Master Degree in Marketing and Communication in Asia

Top Master's Degrees in Marketing and Communication in Asia 2017

Marketing and Communication

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

Students who complete a part of their degree in Asia are growing in numbers. Currently, the second and the third biggest economies are in Asia. Without limitation, students have described their time in Asia as the best experience of their lives. Today, three of the four most populated countries of the world are in Asia: China, India, and Indonesia.

Master's Degree in Marketing and Communication in Asia

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Master of International Marketing (MIM)

Hult International Business School
Campus Full time August 2017 USA San Francisco Boston United Kingdom London United Arab Emirates Dubai China Shanghai New York + 8 more

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Best Masters Degrees in Marketing and Communication in Asia 2017. Get equipped with the marketing skills you need to stand out in a global marketplace. As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. Locations Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation. Your Master of International Marketing at a glance Who is this program for? Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing. What you’ll learn Mastering the marketing mix is more critical than ever as consumers are constantly exposed to an increasing amount of online and offline content. Master of International Marketing students will learn how to leverage digital marketing, social media, marketing analytics, and customer engagement strategies to break through the noise and make a measurable impact on business objectives through marketing. Why Hult? Marketing changes rapidly and a business school needs to be equally nimble to keep pace. Hult was one of the first business schools to offer a Master in Digital Marketing, and though the core components of that degree have since been incorporated into the Master of International Marketing program, the fact remains that Hult moves swiftly and deliberately to ensure its students... [-]

Master's Degree In Marketing Management And Business Management

EAE Business School
Campus Full time April 2017 Spain Barcelona Madrid + 1 more

The Full Time Master Program in Marketing and Commercial Management of EAE Business School offers the expertise and management skills to ... [+]

Master in Marketing and Sales Management

The marketing of products and services are faced with increasingly demanding consumers and new distribution channels. The new information technologies energize all market players, dominate serves to provide a competitive response in a global environment and local time.

The Full Time Master Program in Marketing and Commercial Management of EAE Business School offers the expertise and management skills to develop marketing policies able to be guided by the possible scenarios.

 

Through the development of the program is intended to achieve the fund objectives amental following:

- To train the participants with knowledge and techniques to develop the necessary skills to identify opportunities, threats and changes in the competitive environment of the company and guide the company's strategy in terms of possible scenarios. ... [-]


Master of Design (MDes) Design Strategies

HK PolyU School of Design
Campus Full time 1.5  September 2017 Hong Kong Kowloon

The Master of Design (Design Strategies) is directed at people who are established in their careers and wish to deepen and enhance their strategic thinking and methods by integrating design, business, and technology. [+]

Best Masters Degrees in Marketing and Communication in Asia 2017. The Master of Design (Design Strategies) is directed at people who are established in their careers and wish to deepen and enhance their strategic thinking and methods by integrating design, business, and technology. The specialism is intended for both design and non-design professionals with solid working experience in or related to the areas of design, such as communication, brand management, production, marketing, engineering or teaching. Those who are considering becoming entrepreneurs, taking on more responsibility for design-led business development, or translating new technology into designed experiences and practical applications will benefit from this specialism. Design Strategies was rated as one of the World’s Best Design Thinking Programs by BusinessWeek. Aims This specialism seeks to locate design strategically in the context of business and technology by exploring best practices as shown in case studies, human-centered explorations to identify previously unrecognised user needs and desires, comparative analyses of business opportunities, successes, and failures, analyses of branding strategies, and with particular attention to the local context of transforming original equipment manufacture (OEM) to original design manufacture (ODM), and finally to own brand management (OBM). The specialism is applicable to both business and nonprofit organisations and extends across local and global issues. Objectives This specialism seeks knowledge in design that facilitates the integration of design, technology and business by: creating value by design applying design to business development transforming OEM/ ODM to OBM branding products and services for domestic and international markets exploring culture... [-]

Master of Corporate Communication

Universiti Putra Malaysia
Campus Full time January 2018 Malaysia Selangor

The programme aims to equip candidates with knowledge of theories and applications relevant to the field of corporate communication. In this programme, candidates are exposed to latest developments in the communication industry. Through a series of lectures and practical assignments, the programme aims to contribute to a higher level of professionalism among future and current practitioners of corporate communication and professionals in the media industry. Special focus is given to various aspects of corporate communication, such as planning, preparing, organising and utilising corporate communication in the operation of an organisation. [+]

Master of Corporate Communication The programme aims to equip candidates with knowledge of theories and applications relevant to the field of corporate communication. In this programme, candidates are exposed to latest developments in the communication industry. Through a series of lectures and practical assignments, the programme aims to contribute to a higher level of professionalism among future and current practitioners of corporate communication and professionals in the media industry. Special focus is given to various aspects of corporate communication, such as planning, preparing, organising and utilising corporate communication in the operation of an organisation. Entrance Requirements Applicants must possess a Bachelor’s Degree in Communication or any related discipline, with a minimum CGPA of 2.5 from a recognised university, Applicants with a CGPA of at least 2.5 must have a minimum of one year work experience after graduation (Bachelor’s Degree) in any related field, Applicants with a CGPA of less than 2.5 but with 3 years or more work experience after graduation (Bachelor’s Degree) may be considered. Additional Requirements Working experience must be AFTER graduation (Bachelor’s Level). Working experience before graduation WILL NOT be considered. Please include proof of employment with your application. For example, verification letter from your employer or letter of appointment or latest pay slip or any other relevant documents. Programme Requirements a. Credit Requirements Candidates pursuing this programme are required to complete a minimum of 40 credits of graduate level coursework. Credits are distributed among compulsory courses, elective courses and research project or comprehensive examination as follows:... [-]

Master of International Communication

Macquarie University
Campus Full time January 2018 Australia North Ryde

This degree looks at problems currently being faced in the areas of communication and modernisation, and puts your understanding of these... [+]

Master of International Communication

 

This degree looks at problems currently being faced in the areas of communication and modernisation, and puts your understanding of these situations in relevant contexts.It draws on a variety of fields of study, including media communication, international relations and cultural studies.

 

Key features

Gives you access to the research strengths of our academic staff Provides you with specialised knowledge and skills in the field of international communication Examines problems in the areas of communication and modernisation in relevant contexts This degree can be combined with the Master of International Business or the Master of International Relations ... [-]

Master's Degree In Integrated Brand Communications

Universidad Pontificia De Salamanca
Campus Full time October 2017 Spain Madrid

This is the first official master's degree in Communication Brand (Brand Communications) in the landscape of higher education in Spain. [+]

Program Description This is the first official master's degree in Communication Brand (Brand Communications) in the landscape of higher education in Spain. It is focused on acquiring knowledge and skills to develop integrated communication strategies for brands, both advertisers and brand and branding consultancies, advertising agencies and media agencies or marketing. Dial professionalizing character, the master is held in Madrid under blended learning methodology (blended-learning). It is developed in collaboration with Media Arena, media agency of Havas Group, contributing its expertise to the development of the training program, and with a heavy load of activities, workshops, case studies and classes of important professionals in the communication sector brands . And is that today, there is a strong demand for advertising training planners and related professions related to brand communication in media agencies, advertising agencies, consultants and advertisers. The Master offers real practices relevant agencies and consulting firms, which develop during the classes (Interbrand, Summa Communication, Shackleton, JWT, Publicis, Corporate Excellence, Morillas, Arena among others).   GOALS The overall objective is to train professionals for managing brand communication with a high level of knowledge on effective strategies and integrated communication. Its specific objectives are: It offers an innovative and specialized vision of strategic planning brand communication, providing tools and techniques to optimize performance. Focused on the acquisition of knowledge, competencies and skills to plan, manage and monitor the different actions strategically communication of brands in different areas of conversation, all in an integrated and effective. From a comprehensive and professional training, enables... [-]

Mastère de Spécialisation en Marketing

ESA Business School - Ecole Supérieure des Affaires
Campus Full time 18  October 2017 Lebanon Beirut United Kingdom London + 2 more

Train marketing and communication professionals to master and deepen their knowledge of the necessary theories and tools for the evolution of their functions. [+]

Best Masters Degrees in Marketing and Communication in Asia 2017. MSM: Mastère de Spécialisation en Marketing Specialized curriculum in Marketing Target: Holder of a master’s degree Minimum experience: 2 years Language: French Objective Train marketing and communication professionals to master and deepen their knowledge of the necessary theories and tools for the evolution of their functions. Two international diplomas Specialized Master in Marketing and Communication from the ESA Specialized Master in Marketing and Communication from ESCP Europe Course structure Duration: 18 months Courses are held one week out of every three, from Tuesday to Friday from 4:00 P.M. to 8.30 P.M. and on Saturday from 9:00 A.M to 1.30 P.M. An international seminar is organized in Brussels and London every year. Fees Tuition: 16500 USD (not covering the fees of the international seminar) [-]

Advanced Master in Creativity & Marketing

Solvay Brussels School of Economics and Management, Université Libre de Bruxelles
Campus Full time 1 - 1  September 2017 Belgium Brussels

The Advanced Master in Creativity & Marketing presents, discusses and teaches new marketing alternatives to the classic demand-based approaches. It is a truly unique approach to marketing that focuses on the marketing of the future rather than taking the historical approach of other programmes. [+]

Advanced Master in Creativity & Marketing promotes, presents, discusses and teaches new marketing alternatives to the classical demand-based marketing approaches. We offer to our participants a deep understanding and direct practice of the creativity process in the context of strategies, operating tools and marketing communication, new ways to imagine, promote and sell products, services, ideas, and experiences, a direct immersion in highly creative circles and industries (advertising, show business, cinema, event management, etc.)

 

This master is truly unique in the way to approach marketing: we will teach you "marketing of the future" while most marketing master programmes actually focus on marketing of the past...... [-]


INTERNATIONAL MASTER DEGREE PROGRAM “International marketing management”

Peter the Great St. Petersburg Polytechnic University
Campus Full time September 2017 Russia St. Petersburg

The international degree program is implemented by the Institute of Industrial Economics and Management of SPbSPU in cooperation with ESB Business School, Reutlingen (Germany). [+]

Best Masters Degrees in Marketing and Communication in Asia 2017. The international degree program is implemented by the Institute of Industrial Economics and Management of SPbSPU in cooperation with ESB Business School, Reutlingen (Germany). Training methods: lectures and seminars, interactive presentations, case studies, computer business simulation game, research project. Courses in SPbSPU: - Business English language - International business law / Business ethics - Managerial economics - Organization theory - Entrepreneurship Intercultural management / International human resource management - Research methods in management - International trade International market research (in foreign language) - International marketing management - International controlling - Organizational and managerial practice - Modern strategic analysis - Corporate finance - Industrial marketing - International standards of production management / International purchasing and supply chain management - International logistics / Sales management - Research work [-]

Master in Business Studies - Business Communication

United International Business Schools
Campus Full time Part time 1 - 2  September 2017 Belgium Antwerp Brussels Japan Tokyo Spain Barcelona Madrid Switzerland Zurich Lausanne Netherlands Amsterdam + 12 more

The Master in Business Studies - Specialization in Business Communication program is offered by visiting faculty and are scheduled in an intensive seminar format ... [+]

SPECIALIZATION COURSES IN BUSINESS COMMUNICATION Level 500 GSCBC501 Contemporary Business Communication (2) GSCBC502 Effective Public Relations (2) GSCBC503 Negotiation Techniques (2) GSCBC504 Crisis Management (2) Comprehensive Cases in Business Communication (2) Research Project in Business Communication (2) Level 600 Thesis in Business Communication (8) Capstone Project in Business Communication (4) (for Dual Master students only) Admission requirements proficiency in the English language (refer to the admission section for further details) Bachelor degree (or equivalent) No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses. e.g. Students who wish to earn a Master degree and who are required to complete the full... [-]

Master in Marketing, Management, Communication & Media

Paris-Sorbonne University Abu Dhabi
Campus Full time 18  February 2017 United Arab Emirates Abu Dhabi

The classes combine theoretical knowledge, business, professional and operational methodologies, so as to expand analytic and conceptualisation capacity, preparing for work in an international [+]

Best Masters Degrees in Marketing and Communication in Asia 2017. OVERVIEW The 18-month Master’s in Marketing, Management, Communications and Media prepares students for career opportunities in diverse fields across the world. In today’s evolving marketplace, innovation communication strategies are imperative to enhance individual and national development. With rapid globalization, the current economic environment faces many challenges including changing consumption patterns, increasing competition, talent retention, shifting media platforms, transforming trends in the digital age and socio-cultural issues. As a result, business firms and government entities require their products and services to be deeply linked to communications and social changes. This course will enable students to develop communications, brand, media and management strategies, as well as evaluate them using the right methodologies. This cohesive multi-disciplinary programme covers varied topics crucial for our student’s future careers as key influencers. Students will improve decision-making skills as they learn how to identify new market segments, develop content for different media formats, establish distinctive brand positioning, draft HR policies and manage human assets and communications strategies as well as apply data to craft compelling messages and seamlessly handle critical PR situations. Our faculty is composed of distinguished professors and lecturers from Paris-Sorbonne and the CELSA Graduate School of Communication who have achieved worldwide acclaim and impart a thorough knowledge of Marketing, Management, Communications and Media. International recognition Paris-Sorbonne University Abu Dhabi provides the combined experience of three globally renowned French universities including Paris-Sorbonne University, Paris-Descartes University and Pierre and Marie Curie University. This rich heritage of... [-]

M.Des. in Earth Education and Communication

Srishti Institute of Art, Design and Technology
Campus Full time July 2017 India Bangalore

This course is constructed and delivered with a focus on experiential learning with chosen sites serving as labs. The students develop a contextual framework by extracting and extrapolating from real time engagement in a specific place with a specific context. In these sites, an exploration is about a hands-on engagement with people and their lives, local flora and fauna and the land itself. [+]

M.Des. in Earth Education and Communication Environmental education traditionally swings between extremes of gloom and doom at the state of the earth to a joyous celebration of the wonder that is nature. The earth education course at Srishti is consciously centered in the magical majesty of the natural world in order to help students get inspired by a natural connection to everything, both living and nonliving. This course is constructed and delivered with a focus on experiential learning with chosen sites serving as labs. The students develop a contextual framework by extracting and extrapolating from real time engagement in a specific place with a specific context. In these sites, an exploration is about a hands-on engagement with people and their lives, local flora and fauna and the land itself. Art inspired by animals in action (Ananya Singh. Zoo Project), Photo Courtesy: Anupama Arun Current academic-speak focuses on separating economics and ethics while debating environmental issues. In addition, there is a tendency to either look at a site in a people-centric manner or else in a nature-centric manner. This course is an attempt to explore how these polarised, `silo-ised’ views can be made to gradually come together and overlap, dissolving discipline based perceptions and preconceived ideas. The goal of this course is to inspire artists, designers from diverse disciplines, educators, filmmakers, architects, agriculturists, business graduates and makers who seek to build their practices in an ecological frame. It is for people who desire to inspire intrinsic action through their communication methods,... [-]

Specialized Master's In Management And Marketing Of Energy

Grenoble Ecole de Management
Campus Part time 15  September 2019 France Grenoble

To evolve in relation to sustainable development and the need for experts in energy, specialized masters familiarizes students with specific constraints and challenges in the energy sector. A high-level program that trains specialists of tomorrow through a cross and transdisciplinary approach. [+]

Best Masters Degrees in Marketing and Communication in Asia 2017. Objective: This label is awarded jointly by Grenoble Ecole de Management and Grenoble INP. Sustainability is now inevitable, especially in the energy sector, and thus increases the demand for experts in the field. To meet this demand Grenoble Ecole de Management form of high-level managers specializing in energy and its various issues. Program: This course provides an overview of the energy market both from the point of view of the supplier of the customer, taking into account the importance of new technologies and energy efficiency services. The program is divided into 3 phases gradually integrating the student into the business. It is delivered in conjunction with Grenoble INP and in partnership with LIG Grenoble. Examples of courses: - Economics and Strategy energy - Climate and DD - Finance Energy - Energy networks - Dynamic Marketing and Strategic - Management of People and projects to strengthen operational learning, students work on an innovation project and the achievement of a professional thesis. What job can I do with this training? The Specialized Master in Management and Marketing Energy leads to many opportunities such as charge d'affaires engineer energy efficiency, energy buyer, or facilities manager. How to integrate this training? The admission application online is open: - For graduates holding a tray 5 (engineers, academics, business school) - For professionals work or job search, holding a tray 4 with experience of at least 3 years [-]

Master in International Affairs and Public Policy

Nankai University
Campus Full time September 2017 China Tianjin

IAPP is an international relations programme with a focus on understanding China’s foreign policy and strategic thinking. [+]

International Affairs and Public Policy is the study of how countries form relationships with and interact with each other. China’s foreign policy and strategic thinking is highly influential, so studying this subject in China itself will provide some fascinating insights. This programme is designed to prepare graduates for a wide range of careers in the field of international relations. It will provide you with the academic and analytical skills necessary to understand the contemporary world and the rapidly changing context in which international relations and foreign diplomacy are conducted. This programme will also provide you with the ability to deploy strategic foresight and encourage you to engage in the spirit of constructive dialogue and mutual understanding. As well as developing your academic and problem-solving capabilities, the programme will equip you with the tools to make sense of the complex world around us, to think on your feet and to consider international issues and events from a global perspective. WHY STUDY INTERNATIONAL RELATIONS AT NANKAI? The Zhou Enlai School of Government that delivers the programme is ranked number 1 in China. As one of the most prestigious schools in China, the Zhou Enlai School of Government is an elite centre for research and teaching in the fields of politics, political science, international relations and Sino-Foreign diplomacy. The school is named after Premier Zhou Enlai, one of China’s most revered leaders of the 20th century, holding the position as Chinese Premier. WHAT WILL I STUDY? Modules will include: - Contemporary Chinese studies... [-]

Marketing And Creative Design (ms Mdc)

Audencia Business School
Campus Full time 12 - 15  September 2017 France Nantes

The Master spécialisé® Marketing, Design and Creation together managers, designers and engineers. It teaches them to work hand in hand to the company's services through design thinking. Students also learn to work in a cross with other departments, while occupying strategic management functions. [+]

Best Masters Degrees in Marketing and Communication in Asia 2017. The Master spécialisé® Marketing, Design and Creation together managers, designers and engineers. It teaches them to work hand in hand to the company's services through design thinking. Students also learn to work in a cross with other departments, while occupying strategic management functions. The program's strengths A program that has almost 10 years experience 3 prestigious schools met: Audencia Nantes, Nantes and the Central School of Design The first training associate managers, engineers and designers to learn to work together at company service Students from various backgrounds (training, professional experience or nationality) An annual educational partnership with customized Groupe SEB leading to the realization of a concrete project with the collaboration of marketing managers, R & D and design Familiarization with the most advanced technical and technological tools on the market: CAD / CAM, rapid prototyping, virtual immersion ... An important alumni network for better professional integration Exploration 360 design The Spécialisé® Master program in Marketing, Design and Creation harmonizes throughout the curriculum to balance theory and applied transversal projects. The purpose of the company (30%) Being able to analyze the business environment and to deduce recommendations in terms of positioning and brand design marketing. Strategic Marketing of creation Design oriented marketing theory Consumer behavior Representations and commission the product stage The interaction of the components (20%) Understand the terms of innovation management and design teams. Knowing develop and protect intellectual capital of the company. Know the design market and... [-]