A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.
Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.
Spain (Spanish: España) is a diverse country sharing the Iberian Peninsula with Portugal at the western end of the Mediterranean Sea. Spain is considered an exotic country in Europe due to its friendly inhabitants and relaxed lifestyle. The normal duration for University courses in Spain is 4 years, except Medicine and the double degrees, which are 6. Madrid and Barcelona are well known cities around world for its cuisine, vibrant nightlife, and world-famous folklore and festivities.
Master's Degree in Marketing and Communication in Spain
Full Time Master Program in Corporate Communications of EAE Business School is designed to train managers on new communication tools .... [+]
Masters in Corporate Communications
Communication is a dynamic process: the media society has led to a close the way organizations communicate with all its stakeholders, both internal and external. The Web 2. 0, in turn, has become the new social technologies (virtual communities, blogs, podcasts, etc.) on matters of relationship between consumers and businesses.
Full Time Master Program in Corporate Communications of EAE Business School is designed to train managers in new media management tools of communication, so apply them in achieving their goals.
After completing the course students will be able to:
- Leading corporate image strategies and organizational identity that help define the personality of a company as customers, shareholders, suppliers and society in general perceive the values of transparency and effectiveness. ... [-]
El Máster en Organización de Eventos, Protocolo y Turismo de Negocio de Ostelea tiene como objetivo formar profesionales y directivos que lideren proyectos empresariales centrados en la planificación y gestión de distintos tipos de eventos (en especial acciones de Meetings, Incentives, Conferences y Exhibitions así como congresos y convenciones, ferias profesionales), dominen los conceptos de protocolo y las estrategias de comunicación y relaciones públicas y generen un desarrollo turístico centrado en el segmento del turismo de negocios de calidad. [+]
With a Masters in Marketing Research and Analysis OBS Customers will learn to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with ... [+]
The main objective of the Master in creation and development of digital projects is to offer advanced training and specialized nature that will prepare students competitively to provide innovative solutions and new value propositions to a market that, from a technological point of view It is exponentially active and is booming. [+]
The objective of Ostelea’s Master in Events Organization, Protocol and Business Tourism is to equip professionals and executives to lead business projects focused on planning and managing various types of events (in particular, Meetings, Incentives, Conferences and Exhibitions (MICE), as well as congresses, conventions and trade fairs), ensuring that they have a firm grasp of the concepts of protocol and communications and public relations strategies, and enabling them to generate tourism development specializing in the quality business tourism sector. The programme also ensures that participants have the business perspective required to be efficient in the decision-making process. [+]
In markets that are becoming increasingly more competitive, sports marketing and sponsorship have become high impact areas for business success. Consequently, the training of professionals is growing as a demand for specialists in the whole sport marketing cycle, both in business companies as well as in sport foundations, associations, federations and organizations. This Master is a demanding, rigorous and multidimensional program that delves into key marketing and sponsorship issues applied to sport. [+]
You will acquire a global vision of the company and its strategic position in the business environment through this program. [+]
What will I get out of this program?The objective of the Masters at EADA is to give participants "professional competitive advantage" by focusing on three fundamental areas. Mastery of specific business tools and techniques. Development of interpersonal competencies that are essential to international managers. Acquiring a global vision of the company and its strategic position in the business environment. Participants will learn to effectively apply the elements of this dynamic "mix of talent" as they develop their professional careers.
MethodologyEADA has developed its own practical, active and participative approach with emphasis on "learning by doing". The methodology reflects companies' demand for professionals with skills such as: the capacity to reflect, ability to act in the face of change, versatility to work in multifunctional teams and adaptability to the challenges of a global environment. ... [-]
This program leads to the title of University Master's Degree in International Cooperation and Public Policy Management, Programs and Projects Development from the International University Menéndez Pelayo, organized in collaboration with the University Institute Ortega y Gasset Research. [+]
The Master in Marketing and Corporate Communication (hereinafter BrandPR), who was born in 2007 with the need to train professionals in the marketing and corporate and institutional communication, is today the only Master's Degree and of its kind in Spain, which is linked particularly Marketing and Corporate Communications. [+]
The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting- edge, innovative tools in their daily job. [+]
With an emphasis on the application of marketing concepts, tools, and techniques in a real world business setting, the Master of Science in Marketing program is designed to provide students with the opportunity to acquire knowledge in various areas within the field of marketing while developing strategic thinking and business leadership skills. [+]
The Masters Course in Graphic Information Design and Media Branding intends to tackle the changes in reading methods brought about by the emergence of new platforms and devices and by new reading and writing habits. [+]
The Master spécialisé® Marketing, Design and Creation together managers, designers and engineers. It teaches them to work hand in hand to the company's services through design thinking. Students also learn to work in a cross with other departments, while occupying strategic management functions. [+]
A programme of specialization in the areas of Advertising, Marketing and Public Relations which results is the formation of professionals capable of assuming executive responsibilities within Business Communication. [+]
Master in Business CommunicationA programme of specialization in the areas of Advertising, Marketing and Public Relations which results is the formation of professionals capable of assuming executive responsibilities within Business Communication.
Job opportunitiesAdvertising agencies Marketing departments Public Relations offices Press offices Business Management Graphic Design in Advertising Design of websites Communication departments Consultancy agencies in Communication
Timetable Mon to Thu 19-22hDates: Oct 2013 - Jul 2014Price 7200€
SyllabusPublicity Administration Negotiation Technologies Communication Plan Strategic Planning to Manage Accounts Marketing Strategies E-marketing Creativity Management Web Design ... [-]
This is the first official master's degree in Communication Brand (Brand Communications) in the landscape of higher education in Spain. [+]