The benefits of a Masters extend beyond improving your earning potential. They can provide you with personal and professional skills to accelerate your development. They are also an opportunity to differentiate yourself from your peers, many of whom will have similar A-level and undergraduate qualifications.
Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers.
Master Program in Marketing
As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]
The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student [+]
With a Masters in Marketing Research and Analysis OBS Customers will learn to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with ... [+]
The Full Time Master Program in Marketing and Commercial Management of EAE Business School offers the expertise and management skills to ... [+]
Master in Marketing and Sales Management
The marketing of products and services are faced with increasingly demanding consumers and new distribution channels. The new information technologies energize all market players, dominate serves to provide a competitive response in a global environment and local time.
The Full Time Master Program in Marketing and Commercial Management of EAE Business School offers the expertise and management skills to develop marketing policies able to be guided by the possible scenarios.
Through the development of the program is intended to achieve the fund objectives amental following:
- To train the participants with knowledge and techniques to develop the necessary skills to identify opportunities, threats and changes in the competitive environment of the company and guide the company's strategy in terms of possible scenarios. ... [-]
RMIT’s online Master of Marketing is designed for current and aspiring managers looking to increase their knowledge across an all-of-business approach to marketing. It’s also the perfect tool for entrepreneurs who need to be across every aspect of business marketing to start up a new venture. [+]
This program aims to provide students with an in depth understanding of consumer behaviour, knowledge of the tools and techniques they can use to collect and analyze information about consumers and competitors, and experience in making executive-level decisions. [+]
Master's Programme in Marketing, 120 ECTS
This programme is given by Umeå School of Business and Economics. The objective of this program is to provide students with an in depth understanding of consumer behaviour, knowledge of the tools and techniques they can use to collect and analyze information about consumers and competitors, and experience in making executive-level decisions in the area of marketing management. The program emphasizes the applied use of [analytical] techniques and hands-on experience in designing and implementing marketing strategies in competitive environments through the balanced use of cases, online simulation, statistical software packages, and actual fieldwork experience. This is attractive to employers who need candidates with [analytical and managerial] capacity in todays competitive markets. The programme is also suitable basis for work in functions at a higher level in organizations, firms and governmental as well as non-governmental institutions.... [-]
You will acquire a global vision of the company and its strategic position in the business environment through this program. [+]
What will I get out of this program?The objective of the Masters at EADA is to give participants "professional competitive advantage" by focusing on three fundamental areas. Mastery of specific business tools and techniques. Development of interpersonal competencies that are essential to international managers. Acquiring a global vision of the company and its strategic position in the business environment. Participants will learn to effectively apply the elements of this dynamic "mix of talent" as they develop their professional careers.
MethodologyEADA has developed its own practical, active and participative approach with emphasis on "learning by doing". The methodology reflects companies' demand for professionals with skills such as: the capacity to reflect, ability to act in the face of change, versatility to work in multifunctional teams and adaptability to the challenges of a global environment. ... [-]
The programme "Marketing Management of Business" seeks to develop students’ competence in exact analytical methods, abilities to identify factors determining the development of a business and its environment, to identify a market opportunity, to estimate the threats and the potential consequences for the business, to manage the offer so as to seize the opportunity. [+]
The student should develop applied competencies and practical skills in the acquisition, interpretation reflecting on and application of marketing management principles. The student should obtain a focused competence depending on the topic of the dissertation. [+]
Students reach to make beneficial decisions on an international level through an accurate analysis of the global market, stretagic planning, market segmentation, as we as budget management. [+]
Master in Marketing ManagementStudents reach to make beneficial decisions on an international level through an accurate analysis of the global market, stretagic planning, market segmentation, as we as budget management.Timetable Tue & Thu 19 - 22 hDates: Oct 2013 - Jul 2014Price 4900€
SyllabusThe marketing Management in the Company Product Manager Products Strategy and Brand Positioning Sales Forecasts Product Quality, Logistics and Distribution Trade Fairs, Conventions and Congresses Customer Marketing Marketing in Industrial Companies and Service Companies Optimization of Product Margins Determining Global Commercial Budgets. Strategic External Analysis Analysis of the Customer's Behaviour Technological Innovation Applied to Marketing Branding Markets Internationalization and Globalization Application of Marketing 2.0 in the Company Social Responsibility Marketing Balance Scorecard Final Project ... [-]
This Master in Business Studies - Specialization in Design Management program is taught entirely in English. Students are required to complete 27 courses for 54 credits and a final .... [+]
In markets that are becoming increasingly more competitive, sports marketing and sponsorship have become high impact areas for business success. Consequently, the training of professionals is growing as a demand for specialists in the whole sport marketing cycle, both in business companies as well as in sport foundations, associations, federations and organizations. This Master is a demanding, rigorous and multidimensional program that delves into key marketing and sponsorship issues applied to sport. [+]
The Master spécialisé® Marketing, Design and Creation together managers, designers and engineers. It teaches them to work hand in hand to the company's services through design thinking. Students also learn to work in a cross with other departments, while occupying strategic management functions. [+]
The Master in Fashion Direction / Brand &Product Management (transformation of the previous Master in Fashion Project Management)is aimed to form professionals, with different skills, that are able to contribute to the process of brand management [+]
Master in Fashion Direction: Brand & Product Management
The Master in Fashion Direction / Brand & Product Management (transformation of the previous Master in Fashion Project Management)is aimed to form professionals, with different skills, that are able to contribute to the process of brand management and collection development. They are professional figures that integrate multi-disciplinary skills (design - management - communication), much in demand by fashion companies formed but that are not formed by the traditional educational courses, usually oriented exclusively to a single discipline. These professionals are able to manage and coordinate the process of brand management, from the declination of the brand language on the different lines, to the planning and development of the collections, and finally up to the management of product’s communication to the trade market.Thus, the professional figures represent the ideal connection between the conception of creative products and their integration into managerial processes, at different leveles: corporate, brand and business unit.The most important professional roles are: Merchandiser, PM, Brand Manager, Licensing Manager.Because this is an highly innovative area, the potential of the profile will be developed through a selection process that favors participants coming from different educational background (mostly from degrees in communication, design, management, but not only these), in order to create within the classroom all the skills and competences that are typical of cross-functional company teams. The different backgrounds of the participants make possible the development of interdisciplinary skills and competences of "creative retail management, " able to communicate with all the areas and professionals figures of the fashion companies, both creative and managerial oriented.The figures formed are junior profiles able to support in a qualified way the processes of product management & buying, merchandising and pricing, line building, brand management, fashion coordination, licensing management, trade marketing & communication. The Master Course is completely in English.... [-]
Degree: MSc in Economics and Business Administration [+]