Master's Program in Marketing and Communication in New Zealand

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Marketing and Communication

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

New Zealand is a country of stunning and diverse natural beauty. Kiwi are not only one of the national symbols – the others being the silver fern leaf and koru – but also the name New Zealanders usually call themselves. Overseas students will need to pay the full tuition fees and their own living costs while studying at a New Zealand institution.

Master Degree in Marketing and Communication in New Zealand

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Master of Marketing (MMktg)

University of Auckland Business School
Campus Full time 18  March 2017 New Zealand Auckland

The Master of Marketing is an 18-month coursework masters degree programme aimed at helping you to develop the skills and knowledge needed to pursue a career in marketing. Graduates will gain an appreciation of [+]

Top Master's Degrees in Marketing and Communication in New Zealand. The Master of Marketing is an 18-month coursework masters degree programme aimed at helping you to develop the skills and knowledge needed to pursue a career in marketing. Graduates will gain an appreciation of contemporary marketing in a global context and the ability to identify market opportunities and develop appropriate marketing strategies. Career prospects With a Master of Marketing, graduates will be equipped with the skills and knowledge required for a career in the marketing and communications industry. Students may pursue a career in corporate, consulting or market analysis, among other options. Degree structure The Master of Marketing is an 18-month, 240-point programme studied over six quarters. You will study core business courses before continuing on to a set of specialised Marketing courses that focus on contemporary marketing practice, market analysis, branding and strategy, as well as relationship management. You will also complete four professional development modules as an important component of your degree. These will equip you with the professional skills that you will need to enhance your employability and success in the business world. Academic requirements To gain entry you will need to have completed a bachelors degree from a recognised university or learning institution with the equivalent of at least a New Zealand B average in the most advanced courses. This can be either a degree in business* or a non-business degree in a relevant discipline such as the arts, engineering, technology, or science. In assessing your application we will take into account the ranking of the institution at which you completed your bachelors degree as well as the grades achieved in the relevant subjects. *Applicants who have completed advanced course(s) in an undergraduate degree which are considered substantially similar to courses in this programme will be required to complete substitute course(s). Advice will be provided to students on a case-by-case basis. English requirements Our Business Masters programmes are taught entirely in English. You must therefore be able to understand, speak and write English fluently. To be eligible for entrance, international students must achieve: - Academic IELTS 6.5, with no band less than 6.0, or; - TOEFL (paper-based) 575 (TWE 4.5), or; - TOEFL (internet-based) 90 (written 21), or; - Foundation Certificate in English for Academic Purposes (FCertEAP) B-. [-]

Master of Marketing (MMktg)

AUT Business School
Campus Full time Part time 1 - 2  March 2017 New Zealand Auckland + 1 more

The Master of Marketing (MMktg) is designed for those who have completed a bachelor’s degree in any field of study and wish to obtain a postgraduate qualification in marketing. Marketing is an [+]

Master of Marketing (MMktg)

The Master of Marketing (MMktg) is designed for those who have completed a bachelor’s degree in any field of study and wish to obtain a postgraduate qualification in marketing. Marketing is an important part of strategic business decision making and this programme will equip you with the knowledge, understanding and skills of marketing to help in the decision making process. It offers an exciting and rewarding opportunity to study marketing for someone who already has a degree. It will enhance career opportunities and employment prospects.

Entry criteria

Minimum entry requirements:

Master of Marketing

• A bachelor’s degree (in any discipline) with a minimum of a Bminus grade average in papers at Level 7 or equivalent.... [-]


Master of Advertising

Kilroy Norway
Campus Full time 3 - 6 

The Master of Advertising provides in-depth analysis of advertising from academic and professional sources throughout the world, focusing on high-powered advertising strategy and process [+]

Master of Advertising

 

Awarding Body:

RMIT

The Master of Advertising provides in-depth analysis of advertising from academic and professional sources throughout the world, focusing on high-powered advertising strategy and process, and exploring wider issues involved in management.The program prepares you for managing complex advertising campaigns, integrated with other promotional activities including commercial sponsorship, sales promotion, brand, public relations and direct response.You also cover specific professional areas including branding theory, account management, account planning, strategy planning, media planning and agency management.Unique aspects of the program include:... [-]


Master of Marketing

Kilroy Norway
Campus Full time Part time

This program enables you to develop a solid base of knowledge and expertise in the latest marketing techniques and technologies. Building on a foundation of marketing principles, best practice and [+]

Master of Marketing

Awarding Body:

Griffith University

 

This program enables you to develop a solid base of knowledge and expertise in the latest marketing techniques and technologies. Building on a foundation of marketing principles, best practice and new approaches to customer relationships, you'll learn how to think more strategically about value, positioning and competitive advantage. You'll acquire an understanding of consumer behaviour in fragmenting markets, within well-grounded approaches to market research and integrated marketing communications. A highlight of the program is the integration of theory and practice throughout the courses and exposure to cutting edge marketing practices.... [-]