Pedagogy

  • Two academic semesters (Sept - Jan; Jan - May) on the Campus of Caen, Normandy, France (see programme agenda) including:
    • Over 400 class-contact hrs distributed across 9 modules (see programme content).
    • A 5-week junior consultancy project (provided by the faculty staff - see the HEC Entrepreneurs approach).
    • A 2-week request for proposal project (provided by Keymatch and the faculty staff).
    • A 2-week International negotiation project with students from four different countries.
    • A six months internship (to be served anywhere in the world) and a 20,000-word dissertation (June - Dec).
  • The language of instruction and assessment is English.
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Opportunities

The Master’s Degree in Cross-Cultural Marketing and Negotiation meets the demands of professionals in the area of higher education. After a period of integration, future graduates will be able to target a variety of career opportunities such as Product Manager, Category Manager, Business Manager, International Brand Manager, International Sales Manager, International Project Manager, International Marketing Consultant, Export/Import Consultant, etc.

Admission Requirements

  • A four-year degree or equivalent, OR a three-year degree plus relevant or substantial professional experience.
  • Language requirements for non-native speakers:

-IELTS 6 / TOEIC 790 / TOEFL 83

-Proof that English was the medium of study in the candidate university or in his/her professional environment (for at least a year)

  • A GMAT or GRE score is not compulsory but would be to the candidate’s advantage.
Program taught in:
English

See 11 more programs offered by École de Management de Normandie / Normandy Business School »

Last updated December 6, 2018
This course is Campus based
Start Date
Sept. 2019
Duration
15 
Full time
Price
12,000 EUR
Deadline
July 1, 2019
By locations
By date
Start Date
Sept. 2019
End Date
Application deadline
July 1, 2019

Sept. 2019

Location
Application deadline
July 1, 2019
End Date