Master of Science in Global Communication

Opened to people from various backgrounds (e.g. marketing, literature, economics, law, languages, etc.), the Master in Global Communication offers both a broad-based education and the opportunity to specialize in Communication. The classes and projects also give students the opportunity to improve their English language skills in the classroom and in the vibrant city of London, reknowned for its dynamism and innovation in the field of communication.

The program prepares students for many strategic or operational positions in agencies and companies.

Core Courses

  • Consumer Psychology and Persuasion Strategies
  • Brand Management
  • Psycho-sociology, Communication Semiotics and Brand Semiology
  • Marketing Research & Studies
  • Management Control Applied to Marketing & Communication
  • International Marketing
  • Business Management & Strategy
  • Sponsorship & Patronage
  • Buzz Marketing
  • Crisis Management & Communication
  • E-Advertising
  • Press Relations & Public Relations
  • Media Planning
  • Methodology of Agency Recommendation
  • Design Strategies
Program taught in:
  • English

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This course is Campus based
Start Date
Aug 2020
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