A master's degree is a postgraduate academic degree. One must already have an undergraduate degree to apply for a master's program. Most master's degree program would require students to complete a master's thesis or research paper.
Courses in communication allow students to hone several skills which are invaluable in the modern workplace. This concentration allows for the student to choose from a variety of career options after completing the program from many different industries.
Morocco; officially the Kingdom of Morocco. is the most westerly of the North African countries. It has Atlantic and Mediterranean coastlines, and a rugged mountain interior. The major resources of the Moroccan economy are agriculture, phosphates, tourism and textiles.
Masters Program in Communication in Morocco
This master's degree is the only professional master's course offering a double training in marketing management and corporate communication. The training allows participants to be operational in most of the marketing and communication professions in several types of organizations [+]
This training will allow the student to be a force of proposal in these fields and will ensure a degree of real autonomy on functions of the type of product manager or marketing manager. [+]
• Professional Communication • English (TOIC preparation) • Spanish • French and classical Arabic (optional foreign language for ESCA exchange students). [+]
Master in Marketing & Communication4th yearSemester 7Language, Culture and Communication 7 :• Professional Communication • English (TOIC preparation) • Spanish • French and classical Arabic (optional foreign language for ESCA exchange students).Management 2 :• Supply Chain Management • Purchasing Management and Strategy • Social Law • Geopolitics 1: • MENA & AFRICA • Intercultural Management.Analysis and Management Tools 7:• Distribution Marketing • Management Control (initiation) • Decision of Investment and Financing • Consumer Law • Studies in International Marketing. Semester 8Language, Culture and Communication 8 :• Communication Strategy • Business Ethics • Business English 1 • Business Spanish / or Spanish (optional foreign language for ESCA exchange students).Management 3 :• Geopolitics 2 : Geopolitics in the euromediterranean • Innovation Management • Total Quality Management • Business intelligence management.Markeking :• Services Marketing • Strategic Marketing • Customer Relationship Management • Marketing Intelligence.Experience and professional performance :• Right Arm Mission • Personal professional project • Community life project.5th yearSemester 9Language, Culture and Communication 9 :• Business English 1 • Business Spanish / or Spanish (optional foreign language for ESCA exchange students) • Moroccan dialect 2(optional foreign language for ESCA exchange students) • Moroccan Studies.Management 4 :• Management of Complexity • Change Management • Geopolitics 3: ASIA Opportunities & Risk.Marketing Trends :• Audit Marketing • E- Communication • E-Marketing • Sector Marketing • Marketing Trends • Marketing Plan Implementation.Experience and work performance :• Personal professional project : Business Plan Challenge • Personal professional project : Consultant process and behavior Personal professional project :... [-]
Train managers in marketing and strategic communications on validated theoretical models and a critical orientation of the current practices in these fields. [+]
Master in Marketing & CommunicationTrain managers in marketing and strategic communications on validated theoretical models and a critical orientation of the current practices in these fields.Duration 15 months in part-time Admission Application review + interview Format Twice a week and Saturdays Double degree Grenoble School of Management Next term starts October 2013 Admission requirements Baccalaureate degree (+ 4 level) in Economics, Management or other equivalent degrees.
Admission requirements : Baccalaureate degree (+4 level), application review and interview.Application file :Application form along with :Cover letter 2 certified copies of the Baccalaureate certificate and Higher degrees (with two certified copies of the degrees in French) 2 recent excerpts of birth certificate in Arabic and French 2 CV 4 passport photos Copy of employment certificate 2 certified copies of C.I.N ... [-]