Master of Science (MSc): These programs are postgraduate studies for people who have recently finished their undergraduate studies and want to improve their knowledge on a profound and more scientific level.
Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.
Master of Science Degree in Marketing
The MSc International Marketing is accredited by the Chartered Management Institute (CMI) and is a postgraduate degree with a strong focus on employability. It is aimed at graduates who have an interest in developing an in-depth specialist knowledge and a critical understanding of the key aspects of international marketing. [+]
The MSc International Marketing* covers key aspects of marketing management including strategic marketing planning and communications on a global scale. [+]
The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. [+]
Master of Science in Marketing
The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. The degree provides you with an innovative and specialized academic curriculum and enhances your career skills in marketing management, product and brand management, marketing research or sales management.
Given the diverse career tracks in marketing, this program gives you the flexibility to design your own course of study based on your goals and interests. The curriculum also supports preparation for the Professional Certified Marketer™ exam offered by the American Marketing Association™.... [-]
The marketing industry is a rapidly evolving, complex landscape. It is essential for marketing professionals to keep up with the latest technologies and trends, yet increasingly difficult to measure and understand the success of modern digital marketing campaigns. [+]
The course has a strong focus on applying theoretical concepts to practice situations, employing real-life case studies and a week-long residential to give you a true understanding of strategic marketing practice. There is also the option to take 6 month work placement as part of the 18 month version of the course to further develop practice understanding and professional competencies. [+]
Join the most international business school in Europe! The Master’s Degree in Political Marketing is aimed at providing the knowledge and abilities necessary to effectively and professionally manage the communication and marketing processes that support political campaigns and activities. [+]
Our MSc in Business (Marketing) offers you the opportunity to study business and get specific insight into marketing. [+]
Break into business and convert your undergraduate degree into a highly valuable WBS Masters.
Interested in innovation and branding in marketing?
Want to develop comprehensive business skills to give your career a boost?
Our MSc in Business (Marketing) offers you the opportunity to study business and get specific insight into marketing. A grounding in key business areas is followed by marketing modules to give you knowledge in this specialist field.
You must have, or be expecting to obtain, a good undergraduate degree from a UK university, or overseas equivalent. This stream will suit a wide variety of candidates looking to break into business and we welcome applicants from all academic fields.... [-]
This course will give you the leading-edge theories, tools and techniques you need to operate at a strategic and tactical level within global marketing. Created in close consultation with senior marketing professionals and the Chartered Institute of Marketing, it develops the skills sought by today's marketing employers. [+]
This programme is for graduates from all disciplines, and explores the principles, theoretical concepts and practice of marketing, with a strong emphasis on current thinking and contemporary issues. This programme is accredited by the Chartered Institute of Marketing. [+]
Our MSc Digital Marketing is designed to give you the skills and knowledge you need in a rapidly developing sector. This course will focus on developing the skills you need to successfully market goods and services through various online channels. [+]
The mission of INSEEC Chambéry campus (Graduate School of Business) is to meet the rising needs of both students and companies for global managerial skills. Through innovative and challenging programs, we are committed to developing [+]
The MSc Marketing is an outstanding one-year programme providing an analytical, business-focused curriculum to develop your skills as an innovative and strategic marketer. A practical project will enable you to apply your insights and expertise to a real-world consulting problem, and to develop your professional and practical skills as a marketing manager. [+]
The MSc in Marketing is offered jointly by the Faculties of Communication Sciences and of Economics of the Università della Svizzera italiana, USI, situated in Lugano - Switzerland. This full-time study programme comprises 120 ECTS spread over 4 semesters (usual duration 2 years) and is entirely offered in English. [+]
Goals and Contents
Organisations and businesses that seek success endeavor to serve their clients and customers effectively. Since firms depend on customers and suppliers for the resources needed to carry out their business it is critical that management builds and sustains relationships with customers and suppliers The management of these relationships is critical for the development of any business. It is one of the key tasks of marketing and requires an effective understanding of how relationships work and will involve most management positions within the company. Graduates from this programme will have acquired competencies to meet the requirements for a professional career in companies of different size. The aim of the programme is to prepare participants to assume positions of general management or to take up specialized positions such as product and marketing managers. Another option would be to take on professional work in marketing research and communications. The programme is designed to develop participants’ analytical and decision-making skills grounded in a solid knowledge of best management practices and rigorous methodological approach. In particular it develops the capability to analyse and interpret markets as well as the ability to conceive and put into practice effective solutions that a company can adopt in dealing with various marketing issues. To this purpose traditional teaching is integrated with more active teaching methods, consisting of discussion of case histories, role-playing, business games, and working on individual and group projects. The programme stretches over two years (120 ECTS credits) and is structured to allow students... [-]
This Master is designed to help students gain real added value in a market where it is necessary to distinguish and prepares them for many strategic or operational positions within advertisers, or [+]
Master of Science in Marketing Brand Management
This Master is designed to help students gain real added value in a market where it is necessary to distinguish and prepares them for many strategic or operational positions within advertisers, or advertising and media agencies. The classes and projects will provide students with the opportunity to improve their English language skills in the classroom and in the vibrant city of London, one of the advertising centers of the world.
Course DescriptionsConsumer Psychology and Persuasion Strategies Brand Management Psycho-sociology, Communication Semiotics and Brand Semiology Marketing Research & Studies Management Control Applied to Marketing & Communication International Marketing Business Management & Strategy Merchandising Launching and Managing New Products Marketing & Distribution Networks Marketing & Sales Strategies Operational Marketing & Loyalty Techniques E-Commerce Communication and Brand Marketing and Media Design Strategies Trademark Law ... [-]
The Master in Marketing provides students with the skillls to apply their knowledge to real-world marketing challenges. The programme also places great emphasis on socially responsible marketing and the role of marketing within society. Accredited by CIM (The Chartered Institute of Marketing). [+]