Part time Master's Degree in Sales in Spain

See Part time Master Degrees in Sales in Spain 2017

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A masters refers to the completion of a graduate study program that prepares students to further their knowledge of a specific subject or advance their careers. The majority of masters are granted by state or public universities.

Within the field of business is a concentration dedicated to the selling of materials, finished products, and other commodities. Sales can be an exciting and growing field for students interested in the challenges of marketing and increasing revenues while forming relationships between industries or countries.

Spain, officially the Kingdom of Spain, is a sovereign state and a member state of the European Union. It is located on the Iberian Peninsula in southwestern Europe. Spanish universities regulate access to their own degrees and they fix the academic fees. They can also offer unofficial postgraduate degrees. The capital city Madrid has possibly the largest number of bars per capita of any European city and a very active nightlife.

Part time Masters Program in Sales in Spain

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Master in Marketing & Sales

EAE Business School
Campus October 2017 Spain Barcelona

Globalisation, new information technologies and new distribution channels are changing marketing’s point of view. Also, consumers have become more and more demanding and have more [+]

Part time Masters Programs in Sales in Spain. Master in Marketing & Sales in Barcelona / Madrid Globalization, new information technologies and new distribution channels are changing marketing’s point of view. Also, consumers have become more and more demanding and have more information, so they are fully aware of what they want and need. All companies need professionals in their Marketing area, capable of successfully leading the correct combination of the three main elements offered by this Master Degree: solid marketing training and knowledge, the skills necessary to know how to respond to the current market and environment and the ability to turn the existing technologies into a competitive advantage. The EAE’s Master in Marketing & Sales in Madrid or Barcelona has three objectives presented in three main areas: To develop the knowledge, skills and attitudes those allow people to contribute towards the marketing area in an efficient manner: Identifying opportunities, threats and changes to the company’s competitive environment and guiding the company’s strategy according to possible scenarios and specific cases. To develop management skills in participants to allow them to succeed in their professional life: Being able to communicate and encourage work teams in a globalized, diverse and multicultural environment, standing out for leadership and negotiation. To provide a clear view of the opportunities and risks of the new marketing trends, and to know how to adapt the company to a new competitive environment: Being able to lead the implementation of new operational management systems aimed at the market and the consumer. Program Introduction to Business Organization: Organization and Business Administration Quantitative techniques Organizational Management: Business and Marketing Planning Process in organizations Market Research, Information Management and Decision Making Financial impact of strategic decisions Marketing in Digital Environments Strategic Marketing Management: Creating value in businesses Delivering customer value Strategic Market Planning and Go-To Market: Sales and Marketing strategies Managing customers and Key Accounts, new models of business organization Business strategies for Customer-Centric Marketing. Business GameMarketing in Digital Environments Marketing & Sales plan ... [-]

Master's Degree In Business Management And Sales Management

EAE Business School
Campus Part time October 2017 Spain Barcelona

The Master in Business Management and Sales Management teaches participants to manage sales teams in a changing and increasingly globalized, a thorough knowledge of our customers and ... [+]

Master in Business Management and Sales Management

In a short time we have witnessed the globalization, the development of new information technologies, comprehensive introduction to the Internet in our lives and new patterns of buying behavior of customers.

Clearly there is a new business paradigm, where the sale is not an end but a means to achieve customer loyalty. In this context, business managers need to strengthen existing and develop new skills that enable them to successfully address the professional and personal challenges they face.

The Master in Business Management and Sales Management teaches participants to manage sales teams in a changing and increasingly globalized, a thorough knowledge of our customers and, ultimately, to handle the tools necessary to achieve sales targets marked by the organization. ... [-]


Master in Marketing & Sales

EAE Business School International
Campus April 2017 Spain Barcelona

With the EAE’s Master in Marketing & Sales in Spain, we offer the key to corporate excellence to professionals in direct contact with customers, equipping them with the skills required by the market. [+]

Part time Masters Programs in Sales in Spain. Master in Marketing & Sales This programme will be conducted in English. With the EAE’s Master in Marketing & Sales in Spain, we offer the key to corporate excellence to professionals in direct contact with customers, equipping them with the skills required by the market. Throughout the programme, the professionals are provided with the conditions to change. Participants in the programme will undergo an experience and process of change. Reasons to do EAE’s Master in Marketing & Sales in Spain: AME and ADIGITAL EAE is a member of two of the main associations of Marketing and Digital Economy of Spain: AME and ADIGITAL. Marketing Association of Spain is an organization whose goal is the valorization and recognition of the profession and activity Marketing. ADIGITAL is the largest multi-sector partnership of the Digital Economy. Marketing Plan Making a Marketing Plan during the master is a key factor, because it helps participants to develop the skills and competences acquired during the program. Furthermore, we enable them to gain greater insight into this management tool, which is fundamental in the strategic development of the company. Certificate in Google Ads EAE gives participants the option of taking specialisation programs free of charge. The ‘Program of Expertise in Google Ads’, with a qualification from EAE and certification from Google. Certificate in IBM’S SPSS EAE gives participants the option of taking specialisation programs free of charge. The the ‘Program in Quantitative Market Research Methods and Specialisation in SPSS’ from IBM with a qualification from EAE. One of the best Master in the area The Master in Marketing and Sales is one of the best according to the ranking of El Mundo. It stands as the second best Masters of Marketing from Spain. The ranking is notable because 100% is taught in English. In addition, values the high employability of its graduates. The second most reputed School of Spain EAE Business School has been named one of the best business schools in the world according to the Merco Ranking. Also, the America Economia's Ranking highlights EAE among the top 15 internationally. Objectives The Master in Marketing & Sales pursues the following aims: DEVELOPMENT. Knowledge skills and attitudes within the marketing department. The course involves: a) Understanding and applying marketing fundamentals and strategies in accordance with the company’s strategy, understanding the Marketing Plan as a basic tool, not only of the department itself, but also of the company’s strategic management. b) Controlling the techniques to obtain information and developing this into a Marketing and Competitive Intelligence Information System. c) Developing the skills necessary to identify opportunities, threats and changes to the company’s competitive environment and adapting the company’s strategy according to possible scenarios. d) Controlling the bases of the different marketing mix policies at the company. NEW MARKETING AND COMMERCIAL TRENDS: To provide a clear view of the opportunities and risks of new marketing trends, and to know how to adapt the company to a new competitive environment developing skills to address specific marketing needs appropriately in different sectors and being able to lead the implementation of new operational management systems aimed at the market and the consumer. MANAGEMENT SKILLS: To enable participants to succeed in their professional life: a) Being able to communicate and encourage work teams in a globalized, diverse and multicultural environment. b) Reaching a full understanding of the organizational processes, in particular, those that allow professionals to create and improve corporate value. c) Analysing the market situation, defining different scenarios, establishing opportunities and defining the business strategy and how to implement it. [-]

International Master In Marketing And Sales In Madrid

Madrid School of Marketing
Campus 400  April 2017 Spain Madrid

The International Master in Marketing and Sales- Face (Madrid) of MSMK, prepares you to develop a comprehensive and holistic view of marketing and sales applied to different business models, which will assume leadership positions, professional responsibility and handle new scenarios from the perspective of a marketing manager or sales manager, at the same time will strengthen the professional performance, confidence and decisiveness, which will transform your career. [+]

PRESENTATION The International Master in Marketing and Sales- Face (Madrid) of MSMK, prepares you to develop a comprehensive and holistic view of marketing and sales applied to different business models, which will assume leadership positions, professional responsibility and handle new scenarios from the perspective of a marketing manager or sales manager, at the same time will strengthen the professional performance, confidence and decisiveness, which will transform your career. The highly specialized in marketing and sales, the program gives you the competence and skills to become a leader at the same time will develop a thorough understanding of strategic planning, finance to marketing professionals, consumer behavior, techniques market research, strategic pricing, the sales management, retail marketing, digital marketing, the businessintelligent, branding and development of strategic marketing plans and others. The International Master in Marketing & Sales - Face (Madrid), allows you to develop the program in the facilities of the emblematic street Principe de Vergara in Madrid, allowing you to combine your profession with your highly specialized training in Management and Marketing, will attend lectures, seminars and workshops by prestigious speakers, you will work in small and quality faculty composed of managers of national and multinational companies and where you will benefit from an Employment Lifetime groups. PROGRAM STRUCTURE 01.DIRECCIÓN STRATEGIC PLANNING AND MARKETING Marketing strategies and value creation The exchange value: needs, wants and demands Markets and demand. The technological factor The strategic planning process PEST analysis environment, market-client segmentation and positioning Competitive analysis and information systems How to develop competitive advantages in technology-based marketing Integrated marketing plan Technologies applied to marketing The extended marketing mix: info + innovation Operational marketing and strategic marketing: integration Control models and key indicators 02.COMPORTAMIENTO CONSUMER AND experiential marketing The Experience Economy: a new scenario to understand and comprehend the consumer Experiential Marketing. The value of the consumer The vision of experiential research: what techniques and tools used depending on the objectives Analysis, roles and types of consumers The design experience Management of the CustomerExperience Management Customerrelationship How the new paradigm affects consumer awareness The paper used in generating experiences Tools for monitoring and creating experiences Experiential Marketing (XM). Management model Common Mistakes in projects customer and employee satisfaction How to tackle a project of experiential innovation Technologies applied to consumer awareness 03.GESTIÓN INNOVATION Innovation as a strategy Myth vs lead it to ask the customer Facing the first stage of innovation: Creativity and designthinking Open innovation and crowdsourcing Barriers and opportunities to sell an innovation project from marketing Technology watch, benchmarking, competitive intelligence and examples for innovation from marketing Developments since the product to selling solutions and value-added services Innovation and product design Co-creation of experiences Change management Management adversity 04.SISTEMA INFORMATION IN MARKETING How to build and develop an effective information system Techniques information processing Strategy and business intelligence Managing data into information Data integration Big Data 05.MARKETING ANALYTICS Principles of strategic analysis in Marketing and Sales Fundamentals and analytical skills to meet the market How to improve the analytical capacity Pricing 06.CUSTOMER ANALYTICS Customer segmentation CustomerLifetimeValue (CLV) Identifying market opportunities Troubleshooting market Customer Acquisition Cross and up selling Churning and attrition Scoring Response Analysis of marketing campaigns and incentives Forecasting Product Portfolio Prevention of neglect and delinquency Fraud detection 07.WEB ANALYTICS Fundamentals and techniques of web analytics Google Analytics: the use and optimization of campaigns Measurement and interpretation of major reports Tracking conversions (Conversion Tracking) Social analytics Science of search (SoS) The conversion funnel Attribution models MARKETING 08.ESTRATEGIAS How to integrate the different strategies in the overall marketing strategy How to integrate technology into the different strategies and their impact on operational actions Positioning and differentiation strategies Branding strategies: architecture and brand management, corporate identity and positioning Product strategies Pricing Strategies Distribution and marketing strategies in the channel. Retail marketing Business to business strategies Communication Strategies 360 Integration of marketing strategies and implementation Overall integrated strategic process: digital - off line Relational 09.ESTRATEGIA How to relate to our client CustomerCentric Management Objectives and strategies of attention and customer loyalty Concepts and strategies of CRM and e-CRM Basic and advanced CRM tools and control systems New techniques and trends in customer relationship management 10.LIDERAZGO EFFECTIVE SALES Commercial Management. Organization and planning of the sales function Management and Personnel Management. Business Coaching Resource management in sales Measurement and evaluation of sales results Strategies remuneration, compensation and fees Sales strategies COMMERCIAL 11.INNOVACIÓN Innovation Markets Customer innovation Qualification and training of the sales team New formats Technological tools Management, Planning and Management Delivering Value 12.BRANDING and corporate identity Branding Basics Keys creative branding Architecture and brand management Process of launching a brand Brand positioning and repositioning E-Branding Brandedcontent and its main technical Branding metrics and brandequity Management of corporate identity Brand reputation and corporate reputation 13.PLATAFORMAS TECHNOLOGY AND MARKETING Systems integration of information Cloud marketing management. Consumer interaction Main technologies and applications 14.DIGITAL MEDIA (Digital Marketing) Digital strategies Creative Strategies Architecture and web usability. Web Design seller SEO and SEM Positioning E-mail marketing Legal environment of the digital area E-commerce and value chain Key factors in the traffic generation campaigns Integrating digital media management in the overall strategy of Marketing 15.SOCIAL MEDIA Social media management Attracting and managing customers through social networks Strategies platforms Management and Monitoring Tools Social media strategies How to effectively manage an online community Manage collaborative opportunities Foster lasting connections How to integrate social media strategy at the overall marketing strategy 16.RETAIL Technology applied to retail marketing Use strategy and technology application in retail E-retail Technology and information systems Interactive systems Touch systems Robotics in retail Integrating retail strategy in the overall marketing strategy 17.MOBILE MARKETING AND INTERACTIVE SYSTEMS Environment and opportunities in mobile marketing Desktop vs mobile strategy Strategy apps vs web strategy Strategy through mobile devices How to integrate mobile social media strategy How to integrate mobile marketing strategy in the overall marketing strategy. Strategies based on physical proximity Techniques customer relations and promotion on mobile devices As enhance branding, interacting with the consumer, through events Customizing devices 18.FINANZAS FOR MANAGERS IN MARKETING / SALES The impact of the decisions of marketing / sales in the general accounts of the company Marketing budgets and sales: analysis, forecasts and deviations ROI in marketing and sales PROJECT END OF MASTER [-]

Masters In Marketing Management And Sales Management, Barcelona (Spanish)

ESERP Business School
Campus October 2017 Spain Barcelona

The Masters of ESERP put special emphasis on skills development, always based on a [+]

Part time Masters Programs in Sales in Spain. The educational content of the Masters is adapted to the requirements of the European Higher Education, offering 60 ECTS credits, whereby a constant effort to improve management skills and optimal development of attitudes such as initiative, teamwork ensures or critical ability. The Masters of ESERP put special emphasis on skills development, always based on current knowledge, that allow students to practice applying the latest tools and techniques strategically. To achieve this we rely on a compound Teaching staff by introducing specialized professionals in classrooms actual problems of modern business organization. For the integration of the student in the business world and in the process of decision making, a system of dynamic and active learning is applied and used as a teaching tool, among others, the case method and simulation. Admission Requirements  They must meet and demonstrate one of the following requirements: Titulación universitaria The Spanish or EU students must submit a photocopy of university degree with original seal of the University of origin, or a notarized photocopy of the original degree. If your title is in preparation tentatively may submit an original certificate of completion of studies and academic record with qualifications, both documents with stamp and signature of the educational institution. In the event that the title is issued in a language other than Spanish, English, Portuguese or French, you must present a certified translation into Spanish duly notarized. Non-EU students must submit a photocopy of the degree to which previously have applied the Apostille of the Hague (the seal is stamped at the consulate itself or Spanish embassy) or equivalent legal seal, in case your country is not subscribed to Hague Convention (will inform the University where he studied). 3 years professional experience In the case of not having the required university qualifications, ESERP allowed to enroll in their Masters programs if a minimum of 3 years of professional experience is proven by the presentation of a certificate made by the Company and signed by the appropriate (and sealed Responsible for Company), stating the period in which professional tasks performed and a brief description of their functions. The student may submit multiple certificates from different companies provided the total compute a minimum of 3 years experience. All certificates must be original. [-]

Master in International Marketing and Sales Management

IQS
Campus September 2017 Spain Barcelona

Objectives: Gain the necessary knowledge and training in the field of international marketing and sales management in order to develop successful careers as sales and marketing professionals in [+]

Master in International Marketing and Sales Management

 

Objectives: Gain the necessary knowledge and training in the field of international marketing and sales management in order to develop successful careers as sales and marketing professionals in today´s international business environment.

 

 

Characteristics

General 

Official EEES postgraduate degree offering 60 ECTS.

Programme structure... [-]


Specialty Sales And Marketing Organization

Formato Educativo
Online & Campus Combined Part time September 2017 Spain Madrid

Aimed at Latin American professionals in order to provide knowledge management and immediate practical application in their professional activity and in particular [+]

Gadex Program. Specialty Sales and Sales Organization Aimed at Latin American professionals in order to provide knowledge management and immediate practical application in their professional activity and in particular executive management, and human linkages, cultural professionals and between professionals and American and Spanish companies.

Requirements - Higher degree or professional experience that guarantees a level of responsibility and a sufficient applied knowledge of the subject of the Master. - Be a citizen of a country in Latin America (including Spain).

Duration Number of hours: 425 hours of effective training include:

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Master’s in Logistics Management and Sales Distribution

ESIC Business & Marketing School
Campus September 2017 Spain Madrid

The Master's in Logistics Management and Sales Distribution from ESIC provides you with solid training in the daily requirements of a manager. [+]

Master’s in Logistics Management and Sales Distribution

The Master's in Logistics Management and Sales Distribution from ESIC provides you with solid training in the daily requirements of a manager.A global view of organisations that, through the resolution of case studies, establishes a valid criteria for decision-making.

Our students acquire a strategic and tactical approach to management that:

    Deals with logistic activities and interaction with business areas such as finance, human resources, quality, innovation, marketing and sales.     Is customer oriented through an analysis of demands from customers, post sales services, the management of expectations, quality standards and relationship management.     Has a multisectorial approach (industry, consumption and services).     Powers the assimilation of concepts, case methods, real case studies and teamwork.     Demonstrates the current business situation in areas such as commercial distribution and logistics, by means of a faculty of expert teachers. ... [-]