Working with academics from the Academy of Music & Theatre Arts and the School of Entrepreneurship, you’ll explore new music business models and future-facing practice.
Based in our purpose-built facilities – which include space for gigs, recording, rehearsals and business – you’ll be immersed in a hub of creativity and collaboration. You’ll have the opportunity to develop projects with video makers, photographers, fashion designers, graphic designs, dancers and choreographers from across the University.
Gain skills in marketing, publishing, contracts and project management
Be able to undertake industry-accredited short courses
Learn from lecturers with a wealth of industry experience covering everything from merchandising, music video production and managing micro-labels to international touring and major festivals
Develop critical thinking and creative problem-solving skills and apply this to live music business projects
Have the opportunity to interact with relevant music businesses, festivals, distributors and labels
Have access to the University’s wide range of professional facilities, equipment and creative spaces
What our students do
This course benefits from cross-department delivery. You’ll be based in the vibrant Academy of Music & Theatre Arts and have access to the School of Entrepreneurship’s celebrated business expertise. Take a look at the stories below to find out more about the departments’ students, staff and graduates.
What our graduates do
Our graduates could become:
Part of the publishing, copyright & synchronisation sector
Agents or managers
Digital marketers for the music business
Artist and repertoire representatives
What you'll learn
Throughout the year you’ll explore brand, image and marketing and gain an understanding of publishing and income streams for digital and physical releases. You’ll also be challenged to develop disruptive responses to the key issues facing the music business right now. When working on projects, you’ll have the opportunity to collaborate across the University – tapping into the wealth of creativity and expertise we have on campus.
Study block one
In the first study block, you’ll explore identity, digital marketing and promotion and delve into the complexities of intellectual property in the digital age.
Byte MeYou'll examine online identity, digital marketing, engagement and promotion.
Show Me the MoneyYou'll look at the use and exploitation of intellectual property in the digital age, from the live sector to synchronisation.
Study block two
During study block two, you’ll look at the current issues facing the music industry and develop your project management skills through a collaborative project.
Music MattersYou'll examine contemporary issues in the music business.
Collaboration You'll develop your communication and project management skills, working on a collaborative project.
Study block three
Your master’s degree will culminate in a final career-launching project that builds on all the skills you’ve developed throughout the course.
Taking Care of BusinessBuilding on the skills developed throughout the course, your study will culminate in a final project.
The modules above are those being studied by our students or proposed new ones. Programme structures and modules can change as part of our curriculum enhancement and review processes. If a certain module is important to you, please discuss it with the course leader.
How you'll learn
You'll learn through a blend of lectures, workshops and access to key texts and materials that introduce new theories, ideas, tasks and research.
Workshops will allow you to undertake real projects under the supervision of our expert staff. Tutorials will give you the opportunity for detailed discussion and guidance.
You’ll also take part in student-led seminars, which offer the opportunity to discuss the theory, content, practice and issues emerging from lectures and current business practices.
You'll be assessed through a range of methods including:
You’ll also receive regular verbal feedback on your progress throughout each module, via workshops and tutorials.
Our staff have a wealth and diversity of music industry experience. They’ve collaborated with major and micro festivals and worked on a range of albums, from chart-toppers to limited-edition vinyl pressings. They also have experience in international touring, merchandising, digital marketing, radio and music video production.
From sound studios and photography stores to post-production suites and our professional performance venue, you’ll have access to facilities across the University.
Equipment for small-scale vinyl and cassette manufacture
Professional performance venue hosting visiting artists
Rich library resource including vinyl collection
Film studios, green screen and post-production suites
Working and learning spaces, designed to nurture collaboration
Recording studio complex
High-spec performance studio designed for acoustic music
A high-spec studio designed for amplified music
Music practice rooms for bands and solo work
Some of the best studio hardware, software, and collection of microphones in any UK higher education institution
A superb collection of analogue and virtual analogue synths and drum machines
How to apply
We welcome applications from those with relevant equivalent Level 6 qualifications. Our typical applicants hold an undergraduate degree of 2:2 or above, or equivalent experience and a demonstrable interest in the subject.
We'll also welcome your application if you have formal or 'certified' learning (such as training courses not run by universities or colleges) and learning from work experience or self-study. This is called Accreditation of Prior Learning (APEL) and should have been gained within the last five years, and be equivalent to the learning outcomes of our minimum entry qualifications.
APEL applicants using experience to apply should note there is a £200 application fee for entry with advanced standing or with exemption from specific modules or credit.
If English isn’t your first language, you'll need to demonstrate English language skills that are sufficiently developed for the successful completion of your studies. We accept a range of recognised English language qualifications that are equivalent to the International English Language Testing System (IELTS) Academic minimum score of 6.5 overall, with a minimum of 6.0 in Reading, Writing, Speaking and Listening.
International applicants who require a student visa to study in the UK must take a recognised language test that is approved and vouched for by the University. Our Applicant Services Team can help with any questions you may have about study visas or suitable language tests.
Tuition fees: 2021-22
£8,500 per year - full-time UK (£250 acceptance fee payable. This is deducted from tuition fees)
£16,950 - full-time EU (acceptance fee up to £1,000 payable, dependent on nationality. This is deducted from tuition fees)
£16,950 - full-time international (acceptance fee up to £1,000 payable, dependent on nationality. This is deducted from tuition fees)