View Master's Degrees in Marketing Communication in Italy
Education in marketing communication develops marketing tools such as public relations, advertising, professional selling and sales promotions. Typical programs offer classes such as strategic positioning, market and consumer research, creative development and media planning.
17th edition - Working in marketing and communication means creating, developing, maintaining and optimizing relationships between customers and brands, establishing a di
THIS COURSE IN HELD IN ITALIAN LANGUAGE.
17th edition - Working in marketing and communication means creating, developing, maintaining and optimizing relationships between customers and brands, establishing a direct and personalized bond.
The Master in Marketing and Communication was born as a response to the need, expressed by companies and agencies, to acquire qualified personnel in the field of strategic and operational marketing and corporate communication. To respond satisfactorily to market needs and the expectations of the recipients, the Master's degree addresses in parallel the two professional fields - marketing and communication - both from the point of view of the company and the agency, in order to show points of contact, synergies and dynamics of interaction. In addition, in parallel with a market that has undergone increasingly rapid evolution, the training path includes large modules that specifically refer to the web area: from social media management to SEO and SEM, from web marketing to the management of the relationship with bloggers and infunecers, reputation and content management....
Offered jointly with the University Paul-Valéry of Montpellier (UPVM) and in collaboration with the Université de Strasbourg, Sousse and Meknès, The Master’s Degree Cours
The Master’s course Crossing the Mediterranean: towards Investment and Integration (MIM) offers an in-depth knowledge of the countries on the southern shores of the Mediterranean and their interactions with contemporary Europe. During the two years the course will provide theoretical interdisciplinary skills relevant to the study of migration in the Mediterranean area and on intercultural mediation, histo-social skills, qualitative and quantitative analysis skills, research techniques on the field of analysis and collected data.
The course is organised alongside l’Université Paul-Valéry 3 Montpellier (UPVM), and in collaboration with the University of Strasbourg, Sousse and Meknès....
The Master in Marketing, Communication and New Media is a full-time program taught entirely in English, which aim to prepare graduates from any discipline to manage the m
The Master in New Media and Marketing Communication is a response to the fast pace of change within the world of communication, offering the latest skills and tools with regard to digital communication.By establishing solid marketing foundations that focus on the creation, management and performance analysis of social media content, the course allows students to develop the ability to interpret companies’ needs and transform them into effective content and communication plans.
The Master in New Media and Marketing Communication is a full-time program taught in English and structured in 1,500 hours of learning activities over 12 months of study, divided into 360 hours of lecturing, an estimated 540 hours of independent study, and 500 hours of internship....
16th edition - The Master in Brand Management and Communication trains professionals who are able to manage branding activities and to define a brand strategy that combin
THIS COURSE IN HELD IN ITALIAN LANGUAGE.The Master in Brand Management and Communication trains professionals who are able to manage branding activities and to define a brand strategy that combines the tangible values of quality and performance and intangible values, such as differentiation, relevance and images. Working in companies or agencies, they can both use a creative language and handle the technical and strategic processes.
Many companies, such as Swarovski, Lierac, Deborah, Comete Gioielli, TucanoUrbano, Red Bull, Milanosport, Decathlon, Crodino, Carrefour and Nintendo, just to mention few, chose to share their values and expertise with IED students, looking for a different, fresh, and multidisciplinary point of view, in order to develop together a strategic project for their brand....