Master of Science (MSc): These programs are postgraduate studies for people who have recently finished their undergraduate studies and want to improve their knowledge on a profound and more scientific level.
Our Marketing Communications and Advertising MSc, accredited by CIM, places each student under the spotlight. Can you put your sound theoretical understanding into practi
Choose Kingston's Marketing Communications and Advertising MSc
Our Marketing Communications and Advertising MSc, accredited by CIM, places each student under the spotlight. Can you put your sound theoretical understanding into practice? Will your communications plan, and the research it's built on, withstand academic scrutiny? Do you present work confidently? Would a seasoned ad agency director trust your recommendations? Graduates are ready to leap into advertising, communications or public relations roles, and answer any question their clients throw at them.
The Marketing Communications and Advertising MSc is accredited by Chartered Institute of Public Relations (CIPR). Find more about the Marketing Communications and Advertising MSc from the director of studies, Patricia Harris:...
This is an MSc Advertising and Marketing programme for students wanting to develop a career within the ‘creative industries', such as advertising, direct marketing or pub
MSc Advertising and Marketing
This is a programme for students wanting to develop a career within the ‘creative industries', such as advertising, direct marketing or public relations. It fosters the ability to choose, design, implement and evaluate creative message strategies for different target audiences and to select the appropriate media channels to communicate such messages for best impact.
With a firm grounding in general marketing principles, students will be uniquely placed to ensure that potential tensions between the creative and the practical are overcome to produce innovative solutions that meet budgets and timescales.
Case studies bring theory to life, illustrating best practice and how this can be achieved through the implementation of project teams. ...
The Integrated Communication and Advertising concentration is designed to prepare leaders who work at the intersection of marketing, advertising, public relations and cor
Master of Science in Communication - Integrated Communication and Advertising Concentration
Create consistent, strategic, and effective messaging on international, national and local levels that involve key stakeholders from the organization. The degree is housed within the esteemed Brian Lamb School of Communication. You can complete the degree in just 10 courses in under 20 months.
The Integrated Communication and Advertising concentration is comprised of 3 courses, 9 credits, designed to prepare leaders who work at the intersection of marketing, advertising, public relations and corporate communication for advanced management positions. The concentration provides practical experience in collaborating across organizational boundaries to develop messaging strategies that increase engagement....
Advertising and management skills are in high demand, with graduates working at all ends of the advertising spectrum from traditional print-based advertising to digital m
Advertising and management skills are in high demand, with graduates working at all ends of the advertising spectrum from traditional print-based advertising to digital media. This course will offer you a combination of commercial, theoretical and creative units to ensure you have a significant advantage in this fast-paced and dynamic industry.
The programme will develop your creative thinking skills in helping to create and implement effective creative advertising solutions to complex advertising challenges.
You will be taught by industry professionals and highly experienced tutors, who are able to draw upon their substantial industry experience, bringing lectures to life and offering practical support on student projects....
Nottingham Business School, Nottingham Trent University
Whether you want to work for a major international brand or an innovative creative agency, our popular MSc Branding and Advertising degree will help you develop into an e
Whether you want to work for a major international brand or an innovative creative agency, our popular MSc Branding and Advertising degree will help you develop into an effective marketing communications professional. The course is aimed at students from a range of backgrounds, who want to specialize in branding and marketing communications. You will develop skills and learn from leading-edge theories, tools, and techniques you'll need to operate at a strategic and tactical level within global marketing.
This course will give you an exciting and stimulating opportunity to reflect on how organizations can rise to the communications challenges of the 21st Century.
Created in close consultation with senior marketing professionals and the Chartered Institute of Marketing (CIM), our course will develop the skills that are sought after by today’s marketing employers. When you successfully complete your MSc Branding and Advertising degree, you'll have the opportunity to gain an extra qualification, the Level 4 Certificate in Professional Marketing....