Master of Arts Degree in Marketing in the United Kingdom

Compare MA Programs in Marketing in the United Kingdom

Marketing

An MA is a master’s degree awarded to students that have completed a program studying humanities or fine arts subjects such as history, communications, philosophy, theology or English. A Master of Arts degree typically requires coursework, research and written examinations.

Marketing is the promotion of products and services, and it is essential for any business that wants to experience success. A marketing program may teach students about market trends, analysis, strategies and research.

The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom and Britain, is a sovereign state located off the north-western coast of continental Europe.The two most famous (and oldest) universities are Oxford and Cambridge (often referred to as Oxbridge by many Britons) England also has several other world-class institutions, including several in London (notably Imperial College, the London School of Economics, University College London and King's College London, all are part of London University)

M.A. in Marketing in the United Kingdom

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MA Branding and Identity

Nottingham Trent University: School of Art & Design
Campus Full time September 2018 United Kingdom Nottingham

This course gives you the opportunity to work at the center of the most dynamic, powerful and influential areas of professional design. [+]

This course gives you the opportunity to work at the center of the most dynamic, powerful and influential areas of professional design. You will learn how to plan and create brands that will speak with power and persuasion. At the start of the course, you'll work on short projects which are aimed at challenging conventions. You'll then focus on a subject of your choice through research and development. You will also build a Professional Journal which explores current thought and practice.

Key features Develop a project tailored to your own personal interests and career aspirations. Engage with industry by undertaking short internships and studio visits. Work in our dedicated Art and Design postgraduate studio. Benefit from regular lectures from leading figures in the design industry. Attend workshops covering typography, visual language, branding, storyboarding and life drawing sessions. Opt for an additionally advanced research module if you’re thinking of progressing to Ph.D. or Professional Doctorate study. Careers and employability ... [-]

Master of Arts - Brand Strategy

Sup de Pub
Campus Full time September 2018 United Kingdom London

This programme in Paris, London and Chicago is designed for future account executives, account planners and product managers who wish to benefit from an international experience in an English-speaking environment. The course includes several agency visits and two competitions where both strategic thinking and creativity come into play. [+]

Master of Arts - Brand Strategy

This programme in Paris, London and Chicago is designed for future account executives, account planners and product managers who wish to benefit from an international experience in an English-speaking environment. The course includes several agency visits and two competitions where both strategic thinking and creativity come into play.

Curtis YOUNGMentor of the Brand Strategy Program

Curtis Young began his advertising career as a Copywriter for the Leo Burnett agency in Chicago, where he worked for many clients including Kellogg's, United Airlines and Dewar's Scotch Whiskey. He soon moved to Young & Rubicam in New York to spend most of his career writing award-winning ad campaigns for Eastern Airlines and General Foods products.... [-]


MA in Business and Management (Marketing)

Bath Spa University
Campus Full time Part time 12 - 32  September 2018 United Kingdom Bath + 1 more

Become a business leader of the future with this career-enhancing postgraduate management qualification. This course is for individuals looking for a credible postgraduate Business and Management qualification with a specialism in international business. [+]

Specialise in international business studying this Bath Business School MA.

Provides a solid foundation in business, combined with a named specialism in Marketing.

Equips you with commercial acumen, knowledge, business and professional skills necessary to succeed.

Prepares you to flourish in senior roles in the global business environment.

Become a business leader of the future with this career-enhancing postgraduate management qualification. This course is for individuals looking for a credible postgraduate Business and Management qualification with a specialism in international business.

Prior work experience and a first degree in Business and Management are not essential; we explore fundamental principles of business and management with a focus on your employability.... [-]


Strategic Marketing, MA

University of Greenwich - Business School
Campus Full time Part time 1 - 2  September 2018 United Kingdom City of London + 1 more

We were the first UK university to offer a specialist degree in marketing communications and we have continued to develop our portfolio since then. [+]

Overview

We were the first UK university to offer a specialist degree in marketing communications and we have continued to develop our portfolio since then.

Course structure

Our Master's degree has been specially created to enable graduates and professionally qualified managers to gain a greater understanding of the latest knowledge and practices in strategic marketing.

You will gain a comprehensive understanding of marketing strategy, market research, direct and digital marketing, brand management, marketing consultancy and global marketing.

Advance your marketing skills

This programme will advance your marketing skills and prepare you for the competitive challenges of the global marketplace. You will develop management skills central to the relationship between an organisation and its customers.... [-]


Strategic Marketing Communications, MA

University of Greenwich - Business School
Campus Full time Part time 1 - 2  August 2018 United Kingdom City of London + 1 more

We were the first UK university to offer a specialist degree in marketing communications and we have continued to develop our portfolio since then. [+]

Overview

We were the first UK university to offer a specialist degree in marketing communications and we have continued to develop our portfolio since then.

Course structure

This Master's has been created to enable graduates and professionally qualified managers to gain a greater understanding of marketing communications.

Our programme will build your understanding of communications planning, consumer decision-making and behaviour, traditional and new media to help you better meet the competitive challenges of a changing marketplace.

You will study advertising and promotional strategies, marketing, branding, how to manage direct and digital marketing relationships, and ways to get inside the customer's mind.... [-]


Strategic Marketing Communications (Dual Award), MA

University of Greenwich - Business School
Campus Full time August 2018 United Kingdom City of London

This Masters degree gives you the opportunity to study in two European countries and achieve two Master's awards within one year. Take advantage of the leading management and digital expertise at ESCEM School of Business and Management (France) and University of Greenwich's Business School (UK). [+]

Overview

This Masters degree gives you the opportunity to study in two European countries and achieve two Master's awards within one year. Take advantage of the leading management and digital expertise at ESCEM School of Business and Management (France) and University of Greenwich's Business School (UK).

As part of this programme, you will also undertake a work placement which will equip you with essential skills necessary for your future career.

You will strengthen your intercultural competence, learn how to develop integrated communications strategies, and benefit from both institutions' extensive networks.

This course is designed to provide graduates and professionally qualified managers with understandings of key aspects of marketing communications and the necessary skills to research, assess and evaluate aspects of the communications mix.... [-]


MA Marketing

Royal Holloway University of London
Campus Full time August 2018 United Kingdom London

This Marketing MA is aimed at students who have a keen interest in developing an intellectual understanding of the theories underpinning marketing concepts and processes. You will build a sound knowledge and understanding of the contemporary issues relating to marketing, consumers and culture. [+]

Overview

This Marketing MA is aimed at students who have a keen interest in developing an intellectual understanding of the theories underpinning marketing concepts and processes. You will build a sound knowledge and understanding of the contemporary issues relating to marketing, consumers and culture. It is a distinct, research-led course based on contemporary theory and case material which is challenging and innovative. It draws upon the highest level of theory and practice in this field and builds on the extensive research and teaching expertise of our academics.

On graduating you will have an in-depth and critical understanding of a world increasingly defined by a culture of consumerism and the role played by marketing activities in building strong customer relationships and business opportunities. You will cover specialist marketing subjects, especially written for this Master’s programme and chosen for their relevance to contemporary marketing practice and research and present forms of analysis and understanding at the very cutting edge. Your studies will cover issues such as the critical and practical understandings of marketing, consumers and branding and explore the new marketing and consumer environment which challenge and build upon traditional marketing concepts.... [-]


MA Consumption, Culture and Marketing

Royal Holloway University of London
Campus Full time August 2018 United Kingdom London

The MA in Consumption, Culture & Marketing is an interdisciplinary masters programme that draws together content and teaching from both marketing and sociology. It is aimed at individuals who want to think intellectually about the world, enjoy being challenged and are curious about business practice. Overview [+]

Overview

The MA in Consumption, Culture & Marketing is an interdisciplinary masters programme that draws together content and teaching from both marketing and sociology. It is aimed at individuals who want to think intellectually about the world, enjoy being challenged and are curious about business practice. The knowledge and skills gained could help develop a range of professions including policy development, publishing, academia and, of course, marketing and commercial management.

This course looks in-depth at our consumer culture and seeks to understand it and will engage in a number of theoretical areas: branding, marketing, bio-power and neoliberalism. You will explore claims that our contemporary world can be best understood as a consumer society and a brand culture, as well as how marketing and consumerism increasingly define our experiences, social relationships and civic infrastructure. As such we seek to analyse marketing behaviour and consumption practices with a view to better understand how marketing connects with society and culture.... [-]


Masters in Marketing Innovation

Stratford College Of Business Management
Campus or Online Full time April 2018 United Kingdom Telford

This Masters degree builds on your understanding of strategic marketing to include design and innovation. It further encourages your appreciation of the practical value of marketing frameworks in a range of strategic business situations. [+]

MA Marketing and Innovation Top-up

Entry Requirements:

Applicants must hold an appropriate Level 7 Postgraduate Diploma. Evidence of English Language capability at a level equivalent to IELT's 6.5. Other qualifications can be considered on a case by case basis.

Minimum Age:

19 years

Duration:

6 months

Intake Dates:

January, April, July and October

This Masters degree builds on your understanding of strategic marketing to include design and innovation. It further encourages your appreciation of the practical value of marketing frameworks in a range of strategic business situations.

The degree is awarded by Anglia Ruskin University and delivered through our partner LSM. Stratford College provides state of the art, workshops to help you pass your academic programme with ease. These supplementary courses do not form part of the degree programme delivered through LSM and are not mandatory to achieving the degree qualification. They are provided by Stratford College to all students to help assist the students with their study skills. We pride ourselves on giving focus and attention to our students. These workshops enhance the student’s understanding of research, methodology and other essential study skills.... [-]


MA in Strategic Branding and Stakeholder Communication

Middlesex University London
Campus 12  August 2018 United Kingdom London UK Online

Looking at the multiple audiences that brands must address, this master's degree covers the core subjects of strategic brand management, stakeholder communication and theories, brand analytics, and e-marketing and digital strategies across fields as diverse as city, region and nation branding, corporate and organisational branding, innovation-driven marketing, and sonic branding. [+]

An in-depth immersion in multiple facets of branding, including areas such as strategic brand-building, sonic branding and digital marketing, is facilitated by a team of academics who are experts in the field of branding. The teaching team is led by the senior lecturer and top place branding academic Dr Keith Dinnie, author of the world’s first academic textbook on the topic of nation branding. The course is designed for students who have just completed an undergraduate degree and who wish to specialise in branding, as well as professionals currently working in marketing, who want to further their careers in the industry.

Being situated in London means you will be in a city that is a global hub for the branding, advertising and design industries, as well as learning in a highly cosmopolitan and diverse campus environment here at Middlesex. You will be studying with other like-minded marketing professionals and recent marketing graduates, helping you to develop a professional network and enhance the skills and knowledge required for a branding role whether client-side or agency-side.... [-]


Master in Strategic Branding Stakeholder Communication (MA)

Middlesex University London
Campus Full time Part time 1 - 2  October 2018 United Kingdom UK Online London + 2 more

An in-depth immersion in multiple facets of branding, including areas such as strategic brand-building, sonic branding and digital marketing, is facilitated by a team of academics who are experts in the field of branding. The teaching team is led by the senior lecturer and top place branding academic Dr Keith Dinnie, author of the world’s first academic textbook on the topic of nation branding. The course is designed for students who have just completed an undergraduate degree and who wish to specialise in branding, as well as professionals currently working in marketing, who want to further their careers in the industry. [+]

Looking at the multiple audiences that brands must address, this master's degree covers the core subjects of strategic brand management, stakeholder communication and theories, brand analytics, and e-marketing and digital strategies across fields as diverse as city, region and nation branding, corporate and organisational branding, innovation-driven marketing, and sonic branding.

Why study MA Strategic Branding and Stakeholder Communication at Middlesex University?

An in-depth immersion in multiple facets of branding, including areas such as strategic brand-building, sonic branding and digital marketing, is facilitated by a team of academics who are experts in the field of branding. The teaching team is led by the senior lecturer and top place branding academic Dr Keith Dinnie, author of the world’s first academic textbook on the topic of nation branding. The course is designed for students who have just completed an undergraduate degree and who wish to specialise in branding, as well as professionals currently working in marketing, who want to further their careers in the industry.... [-]


Master in Strategic Branding and Stakeholder Communication (MA)

Middlesex University London
Campus Full time Part time 1 - 2  October 2018 United Kingdom London UK Online + 2 more

This course is designed for students who have just completed an undergraduate degree and who wish to specialise in branding, as well as professionals currently working in marketing, who want to further their careers in the industry. [+]

Looking at the multiple audiences that brands must address, this master's degree covers the core subjects of strategic brand management, stakeholder communication and theories, brand analytics, and e-marketing and digital strategies across fields as diverse as city, region and nation branding, corporate and organisational branding, innovation-driven marketing, and sonic branding.

It is designed for students who have just completed an undergraduate degree and who wish to specialise in branding, as well as professionals currently working in marketing, who want to further their careers in the industry.

Why study MA Strategic Branding and Stakeholder Communication at Middlesex University?... [-]


MA Advertising, Branding and Communication

UWL University of West London
Campus Full time Part time September 2018 United Kingdom London + 1 more

On the MA Advertising, Branding and Communication course at the University of West London, you will develop the tools of a strategic thinker and communicator to create cutting-edge advertising, brand and design campaigns innovatively. [+]

On the MA Advertising, Branding and Communication course at the University of West London, you will develop the tools of a strategic thinker and communicator to create cutting-edge advertising, brand and design campaigns innovatively.

We build your understanding of brand communication, professional graphic design, advertising strategy and creativity to help prepare you for your future career.

Whether a brand designer, account handler, graphic communication designer or idea strategist we will engage you in professional design and advertising teams competing for the UWL Design team of the year and UWL Designer of the year award ready to make your mark in the demanding worlds of branding, advertising and communication design. ... [-]


MA Strategic Marketing

University of Greenwich
Campus Full time Part time 1 - 2  September 2018 United Kingdom London + 1 more

This programme runs alongside the MA Strategic Marketing Communications and has been specially created to enable graduates and professionally qualified managers to gain a greater understanding of the latest knowledge and practices in strategic marketing. [+]

Aims of this programme:

To develop a critical understanding of current theoretical developments in marketing strategy which can be applied to organisations and their markets To foster a creative and systematic approach to problem-solving in the area of strategic marketing To collate, synthesise and analyse a range of data to help in the solution of marketing-related problems. Content Strategic Marketing Management(15 credits) Customer and Market Dynamics(15 credits) Foundations of Scholarship(15 credits) Influence, Leadership and Personal Development(15 credits) Contemporary Issues in Marketing(15 credits) Marketing Practice(15 credits) Research Methods(15 credits) Research Dissertation(45 credits) Two 15-credit options from: Global Marketing Management; Relationship and Interactive Marketing; Marketing and Marketing Communication Consultancy; Marketing Communication; Strategic Brand Management(30 credits) [-]

MA in Strategic Marketing Communications

University of Greenwich
Campus Full time September 2018 United Kingdom London

This programme runs alongside the MA Strategic Marketing and has been created to enable graduates and professionally qualified managers to gain a greater understanding of marketing communications. This full-time programme is designed for students who wish to develop a management career in marketing with a particular emphasis on strategic communications. [+]

MA Strategic Marketing Communications

This programme runs alongside the MA Strategic Marketing and has been created to enable graduates and professionally qualified managers to gain a greater understanding of marketing communications.This full-time programme is designed for students who wish to develop a management career in marketing with a particular emphasis on strategic communications.The programme builds students' skills - business, academic and personal - as well as their understanding of aspects of marketing communications such as communications planning, consumer decision-making and behaviour, traditional and new (interactive) media and leading-edge academic ideas to better meet the competitive challenges of a changing marketplace.The programme also offers the opportunity of a visit to a partner school in France to explore communications in a different cultural and disciplinary context.... [-]