Explore the management and innovation of information technologies

Interested in a career in management or IT consultancy?
You will develop your management and consulting skills for a professional career in which you help businesses to thrive in the digital age. This course is about how to better manage, strategise, and use digital technology for business purposes. Our pathway options make it possible to specialise in IT consultancy or programming/analytics.

Working with business
We have close relationships with many IT and consulting organisations including EY, Barclays, PA Consulting, Fetch.ai, Google, and Deloitte. All these firms value the WBS focus on developing managers with a creative mindset to integrated IT and digital innovations in business. For several years Deloitte has run an entire module, during which students get insights into the challenges and approaches to client work.

Course Details

Study six compulsory modules before specialising with a selection of options over the duration of this one year course. Gain an excellent foundation in management theory and practical use of information systems, and learn to manage digital innovation to achieve business value. Our pathway options make it possible to specialise in IT consultancy or programming/analytics, with the opportunity to choose elective modules based on these specialisms.

Hands-on experience with industry experts
We use real-life case studies and practitioner input at every opportunity and across all our compulsory and optional modules.

Assessment is a mix of individual assignments, group work, exams and tests. Your dissertation or Business in Practice module brings all your learning together.

Choice of Dissertation or Business in Practice route

Dissertation route
If you are considering further academic study (PhD) and you would like the opportunity to research a topic relating to information systems and digital innovation, the 8,000-word dissertation will enable you to test and apply the techniques and theories you have gained. You will be supervised and supported throughout and will usually submit your dissertation in early September.

Examples of previous projects:

  • Blockchain-enabled transformation in the banking sector
  • Mobile payment and business value creation
  • Ethical Management of Artificial Intelligence (AI) in healthcare: challenges in data collection and data sharing ethics
  • Algorithmic Matching: A Look at How Data-Driven Decisions Have Impacted the YouTube Community
  • Digital innovation in the sharing economy
  • Algorithmic management and ride-hailing drivers: a study on Grab in Thailand during a transition period
  • Digital Marketing: leverage social media to sustain a successful luxury niche fashion brand

In total, you will study six compulsory modules, two optional pathway modules, and complete a dissertation and a Research Methods module.

Business in Practice route
If you would like to develop further applied skills and specialist knowledge to suit your career aspirations, you can complete your studies with our applied Business in Practice module. You will develop deep functional and industry expertise with practical insights from our faculty and our CareersPlus & Corporate Relations team.

In total, you will study six compulsory modules, two optional pathway modules, two open optional modules, and also complete the Business in Practice capstone module.

Entry Requirements

Academic qualifications
You must have, or be expecting, upper second class honours at Undergraduate level. We welcome applications from a broad range of disciplines.

Don’t worry if you haven’t got prior IT experience because this course is not designed as a ‘tools and techniques’ course. We do not require you to have prior knowledge of information technology.

We do not require a GMAT or GRE score but a well-balanced score (700+) may strengthen your application.

English not your first language?
If English is not your first language, you must meet a minimum overall standard in a recognised test of English, examples are shown below. You must show a good balance across all sections of the test and it must have been taken within two years of starting the course. We will require your certificates as evidence.

Educated in the English language?
If you are a non-native speaker of English but have been educated entirely in English for your degree, and completed this within the last two years, this may satisfy the University of your language skills. For further information, please see the University’s page for English language requirements.

Pre-sessional English
We do not offer a pre-sessional English class as an alternative to achieving these scores. Any pre-sessional course should be viewed as a way of settling into living and studying in the UK and not as a way of boosting your score.

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Last updated November 12, 2018
This course is Campus based
Start Date
Full time
28,500 GBP
Scholarships available.
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