A master's degree is a postgraduate academic degree. A master's degree prepares students to lead or manage. A master's degree also prepares a person for a range of pursuits through specialized study of a field.
The field of marketing is a dynamic business area that is concerned with the satisfaction of people’s wants and needs. Marketing studies can teach individuals how to see things from the perspective of the consumer and to implement the appropriate marketing strategies.
Thailand (ประเทศไทย), officially the Kingdom of Thailand (ราชอาณาจักรไทย) is a country in Southeast Asia with coasts on the Andaman Sea and the Gulf of Thailand. The capital Bangkok is at the start of many visitors' itineraries, and while a modern city, it has a rich cultural heritage.
Dhurakij Pundit University's International College
This IMC program is the only international master’s program in Thailand that brings together a body of knowledge from various continents around the world including North
Master of Arts in Integrated Marketing Communications (1.5 years)We are currently accepting applications for semester 1/2013. Scholarships are available.
Program Objectives: This IMC program is the only international master’s program in Thailand that brings together a body of knowledge from various continents around the world including North America, Australia, Europe and Asia. This program prepares students for a cross-functional role as well as equips them with the unique skills needed to effectively integrate various communications approaches and tools. This program will also help students accelerate their career growth in marketing and communications at the organization’s strategic level.Students in this program will:...