme focuses strongly on the acquisition of transferable skills, especially in innovation and entrepreneurship and the tracks are set up to ensure multiple career paths and create awareness of job types and functions in relevant industry, research domain or education. Besides gaining fundamental knowledge in each track, you will also learn how to get your innovations to the market. The master’s thesis that you prepare in collaboration with a business includes creating a business plan for the commercial exploitation of your project. A basic course in innovation and entrepreneurship and the Business Development Labs Course are the vital parts of this module. Those students who know what they want their future to look like can also specify which business partner organisation they would like to intern at. Also renowned European research facilities are partnered with EIT ICT Labs to provide assistance to students throughout the programme. Students that complete the programme will receive a degree from both universities in their individual study plan. They also earn an EIT ICT Labs certificate, documenting the EIT ICT Labs specific learning outcomes. Information on application and on each of the tracks partially hosted by KTH can be reached through the links below. Note that the Master's programme in ICT Innovation also is reffered to as EIT ICT Labs. - Internet Technology and Architecture (ITA) - Human Computer Interaction and Design (HCID) - Embedded Systems (ES) - Distributed Systems and Services (DSS) - Digital Media Technology (DMT) - Career prospects A wide range of first-class businesses are partnered with EIT ICT Labs to prepare students for their future careers. You will be working closely with business partners throughout the whole programme. You will also get the chance to prepare your master’s thesis with our partners on real-life projects. In addition to improving students’ cultural and language skills, this experience will give students expertise in their chosen technological field, as well as provide them with excellent qualifications for managerial posts in global markets. [-]

International Master in Multichannel Marketing Management (IM4)

MIP Politecnico di Milano School of Management
Campus Full time 12 

The International Master in Multichannel Marketing Management is a programme that aims to provide a solid background to face the challenges of contemporary marketing practice: digital marketing, mobile marketing, non-conventional marketing, multichannel communication, quantitative and (big) data-driven marketing, matching between brand management, creativity and content marketing and data analysis, modeling and accountability. IM4 matches a solid theoretical background with continuous applications to real business situation also thanks to world-class partners, keeping an international perspective, but also introducing the specificities and the uniqueness of Made in Italy. [+]

Best Masters in Marketing and Communication in Sweden. Start Date: September 
Duration: 12 months Format: Full Time Course fee: € 14,000 Teaching language: English 
Location: Milan Required qualification: 3 or 4-year Bachelor's degree from Accredited Institutions The International Master in Multichannel Marketing Management is a programme that aims to provide a solid background to face the challenges of contemporary marketing practice: digital marketing, mobile marketing, non-conventional marketing, multichannel communication, quantitative and (big) data-driven marketing, matching between brand management, creativity and content marketing and data analysis, modeling and accountability. IM4 matches a solid theoretical background with continuous applications to real business situation also thanks to world-class partners, keeping an international perspective, but also introducing the specificities and the uniqueness of Made in Italy. Thanks to the unique collaboration with IBM, UM McCann, Nielsen and OTB students will enter in direct contact with the company, through Business Seminars, Lectures, Workshops and Business Games. Course Objectives The Master aims at developing in candidates: The ability to design and manage valuable customer experiences (with a special sensitivity derived by continuous relationships with Italian and Multinational companies at the forefront of experiential marketing); The ability to exploit the opportunities in communication, promotion and distribution enabled by ICTs and big data; The ability to develop marketing accountability in order to quantify and effectively measure returns on marketing investments; The ability to combine managerial skills and creativity, interacting with the operations, R&D and Finance & Control to develop sustainable innovations and continuous improvement in customer relationships. The International Master in Multichannel Marketing Management is a 12 month Master’s programme offered by MIP Politecnico di Milano, that seeks to instruct students on managerial topics relevant to the Marketing Management with special focus on today's important areas such as Digital Marketing, Big Data, Customer Experience. For most international specializing masters, MIP offers an intensive Italian language course during the first week of classes. Students have then the opportunity to attend a standard Italian language course (up to 40 hours) along the semester. Programme Structure The programme is divided into six major modules: Management Basics Marketing Management Advanced Marketing Experience Design & Marketing - the Italian Way Elective courses Soft skill courses Experience design & marketing: the Italian way This module of the program aims to analyze cases and strategies undertaken by paramount Italian brands in key sectors like food & wine, design furniture, fashion, sports, automotive and industrial goods. It presents the Italian way of experiential marketing and how does it compare with the benchmarks in the rest of the world. Admissions Ideal Candidates for the IM4 Programme The International Master in Multichannel Marketing Management is specifically designed for young graduated talents willing to face the challenges of marketing in the contemporary age. Applications for the September 2016 intake are now closed. Applications for the September 2017 intake will open in September 2017. Non-EU students are encouraged to apply at least three months before the start of the programme in order to allow enough time for the Declaration of Value (DOV) procedure for Italy and establishment of the student visa. If you would like more information about the International Master in Multichannel and Marketing Management, please download our programme brochure by clicking the link, or write to infomasters@mip.polimi.it and we will respond to your requests in a timely fashion. Admission Requirements The minimum requirements for the IM4 programme are: Online application CV or resume in English Motivation letter in English Copies of University degrees and academic transcripts Copy of English certificate (TOEFL, TOEIC or equivalent) for non-native speakers Application fee of €100 Two reference letters (optional) Applicants will have to sit for a final motivational interview. International Students in Milan - Assistance Once you have been accepted to the International Master, you will be faced with a whole new "To Do" list. This will include visas, housing, insurance, setting yourself up in Milan and much more. Students will be put in touch with MIP's International Students Office which will be able to provide you with useful assistance and information in order to help your move to Italy go smoothly and your stay in Milan very comfortable. [-]

Master in International Communication

Jönköping University
Campus Full time 1 - 2  September 2017 Sweden Jönköping

International Communication is a programme designed for students who are interested in working in an international media and communication environment. [+]

International Communication is a programme designed for students who are interested in working in an international media and communication environment. This Master’s programme is designed for students who want to deepen their knowledge within the field of Media and Communication and who wish to work in an international media and communications environment. The programme focuses on global, intercultural and sustainable communication in different settings, from journalism to organisational communication. Combining theoretical and practical work, this international programme provides students with significant theoretical and methodological knowledge. After graduating, students may be interested in working for companies with a global and/or intercultural focus or strategy, for example as communication experts. International Communication is offered as a 1-year (60 credits) and a 2-year (120 credits) programme. The 2-year programme gives students the opportunity to either study abroad at one of our partner universities or take eligible international courses offered at JU. Degree 1 year, 60 credits or 2 year 120 credits. Master of Social Science with a major in Media and Communication Studies. After graduation After graduating, students may be interested in working for companies with a global and/or intercultural focus or strategy, for example as communication experts. Courses NB Preliminary list of courses Year 1 Semester 1 Global Media Cultures, 15 Credits Sustainable Communication, 15 Credits Semester 2 Media and Communication Research Methods, 15 Credits Master Thesis in Media and Communication, 15 Credits Year 2 (optional) Semester 3 Elective courses, 30 Credits Within the programme the following courses are offered: Visual Culture Media Project, 7.5 credits International Media Law and Regulations, 7.5 credits International Communication Work Placement, 7.5 credits Global Crisis Communication Perspectives, 7.5 credits Students may also choose to apply for an exchange semester at one of our partner universities or study alternative courses at JU or another HEI in Sweden. Students may choose among courses at the undergraduate or graduate level during semester 3. Semester 4 Contemporary Media and Communication Theory, 7.5 credits Advanced Perspectives in Research Methodology, 7.5 credits International Communication Master Degree Project, 15 credits Facts Credits: 60,0 credits/ 120 credits Level: Master's Rate of study: Full-time Place of study: Campus-based Language: English Start date: Autumn 2016 Requirements: The applicant must hold the minimum of a bachelor's degree (ie. the equivalent of 180 credits at an accredited university) with at least 60 credits in media and/or communication studies, journalism or equivalent. Proof of English proficiency is required. [-]

Master in Media Management

KTH Royal Institute of Technology
Campus Full time September 2017 Sweden Stockholm

The main objective of the Media Management programme is to provide students with the skills required for managing media enterprises, preparing them for advanced industrial positions or continued graduate studies. [+]

Master in Media Management The main objective of the Media Management programme is to provide students with the skills required for managing media enterprises, preparing them for advanced industrial positions or continued graduate studies. Programme outlineMedia Management focuses on the development and commercial operation of media products and services aimed at a consumer market. The programme therefore consists of courses offering relevant knowledge regarding technology, content, production, distribution, market understanding and enterprise management in the media industry and related areas.The programme is structured by focusing on two main areas, one with technical courses in media production with emphasis on video, printing, web and interactive media. The other area is concerned with media management and involves one course given by the Stockholm School of Economics in close relation with media industry, including both guest lecturers and project work. The programme is multidisciplinary, combining media technology and computer science with economics, management and business development. It is aimed at students on a Bachelor’s level wishing to acquire the knowledge and skills to manage and develop enterprises in the media industry or using media communication in their business activities. It will also provide a background for PhD studies in this field.Degree projectThe final semester is devoted to the degree project, which is focused on using scientific methodology to solve a problem within the scope of the programme. The project may originate from an industrial problem or be suggested by one of the research groups at the relevant departments. The results are presented in a thesis – the degree project – and in a formal thesis seminar.Career prospectsFormer students within the field of Media Management are, to date, in considerable demand on the job market. Alumni have come to occupy a wide variety of positions within the media and marketing industries. Examples include publishing, television and interactive media firms and there are also a number of former students that have embarked upon a career within consulting, in firms such as McKinsey and Accenture. ... [-]


Master in Communication Systems

KTH Royal Institute of Technology
Campus Full time September 2017 Sweden Stockholm

The KTH Master’s programme in Communication Systems offers students a strong fundamental education in key knowledge areas, whilst providing a broad scope of academic courses and [+]

Master in Communication SystemsThe KTH Master’s programme in Communication Systems offers students a strong fundamental education in key knowledge areas, whilst providing a broad scope of academic courses and specialisations to choose from. This highly relevant field is becoming increasingly important to how our societies function, and our global information infrastructure will continue to demand well-rounded specialists in the future. Programme outlineThe programme focuses on the integration of the Internet and mobile network technologies to develop global communication systems for next generations. Students work in a research environment with ample experimental resources and in close contact with the industry – including leading system manufacturers, service developers and providers, and advanced early adopters. The first study period consists of mandatory core courses, which provide in-depth knowledge in the areas of communication systems and networks. The programme continues with a wide range of elective courses, allowing students to focus on their individual areas of interest depending on their career objectives. Many courses are problem-oriented, with self-directed and project-based work.Degree projectThe purpose of the degree project is for students to demonstrate the skills acquired during the programme, by applying them to solve realistic problems. The student writes a thesis, which must be approved by an examiner from one of the degree project courses in the curriculum, and presents it for critique; the topic of the thesis may be suggested from a number of sources – a professor, external agency, an industry collaborator, or the student – but should be relevant to the focus of the course work. Career prospectsThe Internet and mobile phone networks are among the most powerful technologies of our time. Today’s challenges are to integrate them and make them scalable, secure and sustainable. Commercialisation of these new ideas will create value for users, vendors, operators and society in general. Consequently, entrepreneurship, product realisation and economics are inextricably linked to communication systems.... [-]


Master in International Marketing

Jönköping University
Campus Full time September 2017 Sweden Jönköping

Increase your understanding of the future marketing needs of global companies in an international setting. [+]

Best Masters in Marketing and Communication in Sweden. Increase your understanding of the future marketing needs of global companies in an international setting. This is a programme that will help you understand and meet the challenges many companies face due to increasing globalization and a changing competitive climate. It will shed light on contemporary marketing issues and the nature of the global economy. Contemporary challenges in marketing are for example digitalization, globalization and a rapidly changing society. This programme, with its international setting and focus on renewal, is a great choice for those wanting to better understand and meet the international marketing needs of current and future organizations. The programme emphasizes practice through course activities with corporate interac­tion combined with theoretical depth. During the year you will study topics ranging from the behaviour of consumers to the nature of the global economy. For example, you will be engaged in discussions about how consumers relate to and affect each other, how digital media influence planned communications, and how export is managed. Courses focus on consumer behavior, market research, marketing communica­tions, international marketing and export, and globalization of economic activity. The course contents mirror contempora­ry research and the situation companies experience right now. All courses in the programme are given in English. The programme is open to students from around the world, and courses have a diverse international par­ticipation of students. This international atmosphere contributes to a broad per­spective of the issues discussed in class. After graduation The programme prepares you for an executive career in marketing taking on positions such as marketing manager, export manager/consultant, or international account manager. The programme also prepares students for doctoral research education. Courses NB Preliminary list of courses Year 1 Autumn Contemporary Issues in International Marketing 7.5 hp Consumer Behavior 7.5 hp Marketing Research 7.5 hp Market Communication in a Digital World 7.5 hp Year 1 Spring Advanced International Marketing, Trade, and Export Management 7.5 hp Master Thesis in Business Administration 15 hp Globalisation of Economic Activity 7.5 hp Facts Credits: 60,0 Level: Master's Rate of study: Full-time Place of study: Campus-based Language: English Start date: Autumn 2016 Requirements: The applicant must hold the minimum of a Bachelor’s degree (i.e the equivalent of 180 credits at an accredited university) with at least 90 credits in business administration, economics, industrial engineering and management, or equivalent. At least 60 credits must be in business administration. Proof of English proficiency is required. The number of places is limited. Selection is made based on: Academic results from bachelor level studies Letter of motivation GMAT (not required, but a good score may strengthen your application) [-]

Master in International Marketing

Mälardalen University
Campus Full time September 2017 Sweden Eskilstuna

The programme provides students with an understanding of management and strategy in international marketing, as well as different kinds of marketing. [+]

Master in International Marketing

In today’s globalised world we have to consider that few – if any – companies are purely local or even national, and we cannot disregard the impact of foreign competitors and markets.

International trade could be a way of creating wealth in developing countries, as well as reducing tension by creating a win-win situation for those involved. But marketing is just a tool; it is the user who decides what it is to be used for. To make this choice, you need an under- standing of the surrounding organisation as well as what international marketing is, how it can be used, and how it impacts on society as a whole.

The Programme

... [-]

Master in Business Administration, Marketing and Management

Mid Sweden University
Campus Full time September 2017 Sweden Sundsvall

The purpose of the Marketing and Management programme is to give students advanced knowledge in areas suitable for qualified positions in marketing, sales, or communication departments in firms and organisations. [+]

Best Masters in Marketing and Communication in Sweden. The purpose of the Marketing and Management programme is to give students advanced knowledge in areas suitable for qualified positions in marketing, sales, or communication departments in firms and organisations. The programme focuses on firms and other organisations and their relationships to customers and suppliers. Leadership, communication, consumer behaviour and marketing in networks are central themes during the first semester. The second semester begins with two courses on methodology. The programme ends with a written master thesis in the area of marketing and management. The programme is a one-year higher education course based on previous studies corresponding to a bachelor degree with specialization in marketing and management. Entry requirements Degree of Bachelor (at least 180 credits) with 90 Higher Education Credits in Business Administration or corresponding education. Proven language proficiency in English (English course B/English 6), for example shown from one of the following international English tests: - TOEFL with a minimum score of 575 on a paper based test and not below 4.5 on the TWE - TOEFL with a minimum score of 90 on internet based test and not below 20 on the TWE - IELTS Academic Training with a minimum overall score of 6.5 and a minimum score on the specific parts of at least 5.5. Title of qualification Degree of Master of Arts/Science (60 credits) Magisterexamen med huvudområdet företagsekonomi translated into Degree of Master of Science (60 credits) with a major in Business Administration [-]

Master in Marketing

Linnaeus University, School Of Business & Economics
Campus Full time 2 - 4  September 2017 Sweden Växjö

Shorter life cycles and smaller target groups make innovation and international marketing of new products and services dominant cost elements. [+]

The traditional roles of marketers are evolving into more general management functions and marketers are more often recruited to CEO positions. According to our assessment, there will be a large demand for this new type of qualified business graduate. Employability is likely to increase significantly for those with a Master’s degree.

 

 

Degree: Master of Science (One or two year) with specialization in Marketing or Master of Science (One or two year) in Business and Economics with specialization in Marketing

Fields of interest:

ECONOMICS/ADMINISTRATION, Management / Leadership, Marketing, Business Administration, Business and Economics... [-]


Master's Programme - Environmental Communication and Management

Swedish University of Agricultural Sciences
Campus Full time August 2017 Sweden Uppsala

In the Master's Programme - Environmental Communication and Management we learn how to understand communication processes, to create communicative strategies for environmental changes, organize collective action and mediate in environmental conflicts in a constructive way. [+]

Master's Programme - Environmental Communication and Management

 

Practical work in the field of natural resource management and sustainable development also involves communication. How can we manage conflicting interests between people and orginisations?

 

Communication plays an important role in the facilitation of sustainable management of natural resources and environmental issues. In the ECM program we learn how to understand communication processes, to create communicative strategies for environmental changes, organize collective action and mediate in environmental conflicts in a constructive way.

 

To work in practice with environmental change and sustainable development mean to work with people and communication. Communication is involved in all environmental issues: industries’ adaptation of environmental technology, governmental protection of wildlife, international governmental agreements etc. Companies, governmental agencies and environmental organisations are demanding people with professional skills in environmental communication. To facilitate sustainable development, society needs to know about e.g. plants, soils and water. But that is not enough. We also need to know about how to coordinate different resource users, how to motivate consumers to adapt environmental technology, and how to manage environmental conflicts.... [-]