Master of Science (MSc) in Marketing and Communication

Best 257 Masters of Science (MScs) in Marketing and Communication 2017

Marketing and Communication

An MSc, or Master of Science, is an academic distinction bestowed upon those who effectively complete a predetermined set of coursework in what is often a science-based discipline. The MSc often enhances career opportunities as well as earning potential.

MSc in Marketing and Communication

Read More

MSc In Marketing Management

EAE Business School
Campus Part time October 2017 Spain Barcelona Madrid + 1 more

This leads to a clear conclusion: the work of the Marketing Management are increasingly complex and changing, requiring managers with ability to learn and evolve continuously. [+]

Master in Marketing Management

Recent years have seen how companies must learn to operate in an environment increasingly dynamic, competitive and globalized world, influenced by the Internet and new ways to communicate with our customers.

The new information technologies energize all market players, so mastering these technologies serves to provide a competitive response in a global environment and local time. The market has also seen as consumers increasingly demanding and better informed we are forced to reinvent how we communicate with them. Saturation advertising, the search for new distribution channels or the new way of eating that have brought the digitization and the Internet are factors to consider. ... [-]


MSc Marketing

GISMA Business School
Campus Full time 24  September 2017 Germany Berlin

This program is designed around core competencies you will need in developing a successful career in marketing: it covers 4 major areas: digital, strategic, marketing and core business skills in 19 courses. [+]

MSc Marketing This program is designed around core competencies you will need in developing a successful career in marketing: it covers 4 major areas: digital, strategic, marketing and core business skills in 19 courses. Specific areas such as research, consumer behaviour and customer relationship management are also covered. Course content places emphasis on current trends in marketing, as well as key issues that marketing professionals face. [-]

Grenoble MSc Marketing Management

De Broc School of Business
Campus Full time Part time 12 - 24  September 2017 United Kingdom London + 1 more

Become the person pulling the strings behind integrated, international marketing campaigns – campaigns that drive revenue growth. This industry-focused programme will develop in you the advanced analytical and strategic thinking skills required in modern marketing management. [+]

Masters of Science (MScs) in Marketing and Communication. Grenoble MSc Marketing Management Become the person pulling the strings behind integrated, international marketing campaigns – campaigns that drive revenue growth. This industry-focused programme will develop in you the advanced analytical and strategic thinking skills required in modern marketing management. The programme is designed and awarded by the Grenoble Ecole de Management (GEM) and is delivered at De Broc School of Business in Central London. With a second year research project that can be tailored to meet your aspirations, this programme delivers the tools you need to define your own future. Course Requirements Strong undergraduate degree from a recognised university (assessed by GEM admission board) English Proficiency: TOEFL – IBT: 94 (minimum of 22 in each band) IELTS – 6.5 (minimum of 6.0 in all areas) Cambridge Proficiency Exam: A, B, C Pearson Test of English (PTE) – minimum of 63 [-]

MSc Digital Marketing & Analytics

Regent’s University London
Campus Full time 12 - 16  September 2017 United Kingdom London

The marketing industry is a rapidly evolving, complex landscape. It is essential for marketing professionals to keep up with the latest technologies and trends, yet increasingly difficult to measure and understand the success of modern digital marketing campaigns. [+]

The marketing industry is a rapidly evolving, complex landscape. It is essential for marketing professionals to keep up with the latest technologies and trends, yet increasingly difficult to measure and understand the success of modern digital marketing campaigns. Throughout your studies, you will explore the way digital marketing and analytics are changing the face of marketing, with a focus on four main themes: social media marketing, big data, cloud computing, and mobile marketing. You will gain an understanding of marketing theory, as well as developing the key practical skills for running digital campaigns. Through the use of live briefs you will gain practical experience working on the types of projects you would be involved with as a marketing practitioner. Why should I choose this programme? Web analytics, big data, social media and content marketing are now the most difficult skills to recruit for and are key marketing trends for the future. Our highly relevant, industry-led programme directly addresses the current marketing technology skills gap, equipping you with both creative marketing skills, and crucial digital, technical and quantitative analytics skills currently lacking in the sector. Key skills, aims and objectives Training in the technical skills that marketing professionals require now A blend of technical and marketing skills in each module Key practical skills for running digital campaigns, including social media and analytical skills A deep understanding of digital marketing strategy, planning and control In-depth look at how digital technology is shaping marketing operations across different industries Future opportunities There is a significant skills gap in the marketing industry which is in desperate need of people who have not only marketing knowledge, but also digital, analytical and social media expertise. Graduates of this programme will have highly sought-after skills that are attractive to marketing employers, both agency and client-side. You will be able to take advantage of the opportunities available in the sector and apply your skills to a wide range of different roles. [-]

MSc in Marketing

University of Tampa - Sykes College of Business
Campus Full time September 2017 USA Tampa

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. [+]

Master of Science in Marketing

 

The University of Tampa Master of Science in Marketing integrates cutting-edge theory and application to prepare students for successful careers in the marketing field. The degree provides you with an innovative and specialized academic curriculum and enhances your career skills in marketing management, product and brand management, marketing research or sales management.

 

Given the diverse career tracks in marketing, this program gives you the flexibility to design your own course of study based on your goals and interests. The curriculum also supports preparation for the Professional Certified Marketer™ exam offered by the American Marketing Association™.... [-]


Master in Marketing and Communications

Rome Business School
Campus or Online Full time Part time March 2017 Italy Rome + 1 more

LAST SCHOLARSHIPS AVAILABLE, APPLY NOW! This Master's Degree is an ideal choice for the professional looking for a world-class degree programme in these subjects, to start or consolidate a successful career in an international environment. [+]

LAST SCHOLARSHIPS AVAILABLE, APPLY NOW! March 2017 – March 2018. The Rome Business School’s Master’s Degree in Marketing and Communications offers you a training of excellence, paid internships, career service, international networking and many others benefits for your professional and personal development. Various teaching formulas are available to suit every requirement. Target recipients undergraduates or graduates professionals in the field of marketing and communication entrepreneurs looking for a solid structure in marketing and communication. Training Objectives The Master’s Degree is designed for all those who are seeking their first exposure to the world of marketing and communications or for all those who are already working in this environment, but are seeking to expand their knowledge of their own field, all within a structured environment. On completion of the training course, attendees will be able to: Expand the knowledge and ability to apply the most cutting-edge marketing and business communication strategies. Recognize individual market components and use this understanding for better marketing management. Learn how to launch and manage the most effective marketing strategies. Form an effective integrated marketing plan. Understand the process of defining and implementing streamlined communication strategies aligned with business objectives. Master the use of communication tools and channels. Apply marketing and communication knowledge to a variety of business contexts. Teaching Techniques The Rome Business School employs a wide array of teaching methods: Lectures Case study analysis Exercises Assisted private studying Guest speakers Videos Company tours Complementary cultural initiatives Paid Internships And Career Service Attending this Master’s Degree course entitles to: International paid internships at leading companies and organizations; Further internship programne in New York City; Inclusion of your CV in the Rome Business School’s database and its distribution to businesses, organizations and head hunters belonging to the Rome Business School’s international network; A free CV review; Support in the management of job interviews; Networking meetings with international managers, professionals and business owners; A personalised search and flagging service for the best job opportunities in Italy and abroad. ... [-]

MSc Media and Communication

Xi'an Jiaotong-Liverpool University
Campus Full time Part time 18 - 30  September 2017 China Suzhou + 1 more

The MSc in Media and Communication programme aims to provide suitably qualified graduates an opportunity to develop a deep understanding of the field of media and communication at theoretical and practical levels. [+]

Masters of Science (MScs) in Marketing and Communication. Overview The MSc Media and Communication programme aims to provide you with the opportunity to develop a deep understanding of the field of media and communication at theoretical and practical levels. The programme is intended for graduates from the fields of media and communication, the social sciences, advertising and public relations, for individuals already working in the media and trying to gain a more profound understanding of their field, and for others who want to develop and extend the range of their theoretical and professional media skills. It is also a stepping stone for any individual wanting to pursue a PhD in the media and communication field. You will graduate with a critical and theoretical knowledge of the contexts of communication studies in combination with the opportunity to develop practical skills in digital media production. Combined with the strong English language skills that studying at XJTLU gives, this produces graduates who will be very attractive to Chinese and international companies in an increasingly globalised workplace. The department has a digital media laboratory, featuring Apple iMac computers, Final Cut Pro X editing software and the Adobe suite of professional digital media production software, in addition to Sony high definition digital video production kits for short film-making, digital media and documentary production. Graduates of this programme, as with all XJTLU masters degrees, earn a University of Liverpool degree that is recognised by the Chinese Ministry of Education. Unique selling points By studying MSc Media and Communication you will benefit from: • A unique combination of both media theory and practical training, something very few other masters programmes provide • Additional Learning Activities that allow you the opportunity to work closely with top researchers and industry experts • Gaining a superb understanding of the Chinese and international media markets. Knowledge and skills The MSc Media and Communication programme will: • give you an advanced critical understanding of key issues, concepts and theories and the relationship between theory and practice in the fields of media and communication • instil a sound knowledge and understanding of media language and its iterations on different media platforms • encourage your exploration of the implications of media analysis for work purposes • help you develop an understanding of current methodology as it is embodied in media and communication practices • encourage you to engage with theories underlying current views on communicative practices, including the importance of global and local media manifestations • help you engage with and critically appreciate the connections between theory and practice in the field of media and communication • foster your research skills and techniques • provide hands-on expertise through practical modules and a work placement. In addition, the programme provides an overview of the contemporary theoretical, methodological, practical and ethical principles that underpin research in the field of media and communication and develops your skills, knowledge and understanding further in the theory and practice of applied media work. Modules Core modules • Global media cultures • Contemporary media theory • Digital ethics • Social media management • Contemporary Chinese media environment • Research methods in communication • Interactive and emerging technologies • Practical skills development. Elective modules • Advanced public relations and advertising • Gaming. Additional learning activity modules Careers MSc Media and Communication graduates can enjoy careers in top international and Chinese media companies specialising in public relations, advertising and digital media amongst others. Fees RMB 90,000 for the entire 18 month full-time programme. University tuition fees cover the cost of your study with us. Entry requirements: academic background An undergraduate degree (UK 2:1 or equivalent) in communication, media, English with media or similar. No practical experience is required, but some relevant media practice/background would be an advantage. English language requirements • IELTS: 7.0 (minimum of 6.0 in all sections) • TOEFL iBT: 100 (minimum of 21 in any skill) [-]

EMScom Executive Master of Science in Communications Management

USI Università della Svizzera italiana
Campus Part time 20  February 2017 Switzerland Lugano

As a global leader in its field, the Executive Master of Science in Communications Management (EMScom) prepares professionals in developing new perspectives in key management areas, including [+]

EMScom Executive Master of Science in Communications Management

As a global leader in its field, the Executive Master of Science in Communications Management (EMScom) prepares professionals in developing new perspectives in key management areas, including management of stakeholder relationships, public relations, reputation management, and corporate identity on a strategic level - all with the ultimate goal of enabling communicators to go beyond simply communication and to contribute to their organization’s corporate strategy.Based in Lugano, the EMScom is an intensive part-time program with eight residential sessions spread across twenty months. To reinforce degree candidates’ international perspective on management and communication, USI Università della Svizzera italiana cooperates with two renowned business schools: Singapore Management University (SMU) and the University of California, Los Angeles (UCLA) Anderson School of Management.Executive students have the unique opportunity to meet and study side by side with communication executives from all over Asia during a one-week residential session in Singapore, which is run together with the partner program in SMU Singapore Management University. A second two-week session at the UCLA Anderson School of Management together with their Asian colleagues further complements and enhances the global perspective.... [-]


MSc Digital Marketing

Nottingham Business School, Nottingham Trent University
Campus Full time 1 - 2  September 2017 United Kingdom Nottingham

This course has been designed in close collaboration with senior digital marketers and the Chartered Institute of Marketing (CIM) to expose you to the very latest thinking, tools and techniques in digital and social media marketing. It aims to give you the skills sought after by today’s employers and opportunities to work at a strategic and tactical level. [+]

Masters of Science (MScs) in Marketing and Communication. MSc Digital Marketing Digital Marketing is one of the fastest growing, most dynamic areas of the marketing industry. This constantly evolving field continually pioneers new technology and our master's degree prepares you for a fascinating career. This course has been designed in close collaboration with senior digital marketers and the Chartered Institute of Marketing (CIM) to expose you to the very latest thinking, tools and techniques in digital and social media marketing. It aims to give you the skills sought after by today’s employers and opportunities to work at a strategic and tactical level. In your first semester, you'll explore the fundamental issues and concepts of marketing practice, before learning about consumer buying behaviour and the factors influencing it. You'll take a holistic view of an organisation and how it attempts to develop marketing strategy in a challenging global environment. Your second semester explores issues around digital marketing management, as well as practical skills such as creating and using digital marketing plans and metrics. You'll also develop a strong understanding of consumer engagement. Finally, in your third semester, you'll choose a major practical project, with the opportunity to use your skills in a real-world setting, conduct independent research or gain work experience overseas. Why choose this course? Throughout this course you will benefit from: Exposure to leading-edge marketing thinking, tools and techniques. The partnership with the CIM means that on successful completion of the MSc Digital Marketing course you will have the opportunity to gain an extra qualification, the Level 4 CIM Professional Certificate in Marketing. You'll also be a student member of the CIM and be exempt from certain modules on either the CIM Level 4 Certificate in Professional Marketing or CIM Level 6 Diploma in Professional Marketing. Small group teaching delivered by a team of specialists who have both academic and extensive marketing industry credentials. Students on these routes typically come from over 25 different countries, which means you will have a truly international learning experience. You will complete a comprehensive development programme, which includes a short residential team-building course, usually held in the Peak District. A personal tutor will support you throughout the year with a structured programme of personal development. Career workshops, talks and advice from our team of trained career consultants are all available to ensure you succeed in the job market. Work Placement Opportunity You may be able to add a years' work placement, making your master's a two year course. It'e a great way to put your learning into practice and gain valuable real-world experience to boost your career. How you’re taught Chartered Institute of Marketing The partnership with the CIM means that on successful completion of the MSc Digital Marketing course you will have the opportunity to gain an extra qualification, the Level 4 CIM Professional Certificate in Marketing. You'll also be a student member of the CIM and be exempt from certain modules on either the CIM Level 4 Certificate in Professional Marketing or CIM Level 6 Diploma in Professional Marketing. The qualification you gain depends on your level of practical experience. Study and support Teaching and learning methods are centred around interactive workshops which are highly participative in nature and will employ case studies, discussions, business simulations and group activities. Interactivity is key to our teaching and we are committed to providing courses that adopt teaching methods that are appropriate to the student cohort and the specific modules. We ensure that support and guidance is in place, especially during the early stages of the course and assessment periods, to help you become comfortable with operating in a student-centred learning environment. Assessment methods A range of assessment methods are used across the course, the choice of which reflects the needs and demands of the different types of module. Some modules will assess the ability to work collaboratively in a team and others will assess individual capability. Types of assessment will range from examinations to group presentations including essays, reports, financial analyses, literature reviews and research based projects. The interactive nature of the taught sessions offers opportunities to gain feedback on your performance before being formally assessed and increasing use is made of eLearning to further support the feedback process. Induction All our courses begin with a comprehensive development programme that will help you prepare for your studies and develop key academic and transferable skills. A key feature is a short residential team-building course, normally in the Peak District. You will also have opportunities to meet members of the teaching team and other postgraduate students, receive detailed programme information, and gain valuable support and guidance from the library, careers service, international office and Student Support Services. In-sessional English language support In-sessional English language support classes are available to all international (non-EU) students studying on degree courses at NTU. There is no extra charge for these classes. Learn a new language Alongside your study you also have the opportunity to learn a new language. The University Language Programme (ULP) is available to all students and gives you the option of learning a totally new language or improving the skills you already have. Learning a new language can: enhance your communication skills enrich your experience when travelling abroad boost your career prospects. Careers and employability Placement Year Opportunities You can choose to add a year's work placement, making your master's a two-year course. It's a great way to put your learning into practice and gain valuable real-world experience to boost your career. We have extensive links with corporate partners who can offer placements, so we can help you find something perfect. If you undertake a placement, you must take up the Business Research Project. If you're unable to take a full year's placement, but have completed at least 36 weeks, you can qualify for a Placement Diploma in Industrial Experience. Career prospects This course can help you move into a career in marketing communications within a large corporate, small to medium sized business or digital marketing agency. You could become an account manager, digital manager, SEO content strategist, social media manager or digital experience manager, among other marketing roles. Career development As an integral part of the course, careers advisers will run a series of workshops where students can identify methods and strategies to enable them to effectively pursue their career goals. The workshops will focus on both home and international students and concentrate on developing skills and occupational awareness. Helping you find your feet after university Following graduation, we will continue to support you by providing a number of services that will help kick-start your career. Our Employability Team are here to inspire and enhance every stage of your career planning, and as a graduate of NTU, you will be able to access their services for three years after your course has finished. Services they provide include: finding placements, internships and part-time work pursuing self-employment taking gap years and time out getting into volunteering providing advice on further study. Entry requirements UK You will need an undergraduate degree equivalent to a UK undergraduate honours degree (2.2 or above). All applicants will be required to demonstrate a commitment to the subject they wish to study and should demonstrate how their chosen programme of study will benefit them in their future career. One academic reference is required. Applicants with non-standard entry requirements and / or relevant experience will be considered on an individual basis Getting in touch If you need any more help or information, please email our Admissions Team or call on +44 (0)115 848 4200. International You will need an undergraduate degree equivalent to a UK undergraduate honours degree (2.2 or above). All applicants will be required to demonstrate a commitment to the subject they wish to study and should demonstrate how their chosen programme of study will benefit them in their future career. One academic reference is required. We accept qualifications from schools, colleges and universities all over the world for entry onto our postgraduate degrees. If you’re not sure how your international qualification matches our course requirements please visit our international qualifications page. Pre-masters and foundation courses If you need to do a foundation or pre-masters course to meet our course requirements please visit Nottingham Trent International College (NTIC). If you’re already studying in the UK at a school or college and would like to know if we can accept your qualification please visit our foundation and pre-masters courses page. English language entry requirements If English is not your first language you need to show us that your language skills are strong enough for intensive academic study. We usually ask for an IELTS test and we accept some alternative English language tests. For a list of our language requirements please visit our English language page. If you need to do a pre-sessional English language course to meet the English requirements please visit our pre-sessional English course page. Help and support If you have any questions about your qualifications or about making an application to the University please contact our international team for advice. [-]

Master of Science in International Marketing M1

INSEEC Chambéry campus
Campus Full time October 2017 France Chambéry

The mission of INSEEC Chambéry campus (Graduate School of Business) is to meet the rising needs of both students and companies for global managerial skills. Through innovative and challenging programs, we are committed to developing [+]

The Master of Science International Marketing is a three period course with 350 hours of face-to-face training which is worth 60 ECTS or 26 US credits. All classes are taught in English. This course aims to provide international students with the knowledge and skills required to work efficiently in a global environment focusing on: International Purchase & Supply Chain Logistics, Brand Strategy and Business Strategy as well as in-depth knowledge of negotiation and Marketing Digital marketing & E-business, International Business Law, Management & Leadership. CAREER OPPORTUNITIES This course can be directly applied to work in Import Export, International Sales, Marketing, Purchasing, Supply Chain Management and Management. Admission Requirements Admission Requirements: Interested candidate with BSc. Degree (3 years of university studies duly completed or 4 years for Chinese students), with the level of English language competence needed to study in English. TOEFL IBT: 80 - TOEFL PBT: 550 - TOEIC: 750 IELTS: 6.5 - 7.0 (With band score no less than 6.0) French Proficiency: no pre-requisite. French-as-a-Foreign-Language Instruction included in the program. Submit the application and required documents by email:akpallattu@inseec.com. Shortlist candidates will be contacted 1 week after sending applications. You can also visit the program link in our website:http://masters.inseec.com/programmes-msc-mba/masters-1/international/international.cfm for requirements, deadlines and a checklist of materials. DOCUMENTS REQUIRED WITH THE APPLICATION FORM: 2 passport-size photos 1 photocopy of passport or ID 1 copy of diplomas or certificates proving a minimum of 3 years of Higher Education completed (3 years for students in China) Transcripts of records 1 letter of recommendation from one of your professors Proof of English Proficiency PROGRAM COST 7 600 € - Payment in Euros, by wire or check. [-]

MSc in Marketing

London School of Economics and Political Science
Campus Full time 12  September 2017 United Kingdom London

The MSc Marketing is an outstanding one-year programme providing an analytical, business-focused curriculum to develop your skills as an innovative and strategic marketer. A practical project will enable you to apply your insights and expertise to a real-world consulting problem, and to develop your professional and practical skills as a marketing manager. [+]

Masters of Science (MScs) in Marketing and Communication. The MSc Marketing is an outstanding one-year programme providing an analytical, business-focused curriculum to develop your skills as an innovative and strategic marketer. A practical project will enable you to apply your insights and expertise to a real-world consulting problem, and to develop your professional and practical skills as a marketing manager. The programme’s core courses bring learning from the latest research into the classroom, giving a well-rounded, critical analysis of consumer behaviour and data analytics, in the context of real business challenges. You will gain an in-depth understanding of consumer markets, based on cutting-edge research and insights in human behaviour. You will also develop your talent and expertise in data analysis, enabling you to take a strategic approach to designing and developing marketing campaigns. A core course in the foundations of business management will also develop your knowledge of the contexts in which marketing managers can drive forward organisational goals This unique combination of human insight, analytical expertise and business understanding will set you apart from other marketing graduates, and give you the tools to create truly effective evidence-based solutions to the ever-changing marketing challenges facing businesses worldwide. We are launching this new programme for the first intake of students in September 2017. Curriculum We are ranked #2 in the world for social science and management, and the MSc Marketing programme is founded in LSE’s tradition for academic excellence. The curriculum is designed around four compulsory core courses, and you can also customise your programme according to your own interests and career goals with a choice of optional elective courses from leading academic departments across LSE. You will complete the programme with a Marketing Action Learning Project, which will enable you to develop your practical marketing skills, bring together knowledge from courses throughout the programme, and select an area for specialisation to deepen your knowledgee in your specific area of interest. Pre-sessional course (non-assessed) Students are required to attend a pre-sessional course before the beginning of the programme, incorporating a programme of classes and welcome events. This course will provide an intensive 'boot-camp' training in the basic principles of business, and the global environment in which firms operate. This is designed to give an essential context to the specialist marketing knowledge which you will develop throughout the programme, in order to build your understanding of the strategic role marketing management plays in driving business. Compulsory core courses (2.0 units) Principles of Marketing (0.5 units) Exploring the key analytical frameworks, technical tools and concepts essential to building an effective marketing strategy, and developing students' skills in analysing and making sense of complex real-world business situations. Marketing Analytics I: Consumer Analysis Fundamentals (0.5 units) An absolute essential in the age of Big Data, this course provides a fundamental understanding of marketing analytics and research methods, and the interpretation and use of data insights. Consumer Insights I: Behavioural Fundamentals (0.5 units) Developing an understanding of human psychology and consumer behaviour to bring insights to fundamental questions, including why consumers want what they want, what information they will respond to and what they will ignore, and how and why they make decisions. Marketing Action Learning Project (0.5 units) A team project analysing and solving a real-world marketing issue within an organisation, bringing together learning across all courses in the programme. Students will develop team-working skills and consulting experience, working to produce a marketing report with in-depth insights to provide a basis to recommendations for effective solutions to a complex real-world issue. Optional elective courses (2.0 units) In addition to the core courses above, you will tailor your programme according to your own interests and career goals with optional elective courses. You will have the opportunity to select from a choice of specialist marketing elective courses below, as well as options to expand your knowledge with elective courses from leading academic departments across LSE, covering a wide range of broader topics relevant for marketing managers today. Specialist marketing electives Marketing Analytics II: Analytics for Managing Innovations, Products & Brands (0.5 unit) Building insights in state-of-the-art Marketing Analytics models for managerial decision-making in marketing, which enable companies to emerge as market leaders, successfully launch new products or innovations, and manage mature products and brands. Consumer Insights II: Judgement and Decision Making (0.5 unit) Introducing the field of behavioural decision science to develop and in-depth understanding of human judgement and decision making, including insights into cognitive biases and heuristics, preferences and values, decision making under uncertainty and risk, principles of choice architecture, and how to bring about behavioural change. New Media Marketing (0.5 unit) Developing cutting-edge tools and techniques for strategic online advertising and social media marketing, with technology and analytics to collect, analyse and act on customer insights. Pricing Strategy (0.5 unit) Providing an essential understanding of the fundamental principles of pricing strategy, pricing tactics and implementation, using analytical tools, theories and frameworks to formulate successful strategies in pricing. Career development with the MSc Marketing LSE is ranked #5 in the world for its reputation with employers (QS ranking 2016), and the MSc Marketing will provide a platform to transform your career. Whether you are looking for a way to take the next step in your existing marketing career, wishing to change your career path and move into marketing management from another field, or working toward launching your own entrepreneurial venture, this programme will provide the intellectual and practical skills to enable you to drive your career forward. You will graduate as a well-rounded marketing manager, with a rigorous scientific approach to data analysis, coupled with a nuanced and insightful understanding of customers, giving you the ability to drive strategic marketing success. Alongside this you will build your professional talents with core courses developing your team working and communication skills, and consolidating your fundamental understanding of the marketing industry. LSE Careers LSE Careers will provide tailored individual support with your professional development and job search throughout the programme. They offer one-to-one Career Consultant sessions, access to employers with career fairs, seminars and workshops, a vast database of employment opportunities via the LSE Career Hub, and help with job hunting, CVs/resumes and interviews. Graduate destinations Graduates from the LSE Department of Management have gone on to successful careers in a range of industries and leading organisations worldwide. Here are some examples of the companies and organisations which our alumni now work for: Entry requirements Undergraduate degree at 2.1 level or above, or international equivalent. Applicants from any academic background are welcomed. Prior formal study of quantitative subjects is not required, but students must come prepared to engage with quantitative topics such as statistics and data analytics. No prior work experience is required, however students with experience are welcome. Please detail any relevant experience in your application. All applicants must submit a GMAT or GRE score English language requirements Your application will be considered on its academic merits. An offer of a place may be conditional on attending additional courses and/or passing qualifying examinations at a suitable standard, in addition to your degree. You should note that there are always many more applications than places available at LSE and possession of the minimum entrance requirements does not guarantee that you will be offered admission. It is therefore in your interests to apply as early as possible. How to apply Submit an application to the LSE Graduate Admissions Office. Applications are now open for entry to the programme in Autumn 2017. We operate rolling admissions so we don’t have a closing date, and places are currently available on this programme. However, we offer places on a first-come, first-served basis, so we encourage you to apply as early as possible to avoid disappointment. Our admissions process is managed centrally, so please visit the LSE Graduate Admissions Office for queries about the application process and requirements. Fees and financial support Programme tuition fee: UK/EU £25,944 (provisional EU); overseas £26,448 The LSE provides a range of financial support options for UK and international graduate students. [-]

Master of Science in Communication

Fort Hays State University Graduate School
Campus Full time Part time 30 - 33  August 2017 USA Wichita + 1 more

Two graduate options are available in Communication, the Thesis option and the Research Report option. Students with inadequate background in the field of communication are [+]

Master of Science in Communication

 

Two graduate options are available in Communication, the Thesis option and the Research Report option. Students with inadequate background in the field of communication are required to take leveling undergraduate coursework which does not apply toward the hours necessary to complete the graduate program of study.

 

Thesis OptionStudents complete a minimum of 30 hours. All thesis candidates complete a 15-hour core as part of the program of study. Students are required to write a four-hour comprehensive examination after the completion of their coursework. Upon completion of the thesis, the students orally defend the thesis to their graduate committee.... [-]


MSc Business (Marketing)

Warwick Business School
Campus Full time 12  October 2017 United Kingdom Coventry

Our MSc in Business (Marketing) offers you the opportunity to study business and get specific insight into marketing. [+]

Break into business and convert your undergraduate degree into a highly valuable WBS Masters.

Interested in innovation and branding in marketing?

Want to develop comprehensive business skills to give your career a boost?

Our MSc in Business (Marketing) offers you the opportunity to study business and get specific insight into marketing. A grounding in key business areas is followed by marketing modules to give you knowledge in this specialist field.

 

Entry requirements

You must have, or be expecting to obtain, a good undergraduate degree from a UK university, or overseas equivalent. This stream will suit a wide variety of candidates looking to break into business and we welcome applicants from all academic fields.... [-]


Master of Science (MSc) in Marketing

WU - Vienna University of Economics and Business
Campus Full time September 2017 Austria Vienna

Four semesters, full-time, English-taught degree program [+]

The master’s program in Marketing provides our graduates with the necessary knowledge and skills to gain a thorough understanding of the challenges, customer-focused business and non-profit organizations are confronted with. Marketing traditionally helps these firms in creating value by identifying the needs of their customers and providing them with innovative products and services. But in a globalized world that is changing rapidly, there are several new developments which affect current and future marketing practices:

Effective marketing has to combine well-established planning and research techniques with a process of adaptive experimentation for more rapid learning and improving decision accuracy. Marketers encounter a growing availability and widespread use of databases derived from consumer surveys, scanner data, and interactive online media. In addition, search engines and social media have changed the way consumers obtain information, make decisions, and interact with each other and companies. This requires marketing professionals to possess advanced analytical and quantitative skills such as statistics, database marketing and market research, but also qualitative skills to better understand changing consumers' current and future purchase and consumption patterns. The current economic crisis and scarce resources makes marketing performance measurement gaining importance in current management practice.... [-]


MSc Marketing

Birmingham Business School, University of Birmingham
Campus Full time September 2017 United Kingdom Birmingham

This programme is for graduates from all disciplines, and explores the principles, theoretical concepts and practice of marketing, with a strong emphasis on current thinking and contemporary issues. This programme is accredited by the Chartered Institute of Marketing. [+]

Masters of Science (MScs) in Marketing and Communication. Business to business, customer relationships, internal communications… marketing an organisation’s products or services makes you an ambassador of the brand, a key part in its commercial and reputational success. This programme is for graduates from all disciplines, and explores the principles, theoretical concepts and practice of marketing, with a strong emphasis on current thinking and contemporary issues. This programme is accredited by the Chartered Institute of Marketing. Recognised by the Economic and Social Research Council (ESRC) and accredited by the Chartered Institute of Marketing, this programme is run and supported by experienced academics and marketing practitioners. Globally renowned for their expertise, they will give you significant insights into key areas of marketing, including brand marketing; advertising; consumer behaviour; marketing ethics; and innovation and strategy. Programme content The programme involves six taught modules, including four core modules (Consumer Behaviour, Marketing Management, Marketing Research and Marketing Strategy and planning) followed by a number of specialist modules such as Retail Marketing, Strategic Brand Management, Strategic Environmental Sustainability and Marketing Communications. You will also undertake a substantial research dissertation on a marketing topic of your choice. Recent dissertations have included investigations in areas such as interactive marketing, marketing communications and retail marketing. For this programme, you do not need previous formal education in marketing. The programme is recognised by the ESRC for research training and is This programme is accredited by the Chartered Institute of Marketing. For recent graduates and practising managers already familiar with basic marketing concepts, please also see our Marketing Communications MSc and Strategic Marketing and Consulting MSc programmes. Programme details The 12-month full-time programme begins at the end of September. The first nine months are spent developing knowledge through six or seven taught modules, comprising four compulsory modules and two/three specialist modules chosen from a list of options designed to give you flexibility. A 24 month MSc Marketing programme is also available where students first take a nine month general business qualification, Graduate Diploma in Business Administration (GDBA) if they do not meet the 12 month course requirements. If a satisfactory performance on this GDBA is achieved students can then progress to the 12-month MSc Marketing programme. Why study this course We are a department of international researchers and teachers who pride ourselves on our wide reaching, rigorous and meaningful research. We have won a range of research grants from bodies such as ESRC and the British Academy as well as working closely with business organisations both regionally and nationally. We are actively involved with our discipline through our professional membership, editorships of leading journals and engagement with industry and the media.We also run four outstanding MSc Marketing programmes which attract students from more than thirty countries. You will be taught by staff from one of the largest groups of Marketing faculty in the UK, including academics who are internationally recognised. Our complement of academics and marketing practitioners offer extensive experience and expertise in areas such as brand marketing, advertising, services marketing, e-marketing, retailing, international marketing, consumer behaviour, business to business marketing, marketing ethics, innovation and strategy. Entry requirements A good Honours degree (2:1 or higher) or postgraduate diploma from a UK university or equivalent. [-]