Master's in Marketing and Communication in North America

Best Master Programs in Marketing and Communication in North America 2017

Marketing and Communication

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

Spanning 23 countries, North America is continent filled with educational opportunity. Students have the opportunity to learn multiple languages and develop an understanding of vastly different cultures.

Masters in Marketing and Communication in North America

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Master of International Marketing (MIM)

Hult International Business School
Campus Full time August 2017 USA San Francisco Boston United Kingdom London United Arab Emirates Dubai China Shanghai New York + 8 more

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Best Master Programs in Marketing and Communication in North America 2017. Get equipped with the marketing skills you need to stand out in a global marketplace. As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. Locations Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation. Your Master of International Marketing at a glance Who is this program for? Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing. What you’ll learn Mastering the marketing mix is more critical than ever as consumers are constantly exposed to an increasing amount of online and offline content. Master of International Marketing students will learn how to leverage digital marketing, social media, marketing analytics, and customer engagement strategies to break through the noise and make a measurable impact on business objectives through marketing. Why Hult? Marketing changes rapidly and a business school needs to be equally nimble to keep pace. Hult was one of the first business schools to offer a Master in Digital Marketing, and though the core components of that degree have since been incorporated into the Master of International Marketing program, the fact remains that Hult moves swiftly and deliberately to ensure its students receive the best marketing education available. That’s why our professors are also experts in both marketing theory and marketing application, with some managing their own marketing firms, and others having run major marketing initiatives for multinationals. Curriculum Core courses form the backbone of your Master of International Marketing curriculum. You will study them throughout modules A – C. The classes have been carefully designed and sequenced to teach the fundamentals of business strategy, along with specialized knowledge in advertising, consumer behaviour, new product development, marketing analytics, and digital marketing. Immersion Your Master degree program begins with a three-week Immersion. Immersion is the first course in all our Master degree programs and lays the foundations for a successful year. It is a combination of learning academic fundamentals, teamwork, and forging a sense of community among classmates.You will also have the opportunity to orientate yourself to life at Hult and your new home city. The Immersion course prepares you to develop into well-rounded business professionals over the duration of your program and provides the knowledge and skills required to apply a competency-based approach to leadership development. You'll end the course with a capstone simulation which introduces you to complex, integrated high-level business problems in a true-to-life team format. You'll develop and execute a corporate growth strategy, managing all functional areas of a business. Core courses For your first three modules, your core courses will focus on the fundamentals of marketing and business theory—taught from a global perspective. You will then tailor your final two modules to your individual interests and career goals with electives that you can choose to take at any of our six global campuses. Understanding the Customer Products & Innovation Strategic Brand Management Marketing Analytics & Big Data Digital Marketing Integrated Marketing Communication Business Development & Channels Global Marketing Strategy Electives As part of your Master of International Marketing, you will have the opportunity to take four electives of your choice in your final two modules once you have successfully completed all of the core courses. We have designed the elective modules to be as flexible as possible, so you can really tailor your program to suit your needs. Practical application: Simulations & The Hult Business Challenge Applying business theory in realistic scenarios is central to all aspects of the Hult curriculum. Classes are enriched with practical application at every opportunity and skills are put to the test with both virtual and real-world projects. Career development Navigating an international job search requires an individual approach. At Hult, we are experts in international student placement and work one-on-one with you to craft a tailored career strategy. Career Fast Track The earlier you start your job search, the greater your chance of success. Our Career Fast Track program enables you to have everything in place so you can start applying for jobs as soon as you arrive on campus. Before you start your program at Hult, you'll have access to software that gives you a line-by-line resume review, webinars on resume writing, global market employment trends, and creating a targeted job-search strategy. So when you arrive on campus you can concentrate on your studies, networking opportunities, and begin your job search straight away. Line-by-line resume reviews Webinars on global employment trends, personalizing your job search, and how to get your resume to a globally competitive standard Interactive sessions with expert Careers Advisors Personalized support We work one-on-one with you to craft a tailored career strategy and give you the tools to execute it. Coaching Throughout your program, you'll attend workshops and coaching sessions to equip you with essential knowledge and skills in areas like LinkedIn optimisation, personal branding, negotiations, interview preparation, and job search strategy. Advice You'll be assigned a personal Careers Advisor who will work with you one-on-one to help you position yourself to enter your target location and industry. They can advise you on everything from visas to job applications and long-term career paths. You also have the opportunity to have an alumni mentor. Events There is a packed schedule of career events that bring companies to campus to present, network, and recruit, as well as alumni mixers, expert guest speakers, and career open house events. Post-graduation Your career development doesn't stop when you graduate and neither does Hult's support. Constantly stay connected Your alumni network is one of your biggest assets. Hult Connect is an online portal that allows you to link with the 16,000 Hult alumni working in every major industry in every corner of the world. You'll also have access to our global job board so you can continue to take advantage of our relationship with the world's top employers seeking talent. Hult's Alumni Mentorship Program provides you with an opportunity to be a part of coaching the next generation of leaders coming out of Hult. Hult Connect, the online portal for our 16,000+ alumni network Alumni Mentorship Program Global job board and networking events Lifelong education Change never stops, so your business learning shouldn’t either. We empower you to stay up-to-date with emerging trends by taking a complimentary elective each year for the rest of your life. One elective a year, on us. Most careers span decades and critical skills can change as you progress in seniority. The rapid pace of change also means future critical business knowledge might have simply been impossible to learn during your program. Before 2004 there was no Facebook or YouTube; neither the iPhone nor Airbnb existed prior to 2007; and yet understanding the impact of these innovations is critical for business success today. At Hult, you can refresh a skillset or get up to speed in a new business trend by enrolling in one elective a year at any of our global campuses. There’s a small registration fee, but the course is otherwise free of charge. Executive education options for life. Instead of studying an elective, every year Hult alumni can enroll in a range of leadership Summer Executive Education Programs at our historic Ashridge Estate campus in Berkhamsted, U.K. Courses feature a range of leadership and development programs, and are taught by experts with practical, theoretical, and commercial experience. There’s a small registration fee, but courses otherwise cost over $10,000 so the savings over time for Hult alumni are significant. Admissions & fees Hult takes a holistic approach to reviewing your application. In addition to academic achievement, we look for cultural awareness, leadership potential, and a drive to succeed. [-]

Master's Degree In Marketing Management And Business Management

EAE Business School
Campus Full time April 2017 Spain Barcelona Madrid + 1 more

The Full Time Master Program in Marketing and Commercial Management of EAE Business School offers the expertise and management skills to ... [+]

Master in Marketing and Sales Management

The marketing of products and services are faced with increasingly demanding consumers and new distribution channels. The new information technologies energize all market players, dominate serves to provide a competitive response in a global environment and local time.

The Full Time Master Program in Marketing and Commercial Management of EAE Business School offers the expertise and management skills to develop marketing policies able to be guided by the possible scenarios.

 

Through the development of the program is intended to achieve the fund objectives amental following:

- To train the participants with knowledge and techniques to develop the necessary skills to identify opportunities, threats and changes in the competitive environment of the company and guide the company's strategy in terms of possible scenarios. ... [-]


Master in Luxury Brand Management

Domus Academy
Campus Full time 12  September 2017 Italy Milan

The program is designed for candidates with a first-level degree in creative disciplines who wish to acquire skills in marketing and business management for the luxury industry. It is also aimed at graduates with degrees in the social sciences or in economic/managerial disciplines who wish to deepen their knowledge of the field of luxury goods, services, and experiences. [+]

Best Master Programs in Marketing and Communication in North America 2017. Experience. Elevate. Excel. If you imagine yourself working in the world of luxury—of fine, distinctive products and experiences—the Master in Luxury Brand Management may be your program. It’s a program that turns participants into inspired managers and marketers within the highly competitive fields of luxury fashion, jewelry, cosmetics, hospitality, gastronomy, beauty, or art. You’ll approach luxury goods and services from multiple points of view: creative, organizational, managerial. You’ll examine marketing, branding, and communication for this unique market, as well as financial and team management. You’ll explore how to create elegant products and heightened experiences for your exclusive customers, while remaining sensitive to the cultural factors that surround the concept of luxury. You’ll learn to take innovative branding strategies from concept to execution, like rough diamonds that must be cut and polished to acquire their full value. You’ll develop your own personal analytical approach and language of expression. And, during an educational path that combines theory and research with practice, you’ll engage in a rewarding, collaborative dialogue with the industry professionals and consultants who guide your development. Audience The program is designed for candidates with a first-level degree in creative disciplines who wish to acquire skills in marketing and business management for the luxury industry. It is also aimed at graduates with degrees in the social sciences or in economic/managerial disciplines who wish to deepen their knowledge of the field of luxury goods, services, and experiences. Outcome During this degree program, students will: Develop projects for the luxury market based on in-depth knowledge of the industry Gain experience in collaborating with a creative team Practice luxury brand communication strategies, from traditional media (advertising, PR, events) to digital and social media Program The program is workshop-based, supported by seminars, lectures, tutorials, and fieldwork. Industry professionals, the course leader, and project leaders guide students via individual coaching and project mentorship. The program consists of four main modules, each of which includes a two-week course and six-week workshop. The modules are followed by a two-month internship period and a final portfolio presentation. The modular structure is customizable, allowing flexibility and variety to better serve each student’s needs and goals. Courses Coursework focuses on: Exploring the historical, contemporary, psychological, anthropological, and sociological aspects of the fashion phenomenon Learning management and marketing strategies for fashion and luxury companies Developing effective communication strategies for the world of luxury and fashion Investigating methods and tools for fashion research and design Exploring the factors that determine the economic performance of a brand or company Branding your own work and developing your professional identity Workshops Guided by industry professionals and faculty project leaders, you will work in cooperation with leading companies on practical projects relating to luxury brand management. Some possible workshop topics include the following: Analyze a luxury brand’s verbal and non-verbal DNA, and articulate its core values, in order to develop new extensions (i.e., products or product categories) within the brand. Promote a fashion project using offline and online communication, advertising, and events. Gain an insider’s view on the key role of fashion buyer. Filter through product offerings to select the right mix of merchandise that could sell in adequate quantities to achieve a retailer’s profit-margin objectives. Produce either a real fashion editorial for a print or online magazine or a proposal for an advertisement campaign. Develop a coherent visual display from concept to execution. Portfolio The final element of the program is the portfolio review. You will present your portfolio of work completed during the year in front of an exam board for evaluation. Internship There is no better way for you to gain experience in your field than actually working in it. The internship is a chance for you to work onsite for a company or design studio in your field of interest—while applying all the strategies you learned in the classroom and in workshops. Alternatively, you can complete an intensive project in collaboration with a company on the Domus Academy campus. Either way, you’ll get an inside perspective on how your industry really works, and you can make important connections that will further your career. The internship lasts two months and comes at the end of your year of studies. 100% of our students participate in the internship, including non-EU students, who may extend their visas for up to one year to complete this portion of their studies. Companies Several prestigious companies and design studios collaborate with the Master in Luxury Brand Management program, actively participating in courses, workshops, internships, and international competitions organized by the department. Students have the opportunity to work directly with companies in their workshop projects and internships. This direct collaboration facilitates mentorship and gives students access to a wide network of professional connections. Companies and organizations involved in this program include: Cartier, Castel Monastero Spa & Resort, Christie’s, De Beers (Forevermark), 10 Corso Como, FutureBrand, Moncler, Oteri, Park Hyatt Milan, Pommery, Recarlo, Salvatore Ferragamo, Stone Island, Trussardi, Zagliani. Accreditation Upon graduation from Domus Academy, you’ll earn a degree that’s recognized around Europe and the world—an Academic Master’s Degree (60 ECTS credits) accredited by the Italian Ministry of Education, Universities and Research (MIUR)*. You’ll also earn a second valuable qualification: the Domus Academy Master’s Diploma. Our accreditation has helped Domus Academy build relationships with prestigious companies, so you have the chance to gain practical work experience during your course of study. An accredited degree, plus the practical experience you gain through an internship, shows employers that you received a top-quality education and that you bring industry-relevant knowledge and skills to the table when you join their team. Our accreditation also means that the relevant academic credits you earn at Domus Academy will transfer to other institutions if you choose to work toward another master’s or a doctoral-level degree. Career Opportunities Graduates of the Master in Luxury Brand Management program may launch a career as a luxury brand manager, product manager, marketing manager, brand manager, or communications/PR manager. They may work for fashion brands or design agencies, or they may choose to start their own branding and marketing consultancy. [-]

Master In Traffic Management: Seo, Sem, Smm

Grupo IOE
Online & Campus Combined Part time September 2017 Spain Barcelona Madrid Murcia Valencia Colombia Bogotá Mexico Mexico City Peru Lima Brazil São Paulo + 10 more

The Master is designed for professionals interested in designing and implementing strategies own digital tools for maximum profitability in digital environments. [+]

The Master is designed for professionals interested in designing and implementing strategies own digital tools for maximum profitability in digital environments. Born with the need to create a number of marketing techniques that enable the company to attract potential customers. It is based on the processes of attraction, conversion and automation, so that in the last step the complete identity of the visitor to the web is achieved. Thus, a more targeted advertising can be done. GOALS Design, develop and manage a Digital Marketing Plan, consistent with the General Plan of Marketing. Have a strategic vision of social networks and what, how and when they can add value to the marketing plan. Choose and apply digital marketing tools to achieve the objectives in each of the marketing strategies Create effective campaigns online, analyze the results and make the right decisions Study the communicative paradigm change and the emergence of digital reputation. Form in the design and implementation of strategic plans open. Knowing the management of virtual communities and the link between digital and analog. Analyze successful cases of community management. Provide competitive advantages to companies [-]

Master in Design Management

University of Bridgeport
Campus Full time September 2017 USA Bridgeport

Encompassing courses in design thinking and business management, the Master of Professional Studies in Design Management (M.P.S.) degree at the Shintaro Akatsu School of Design (SASD) prepares design managers to lead creative teams in a variety of design-based industries. The outstanding faculty – both resident and visiting – help develop disruptive thinking using design as the fulcrum for increasing customer delight. [+]

Best Master Programs in Marketing and Communication in North America 2017. Encompassing courses in design thinking and business management, the Master of Professional Studies in Design Management (M.P.S.) degree at the Shintaro Akatsu School of Design (SASD) prepares design managers to lead creative teams in a variety of design-based industries. The outstanding faculty – both resident and visiting – help develop disruptive thinking using design as the fulcrum for increasing customer delight. Design represents a valuable strategic asset – the tools and the processes to problem-solve and innovate. The management of that asset, the ability to understand, optimize, and steer that energy is becoming vital to an organization’s internal and external success. Category-leading companies like Apple, GE, Johnson & Johnson, Bose, and Schick know this to be a marketable truth. The MPS in Design Management program at SASD is a two-year intensive program for design professionals of all disciplines. Courses are specifically tailored to real-world issues facing designers and are taught by leading design management professionals. The team-based assignments focus on practical and actionable problem solving, preparing students to immediately use the information and skills they learn. Design Managers who graduate from SASD leave with the core skills and tools to apply design thinking to solve the most pressing business issues of our time: sustainability, social responsibility, and profitability. About the program Design Management uses right brain processes to solve left brain problems. This is a screen grab of the top results of an online search for “design management.” There are more report-like documents than pretty designs, suggesting the outcome of a Design Management project is a report rather than an object. Design Management incorporates design thinking, service design, and sustainability. It produces and manages information, services, and experiences. DM advocates and promotes design as a key differentiator and driver of organizational success. Rethink expertise. It’s very easy to think that you are the expert on your own product. But that’s a myth: the true experts are your customers. Jamie Wong (Vayable) Design Management incorporates design thinking, service design, and sustainability. It produces and manages information, services, and experiences. DM advocates and promotes design as a key differentiator and driver of organizational success. DM links design, innovation, technology, management, and customers to provide a competitive advantage across the “triple bottom line”: social/cultural, environmental, and economic. Who are design managers? Design managers lead design firms and design teams in creative industries. Design managers are brand managers, creative directors, design directors, heads of design, design strategists, design researchers, and managers and executives responsible for making decisions on how design is used throughout an organization. Design department managers, brand managers, creative directors, design directors, heads of design, design strategists, design researchers, and managers and executives responsible for making decisions on how design is used in an organization. The importance of accurately perceiving and assessing quality Design managers work with and lead others to develop superior business solutions. To be an effective leader, it is necessary to have two things: a refined and elevated sense of excellence, and a refined and elevated sense of mediocrity (average, unremarkable). The best way to learn relative quality is to compare your work to others’ in your immediate environment, that is, comparing it to your classmates’ work. Our students learn about assessment, responsibility, and comparative, relative quality. By these means, you will be most able to improve the quality of your own thinking. [-]

Master in Business Administration

Colorado Heights University (CHU)
Campus Full time August 2017 USA Denver

The Master’s in Business Administration (MBA) program is designed to prepare students to function, compete, and excel in modern business and provide them with an understanding of how to cooperate on a worldwide platform. [+]

The Master’s in Business Administration (MBA) program is designed to prepare students to function, compete, and excel in modern business and provide them with an understanding of how to cooperate on a worldwide platform. CHU’s faculty has field experience that complements its advanced degrees, and the curriculum is designed to prepare business leaders with the skills to succeed and prosper in today’s competitive marketplace. Students study alongside peers from around the world, which contributes to a broad global perspective. Students gain a foundation in values, leadership, marketing, accounting, finance and other important fundamentals. Graduates have a sound basis of knowledge, which prepares them to excel in management positions in any type of business organization. Curriculum The teaching approach emphasizes conceptual and experiential learning. Complementing the case-study method is the practice of action learning in a team context, which transforms the learning environment into the real-business-world context of problem solving and opportunity management. Internships ensure that students possess work skills upon completing the program. Students synthesize course theory with their own practical experience. Program Learning Objectives As a result of successfully completing the MBA in International Business, each student demonstrates that they are able to: Compete in a business context. Solve real-world problems. Respond to critical challenges and paradoxes. Address managerial issues and business in the global context. Focus on long-range strategic development. Specializations Accounting Specialization The MBA with an emphasis in Accounting is intended to prepare students who are interested in understanding the accounting aspects of business. Internships within the Accounting industry ensure that all students will possess work skills upon completing the program. Students will synthesize course theory with their own practical experience. This relates to an emphasis on career skills. Corporate Finance The MBA with an emphasis in Corporate Finance is intended to prepare students for administrative positions within industry both in the United States and abroad. Internships within the Corporate Finance industry ensures that all students will possess work skills upon completing the program. Students will synthesize course theory with their own practical experience. This relates to an emphasis on career skills. Healthcare Management The MBA with an emphasis in Healthcare Management is intended to prepare students for administrative positions within the growing healthcare industry, both in the United States and abroad. Internships within the healthcare industry ensure that all students will possess work skills upon completing the program. Students will synthesize course theory with their own practical experience. This relates to an emphasis on career skills. Environmental Management The MBA with an emphasis in Environmental Management is intended to prepare students for administrative positions within industry, both in the United States and abroad; however, this emphasis is designed to increase awareness of environmental issues. FAQ/Answers Q. What is the on-campus residential housing like? A. The residence halls at CHU are affordable and fun. They’re within walking distance to all classrooms, the library and other campus resources. It’s also easy to walk off campus to many local shops and restaurants, and it’s close to public transportation. Q. Will I fit in? A. CHU is a very multi-cultural, multi-ethnic and multi-linguistic environment with students from over 40 countries so most students feel instantly comfortable in their new home away from home making new friends with common language, religion and culture frequently the very first day on campus. You are not alone because our staff both within admissions and other departments are also from a variety of countries and cultures and fully understand the questions you may have about entering a new environment in a new country and will assist you to make that transition as smooth and comfortable as possible. Q. Will CHU help me secure CPT and OPT positions? A. Students who have F-1 status are eligible for CPT (Curricular Practical Training) and OPT (Optional Practical Training) if they meet certain criteria. The counseling staff at CHU can help students understand the requirements and complete the paperwork in order to qualify and obtain CPT and/or OPT positions. [-]

Master of Marketing France-Australia Dual Degree

IPAG Business School
Campus Full time September 2017 France Nice Australia Sydney + 2 more

Each of the Newcastle master’s programmes incorporates a special focus on the Asia-Pacific markets and their importance in the global business environment. These three masters are designed for students who have graduated from a broad spectrum of business programmes and who wish to upgrade and update their knowledge and skills for the new global business world. [+]

Best Master Programs in Marketing and Communication in North America 2017. Presentation This valued partnership between Ipag Business School and the University of Newcastle enables students to pursue a double degree in one of three areas: Master of Business, Master of Marketing, Master of Human Resource Management. Each of the Newcastle master’s programmes incorporates a special focus on the Asia-Pacific markets and their importance in the global business environment. These three masters are designed for students who have graduated from a broad spectrum of business programmes and who wish to upgrade and update their knowledge and skills for the new global business world. Students will develop strategic management competencies in the main decision-making areas of their programme and examine new issues in the modern business environment. These programmes are taught in English and consist of two components: 1st semester at Ipag Business School Nice, 2nd semester at Newcastle University. [-]

Master in Advertising

Academy of Art University
Campus or Online Full time 2 - 3  September 2017 USA San Francisco

Drawing on your life experiences, coupled with the artistic and technical skills you gain, you’ll be prepared for a career as an art director, copywriter, or creative strategist. A mastery of advanced advertising principles and concepts are brought to life by working independently and collaboratively on your unique portfolio. [+]

Drawing on your life experiences, coupled with the artistic and technical skills you gain, you’ll be prepared for a career as an art director, copywriter, or creative strategist. A mastery of advanced advertising principles and concepts are brought to life by working independently and collaboratively on your unique portfolio. MFA Advertising Unit Requirements Major 27 units Directed Study 18 units Graduate Liberal Arts 12 units Electives* 6 units TOTAL 63 units *Per director approval MFA Advertising Degree Requirements Successful completion of Final Thesis Project Minimum 2.0 cumulative GPA Minimum grade of C in all required 63 units MFA Program Learning Outcomes Graduate students will meet the following student performance criteria: Strategic Communication Develop strategic elements focused on the target customer, the product/service, and the market Gather, assess, and apply relevant information, including historical research, to strategic work Visual Communication Use appropriate visual media, including freehand drawing, to convey essential elements Apply appropriate design principles to strategic and creative work Verbal Communication Convey creative ideas, concepts, and brand tone through engaging and sophisticated language at each stage of the creative process Communicate verbally and in writing with a unique and versatile voice Conceptual Thinking Communicate relevant objectives through the use of appealing aesthetic choices Think conceptually and execute projects beyond traditional advertising media Consider diverse points of view, and reach well-reasoned conclusions as part of the conceptual and design process Professional Readiness Present a sophisticated and original portfolio to acquire a job within the industry. Articulate career goals and plan to achieve them Communicate strategic conceptual and artistic goals at a professional level Submit work according to professional presentation standards Collaborate with other members of a creative team Specialty Skills: Creative Strategy Analyze social and cultural trends to identify patterns and potential implications Evaluate a brand’s position from multiple perspectives Academy of Art University Learning Outcomes Graduates of the Academy of Art University will demonstrate the ability to: Produce a body of work suitable for seeking professional opportunities in their chosen field of art and design. Solve creative problems within their field of art and design, including research and synthesis of technical, aesthetic, and conceptual knowledge. Communicate their ideas professionally and connect with their intended audience using visual, oral, and written presentation skills relevant to their field. Execute technical, aesthetic, and conceptual decisions based on an understanding of art and design principles. Evaluate work in their field, including their own work, using professional terminology. Recognize the influence of major cultural and aesthetic trends, both historical and contemporary, on art and design products. Learn the professional skills and behaviors necessary to compete in the global marketplace for art and design. Visit www.academyart.edu to learn more about total costs, median student loan debt, potential occupations and other information. Accredited Member WSCUC, NASAD, CIDA (BFA-IAD, MFA-IAD), NAAB (B.ARCH*, M.ARCH), CTC (California Teacher Credential). Acting degree program is currently not offering online courses. **B.ARCH is currently in candidacy status. [-]

Master in Communications, Media and Creative Industries

Sciences Po
Campus Full time September 2017 France Paris

The Master in Communication program aims to cast light on an rapidly-changing world where the ubiquity of international exchange and the advent of digital media have reshuffled the cards. [+]

Best Master Programs in Marketing and Communication in North America 2017. Master in Communications The Master in Communications is being integrated into the Sciences Po School of Management and Innovation launched in October 2016. Current students will continue studying in their original Master's programme. Their programme may undergo a few alterations related to the School's organisation for the 2017/2018 academic year. The Master in Communication program aims to cast light on an rapidly-changing world where the ubiquity of international exchange and the advent of digital media have reshuffled the cards. Through an approach that integrates both academic as well as professional training, students receive an education that is both current and grounded in reality. APPRENTICESHIP: DETAILS Schedule For the first four months, from September to December, students are considered part- time employees at the company (2.5 days of work); they then work full-time for the eight remaining months. Students are, however, required to attend five full days of mandatory seminars at Sciences Po in the second semester. Supervision: Apprenticeship Supervisor: A professional from within the company who is responsible for welcoming the apprentice, helping him/her integrate into the company and supervising his/her work. Tutor: A second professional (from another organization) who is also a teacher at the School of Communication. The tutor advises and guides the apprentice in the early stages of his/her professional life. Academic staff: Ensure the proper continuation of the student’s academic engagements and monitor his/her compliance with (the School's) academic requirements. Dissertation In addition to the work that they do at the organization of their choice, students are also required to write a 20 to 30-page dissertation. THE SCHOOL EXPECTS THIS WORK TO BE BASED ON A THEORETICAL TOPIC RELATING TO THE PLACEMENT RATHER THAN AN INTERNSHIP REPORT. THE SUBJECT OF THE DISSERTATION IS DETERMINED IN CONSULTATION WITH THE APPRENTICESHIP SUPERVISOR AND THE TUTOR. At the end of the apprenticeship in September, the dissertation has to be defended in the presence of the two professional supervisors and a member of the School’s academic staff. For more information, visit the CFA (Centre de Formation des Apprentis) webpage [-]

Master of Marketing

The University of Newcastle, GradSchool (Online)
Campus or Online Full time Part time May 2017 Australia Newcastle Sydney + 1 more

A Master of Marketing through the University of Newcastle offers a strategically developed program that will challenge your approach to marketing, enhance your ability to think and act analytically as well as master your strategic capabilities. [+]

Marketing is a dynamic, challenging and fast paced business function focused on the customer. Marketing professionals must be prepared to apply analytical and problem solving skills to make informed marketing decisions in order to address complex business situations. A Master of Marketing from the University of Newcastle equips graduates with marketing knowledge and skills to plan and execute marketing strategies and tactics for organisations in the not-for-profit, government and private sectors. A Master of Marketing through the University of Newcastle is for professionals aiming to further expand their knowledge in marketing or for people looking to change career into the marketing profession. Marketing is a dynamic field with organisations of all types becoming increasingly market-oriented requiring marketing-qualified professionals , the University of Newcastle’s Master of Marketing program will keep you at the cutting edge of the industry. The Master of Marketing is one of the few programs that recognises relevant professional experience and may result in credit being granted for up to four courses. This means you could reduce your study by up to a third! To learn more about what your professional experience can provide you with, please visit the Professional Development tab. The Master of Marketing can be studied face-to-face at the Newcastle City Precinct, online or a combination of the two. This allows you to achieve a post grad qualification whilst balancing your professional and personal commitments, through study designed for life. Explore this page and find out if the Master of Marketing is for you, what you will study and the career opportunities it can provide you. Is it for you? Are you searching for a qualification that will enhance your knowledge and capability as a marketer? Due to the dynamic and competitive nature of today’s industry, it is important to be highly skilled in order to be an effective marketer but also for constant professional growth and to improve career opportunities and promotions prospects. The Master of Marketing focuses on developing greater understanding of marketing principles, consumer decision making and strategic marketing decision making. Specialisation in particular aspects of marketing is also offered which draw upon the research strengths of the faculty, with focus placed on marketing communications, brand management, services and relationship marketing, global marketing, digital marketing and marketing research. This postgraduate qualification can be the key to your future career success and can provide you with the know how to efficiently and effectively capture, communicate and deliver value to your target consumers. The program offers students the opportunity to learn from a blend of cutting-edge academic research with the latest insights from industry. With learning delivered via face to face or an integrated online learning platform to suit busy work schedules and/or personal commitments, the University of Newcastle’s Master of Marketing will enhance your knowledge of marketing, at a time and place that suits the demands of your life. Upon graduation you will have a comprehensive understanding of a number of aspects of marketing and the ability to plan and implement successful marketing campaigns. Career Pathways The Master of Marketing program is comprehensive, contemporary and practical. It will develop your professional expertise in the processes and application of modern marketing. The program will provide you with depth of knowledge of contemporary marketing issues and simultaneously build your skills in analysing situations, marketing opportunities and developing and managing marketing strategy. These outcomes will facilitate you in meeting employment challenges with confidence and conviction. If you are looking to enter a marketing management role, the Master of Marketing program will give you the edge you need. Marketing career opportunities exist across all industries which span exciting and challenging areas such as marketing strategy and planning, brand management, marketing communications, marketing research, social marketing, digital marketing and sustainability. By completing the Master of Marketing, you will differentiate yourself from other marketers in that you will possess a broad range of marketing knowledge and skills, and you will understand how these skills inter-relate with other organisational functions, in both local and global contexts. The relevant knowledge and skills underlie many senior roles including: Marketing manager Brand manager Marketing communications specialist Market research analyst Media analyst Marketing operations specialist Admission Requirements There are two pathways into the Master of Marketing. Direct entry into the Masters Program (120 units) will be available for applicants who have: 3 year Bachelors Degree in the discipline; or 3 year Bachelors Degree not in the discipline + 1 year relevant business experience; or At least 7 years business experience, including 2 years in a management position. Students entering via this pathway are able to complete 4 courses per trimester, and are able to complete courses in any sequence they wish, that is consistent with course prerequisites. Applicants with an Honours degree in the cognate area or equivalent relevant qualifications at level 8 or above will be given appropriate recognition of prior learning. The alternate pathway is through the Graduate Certificate (40 units) which will be available for applicants who have: 3 year Bachelors Degree not in the discipline; or 3 year Diploma in the discipline; or 3 year Diploma not in the discipline + 1 year relevant business experience; or 2 year Diploma in the discipline + 2 years relevant business experience; or 2 year Diploma not in the discipline + 3 years relevant business experience; or At least 5 years business experience. Students entering via this pathway will be required to: Complete the Graduate Certificate over a minimum of two trimesters (typically 20 units per trimester); and Successfully complete a Business Academic Skills Program (BASP) which will be of 6 weeks duration. The BASP will be non-fee based and can be completed concurrently with courses in the Graduate Certificate. Only after the successful completion of the Graduate Certificate and the academic skills program will students be eligible to formally enrol in the Masters Program. Minimum English Language Proficiency Requirements Applicants who do not speak English as a first language must demonstrate that they meet the University's English proficiency requirement. Further information regarding English language proficiency requirements can be found at the English Language Proficiency for Admission Policy at http://www.newcastle.edu.au/about-uon/governance-and-leadership/policy-library/document?RecordNumber=D15/15438 [-]

Masters in International Policy and Development

Middlebury Institute of International Studies at Monterey
Campus Full time September 2017 USA Monterey

The Middlebury Institute Master’s in International Policy and Development prepares graduates to bridge the gaps between policy and practice while addressing complex international policy and development issues. [+]

Best Master Programs in Marketing and Communication in North America 2017. Promote Global Development The Middlebury Institute Master’s in International Policy and Development prepares graduates to bridge the gaps between policy and practice while addressing complex international policy and development issues. The student-centered program combines interdisciplinary coursework and professional experiences to help graduates launch careers in foreign policy and international relations, resolving conflicts, addressing human rights abuses, and promoting global development. The four-semester 60-credit program includes core coursework and optional areas of concentration, as well as courses taught in a student’s chosen language of study and a professional practicum. Practical Skills for Positive Change The International Policy and Development degree and Master of Public Administration degree share a common faculty and curriculum. Together these two degrees make up the Development Practice and Policy (DPP). DPP gives students the flexibility to explore both areas of study and then choose one at the start of their final semester. Scholarships and Financial Aid To apply for merit or need-based scholarships, submit your online application for the International Policy and Development program by the next priority deadline. Both U.S. and international students are eligible. We don't cap the amount we award, and highly qualified students may receive a merit scholarship covering full tuition. We give preferential scholarship consideration to members and alumni of our partner organizations, such as Peace Corps, Fulbright, JET, AmeriCorps, WorldTeach, and many more. Financial aid is also available, including federal and private loans, work-study, and U.S. veterans' benefits. To apply, visit our Financial Aid section. [-]

Master of Professional Communication (MPC)

Westminster College
Campus Full time Part time September 2017 USA Salt Lake City + 1 more

MPC is a core that provides a conceptual and historical framework in communication, oral and visual communication and prepare writers and communication experts for positions in business, industry, government. [+]

Program Goals- To enhance skills in a specific area of communication. - To develop an understanding of the use and application of technology essential in the communication field. - To develop a broader understanding of ethical and social responsibilities of professional communicators. - To improve oral and written communication skills. - To develop a deeper appreciation for the importance of effective visual design and enhanced abilities to apply design principles to communication pieces.ObjectivesThe Master of Professional Communication (MPC) degree program and the related Graduate Communication Certificates are designed to prepare writers and communication experts for positions in business, industry, government, or any other organization where communication skills are a primary tool. ... [-]


Master's in Communication and Leadership

Canisius College
Campus Full time September 2017 USA Buffalo

Leaders in the 21st century must have the ability to effectively communicate ideas with the conviction and power to inspire and motivate. Leaders foster creativity and promote collaboration to effectively achieve goals. [+]

Master's in Communication and Leadership

Leaders in the 21st century must have the ability to effectively communicate ideas with the conviction and power to inspire and motivate. Leaders foster creativity and promote collaboration to effectively achieve goals. The Master’s in Communication and Leadershipprogram is designed to provide students the resources to refine these skills for competitive advantage in the workplace. • Leaders of Fortune 500 companies cite communication as their most important function, spending 70-80 percent of their efforts communicating. • A growing number of CEOs point to organizational effectiveness, intellectual capital and people as critical elements required to compete and survive in today’s global economy. A Degree in Communication & Leadership will Develop a Student’s Ability to: • Think critically when communicating expectations and goals • Bridge relationship networks • Influence and motivate others within an organizational setting. • Collaborate effectively • Develop communication and leadership frameworks and capabilities that you can use throughout your career... [-]


Master in Cosmetics and Fragrance Marketing

Fashion Institute of Technology
Campus Full time September 2017 USA New York

The Master’s in Professional Studies, Cosmetics and Fragrance Marketing and Management, is the only program of its kind. A think tank of innovative leadership, the program provides advanced [+]

Master in Cosmetics and Fragrance Marketing

 

The Master’s in Professional Studies, Cosmetics and Fragrance Marketing and Management, is the only program of its kind. A think tank of innovative leadership, the program provides advanced education for emerging executives, fostering both creative and analytical business skills. Students obtain a global perspective through field studies in multiple overseas markets. Through academic and experiential learning and an Executive Mentor program, the curriculum facilitates the development of empathic leaders with the objective of shepherding brands that are global corporate citizens with products that delight and inspire the consumer.This two-year program just reached a major milestone: its 10th anniversary. With 200 successful graduates, the program is designed for individuals working in cosmetics, fragrances, and beauty-related areas who have been recommended by their employers because of their strong management potential.The capstone project (final thesis) reflects the partnership between industry and the classroom. Working in teams, graduating students develop an innovative, in-depth, interdisciplinary approach to a strategic topic determined by the faculty. They present their results to a panel of faculty and industry experts at an industry-sponsored event. In addition, students present their research to industry associations such as The Fragrance Foundation, retailers such as Macy’s, and executives at companies like L’Oreal and Johnson & Johnson.... [-]


Master of Network and Communications Management (MNCM)

DeVry University
Campus or Online Full time Open Enrolment USA Chicago

As organizations exercise the vast potential of today's sophisticated telecommunication systems, there's a growing need for motivated professionals who have expertise in the field of high-tech network and communications [+]

Best Master Programs in Marketing and Communication in North America 2017. As organizations exercise the vast potential of today's sophisticated telecommunication systems, there's a growing need for motivated professionals who have expertise in the field of high-tech network and communications management. Whether you aspire to sustain the security of an organization's network, develop e-commerce systems or apply technology for a company's strategic benefit, our Network and Communications Management degree program can provide the platform you need to enhance your career in the growing field of network and communications management. Master of Network and Communications Management degree program is available at the following location: Chicago Loop (Chicago, IL). Concentrations: Wireless Information Security Network Applications Project Management TUITION - Click Here About DeVry University. If you are looking for an undergraduate or graduate college degree program, consider DeVry University. We offer small class sizes, a year-round enrollment every 8 weeks with processing new or transfer I-20, and degree completion programs. At DeVry, you can earn a reputable degree from an accredited* university respected by top employers around the globe. Classes start every 8 weeks: January, March, May, July, September, and November DeVry University has locations across the United States, including 6 campuses specially equipped to address and service the needs of international students in their pursuit of a successful career. Chicago, IL (Loop & Campbell) Fremont, CA (San Francisco) Pomona, CA (Los Angeles) Sherman Oaks, CA (Los Angeles) New York City, NY Student life at DeVry University DeVry University offers a wide range of activities and clubs, including many professional organizations, in which students can participate. Most activities are planned by the student government or activity organization at each campus. In addition, several curriculum-related organizations, such as computer and electronics clubs, are offered, as are student-produced newspapers and special interest groups in such areas as chess, martial arts, and photography. A variety of intramural sports and field trip activities are also available. Activities and clubs vary by location. US Career Experience Program (USCEP) Would you like to earn hands-on experience while attending school in the US? DeVry University’s U.S. Career Experience Program provides international students of DeVry University or its Keller Graduate School of Management the opportunity to gain valuable on-campus work experience through a paid, part-time job. Opportunities vary my campus locations. International students may work up to 20 hours per week with the potential to earn up to $10/hour. This is an exceptional opportunity to develop in one or several of the following specialist roles: Business Development Marketing Student Services Admissions Community Outreach Students can learn more about each role description by following our LinkedIn page at: https://www.linkedin.com/company/devry-university-&-its-keller-graduate-school-of-management-international Follow us on our International Facebook page: www.facebook.com/devryintl *DeVry University is accredited by the Higher Learning Commission, www.hlcommission.org. Keller Graduate School of Management is included in this accreditation. In New York State, DeVry University operates as DeVry College of New York. Testimonials “The small-size classes offered by DeVry create a professional learning environment and also enhances interaction between Professor and student that help me a lot in adapting with new environment.” – Xuan D. Hua, Vietnam “Networking field is my passion and DeVry has provided me an amazing learning platform to pursue my dream. My advisor, Mr. Nadeem Masood is a wonderful person, and he has been assisting me since day one. He constantly looks out for me, and he is like a fatherly figure to me here. I’m sure DeVry will bring me to greater heights.” – Amudhan Tamilarasu, India “This U.S. Career Experience Program is another huge step that DeVry University has taken into the global world. I am honored to be chosen as International Student Specialist in this process and I am going to do whatever it takes to take the progress forward.” – Evrim Timur, Turkey Important information about the educational debt, earnings, and completion rates of students who attended DeVry can be found at devry.edu/degree-programs/ge.html Important information about the educational debt, earnings, and completion rates of students who attended Keller can be found at keller.edu/graduate-degree-programs/ge.html [-]