In order to successfully obtain a Masters qualification, you will need to obtain a number of credits by passing individual modules. Most taught Masters will have a number of core modules which you must take and pass in order to obtain the qualification. The assessment of research Masters is almost always entirely by a single dissertation module or project.
Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.
Czech Republic has a well-established and research based university education. This has made learning ini Prague one of the respected curriculum's in Europe since it cultivates the spirit of creativity and innovation among students.
Master Degree in Marketing Studies in the Czech Republic
The Master’s degree Marketing and Business follows on from the Bachelor’s degree of the same name, deepening students’ knowledge of issues which are necessary for active influencing markets and the successful conducting marketing and business campaigns. [+]
Economics and ManagementBranch Profile
The Master’s degree Marketing and Business follows on from the Bachelor’s degree of the same name, deepening students’ knowledge of issues which are necessary for active influencing markets and the successful conducting marketing and business campaigns.Key Learning Outcomes
The philosophy of the degree curriculum is based on the potential future employment opportunities of graduates and focuses especially on developing knowledge of marketing management, the market applications of marketing (international marketing, service marketing, business marketing) and business skills (sales management, purchase management, retail management, foreign trade operations). Teaching also includes advanced courses in marketing research and statistics.... [-]
Communication Systems [+]
YesEntrance Requeirements fully completed application form relevant bachelor degree interview Level of English
provide communication skills during the admission procedureScholarship
not for the first year students[-]