Bologna Business School

Introduction

BBS (est. in 2000) is the business school of the University of Bologna (est. A.D. 1088). BBS ranks among the most innovative business schools in Europe and is one of the most reputable institutions in Italy. Interdisciplinary outlook, industry integration and internationalization are the key pillars of the school’s philosophy, which aims to provide students with the appropriate skills in order to face an ever changing and complex economic landscape with confidence, knowledge and motivation to succeed.

Bologna Business School's Headquarters is located at Villa Guastavillani, a Renaissance building from the 16th century located on the Bolognese hills, less than ten minutes from the city center. Here history, technology, and tradition live together in beautiful and natural framework. Bologna is a lively city located in the heart of Italy – 30 minutes away from Florence, one hour from Milan, two hours from Rome and Venice – in Emilia-Romagna, one of the richest regions in Europe.

BBS offers a 360° academic and ”real world” educational experience, including full-time master degrees (in English and Italian), and part-time masters and short-term programs for executives and professionals. The School cooperates with industry-leading companies, providing them with outstanding managers and high quality and tailor-made programs. Issues of medium sized companies and “Made in Italy” industries are given special attention through research and focused projects.

The BBS community is a family made of students, alumni, faculties, managers and an extensive business network of over 500 national and international companies. Students, more than 600 every year, come from all over the world and from diverse academic and professional backgrounds. BBS Faculty involves more than 300 national and international lecturers, academics as well as executives and consultants.

This school offers programs in:
  • English

View master programmes »

Programmes

This school also offers:

Master

Master in Administration, Finance and Control

Campus Full time 12  December 2016 Italy Bologna

The Master in Administration, Finance and Control is intended for recent graduates who desire to grow in the world of finance. This Master permits entrance into the labor market (85% placement within 6 months) thanks to a rigorous course structure... [+]

Master in Administration, Finance and Control The Master in Administration, Finance and Control is intended for recent graduates who desire to grow in the world of finance. This Master permits entrance into the labor market (85% placement within 6 months) thanks to a rigorous course structure that provides all useful tools for the economic-financial strategies of a company. The master is accredited ASFOR (Italian Association for Management Education). Today’s market requires the vision of an inter-functional and inter-company overview of problems related to administration, finances and control, which includes the use of Information Technology and the most recent methods for business analysis. The Master in Administration, Finance and Control was conceived in order to train young managers for a key role in the administrative area of a company. The program covers subjects on business management control as well as corporate finance, furthermore it provides case studies and best practices from companies whom have made control and administrative capacity a critical factor to their success. The Master concludes with an internship in a company, auditing firm or consultancy. THE MASTER IS AN INVESTMENT. THE HONOR LOAN IS THE WAY TO FUND IT. “PerTe Prestito Con Lode”, a long-term and low-interest honor loan, with no collateral required to cover the full amount of the tuition fee. KEY FACTS FORMAT: Full-time LANGUAGE: Italian DURATION: 12 months CFU/ECTS: 60 AVERAGE AGE: 27 PARTICIPANTS: 20-40 CALENDAR APPLICATION DEADLINE: November 11, 2016 SELECTION: November 15, 2016 ENROLLMENT DEADLINE: December 12, 2016 START DATE: December 2016 STRUCTURE The Master in Administration, Finance and Control is a full-time program structured in 1,500 hours of learning activities over 12 months of study, divided into: 360 hours of lecturing, an estimated 540 hours of independent study, and 600 hours of internship. The structure of the Master is divided into three terms: First term: December 2016 – April 2017 Second term: May 2017 – July 2017 Internship: September 2017 – December 2017 The first term consists in the study of fundamental subjects including lessons taught by managers and partners from auditing companies. The first term will conclude with an intense real-life business case. During the second term there will be a more in depth study of the advanced subjects. The use of case history, company testimonials, project work and lectures will be utilized to refine and amplify our students’ expertise in understanding of the topics. COURSES AUDITING AND INTERNAL CONTROL BASICS OF FINANCE COMPANY REPORTS COMPANY STRATEGY EXTRAORDINARY FINANCE FINANCIAL ANALYSIS INFORMATION SYSTEMS MANAGEMENT CONTROL STRATEGIC CONTROL LEARNING METHOD The educational sessions provide different learning methods, including lectures, simulations, discussions of case studies, presentations by companies, testimonies and group work. The curriculum is complete with a series of Master Lectures given by professionals from the world of business, academia, and politics, which also provide numerous opportunities for discussion and interaction with the business world through case histories. CAREER DEVELOPMENT Building synergies with businesses is a priority and a distinguishing characteristic of all programs of the Alma Bologna Business School, including the Master in Administration, Finance and Control. The School is fully dedicated to preparing students for the job market and it accomplishes this through systematic career development, with an ongoing commitment to combine the best professional projects by students with the demands of businesses. The internship is an excellent springboard to the professional world, evidenced by the fact that six months after completing the full-time master at Alma Bologna Business School, an average of 85% of alumni are working in a company. FEES The tuition fees for the Master is 11,200 euros (VAT free) to be paid in three installments: First installment: 1.500 euros Second installment: 6.000 euros Third installment: 3.700 euros The fee includes participation in the Master, all the study material available through the online platform, and access to the services and facilities of Alma Bologna Business School such as: personal account for the Alma wi-fi, use of the PC in the Computer Lab, access to the study areas, access to the internal gym, special rates for the School restaurant. Furthermore, the fee gives participants the right to take advantage of the supporting activities of the School, such as the language courses and the master lectures by invitation. Free parking is also available within the BBS Campus. Additionally, with the Student Card of the University of Bologna, students have access to all of the university facilities, including over 100 libraries, digital resources and study halls (including databases and online subscriptions); ); the three city center canteens and all university student related discount offers. HONOR LOAN Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years No early closing fees SCHOLARSHIPS Bologna Business School provides merit-based scholarships to the leading candidates in the selection process. Furthermore, at the end of the master, the School assigns a prize to the best student. The cost of the Master can be covered in full or partially by third parties: public bodies, foundations, or companies. INPS Thanks to the contribution of INPS (Istituto Nazionale della Previdenza Sociale), scholarships of 10.000 euros will be available to INPS employees or retired members, to their children or orphans. [-]

Master in Business Management / Asian Markets

Campus Full time 12  December 2016 Italy Bologna

The Master in Business Management – Asian Markets was conceived in order to train young managers to develop their managerial skills with particular knowledge and expertise in this emerging new market. [+]

Master in Business Management / Asian Markets The Master in Business Management – Asian Markets was conceived in order to train young managers to develop their managerial skills with particular knowledge and expertise in this emerging new market. This Master focuses on the ideal marketing, finance and production techniques as it pertains to the Asian Markets. The Master aids in understanding environmental, normative and cultural obstacles which the companies need to face both in relation to consumers and to the State. The collaboration with entrepreneurs, managers and influencers, combined with a personalized placement service, allows for developing a professionalism based on competence in business administration and an in-depth knowledge of the Asian markets. Today China is the biggest exporter in the world, and the second largest importer after the US, with a pool of over a billion potential consumers. Its GDP has grown with an average of 10% over the last 30 years, transforming the country into the second economic power of the world. The Far East (from Korea to Thailand passing Hong Kong) absorbs 5.5 billion in exports from the Italian fashion complex, but also imports extensively from our leaders in agri-food and the mechanical industry. These numbers explain the enormous potential for a business oriented around the Asian markets. This Master will allow you to understand the market’s opportunities, which is also thanks to a network of international business schools, interaction with a Faculty of Italian academics, visiting professors, guest speakers and top managers. The Master in Business Management – Asian Markets is organized into 3 terms which integrate classroom activities, testimonials, group projects, workshops and business projects with a length of 1 month each and are dedicated to this region. The program allows you to acquire managerial tools that are essential for assuming a key role in the internationalization processes of the companies that work towards the Asian markets. You will have the possibility to interact with expert managers, who based on their personal experiences are able to explain daily and strategic problems and the solutions they adopted. The Master concludes with an internship at a company. THE MASTER IS AN INVESTMENT. THE HONOR LOAN IS THE WAY TO FUND IT. “PerTe Prestito Con Lode”, a long-term and low-interest honor loan, with no collateral required to cover the full amount of the tuition fee. KEY FACTS FORMAT: Full-time LANGUAGE: Italian DURATION: 12 months CFU/ECTS: 60 AVERAGE AGE: 26 PARTICIPANTS: 20-50 CALENDAR APPLICATION DEADLINE: November 11, 2016 SELECTION: November 16, 2016 ENROLLMENT DEADLINE: December 12, 2016 START DATE: December 2016 STRUCTURE The Master in Business Management – Asian Markets is a full-time program structured in 1,500 hours of learning activities over 12 months of study, divided into: 360 hours of lecturing, an estimated 540 hours of independent study, and 600 hours of internship. The structure of the Master is divided into three terms: First term: December 2016-April 2017, in Bologna Second term: May 2017-July 2017 Internship: September 2017-December 2017 Classroom participation is about 30 hours per week structured in order to allow time to work in groups, while not neglecting individual students focus and management of interpersonal relationships. The course is enriched by 3 extensive company projects with a sectorial approach (each lasting one month) that are spaced and integrated with classroom activities and case studies. The Master offers Business Administration courses intended to consolidate the conceptual knowledge and the operational techniques that are applied to companies. There are also courses and projects with a focus on sectorial issues of Asian Markets. Business Administration courses are concentrated mainly in the first term and are common to all the Master specializations; while track specific courses and company projects take place in the second term. Given the importance of English language in business, the School offers the opportunity to participate in English conversation sessions within the classroom. The Master program is constantly updated and adjusted to market needs through continuous interaction between faculty and a specific Management Committee: Fabrizio Andalò, Export Manager, Zucchetti • Saverio Bellomo, International Operations Director, Eclipse Aerospace • Massimiliano Brescia, International Sales Manager, AbbVie • Davide Caramico, Global Brand Manager, Ferretti Group • Franco Magagni, Independent Management Consulting Professional • Fabio Martinelli, Member of the Executive Committee, Sfir Group • Marco Mazzanti, Group Technical Director, Gruppo PBM • Luca Rossi, Vice General Director, Confindustria Emilia-Romagna • Tiziano Toschi, Senior Vice President Global R&D, Electrolux Major Appliances • Marcello Zannini, Innovation Director, Calzoni COURSES ADMINISTRATION AND AUDIT ADVANCED ENGLISH LANGUAGE FOR BUSINESS BUSINESS COMMUNICATION CORPORATE FINANCE DIGITAL MARKETING INTERNATIONALIZATION OF ITALIAN COMPANIES IN NEW MARKETS MANAGEMENT OF ASIAN MARKETS MARKETING MARKETING RESEARCH SUPPLY CHAIN MANAGEMENT LEARNING METHOD The educational sessions provide different learning methods, including lectures, simulations, discussions of case studies and presentations by companies, testimonies, group work. The curriculum is completed with master lectures held by professionals from the worlds of business, academia and politics, with opportunities for discussion and interaction with the business world through case histories. The program is developed in close collaboration with business partners both during the courses, split into two phases, and during the three sectorial company projects; the didactic approach is totally different from traditional university courses, as the lessons of the Master provide practical tools which allow practitioners to carry out concrete projects. This project vision consists of: A business plan (January to December 2017) developed during the whole Master 3 major projects of 1 month each (May, June and July 2017) related to the chosen field Other shorter projects within single lessons The final project for the internship. CAREER DEVELOPMENT Building synergies with businesses is a priority and a distinguishing characteristic of all programs of the Alma Bologna Business School, including the Master in Business Management – Asian Markets. The School is fully dedicated to preparing students for the job market and it accomplishes this through systematic career development, with an ongoing commitment to combine the best professional projects by students with the demands of businesses. The internship is an excellent springboard to the professional world, evidenced by the fact that six months after completing the full-time master at Alma Bologna Business School, an average of 85% of alumni are working in a company. FEES The tuition fee for the Master is 11,200 euros (VAT free) to be paid in three installments: First installment: 1.500,00 euros Second installment: 6.000,00 euros Third installment: 3.700,00 euros The fee includes participation in the Master, all the study material available through the online platform, and access to the services and facilities of Alma Bologna Business School such as: personal account for the Alma wi-fi, use of the PC in the Computer Lab, access to the study areas, access to the internal gym, special rates for the School restaurant. Furthermore, the fee gives participants the right to take advantage of the supporting activities of the School, such as the language courses and the master lectures by invitation. Free parking is also available within the BBS campus. Additionally, with the Student Card of the University of Bologna, students have access to all of the university facilities, including over 100 libraries, digital resources and study halls (including databases and online subscriptions); the three city center canteens and all university student related discount offers. HONOR LOAN Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years No early closing fees SCHOLARSHIPS Bologna Business School gives partial scholarships, which are merit based and awarded to students who are among-the first to classify during the selection process. At the end of the study period, the school will award a prize to the best student. You can get support for the application costs by sponsorships through third parties i.e. public bodies, charitable foundations or companies. INPS Thanks to the contribution of INPS (Istituto Nazionale della Previdenza Sociale), scholarships of 10.000 euros will be available to INPS employees or retired members, to their children or orphans. [-]

Master in Business Management / Food & Wine

Campus Full time 12  December 2016 Italy Bologna

The Food & Wine specialization of the Master in Business Management was brought to life in order to train young managers in the enogastronomy sector. The program will help students to develop their managerial skills, with a focus on the expanding food & beverage sector. [+]

Master in Business Management / Food & Wine The Food & Wine specialization of the Master in Business Management was brought to life in order to train young managers in the enogastronomy sector. The program will help students to develop their managerial skills, with a focus on the expanding food & beverage sector. Our dynamic 12-month program is complete with networking and interaction with entrepreneurs, managers and influencers in the sectors with a high symbolic value, international master lectures, project work in collaboration with the talents of the sector, as well as a personalized placement service, which allows for privileged access to the business-world. (85% of our graduates achieve placement within 6 months). Bologna, at the heart of the most important Italian food valley, hosts leaders in both food, wine and culture and is today the center of a system of businesses and institutions whom have made Food & Wine their own niche of exclusiveness and luxury. The Food & Wine sector nonetheless suffers from fragmentation and a lack of specialized professional profiles who know how to best increase its value. This Master will let you acquire technical tools relevant to the management of agri-food businesses, such as increasing the value of the organoleptic quality of the products and the managing of new distribution models, including skills in marketing and communication, such as how to construct a strong brand identity and its internationalization. At the same time, the Master prepares you to the opportunity to work as a manager in a variety of industry related companies including high-end catering businesses, communications companies, in institutions, but will also prepare you to start your own business with people you get in contact with during the Master. The Food & Wine track of the Master in Business Management is organized into 3 terms and comprises of classroom activities, applicable testimonials, group projects, workshops and business projects in the Food & Wine sector with a duration of 1 month each. The Master concludes with an internship. THE MASTER IS AN INVESTMENT. THE HONOR LOAN IS THE WAY TO FUND IT. “PerTe Prestito Con Lode”, a long-term and low-interest honor loan, with no collateral required to cover the full amount of the tuition fee. KEY FACTS FORMAT: Full-time LANGUAGE: Italian DURATION: 12 months CFU/ECTS: 60 AVERAGE AGE: 26 PARTICIPANTS: 20-50 CALENDAR APPLICATION DEADLINE: November 11, 2016 SELECTION: November 16, 2016 ENROLLMENT DEADLINE: December 12, 2016 START DATE: December 2016 STRUCTURE The Master in Business Management – Food & Wine is a full-time program structured in 1,500 hours of learning activities over 12 months of study, divided into: 360 hours of lecturing, an estimated 540 hours of independent study, and 600 hours of internship. The structure of the Master is divided into three terms: First term: December 2016 – April 2017 Second term: May 2017 – July 2017 Internship: September 2017 – December 2017 Classroom participation is about 30 hours per week structured in order to allow time to work in groups, while not neglecting individual students focus and management of interpersonal relationships. The course is enriched by 3 extensive company projects with a sectoral approach (each lasting one month) that are spaced and integrated with classroom activities and case studies. The Master offers Business Administration courses intended to consolidate the conceptual knowledge and the operational techniques that are applied to companies. There are also courses and projects with a focus on sectorial issues of Food & Wine. Business Administration courses are concentrated mainly in the first term and are common to all the Master specializations; while track specific courses and company projects take place in the second term. Given the importance of English language in business, the School offers the opportunity to participate in English conversation sessions within the classroom. The Master program is constantly updated and adjusted to market needs through continuous interaction between faculty and a specific Management Committee: Massimo Bottura, Chef, Osteria Francescana 
• Marco Caprai, Wine Producer, Arnaldo Caprai
 • Gennaro Esposito, Chef, Restaurant Torre del Saracino 
• Nicola Farinetti, Ceo, Eataly Roma 
• Davide Paolini, Gastronauta, Il Sole 24 Ore 
• Michele Pontecorvo, P.R. Director, Ferrarelle
 • Sergio Soavi, Typical Products Responsible, Coop Italia 
• Massimo Spigaroli, President, Consorzio Culatello Zibello COURSES ADMINISTRATION AND AUDIT BUSINESS COMMUNICATION CORPORATE FINANCE DIGITAL MARKETING ECONOMICS AND MANAGEMENT OF AGRI-BUSINESS FOOD AND WINE MANAGEMENT MARKETING MARKETING AND COMMUNICATIONS FOR THE FOOD & WINE SECTOR MARKETING RESEARCH SUPPLY CHAIN MANAGEMENT LEARNING METHOD The educational sessions provide different learning methods, including lectures, simulations, discussions of case studies, presentations by companies, testimonials and group work. The curriculum is complete with a series of Master Lectures given by professionals from the world of business, academia, and politics, which also provide numerous opportunities for discussion and interaction with the business world through case histories. The program is developed in close collaboration with business partners both during the courses and during the three sectorial company projects; the didactic approach is totally different from traditional university courses, as the lessons of the Master provide practical tools which allow practitioners to carry out concrete projects. This project vision consists of: A business plan (January to December 2017) developed during the entire Master 3 major projects of 1 month each (May, June and July 2017) related to the chosen field Other shorter projects within single lessons The final project for the internship. CAREER DEVELOPMENT Building synergies with businesses is a priority and a distinguishing characteristic of all programs of the Alma Bologna Business School, including the Master in Business Management – Food & Wine. The School is fully dedicated to preparing students for the job market and it accomplishes this through systematic career development, with an ongoing commitment to combine the best professional projects by students with the demands of businesses. The internship is an excellent springboard to the professional world, evidenced by the fact that six months after completing the full-time master at Alma Bologna Business School, an average of 85% of alumni are working in a company. FEES The tuition fee for the Master is 11,200 euros (VAT free) to be paid in three installments: First installment: 1.500,00 euros Second installment: 6.000,00 euros Third installment: 3.700,00 euros The fee includes participation in theMaster, all the study material available through the online platform, and access to the Alma Bologna Business School such as: personal account for the Alma wi-fi, use of the PC in the Computer Lab, access to the study areas, access to the internal gym, special rates for the School restaurant. Furthermore, the fee gives participants the right to take advantage of the supporting activities of the School, such as the language courses and the master lectures by invitation. Free parking is also available within the BBS campus. Additionally, with the Student Card of the University of Bologna, students have access to all of the university facilities, including over 100 libraries, digital resources and study halls (including databases and online subscriptions); the three city center canteens and all university student related discount offers. HONOR LOAN Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years No early closing fees SCHOLARSHIPS Bologna Business School provides merit-based partial scholarships to the leading candidates in the selection process. Furthermore, at the end of the master, the School assigns a prize to the best student. The cost of the Master can be covered in full or partially by third parties: public bodies, foundations, or companies. INPS Thanks to the contribution of INPS (Istituto Nazionale della Previdenza Sociale), scholarships of 10.000 euros will be available to INPS employees or retired members, to their children or orphans. [-]

Master in Business Management / Latin American Markets

Campus Full time 12  December 2016 Italy Bologna

The Master in Business Management – Latin American Markets, was conceived in order to train contemporary managers to be capable of successfully applying marketing, finance and production techniques to the unique and specific aspects linked to this new emerging market. [+]

Master in Business Management / Latin American Markets The Master in Business Management – Latin American Markets, was conceived in order to train contemporary managers to be capable of successfully applying marketing, finance and production techniques to the unique and specific aspects linked to this new emerging market. The Master is carried out in collaboration with the School of Economics and the School of Foreign Languages and Literature of the University of Bologna, because with any new market it is important to link linguistic and communicative aspects to the comprehension of management tools. For European companies the export to Latin America has reached a quota of more than 25 billion euro per year. The regional environment in this territory displays very characterizing internal differences and cultural peculiarities. This Master helps in understanding the business opportunities of this market and evaluating its environmental, normative and cultural obstacles and potentials. The Latin American Markets track of the Master in Business Management provides a study period in Bologna for learning the analytical, operative, research, management and marketing tools necessary for managing a company interested in internationalization. Furthermore, thanks to a special partnership with universities and local businesses, the Master in enriched with a studyterm and business project which will be carried out on-site in Buenos Aires. The Master concludes with a 3-month internship at a company. THE MASTER IS AN INVESTMENT. THE HONOR LOAN IS THE WAY TO FUND IT. “PerTe Prestito Con Lode”, a long-term and low-interest honor loan, with no collateral required to cover the full amount of the tuition fee. KEY FACTS FORMAT: Full-time LANGUAGE: Italian DURATION: 12 months CFU/ECTS: 60 AVERAGE AGE: 26 PARTICIPANTS: 20-50 CALENDAR APPLICATION DEADLINE: November 11, 2016 SELECTION: November 16, 2016 ENROLLMENT DEADLINE: December 12, 2016 START DATE: December 2016 STRUCTURE The Master in Business Management – Latin American Markets is a full-time program structured in 1,500 hours of learning activities over 12 months of study, divided into: 360 hours of lecturing, an estimated 540 hours of independent study, and 600 hours of internship. The structure of the Master is divided into three terms: First term: December 2016-April 2017, in Bologna Second term: May 2017-July 2017,in BuenosAires, in the Argentinian campus of the University of Bologna Internship: September 2017-December 2017, in Latin America or Italy, as the student chooses. One of the unique characteristics of the Latin American Markets concentration is that it is conducted in two locations. During the first term, the Master takes place at the Bologna campus of the Bologna Business School, with courses in business administration intended to consolidate and apply to company cases the concepts, and technical and operational methodologies learned in class. From May onwards, students move to the Buenos Aires campus of the University of Bologna, where they participate in courses and projects with partner companies with a focus on Latin American markets. The component of the master held in Buenos Aires will be conducted mainly in Spanish, so knowledge of the language is a mandatory requirement for entry to the master. Classroom participation is about 30 hours per week and is structured in order to allow time to work in groups, while not neglecting individual students focus and management of interpersonal relationships. The course is enriched by 3 extensive company projects with a sectorial approach (each lasting one month) that are spaced and integrated with classroom activities and case studies. The Master offers courses of Business Administration intended to consolidate the conceptual knowledge, and the operational techniques that are applied to companies. There are also courses and projects with a focus on sectorial issues of Latin American Markets. Business Administration courses are concentrated mainly in the first term and are common to all the Master specializations; while track specific courses and company projects take place in the second term. The Master program is constantly updated and adjusted to market needs through continuous interaction between faculty and a specific Management Committee: Lorenzo Baroncini, President and Director General, Ducati Energía Sud América S.A. • Pablo Cámara,President, Coffice S.A., Lavazza • Nicolás De Gracia, President and CEO, Telespazio Argentina S.A. • José María Hidalgo, General Director, ENDESA • Franco Livini, President, Pirelli Neumáticos SAIC • Cesare Margotta, President, Seguros Generali Argentina, Vicepresident, Caja de Ahorro y Seguros S.A. • Rubén Cesar Moleon, Managing Director, Pilotes Trevi • Cristiano Santiago Argentino Rattazzi, President, Fiat Argentina, Vicepresident, ADEFA • Natale A. Rigano, President, Fiat Industrial Argentina COURSES ADMINISTRATION AND AUDIT BUSINESS COMMUNICATION BUSINESS SPANISH CORPORATE FINANCE DIGITAL MARKETING INTERNATIONALIZATION OF COMPANIES IN LATIN AMERICAN MARKETS MANAGEMENT OF LATIN AMERICAN MARKETS MARKETING MARKETING RESEARCH SUPPLY CHAIN MANAGEMENT LEARNING METHOD The educational sessions provide different learning methods, including lectures, simulations, discussions of case studies, presentations by companies, testimonies and group work. The curriculum is complete with a series of Master Lectures given by professionals from the world of business, academia, and politics, which also provide numerous opportunities for discussion and interaction with the business world through case histories. The program is developed in close collaboration with business partners both during the courses and during the three sectorial company projects; the didactic approach is totally different from traditional university courses, as the lessons of the Master provide practical tools which allow practitioners to carry out concrete projects. This project vision consists of: a business plan (January to December 2017) developed during the entire Master 3 major projects of 1 month each (May, June and July 2017) related to the chosen field other shorter projects within single lessons the final project for the internship. CAREER DEVELOPMENT Building synergies with businesses is a priority and a distinguishing characteristic of all programs of the Alma Bologna Business School, including the Master in Business Management – Latin American Markets. The School is fully dedicated to preparing students for the job market and it accomplishes this through systematic career development, with an ongoing commitment to combine the best professional projects by students with the demands of businesses. The internship is an excellent springboard to the professional world, evidenced by the fact that six months after completing the full-time master at Alma Bologna Business School, an average of 85% of alumni are working in a company. FEES The tuition fee for the Master is 11,200 euros (VAT free) to be paid in three installments: First installment: 1.500,00 euros Second installment: 6.000,00 euros Third installment: 3.700,00 euros The fee includes participation in theMaster, all the study material available through the online platform, and access to the services and facilities of Alma Bologna Business School such as: personal account for the Alma wi-fi, use of the PC in the Computer Lab, access to the study areas, access to the internal gym, special rates for the School restaurant. Furthermore, the fee gives participants the right to take advantage of the supporting activities of the School, such as the language courses and the master lectures by invitation. Free parking is also available within the BBS campus. Additionally, with the Student Card of the University of Bologna, students have access to all of the university facilities, including over 100 libraries, digital resources and study halls (including databases and online subscriptions); the three city center canteens and all university student related discount offers. HONOR LOAN Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years No early closing fees SCHOLARSHIPS Bologna Business School provides merit-based partial scholarships to the leading candidates in the selection process. Furthermore, at the end of the master, the School assigns a prize to the best student. Furthermore, participants enrolling in the Master in Business Management with a concentration in Latin American Markets are entitled to a special fee reduction of 2,000 euros. The cost of the Master can be covered in full or partially by third parties: public bodies, foundations, or companies. INPS Thanks to the contribution of INPS (Istituto Nazionale della Previdenza Sociale), scholarships of 10.000 euros will be available to INPS employees or retired members, to their children or orphans. [-]

Master in Business Management / Made in Italy

Campus Full time 12  December 2016 Italy Bologna

The Made in Italy specialization of the Master in Business Management was conceived in order to train future managers in the italian luxury, fashion and design sectors. [+]

Master in Business Management / Made in Italy The Made in Italy specialization of the Master in Business Management was conceived in order to train future managers in the italian luxury, fashion and design sectors. This track strategically prepares students to combine their passion for Italian products with a deep understanding of the unique characteristics of this universally recognized brand, Made in Italy. Because of its success the Made in Italy brand has always been subjected to imitation and replication. Our dynamic 12-month program is complete with networking and interaction with entrepreneurs, managers and influencers in the sectors with a high symbolic value, international master lectures, project work in collaboration with the talents of the sector, as well as a personalized placement service, which allows for privileged access to the business-world. (85% of our graduates achieve placement within 6 months). Made in Italy is a unifying factor in numerous industrial sectors and leading companies, and above all, an opportunity for thousands of Italian businesses. Today the sector needs managers capable of understanding its value, who can operate in a global market while remaining linked to their country and its strongest points, to empower the passion for the product while relying on their own technical knowledge and capabilities. The Master responds to these needs, providing you with the technical tools needed to increase the value of the products and strengthen your “Made in Italy” know-how while building strong and competitive brands for the global market. The Made in Italy track of the Master in Business Management is divided into 3 terms, integrating classroom activities with applicable testimonials, group projects, workshops and business projects with a duration of 1 month each. The Master concludes with an internship at a company. THE MASTER IS AN INVESTMENT. THE HONOR LOAN IS THE WAY TO FUND IT. “PerTe Prestito Con Lode”, a long-term and low-interest honor loan, with no collateral required to cover the full amount of the tuition fee. KEY FACTS FORMAT: Full-time LANGUAGE: Italian DURATION: 12 months CFU/ECTS: 60 AVERAGE AGE: 26 PARTICIPANTS: 20-50 CALENDAR APPLICATION DEADLINE: November 11, 2016 SELECTION: November 16, 2016 ENROLLMENT DEADLINE: December 12, 2016 START DATE: December 2016 STRUCTURE The Master in Business Management – Made in Italy is is a full-time program structured in 1,500 hours of learning activities over 12 months of study, divided into: 360 hours of lecturing, an estimated 540 hours of independent study, and 600 hours of internship. The structure of the Master is divided into three terms: First term: December 2016 – April 2017 Second term: May 2017 – July 2017 Internship: September 2017 – December 2017 Classroom participation is about 30 hours per week structured in order to allow time to work in groups, while not neglecting individual students focus and management of interpersonal relationships. The course is enriched by 3 extensive company projects with a sectorial approach (each lasting one month) that are spaced and integrated with classroom activities and case studies. The Master offers Business Administration courses intended to consolidate the conceptual knowledge and the operational techniques that are applied to companies. There are also courses and projects with a focus on sectorial issues of Made in Italy. Business Administration courses are concentrated mainly in the first term and are common to all the Master specializations; while track specific courses and company projects take place in the second term. Given the importance of English language in business, the School offers the opportunity to participate in English conversation sessions within the classroom. The Master program is constantly updated and adjusted to market needs through continuous interaction between faculty and a specific Management Committee: Antonio Allegra, Director, Italian Market Stickers & Cards, Panini • Arrigo Berni, CEO, Moleskine • Giuseppe Bulone, Director, Leather Goods Division, Dolce & Gabbana • Alessandro Chiesa, Hiring Manager, Ferrari Auto • Corrado Colli, Global Business Director, Technogym • Alberto Festa, CEO, Bulgari Italy • Michele Furlanetto, Consultant, Blum • Gianmarco Messori, President, Messori Italy • Gianni Romiti, CEO, Keyart • Jenny Zanotti, Retail Director, Zanotti COURSES ADMINISTRATION AND AUDIT BUSINESS COMMUNICATION CORPORATE FINANCE DIGITAL MARKETING EXPORT MANAGEMENT INDUSTRIAL DESIGN MADE IN ITALY MANAGEMENT MARKETING MARKETING RESEARCH SUPPLY CHAIN MANAGEMENT LEARNING METHOD The educational sessions provide different learning methods, including lectures, simulations, discussions of case studies, presentations by companies, testimonials and group work. The curriculum is complete with a series of Master Lectures given by professionals from the world of business, academia, and politics, which also provide numerous opportunities for discussion and interaction with the business world through case histories. The program is developed in close collaboration with business partners both during the courses and during the three sectorial company projects; the didactic approach is totally different from traditional university courses, as the lessons of the Master provide practical tools which allow practitioners to carry out concrete projects. This project vision consists of: a business plan (January to December 2017) developed during the entire Master 3 major projects of 1 month each (May, June and July 2017) related to the chosen field other shorter projects within single lessons the final project for the internship. CAREER DEVELOPMENT Building synergies with businesses is a priority and a distinguishing characteristic of all programs of the Alma Bologna Business School, including the Master in Business Management – Made in Italy. The School is fully dedicated to preparing students for the job market and it accomplishes this through systematic career development, with an ongoing commitment to combine the best professional projects by students with the demands of businesses. The internship is an excellent springboard to the professional world, evidenced by the fact that six months after completing the full-time master at Alma Bologna Business School, an average of 85% of alumni are working in a company. FEES The tuition fee for the Master is 11,200 euros (VAT free) to be paid in three installments: First installment: 1.500,00 euros Second installment: 6.000,00 euros Third installment: 3.700,00 euros The fee includes participation in theMaster, all the study material available through the online platform, and access to the Alma Bologna Business School such as: personal account for the Alma wi-fi, use of the PCs in the Computer Lab, access to the study areas, access to the internal gym, special rates for the School restaurant. Furthermore, the fee gives participants the right to take advantage of the supporting activities of the School, such as the language courses and the master lectures by invitation. Free parking is also available within the BBS campus. Additionally, with the Student Card of the University of Bologna, students have access to all of the university facilities, including over 100 libraries, digital resources and study halls (including databases and online subscriptions); the three city center canteens and all university student related discount offers. HONOR LOAN Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years No early closing fees SCHOLARSHIPS Bologna Business School provides merit-based partial scholarships to the leading candidates in the selection process. Furthermore, at the end of the master, the School assigns a prize to the best student. The cost of the Master can be covered in full or partially by third parties: public bodies, foundations, or companies. INPS Thanks to the contribution of INPS (Istituto Nazionale della Previdenza Sociale), scholarships of 10.000 euros will be available to INPS employees or retired members, to their children or orphans. [-]

Master in Business Management / Retail Management

Campus Full time 12  December 2016 Italy Bologna

The Retail Management specialization of the Master in Business Management is designed to train future managers in the distribution sector and the consumer goods industry by supplying them with practical experience and knowledge... [+]

Master in Business Management / Retail Management The Retail Management specialization of the Master in Business Management is designed to train future managers in the distribution sector and the consumer goods industry by supplying them with practical experience and knowledge which combines techniques tailored to the marketing, finance and production production components of this industry. Our students will be ready to overcome the typical problems and break-through barriers of this challenging sector. A year of study involves, interaction, immersion, direct contact with entrepreneurs, managers and leaders of the retail industry, international master lectures, project work in collaboration with the most important professionals in the sector, all this comes with a personalized placement which will enable quick insertion in the sector (85% of our graduates achieve placement within 6 months). A successful business in the retail world, from large retail stores to privately owned stores, can not go without tools for planning, marketing of the product and means of marketing, internationalization of business strategies and market analysis. The Master prepares professionals with specific skills, by turning them into managers capable of steering the company’s offers in the appropriate commercial channels, to seize the opportunities of the new logic of e-business projects and innovative distribution. The Retail Management track of the Master in Business Management is divided into 3 terms that integrate classroom activities, relevant work testimonials, group work, workshops, and corporate projects which last for one month each and are in the context of distribution. The Master concludes with an internship in a company. THE MASTER IS AN INVESTMENT. THE HONOR LOAN IS THE WAY TO FUND IT. “PerTe Prestito Con Lode”, a long-term and low-interest honor loan, with no collateral required to cover the full amount of the tuition fee. KEY FACTS FORMAT: Full-time LANGUAGE: Italian DURATION: 12 months CFU/ECTS: 60 AVERAGE AGE: 26 PARTICIPANTS: 20-50 CALENDAR APPLICATION DEADLINE: November 11, 2016 SELECTION: November 16, 2016 ENROLLMENT DEADLINE: December 12, 2016 START DATE: December 2016 STRUCTURE The Master in Business Management – Retail Management is a full-time program structured in 1,500 hours of learning activities over 12 months of study, divided into: 360 hours of lecturing, an estimated 540 hours of independent study, and 600 hours of internship. The structure of the Master is divided into three terms: First term: December 2016 – April 2017 Second term: May 2017 – July 2017 Internship: September 2017 – March 2017 Classroom participation is about 30 hours per week structured in order to allow time to work in groups, while not neglecting individual students focus and management of interpersonal relationships. The course is enriched by 3 extensive company projects with a sectorial approach (each lasting one month) that are spaced and integrated with classroom activities and case studies. The Master offers Business Administration courses intended to consolidate the conceptual knowledge and the operational techniques that are applied to the companies. There are also courses and projects with a focus on sectorial issues of Retail Management. Business Administration courses are concentrated mainly in the first term and are common to all the Master specializations; while track specific courses and company projects take place in the second term. Given the importance of English language in business, the School offers the opportunity to participate in English conversation sessions within the classroom. The Master program is constantly updated and adjusted to market needs through continuous interaction between faculty and a specific Management Committee: Fabio Aiola, Retail Director Europa, Valentino • Serena Boni, Director of SARC di Gruppo, Unipol Assicurazioni • Gianluca Camplone, Partner, Mc Kinsey & Co • Carlo Caranza, Managing Consultant • Fabio D’Angelantonio, Vice President Executive Retail Lusso e Sole, Luxottica • Oscar Farinetti, Founder, Eataly • Fabrizio Penta, Business Director, Mandarina Duck • Ivano Piran, HR Director, Profumerie Limoni • Gianni Tofanelli, Marketing Manager, Chiarezza.it • Angelo Trubia, HR Director, Gruppo Mercatone Uno COURSES ADMINISTRATION AND AUDIT BUSINESS COMMUNICATION CATEGORY MANAGEMENT CORPORATE FINANCE DIGITAL MARKETING ECONOMIC AND FINANCIAL ANALYSIS OF THE DISTRIBUTION MARKETING MARKETING RESEARCH RETAIL MANAGEMENT SUPPLY CHAIN MANAGEMENT LEARNING METHOD The educational sessions provide different learning methods, including lectures, simulations, discussions of case studies, presentations by companies, testimonies, and group work. The curriculum is complete with a series of Master Lectures given by professionals from the world of business, academia, and politics, which also provide numerous opportunities for discussion and interaction with the business world through case histories. The program is developed in close collaboration with business partners both during the courses, and during the three sectorial company projects; the didactic approach is totally different from traditional university courses, as the lessons of the Master provide practical tools which allow practitioners to carry out concrete projects. This project vision consists of: A business plan (January to December 2017) developed during the entire Master 3 major projects of 1 month each (May, June and July 2017) related to the chosen field Other shorter projects within single lessons The final project for the internship. CAREER DEVELOPMENT Building synergies with businesses is a priority and a distinguishing characteristic of all programs of the Alma Bologna Business School, including the Master in Business Administration – Retail Management. The School is fully dedicated to preparing students for the job market and it accomplishes this through systematic career development, with an ongoing commitment to combine the best professional projects by students with the demands of businesses. The internship is an excellent springboard to the professional world, evidenced by the fact that six months after completing the full-time master at Alma Bologna Business School, an average of 85% of alumni are working in a company. FEES The tuition fee for the Master is 11.200 euro (VAT free) which is divided into two installments: First installment: 1.500,00 euros Second installment: 6.000,00 euros Third installment: 3.700,00 euros The fee includes participation in the Master, all the study material available through the online platform, and access to the services and facilities of Bologna Business School such as: personal account for the Alma wi-fi, use of the PCs in the Computer Lab, access to the study areas, access to the internal gym, special rates for the School restaurant. Furthermore, the fee gives participants the right to take advantage of the supporting activities of the School, such as the language courses and the master lectures by invitation. Free parking is also available within the BBS campus. Additionally, with the Student Card of the University of Bologna, students have access to all of the university facilities, including over 100 libraries, digital resources and study halls (including databases and online subscriptions); the three city center canteens and all university student related discount offers. HONOR LOAN Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years No early closing fees SCHOLARSHIPS Bologna Business School provides merit-based partial scholarships to the leading candidates in the selection process. Furthermore, at the end of the master, the School assigns a prize to the best student. The cost of the Master can be covered in full or partially by third parties: public bodies, foundations, or companies. INPS Thanks to the contribution of INPS (Istituto Nazionale della Previdenza Sociale), scholarships of 10.000 euros will be available to INPS employees or retired members, to their children or orphans. [-]

Master in Data Science

Campus Full time 12  December 2016 Italy Bologna

The Master in Data Science is designed for recent graduates interested in management and data analysis and whom would like to take on a role which is central to any business and its value creation: the Data Scientist, having already become one of the most sought-after experts in the professional world. The data business is becoming a key sector for the European economy, the development of products and... [+]

The Master in Data Science is designed for recent graduates interested in management and data analysis and whom would like to take on a role which is central to any business and its value creation: the Data Scientist, having already become one of the most sought-after experts in the professional world. The data business is becoming a key sector for the European economy, the development of products and services based on data and the analysis of data collected in companies, public entities or that are available on social networks. The aim being to obtain operational indications and to identify new business opportunities. In one word: Big Data, but not exclusively. Companies, in fact, have both a need and an urgency to manage the acquisition, presentation, sharing, analysis and visualization of data. The Data Scientist is defined by the Economist as “the most interesting job of the twenty-first century, combining the skills of an IT technician, statistician and storyteller to extract the golden nuggets hidden under the mountains of data.” The Master in Data Science offers 3 different types of skills: solid computer training, am understanding of the technological aspects and knowledge of business dynamics. This Master creates professionals with across-the-board skills whom are able to relate with the company’s management. The program concludes with a Field Laboratory Work and a company internship. Structure The master in Data Science is a full-time program structured in 1,500 hours of learning activities over 12 months of study, divided into: 360 hours of lecturing, an estimated 540 hours of independent study, and 600 hours of internship. The structure of the Master is divided into three terms: First cycle: December 2016 – April 2017 Second cycle: April 2017 – July 2017 Internship: August 2017 – December 2017 Classroom participation is about 30 hours per week structured in order to allow time to work in groups, while not neglecting individual students focus and management of interpersonal relationships. Learning Method The educational sessions provide different learning methods, including lectures, simulations, discussions of case studies and presentations by companies, testimonials, and group work. The curriculum is completed with master lectures held by professionals from the worlds of business, academia and politics, with opportunities for discussion and interaction with the business world through case histories. Fees The tuition fees for the 2016/2017 academic year are 14,800 euros to be paid in several instalments, the first one upon enrollment. The fees cover all academic materials via the online learning platform, all the facilities of the Alma Bologna Business School including use of the computers and secure personal Wi-Fi accounts, access to the study areas and gym, as well as student discount in the School’s cafeteria. Free parking is also available within the grounds of the School. In addition, with your University of Bologna Student Card you will have access to all university facilities with more than 100 libraries (including online subscriptions and databases), the 3 city centre canteens and all university student related discount offers. Scholarship/Financial Aid At Bologna Business School we understand the importance of financial aid in supporting our students in achieving their educational goals. We are aware that an advanced, high quality training path can be a significant commitment but we also truly believe that investing in one’s future always pays back. Bologna Business School is pleased to offer partial scholarships to the most meriting students: there are scholarships of 6,000 euros each and scholarships of 4,000 euros each. All applicants will be considered for a scholarship – no specific application is required. Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years Without early closing fees [-]

Master in Digital Commerce

Campus Full time December 2016 Italy Bologna

Every industry is looking for managers who are able to create, manage and monitor digital sales. The Master in Digital Commerce provides the skills to design the strategy and to perform successfully on any kind of commercial channel, becoming a specialist in Digital Marketing... [+]

Every industry is looking for managers who are able to create, manage and monitor digital sales. The Master in Digital Commerce provides the skills to design the strategy and to perform successfully on any kind of commercial channel, becoming a specialist in Digital Marketing. Main achievements for participants will be: learning to define strategies for success in the online environment developing digital-sales projects knowing and marketing the different types of retail shops and platforms working as a professional in any field of digital marketing including web usability, email marketing, search engine optimization and marketing, web analytics. Thanks to the participation of a group of companies worldwide known as industry leaders, this master is an unprecedented blend of scientific knowledge and international best practices. It imparts a coherent body of managerial and technological knowledge, centering on omnichannel and digital marketing in order to boost young graduates’ careers. The Master in Digital Commerce is a 12 month full-time program, taught entirely in English. A 600-hour internship will help students to improve their problem solving skills, giving them the opportunity to face actual situations that normally arise within the professional world. Structure The master in Digital Commerce is a full-time program structured in 1,500 hours of learning activities over 12 months of study, divided into: 360 hours of lecturing, an estimated 540 hours of independent study, and 600 hours of internship. The structure of the Master is divided into four phases: First cycle: December 2016 Second cycle: January 2017 – June 2017 Third cycle: July 2017 Internship: August 2017 – November 2017 Classroom participation is about 30 hours per week structured in order to allow time to work in groups, while not neglecting individual students focus and management of interpersonal relationships. Courses Accounting Data Management and Security Digital Advertising Digital Customer Relationship Management Fundamentals of Economics And General Management Marketing Marketing Research and Analytics Omnichannel Retail Management Social Media Management Standard Platform Tools Supply Chain Management Ux and User Interface Management Web Technology Fundamentals Learning Method The educational sessions provide different learning methods, including lectures, simulations, discussions of case studies and presentations by companies, testimonials, and group work. The curriculum is completed with master lectures held by professionals from the worlds of business, academia and politics, with opportunities for discussion and interaction with the business world through case histories. Career Development Building synergies with businesses is a priority and a distinguishing characteristic of all programs of Bologna Business School, including the Master in Digital Commerce. The School is fully dedicated to preparing students for the job market and it accomplishes this through systematic career development, with an ongoing commitment to combine the best professional projects by students with the demands of businesses. The internship is an excellent springboard to the professional world, evidenced by the fact that six months after completing the full-time master at Bologna Business School, an average of 85% of alumni are working in a company. Fees The tuition fees for the Master is 14,800 euros (VAT free) The fee includes participation in the Master, all the study material available through the online platform, and access to the services and facilities of Bologna Business School such as: personal account for the BBS wi-fi, use of the pcs in the Computer Lab, access to the study areas, access to the internal gym, special rates for the School restaurant. Furthermore, the fee gives participants the right to take advantage of the supporting activities of the School, such as the language courses and the master lectures by invitation. Free parking is also available within the ground of the School. Honor Loan Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years Without early closing fees Scholarships At Bologna Business School we understand the importance of financial aid in supporting our students in achieving their educational goals. We are aware that an advanced, high quality training path can be a significant commitment but we also truly believe that investing in one’s future always pays back. Bologna Business School is pleased to offer partial scholarships to the most meriting students. All of these scholarships are merit-based and will be awarded to the top-ranked candidates in the selection process. The students who come out on top in the selections will be students who not only come from strong academic or practical backgrounds but also those who display the strongest motivation to take part in this program. There are scholarships of 6,000 euros each and scholarships of 4,000 euros each. All applicants will be considered for a scholarship – no specific application is required. They are awarded over the course of every round of selection and if you have performed well enough to merit one of them, you will be informed at the moment of admission. The scholarships act as tuition waivers, so that they result in a deduction of the total amount of the tuition fees due. Requirements For the registration it is necessary to have: a Bachelor’s Degree (must be obtained by the enrollment deadline) English language proficiency Admission to the program is subject to the positive assessment of your individual interview and English test, if it’s not the candidate’s native language. Application Process This Master’s is open to all applicants with a bachelor’s degree obtained before the enrolment deadline of each round. There are two rounds of admissions, the first round will be open for applications until September 2016.
 The second round will open in September and will close in November 2016. CV Degree certificate with accompanying transcript Photocopy of you ID or passport Motivation letter Reference letter(s) (optional but advised) The selection process will be held at Bologna Business School. The selections for the first round will take place in October 2016
 and the selections for the second round will take place in November. In line with the number of available places, admission to the program is granted according to the position on the list of qualified candidates, drawn up on the basis of the total score awarded at the end of the admissions process. [-]

Master in Human Resources and Organization

Campus Full time 12  December 2016 Italy Bologna

The MHRO is a full-time (and full-experience) English program, which aims to prepare graduates from any discipline to master organizational design and human resources management challenges in multicultural contexts. This program is both a Master of Science and Master of Practice, so to speak. While the academic excellence is assured by international-focused Academic Professors, you will have the opportunity to... [+]

Why do firms perform better than others? We’ll answer this question together. But some assure that it depends on strategy and others on technology or products. We will discover that companies’ performance relies on how top-management teams formulate and implement strategies, how organizations are designed in order to exploit the potential of technologies, and how people collaborate to innovate products and services. Organizations and people are at the center of the stage, both in the world economy and in this program. The MHRO is a full-time (and full-experience) English program, which aims to prepare graduates from any discipline to master organizational design and human resources management challenges in multicultural contexts. This program is both a Master of Science and Master of Practice, so to speak. While the academic excellence is assured by international-focused Academic Professors, you will have the opportunity to address different issues working with managers all along the year. Interactive Classes, Leaders’ Lectures, Team Assignments, In-company Workshops, Skill Labs, Career Counseling, 1-month Team Project Work with an O&HR Director, Meetings with the School’s network of Alumni, and a 3-to-4-month Internship provide a unique context for challenging yourself, learning, and starting off a successful career on business or consulting firms. It’s the first Italian Inter-University Master in HRO, thanks to the collaboration of the Universities of Bologna, Ferrara, Modena, and Reggio Emilia. Partnerships The Master is sponsored by the Italian Association of Human Resources Management (AIDP). The Association will give the best Project Work Team the “AIDP Award for Bar-raisers” that consists of a study tour in Europe and a visit to a multinational company for an amount equivalent to €3,000. Courses Comparative Industrial Relations Corporate and Labor Law In The EU Cross-Culture and Organizational Communication Global Strategy HR Departments Hr Systems and Processes International HR Management Knowledge Management and ITC Labor Policies in The EU Organizational Behavior Organizational Design Organizational Theory Performance Management & Compensation Recruitment and Onboarding Strategic Accounting Training and Life-Long Learning Work-Life Balance, Diversity Management and Occupational Well-Being Fees The tuition fees for the 2016/2017 academic year are 14,800 euros to be paid in several instalments, the first one upon enrollment. The fees cover all academic materials via the online learning platform, all the facilities of the Alma Bologna Business School including use of the computers and secure personal Wi-Fi accounts, access to the study areas and gym, as well as student discount in the School’s cafeteria. Free parking is also available within the grounds of the School. In addition, with your University of Bologna Student Card you will have access to all university facilities with more than 100 libraries (including online subscriptions and databases), the 3 city centre canteens and all university student related discount offers. Scholarship/Financial Aid At Bologna Business School we understand the importance of financial aid in supporting our students in achieving their educational goals. We are aware that an advanced, high quality training path can be a significant commitment but we also truly believe that investing in one’s future always pays back. Bologna Business School is pleased to offer partial scholarships to the most meriting students: there are scholarships of 6,000 euros each and scholarships of 4,000 euros each. All applicants will be considered for a scholarship – no specific application is required. Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years Without early closing fees [-]

Master in Marketing, Communication and New Media

Campus Full time 12  December 2016 Italy Bologna

The Master in Marketing, Communication and New Media is a full-time English program which aims to prepare graduates from any discipline to manage the methods and techniques of both traditional and digital media in an industry undergoing a continuous revolution. 96% of placement in 6 months. Through the expansion of mobile devices every day more and more people around the world connect to social media: Twitter has... [+]

The Master in Marketing, Communication and New Media is a full-time English program which aims to prepare graduates from any discipline to manage the methods and techniques of both traditional and digital media in an industry undergoing a continuous revolution. 96% of placement in 6 months. Through the expansion of mobile devices every day more and more people around the world connect to social media: Twitter has 230 million users, Google+ has 500 million, YouTube 800 million and Facebook 1.23 billion. What we are witnessing is more than a technological revolution, it is a deep socio-cultural transformation. Companies the world over who are constantly increasing the amount that they invest in their online advertising to improve their relationship with the consumers and the business community. Together with the partner IAB (International Advertising Bureau), this Master’s degree provides students with the qualifications and skills to start a managerial or consultant career in the field of digital communications. A unique atmosphere of a 16th Century Villa in the hills of Bologna you will study Marketing, Communication and New Media: the subject that will shape the 21st Century. During an international course with students from all the world, a Faculty composed by professors, managers and entrepreneurs, thanks to project works, company projects and master lectures students get in touch with the key worlds of the digital era: listen, publish content, share and participate. The Master concludes with an internship at a company. Structure The Master’s degree is a 12-month full-time program including an internship or project work (total length: 1500 working hours). The academic part is divided into two terms. You will cover 1000 hours of study: 400 hours of classroom activities and 600 hours of individual/group work. During the first term you will study the fundamentals of marketing and communication, while the second term will deal with practical aspects and focus on the new media tools you will use in your professional career (you can find more detailed information about the courses you will study in the section ‘Courses’ below). The two terms are followed by an internship period of 500 working hours. This internship can be carried out at various companies and agencies in Italy or abroad. It is your chance to put into practice the theory and techniques learned during the two academic terms by working on marketing and communication strategies/campaigns, analyze and create solutions to real problems and work on action plans. You are expected to make the most of these opportunities by learning from the professionals you will be working with. At the end of the internship you will be required to hand in a ‘Final Report’, which you will present to the Director of Studies showcasing your activities and analyzing the theories and lessons learned during the academic part. Students who are interested can also choose to take an extracurricular course of Italian. First term: December 2016 – April 2017 Kick Off & Ice-Breaking activities Fundamental courses: Accounting; Corporate Communication; Information Systems and Databases; Business and Trade Marketing; Marketing and Marketing Research Second term: April 2017 – July 2017 Focused courses: Digital Interactive Marketing; Integrated Communication Planning; Industry Structure of Digital Communication; Strategic Positioning and Online/Offline Reputation; Search Marketing and Web Analytics for Businesses; Web Technologies Internship: August 2017 – December 2017 Practical Experience Final Project Learning Method The main aim of our teaching staff is to first lay down a solid grounding of theory before starting to build on that by introducing more practical aspects. This will result in you confidently entering the working environments of this industry, ready to deal with the scenarios you will face. The teaching staff will help you grasp these concepts and techniques through the use of lectures and seminars; group projects and company visits; guest speakers and case studies; videos and presentations; individual assignments and assisted private studying. The courses are set up to give the maximum freedom to learn to the students and allow the professors to teach and assess the students in the best way possible. Assessments can take the form of individual/group presentations, projects, oral and written exams as well as, of course, class participation. Fees The tuition fees for the 2016/2017 academic year are 14,800 euros to be paid in several instalments, the first one upon enrollment. The fees cover all academic materials via the online learning platform, all the facilities of the Alma Bologna Business School including use of the computers and secure personal Wi-Fi accounts, access to the study areas and gym, as well as student discount in the School’s cafeteria. Free parking is also available within the grounds of the School. In addition, with your University of Bologna Student Card you will have access to all university facilities with more than 100 libraries (including online subscriptions and databases), the 3 city centre canteens and all university student related discount offers. Scholarship/Financial Aid At Bologna Business School we understand the importance of financial aid in supporting our students in achieving their educational goals. We are aware that an advanced, high quality training path can be a significant commitment but we also truly believe that investing in one’s future always pays back. Bologna Business School is pleased to offer partial scholarships to the most meriting students: there are scholarships of 6,000 euros each and scholarships of 4,000 euros each. All applicants will be considered for a scholarship – no specific application is required. Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan. Main characteristics: Loan amount equal to the enrollment fee Reduced interest rate No collateral required Repayable in 10 years Without early closing fees [-]

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Contact

Bologna Business School BBS

Address Via degli Scalini
Bologna, Italia
Website http://www.bbs.unibo.it/
Phone +39 051 209 0111