The Master in Interior Design for Commercial Spaces proposes to work from the basis of a theoretical and practical reflection on the design of the commercial space.
THIS PROGRAM IS TAUGHT IN ENGLISH
The Master in Interior Design for Commercial Spaces proposes to work from the basis of a theoretical and practical reflection on the design of the commercial space. The aim is to combine theoretical concepts and construction, quotation, and material interpretation, with the understanding that the design practice exists in relation to current society, to the present.
Therefore, applying a historical perspective to design, analysing the current situation, and referring to the history of the place will, therefore be important issues to consider. The Master uses Barcelona as its working ground, and so deals with the commercial space associated with a territory where the street is the protagonist. Due to the geographical characteristics of our city, and good weather, much use is made of public spaces. Streets and squares are open spaces that oxygenate the urban fabric; and, within this area of high-density housing, they provide necessary ‘living rooms’ for citizens.
Barcelona, unlike American cities, for example, is a “mixed-use” city, a sparsely zoned territory, where domestic life, work, and leisure co-exist. These two characteristics, the use of the public space and the “mixed-use”, makes the ground floor an important place of transition, and a threshold between public and private life. The boundary between the interior and the exterior is a blurred one, where the confines of the street do not end at the buildings, but rather extend into their interior, through its contact with the ground. Over the past few decades Barcelona has been reconstructing its own landscape, limited by the geographical elements that surround it (mountains, rivers, and the sea), carrying out different urban projects which arose from historical needs. In recent years, these transformations have been tied in with major events, and three projects, in particular have changed Barcelona’s urban structure:
The Olympic Village developed for the Olympic Games in Barcelona in 1992. The extension of Avinguda Diagonal carried out in 2006 which involved the modification of the metropolitan area of Barcelona, extending Avinguda Diagonal as far as the sea. The creation of 22@ in the Poble Nou district, a new urban structure designed to transform the old area into a focus for new activity, where a balance is sought between its different potential uses. Making use of this richness, the course deals with the concept of the commercial space in relation to the “street”, taking into account the social and political situation to intervene in places that form part of the public debate.
Confronted with the accelerating evolution of consumer markets, we are bombarded with image, identity, ambiance and life-style, which often have little to do with the everyday products they represent: the ‘consumer society’. Through work carried out during the Master, students will address the issue of commercial space not as an abstract construction, but as a commentary on reality. They will develop projects that are highly realistic and form part of the debate on the regeneration and design of the city. The projects will be supported data provided by the City Council’s Department of Architecture.
The aim is for students to have closer contact with the professional world and to acquire the necessary tools to tackle the heterogeneity and diversity of programmes and places encompassed within the field of interior design. Following an integrated programme of practical and theoretical sessions, the participants will be assisted from the initial stages of strategy and conceptualization, through the design process to final presentation. Particular emphasis will be placed on the interdisciplinary aspects of the project, opening new ground to the designer, while reinforcing and amplifying previously acquired knowledge.
The course is focused predominantly on research, learning a methodology, and project process. The end result is not an objective in itself, but a vehicle for providing the student with the knowledge and tools necessary to handle any type of multidisciplinary project in the future. Participants will have to develop the ability to plan and understand the stages of work process, by alternating both aspects. The course also draws on the students’ diverse backgrounds in order to further enhance the group’s knowledge.
The Master offers an intensive program that provides methodological tools, steering away from the “inspired” search for an image related to an end result. The course will prepare the student in the field of abstraction, to design the space according to its emotional and visual aspects, and to pursue individual ways of thinking.
The research avoids “decorated” or “fancy” spaces, in order to reinforce the knowledge of the nature and sensitivity of the place.
This methodological and heterogeneous vision will increase the students’ professional skills, opening up their field of work in the design world. Work will be carried out on different scales, from the urban to the human, from overall context to detail, allowing for comprehensive control of the project.
The teaching methodology proposes projects that define the place in four ways:
1_ The physical space in which they are carried out.
2_ The “present” in relation to its historical situation.
3_ The social reality and therefore issues that concern citizens.
4_ The matter as an interpretation oflife.
Students will be required to present a graphic portfolio demonstrating their ability to manipulate shapes, and their mastery of design theory.
Moreover, two exercises are required to be sent:
1. The construction of a space through the cutting and folding (without separating pieces) of an A4
sheet of paper: just one photograph should be presented and an adjective that define the space.
2. Construction of a space of light through the strategic perforation of a foam board box
50x50x50cm: just one photograph should be presented and an adjective that define the space.
(More detailed information will be provided during the application process).
All students admitted must have a qualification in one of the following areas:
‐ Interior Design
‐ Product Design
‐ Graphic Design
‐ Visual Arts
‐ Social Sciences
During the project process, the Master promotes group work as a learning methodology: two or more
students, with different experiences, who are able to manage the proposals will be better prepared
for the reality of professional practice, and it also makes the course more realistic. For this reason,
the Master course values the fact that students have different qualifications, as this enhances the
interdisciplinary peculiarity of the projects.
The Master students will have acquired sufficient knowledge for them to be able to integrate different disciplines from the design world into their projects:
‐ Architecture: the project method starts with a physical and historical analysis of the place.
‐ Interior design: understood as a continuation, an extension of the exterior space; avoiding “fancy
solutions”, and seeking spaces with atmosphere and imbued with their own particular character.
‐ Product design: the ability to use detail or an object as a project matrix, whether for its modular,
geometric or fractal capacity.
The coordinator of the Master supports the choice of the teaching team, all of them professionals with extensive experience, and associated with prestigious institutions and organisations in their fields of expertise. We have the participation of prominent international professors and speakers, who will explain to students the different approaches to designing contemporary interior spaces.
Timetable: Monday to Friday from 6.30 p.m to 10.30 p.m.
* The educational planning for all IED Master courses is aligned with the criteria established by the European Higher Education Area (EHEA). The IED Master program has adopted a credit structure that follows the European Credit Transfer System (ECTS). The IED Master issues private degrees.