The MA degree is primarily for students who want to improve their general mathematics education or to teach.
Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.
Master of Arts Program in Marketing
The MA in Digital Management will give you the skills and knowledge you need to drive change in a digital world. You will study whilst working and apply the insights and learnings to develop disruptive business solutions. [+]
Since becoming the first London university to offer an MA Creative Writing in 2000, we have continued to pioneer, innovate and evolve the ways in which we approach the discipline. Now, in response to the world's fast-changing media landscapes, we have developed a unique course to equip writers of all kinds with crucial skills, contemporary knowledge and industry insights to meet the challenges and opportunities of today's digital, publishing and business environments. [+]
The Master of Arts in Global Communications (MAGC) is a three-semester, 48-credit degree that can be completed in one calendar year. This cutting-edge program offers a balance between solid intellectual preparation in communications and hands-on professional training with international experts. [+]
MA in Global CommunicationsThe Master of Arts in Global Communications (MAGC) is a three-semester, 48-credit degree that can be completed in one calendar year. This cutting-edge program offers a balance between solid intellectual preparation in communications and hands-on professional training with international experts.Students graduate with a stellar profile: theoretical sophistication, skills-based mastery in key domains, and practical experience in global communications.The digital, the global, the localAs a MAGC student, you’re encouraged to develop a layered understanding of:today’s digital revolution the economic transformations caused by brand globalization the intercultural challenges associated with new media and globalization—and the development of appropriate responses by governments, corporations, and NGOs the development of communications industries, including global advertising, social networking, search engines, and image management ... [-]
This programme runs alongside the MA Strategic Marketing Communications and has been specially created to enable graduates and professionally qualified managers to gain a greater understanding of the latest knowledge and practices in strategic marketing. If you wish to develop a management career in marketing and would like to specialise in strategic marketing, then this is the programme for you. This MA programme will advance your marketing skills and understanding in such areas as market research, direct marketing, brand management, marketing consultancy and global marketing - preparing you for the competitive challenges of the global market place. [+]
Aims of this programme:To develop a critical understanding of current theoretical developments in marketing strategy which can be applied to organisations and their markets To foster a creative and systematic approach to problem-solving in the area of strategic marketing To collate, synthesise and analyse a range of data to help in the solution of marketing-related problems. Content Strategic Marketing Management (15 credits) Customer and Market Dynamics (15 credits) Foundations of Scholarship (15 credits) Influence, Leadership and Personal Development (15 credits) Contemporary Issues in Marketing (15 credits) Marketing Practice (15 credits) Research Methods (15 credits) Research Dissertation (45 credits) Two 15-credit options from: Global Marketing Management; Relationship and Interactive Marketing;Marketing and Marketing Communication Consultancy; Marketing Communication;Strategic Brand Management (30 credits) [-]
This programme in Paris, London and Chicago is designed for future account executives, account planners and product managers who wish to benefit from an international experience in an English [+]
Master of Arts - Brand Strategy
This programme in Paris, London and Chicago is designed for future account executives, account planners and product managers who wish to benefit from an international experience in an English-speaking environment. The course include several agency visits and two competitions where both strategic thinking and creativity come into play.
Curtis YOUNGMentor of the Brand Strategy Program
Curtis Young began his advertising career as a Copywriter for the Leo Burnett agency in Chicago, where he worked for many clients including Kellogg's, United Airlines and Dewar's Scotch Whiskey. He soon moved to Young & Rubicam in New York to spend most of his career writing award-winning ad campaigns for Eastern Airlines and General Foods products.... [-]
Become a business leader of the future with this career-enhancing postgraduate management qualification. This course is for individuals looking for a credible postgraduate Business and Management qualification with a specialism in international business. [+]
The programme is offered under the auspices of the Faculty of Media and Knowledge Sciences of the University of Malta with the participation of a number of international academics in the field from King’s College, University of London. The experienced teaching faculty provide participants with an international perspective of communications and marketing. Course delivery starts with each new academic year in October. The course duration extends over twelve months to September of the following calendar year. It is divided into three semesters, with the first two semesters devoted to the taught component of the course while the final third semester is dedicated to independent student research. [+]
The MA in Integrated Marketing Communications (IMC) is a programme of the University of Malta in collaboration with King’s College, University of London. On successful completion of this postgraduate programme students are awarded the MA in IMC from the University of Malta.
The objective of the MA in Integrated Marketing Communication degree is to help participants understand the rapidly evolving world of marketing and communications and to learn how various marketing and communications tools including social media can be combined effectively to meet an organisation’s marketing and communication needs.
The programme is offered under the auspices of the Faculty of Media and Knowledge Sciences of the University of Malta with the participation of a number of international academics in the field from King’s College, University of London. The experienced teaching faculty provide participants with an international perspective of communications and marketing.... [-]
Are you interested in the cross-cultural challenges created by the globalisation of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years? Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery and technical goods... [+]
Marketing communications covers the selection and application of the main communication tools available to an organisation in pursuit of its marketing goals. This work is often carried out by specialist agencies, and involves both strategic thinking and the development of creative solutions. It calls for a blend of research-based knowledge with the practice of high-level, often extremely creative, skills. [+]
A communication plan that adds value: it's what every organisation wants. Develop the advanced skills and theory you'll need for a successful career in public relations and communications on this industry approved course. Graduate with the knowledge and skills to strategically manage reputations and communicate effectively with the people on the inside and the outside of an organisation. [+]
This course is designed to produce the future leaders of the Public Relations Industry. You will not only learn the practical skills required to embark on a career in PR but also the research and analysis skills that will help you get ahead. You will create campaigns, pitch to clients, stage a press conference and create videos and blogs, as well as write research reports, essays and a dissertation. You will also explore issues affecting the industry, such as professional ethics and the impact of digital media. [+]
MA in Marketing Program grants international experience and a worldwide network of connections through various international exchange programs with its partner universities abroad. Easily transferable credits and flexible programs allow our students to benefit from spending a part of their exchange in a different environment, receicing a wider insight in the profession chosen. [+]
Master of Arts program in Marketing is designed as an innovative program emphasizing the fundamental topics of marketing like consumer behavior and brand management as well as entrepreneurship and services marketing. The competence targets of the program involves skills to design and implement effective solutions in different business environments and changing economic climates. [+]
On our Master’s course in International Brand Communication you will learn about all of the success factors that drive cross-border and cross-culture brand communication and which you will need to master for a career in international advertising and communication agencies. [+]
This exciting and innovative course will equip you with the strategic, creative and commercial skills required by the global fashion industry. It will develop and strengthen your core skills and knowledge in specialist areas, including new concepts and strategies for fashion marketing. You learn alongside students from our other MA Fashion Management, Marketing and Communication courses, and have the option to transfer MA titles if you’re specialism changes. [+]