Master Degree in Advertising

Best 22 Masters in Advertising 2018

Advertising

A masters is awarded to students who have completed postgraduate level study in a specific field of study or area of professional practice while demonstrating a high level of mastery during the process.

A Master's degree in advertising is an exciting way to obtain the practical skills required to contribute original and thought-provoking strategies in communication, planning and creativity. Students will develop skills in copywriting, art direction and learn to develop creative campaign.

Masters Degree in Advertising

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Online Masters Degree in Advertising Strategy & Planning

Flexible Learning with Falmouth University
Online Part time May 2018 United Kingdom Cornwall

Structured to allow you to explore all aspects of advertising practice in depth, the course combines a comprehensive overview of the industry, with an insight into the creative process. It looks at the rigors and demands of research, strategy and planning procedures, and exposes you to the processes and functions of the creative department. [+]

An online course with optional face-to-face workshop.

Early bird discount up to £1,000.

Course Overview

Structured to allow you to explore all aspects of advertising practice in depth, the course combines a comprehensive overview of the industry, with an insight into the creative process. It looks at the rigors and demands of research, strategy and planning procedures, and exposes you to the processes and functions of the creative department.

The course is part of Falmouth University’s School of Communication Design: renowned for its teaching excellence; supported by first-class industry contacts; and recognised for the international diversity of its alumni.... [-]


Master in Creative Advertising

NABA - Nuova Accademia di Belle Arti, Milano
Campus Full time October 2018 Italy Milan

The Master in Creative Advertising is a joint initiative between NABA and Media Design School in Auckland, New Zealand. This one-year master’s program focuses on innovative and effective advertising techniques that get customers thinking, talking—and buying. The course covers all media in which advertising appears—from print, radio, and TV to the Web and social media. [+]

MASTER IN CREATIVE ADVERTISING

Our ‘Learning by Doing’ approach combines traditional visual disciplines with new digital technologies and synthesizes individual study with group project work. We establish numerous collaborations and projects with Italian and international companies and institutions to give students hands-on work opportunities to develop their critical thinking, conceptual problem solving, and practical artistic and design skills.

WHY NABA To study in Milan, recognized as the world’s capital of fashion, arts, and design. To collaborate with over 1,000 companies, working on real-world projects and complementing your studies with unique internship opportunities. To obtain a multidisciplinary and multi-cultural learning experience, with a focus on direct experimentation. To learn from an outstanding faculty of inspiring industry professionals and mentors. To attend cutting-edge programs held both in Italian and English, that will give you an internationally recognized degree. To study in an award-winning academy, selected by leading publications such as Frame Publishers, Domus Magazine, and Business of Fashion, as one of the world's top schools for art and design. ... [-]

Master In Communication And Advertising Management

ESIC Business & Marketing School
Campus Part time October 2018 Spain Madrid Barcelona Spain Online + 2 more

The MPC provides the knowledge and tools necessary to successfully address the challenges posed by this new information society where power is, in large part, in the hands of the consumer. The Master in Communication and Advertising Management, is formed by two higher postgraduate courses, which can be studied independently, in which case the degrees would be obtained: Higher Program in Communication Management (PSDC) and Higher Program in Advertising and Digital Environments ( PSDP). [+]

Companies transmit many messages voluntarily and involuntarily. And it is this communication - linked to the human factor - where lies the difference between success and failure in the relationship of companies with the other agents involved in their activity.

The MPC provides the knowledge and tools necessary to successfully address the challenges posed by this new information society where power is, in large part, in the hands of the consumer .

The Master in Communication and Advertising Management, is formed by two higher postgraduate courses , which can be studied independently, in which case the degrees would be obtained: Higher Program in Communication Management (PSDC) and Higher Program in Advertising and Digital Environments ( PSDP) .... [-]


Official Master's Degree In Marketing And Digital Advertising

Universidad Nebrija
Online Full time Part time February 2019 Spain Madrid + 1 more

The Master in Marketing and Digital Advertising trains professionals specialized in communication, marketing and digital advertising capable of making strategic decisions in this market, irreversibly online. [+]

Extensive internship program at the International Advertising Association - IAA, which integrates advertisers, agencies and media present in 76 countries.

The digital universe sets the direction of marketing and advertising, creating an important demand for specialized professionals. The recent studies The Future Of Business Is Digital, of Forrester, 2014 Global CMO Study of IBM or The digital tipping point, of McKinsey, among others, reveal that in 2018, only in the United States will be needed to make effective decisions around one million and middle managers and middle managers with knowledge of the digital market. Web analytics, mobile marketing, content marketing or social media are the future of marketing and advertising. Today, customers, products, processes and competition are fundamentally digital.... [-]


Master's Degree In Strategies In Social Networks, Branding And Digital Advertising

Instituto Internacional de Marketing - Digital Business School
Online Campus Part time 14  September 2018 Spain Barcelona Madrid + 2 more

The identity of a brand is the essence of a company and, its image, the best showcase. The Professional Master in Strategies in Social Networks, Branding and Digital Advertising is the most complete training to specialize in the repercussion of a brand in the market. [+]

The professional profile of the Social Media expert is increasingly complex. The company needs a person that covers the spectrum of activities that involve this function,

Why the Professional Master in Strategies in Social Networks, Branding and Digital Advertising?

The identity of a brand is the essence of a company and, its image, the best showcase. The Professional Master in Strategies in Social Networks, Branding and Digital Advertising is the most complete training to specialize in the repercussion of a brand in the market.

This training combines two essential pillars of Digital Marketing; the good brand image through Personal Branding and a strong impact on social channels thanks to effective communication strategies. With both tools you will achieve an infallible professional profile in the labor market.... [-]


Master's Degree In Integrated Advertising: Creativity And Strategy

UNIR
Online Part time November 2018 Spain Logroño

The Official Master in Integrated Advertising from UNIR gives you a holistic view of communication and advertising. It prepares you to design, plan and develop integrated advertising campaigns, adapted to different media and devices. [+]

The Official Master in Integrated Advertising from UNIR gives you a holistic view of communication and advertising. It prepares you to design, plan and develop integrated advertising campaigns, adapted to different media and devices.

This online masters combines creativity and advertising strategy in a multidisciplinary way, with the ultimate goal of being able to create customized campaigns aimed at generating a complete brand experience by users: to identify, interact and Integrate into their consumption habits.

Through a curriculum with completely updated content that delves into digital advertising and synergies with conventional advertising, you will learn to create comprehensive advertising strategies.... [-]


Master of Advertising

Bond University
Campus Full time 54  January 2019 Australia Robina

The Master of Advertising is designed to provide students with the theoretical as well as the practical skills essential for a career in advertising and related industries. [+]

ENTRY REQUIREMENTS

Completion of a bachelor degree in a field cognate to the proposed master’s degree.

PROGRAM DESCRIPTION

The Master of Advertising is designed to provide students with the theoretical as well as the practical skills essential for a career in advertising and related industries. Delivered through an innovative learning experience where course work is balanced with studio-based teaching and learning activities, students will learn from experienced academics and industry professionals. Throughout the program, students will be actively involved in the day-to-day requirements and challenges of developing commercial campaign concepts and design communication initiatives for clients in a studio-based learning environment. In addition, creative solution finding methods and techniques will provide highly transferable skills that are in strong demand across numerous industries seeking innovative products and practices and who are focused on user experience.... [-]


Master in Advertising

Raffles Milano - International Fashion and Design School
Campus Full time 10  November 2018 Italy Milan

Why? The monolith is crumbling. Advertising is looking out for new ways of reaching people, who are more alert and streetwise than in the past. Once, there was plenty of money and a few media. Today it’s exactly the opposite and from the solid block of rules and methods of the past we now have to progress quickly to an advertising that can flow like a liquid into all the spaces made available by technology. [+]

Ten amazing months. Ten top-level agencies in the lecture theatre, one every month. Ten unique chances for learning by doing, elbow-to-elbow with the best. The Raffles Milano Masters: someone has come up with them at last. Why?

The monolith is crumbling. Advertising is looking out for new ways of reaching people, who are more alert and streetwise than in the past. Once, there was plenty of money and a few media. Today it’s exactly the opposite and from the solid block of rules and methods of the past, we now have to progress quickly to an advertisement that can flow like a liquid into all the spaces made available by technology.

Professional opportunities

We don't want to raise executioners of theoretical paths built somewhere else by others, but active, effective, responsible advertisers who are ready to take on the burden of every stage of developing an idea, from briefing to publication, and feedback gathering. A the end of the course, students will be able to find work in major Italian and international groups, service companies, consultancy offices and also NGOs and research institutes, as well as accepting the challenge and setting up their own business.... [-]


Master in Advertising

Syracuse University - S.I. Newhouse School of Public Communications
Campus July 2018 USA Syracuse

Our master’s degree program in advertising builds upon your undergraduate education in any major and prepares you for a successful career. [+]

Master Programs in Advertising.

Our master’s degree program in advertising builds upon your undergraduate education in any major and prepares you for a successful career. This one-year, cost-effective and intensive program gives you hands-on training with exemplary faculty that will prepare you for a top job in the advertising industry.

What is the focus of the program?

Our one-year, projects-driven and management-focused program will provide you with a comprehensive look at the advertising industry, with coursework in:

Advertising management; Digital advertising and branding; Marketing communication; Strategic media planning; Graphic design and multimedia production; Account planning; Advertising campaigns. ... [-]

Master in Communication Management - Image Communication (advertising, public relations, branding)

University of Wroclaw
Campus Full time Part time October 2018 Poland Wrocław + 1 more

Communication Management studies offer a comprehensive approach to external and internal communication of brands, organizations and their image, by means of existing communication systems. Graduates of the program will have acquired theoretical knowledge and practical competencies in the areas of specific aspects of communication of organizations and their external and internal image. [+]

Communication Management studies offer a comprehensive approach to external and internal communication of brands, organizations and their image, by means of existing communication systems. Graduates of the program will have acquired theoretical knowledge and practical competencies in the areas of specific aspects of communication of organizations and their external and internal image (advertising, public relations, branding). They will also have acquired detailed knowledge about the range of work and competences of different units of organizations and companies from the creative industry. The educational goal of the program is to build competences connected with designing (also graphics), perceived as an important element of organizational and brand image.... [-]


Master of Creative Advertising (Advanced)

Torrens University Australia
Campus Full time Part time June 2018 Australia Sydney Leura Fitzroy Melbourne Brisbane Adelaide New Zealand Auckland + 8 more

Our Creative Advertising course differs from other advertising programs because we run it like a full-time creative department within an agency. Students learn by doing and doing it at a challenging pace. [+]

Explore creative thinking, copywriting, art direction, and concept development with us, and within 12 months you will be an advertising creative.

Our Creative Advertising course differs from other advertising programs because we run it like a full-time creative department within an agency. Students learn by doing and doing it at a challenging pace.

It’s a full day, five-day week, year-long, heady rush of a course with brief after brief; competition after competition; and constant feedback from a full-time tutor who has worked as an advertising creative – as well as a constant stream of industry mentors and guests.

It’s a course in which you’ll learn how to be brave and fearless about ideas. You’ll learn copywriting and art direction by actively working in teams and you’ll be working to tight deadlines by responding to real briefs from agencies, mentors, and clients. You’ll learn by benchmarking your ideas against students worldwide and nationally by entering your work into international and Australian competitions. Better yet, you’ll learn about effective messaging in all mediums from online posts to physical posters; from newspapers and magazines both online and real; from scripted radio to unscripted radio; from video on a TV to video on your mobile; and mediums that don’t even look like advertising mediums such as activations and useful products and services that can change people, places and communities for the better.... [-]


Master's Degree In Design & Advertising

IADE
Campus Part time September 2018 Portugal Lisbon

The Master in Design & Advertising is based on the convergence of knowledge in the areas of design and marketing, bringing together in a single program the two areas of training in which IADE has most stood out. [+]

The Master in Design & Advertising Is based on the convergence of knowledge in the areas of design and marketing, bringing together in a single program the two areas of training in which IADE has stood out the most.

Through research and the use of active pedagogical models, students are able to understand the dynamics of advertising creation, to critically analyze and evaluate different proposals, and to think about the agency models and the creative direction of the future.

International experience

In addition to the international partnerships that IADE has, the global network of Laureate International Universities offers 80 universities in 29 countries where students can make international mobility. ... [-]


Master in Strategic and Creative Planification for Brand Communication

IED – Istituto Europeo di Design Barcelona
Campus Full time July 2018 Spain Barcelona

The Master in Strategic and Creative Planification for Brand Communication understand that the way advertising is made is changing dramatically, and will change even more in the future. Advertising on tv and traditional media is losing its efficiency and, today, the most creative campaigns (both at realization and strategy levels) are being developed by small professional teams working independently, surpassing the established separation between accounts and creation. [+]

Objetives

- Provide the tools to domain integral advertising and strategic creativity in the most cutting-edge and up-to-date subjects (guerrilla marketing, strategic planning, creativity in events, creative mix of media, etc.)- Provide the tools to manage advertising strategy and creativity in campaigns conceived for the current advertising environment.- Provide the tools to obtain campaigns including the most original and efficient creative and strategic concepts, key factors to achieve success in any present advertising communication.

Methodology

The course is structured in accordance with a theoretical and practical methodology, with the predominance of Learning by Doing. It is developed by three areas: Strategy, Creativity and Project.... [-]


Master In Advertising

Raffles Milano | Istituto Moda e Design
Campus Full time 10  September 2018 Italy Milan

Ten extraordinary months. Ten top-level agencies in the classroom, one per month, with their key figures. Ten unique opportunities to learn directly from the protagonists. Master of Raffles Milan. Finally somebody thought of us. The monolith is crumbling. Advertising is looking for new systems to reach people who are more careful and prepared than in the past. Once there was a lot of money and few means. Today is exactly the opposite, and from the solid block of rules and methods of the past we need to go fast to a commercial that becomes liquid to fit in all the faces made available by technology. [+]

Ten extraordinary months. Ten top-level agencies in the classroom, one per month, with their key figures. Ten unique opportunities to learn directly from the protagonists. Master of Raffles Milan. Finally somebody thought of us. Because?

The monolith is crumbling. Advertising is looking for new systems to reach people who are more careful and prepared than in the past. Once there was a lot of money and few means. Today is exactly the opposite, and from the solid block of rules and methods of the past we need to go fast to a commercial that becomes liquid to fit in all the faces made available by technology.

Professional Opportunities

We do not want to make performers of theoretical paths built elsewhere and others, but active, effective, responsible interpreters who are able to take care of all the development phases of the idea, from the brief to the release phase and to the collection of feed backs. At the end of the course students find work in major international and national groups, service companies, consulting firms and also non-governmental organizations and research institutes. So how can they take up the challenge and start their own business.... [-]


Master - Strategic Communications Management In Advertising And Public Relations

Far Eastern Federal University
Campus Full time September 2018 Russia Vladivostok

The program combines general theoretical and practical training in the field of strategic communication management in advertising and public relations. [+]

Program Overview

The program combines general theoretical and practical training in the field of strategic communication management in advertising and public relations.

The program examines the strategic principles of modern management information and advertising communications, analyzed the experience and principles of advertising and information campaigns in the Asia-Pacific region.

The program content focuses on the contemporary sphere of mass communications and media, the advertising market, as well as trends in the sphere of business information communications development.

The program aims at developing practical skills of evaluating the effectiveness of advertising and information campaigns, as well as the use of innovative resources in advertising and PR-activities. ... [-]